They were indeed in trouble.
The whole golden wind.
The reputation of the "Golden Bull Challenge" quickly spread.
Both Tencel Bull's overseas profits increased by 500%.
Or Golden Wind’s explosive seven-day triple profit.
The crazy profit grabbing, which can easily cost tens of millions of dollars, shocked the respective industry circles of both parties.
Gu Sheng didn't know what the situation was like with the Bulls.
However, during this period of time, Golden Wind has received countless invitations and related negotiations.
Some are talking about cooperation, some want to invest, some want to help them go public, and some want to join them as their little brother...
Among them, the most want to invest and help them go public.
Gu Sheng knows best what these people have in mind.
It’s nothing more than seeing that their Golden Wind business is booming and their profits have grown crazily in the past three years. I want to get in quickly and get a piece of the pie.
This is a money tree!
And it’s a full-grown money tree!
Because in this world, most countries around the world, including China, require that "a company must meet three years of profitability before it can apply for listing."
so.
Today’s gold trend is a good time to go public!
Domestic, foreign, and various investment banks and trust institutions have sent lobbyists to persuade the golden wind to seize the current trend, attract investment into the stock market, stir up business, and open up a new situation in China's game industry.
And Gu Sheng just laughed it off.
Here I have to mention why the company wants to go public.
To put it simply, just two sentences——
First, it helps some enterprises (especially those requiring long-term investment) to obtain sufficient investment and maintain competitiveness.
Second, it provides the company’s core team with capital appreciation gains outside of operations, and at the same time provides the company’s long-term external investors with exit profit opportunities.
One is a need and the other is a request.
Enterprises need more investment, increase their growth rate, and expand their production and operation scale. To put it bluntly, they are just blowing up a balloon.
External investors, on the other hand, need to fill this extremely malleable balloon with money-flavored air in order to grab more profits from it.
Businesses need capital.
With the combination of needs, listing has become the only way for most companies to reach a certain scale.
Except for the golden wind.
In the past three years, perhaps Shen Miaomiao has grown a lot and changed a lot as the president.
But no matter what, there are two principles that she has never changed -
Fishing at work and never going public.
Although Gu Sheng doesn't know why Xiao Nezha is so resistant to going public, there is no doubt that he himself is not interested in going public.
After all, if other companies want to go public, they want to attract investment, expand their scale, and make big strides forward.
But Golden Wind has no such need.
Today, the output efficiency of the two major studios, Golden Experience and Steel Chain Finger, is enough for them to produce games.
And in terms of capital needs, Golden Wind’s current profits can also provide them with supply in a healthy and orderly manner.
To know.
Sometimes having more money is actually not a good thing.
It is true that if Golden Wind announces an IPO at this time, it will be based on their current reputation.
Not to mention Nasdaq, which has relatively low requirements, even the New York Stock Exchange is not immune to it.
but!
If you get a nine-figure or even ten-figure income through stock raising, what do you do with it?
Investors will not allow you to deposit so much money in the fucking Huaguo Bank and get interest on a regular basis!
How much money you have, you have to spend!
Use them to create profits and create greater value!
But the problem is that once such a huge amount of money is injected, it will definitely disrupt Gu Sheng's established plan for game production to a certain extent.
At that time, the entire company's development plan will become a hammer in one direction and a stick in the other, and the two studios will become confused and forced to merge for a long time to jointly be responsible for projects worth hundreds of millions or even billions.
It’s tempting to take the leap and go for it.
But don't forget.
If you take too big a step, you may pull your balls.
certainly!
Not wanting to be kidnapped by capital is just one of them.
What Gu Sheng is more worried about is——
…
"Mergers and Acquisitions."
"If Golden Wind chooses to go public, we can attack their new projects during this period, lower their stock prices, and then initiate mergers and acquisitions with them through equity acquisitions."
America.
In the office of the president of Yunwei Group.
Barber Cornick, the chairman and CEO of the group, was sitting on one side of the guest sofa and talking to the middle-aged woman on the other side of the sofa with a smile on his face. His attitude was respectful and his smile was even a little flattering.
Kaunik is in his early fifties, with a slightly bloated body, a big nose and small eyes, a brown back, a wide forehead, and a deep "J"-shaped wrinkle on both his smiling and non-smiling brows. He was born in Long Island, USA, and has a typical American appearance. group.
As for the woman opposite him, she looks to be in her fifties. She is very well-maintained. She has blond hair, a bright pink suit on her upper body, and a well-cut one-step skirt on her lower body. Although she is not beautiful in appearance, she has an excellent temperament. There is a noble ladylike temperament in everything she does.
And from Cornick's attitude, we can also see the identity of this lady.
Sarah Gascogne—Vice Chairman of the Board of Directors of the Vivendi Group, who is a quarter of the Gallic aristocracy.
After listening to Cornick's words, Sarah's expression did not change and she nodded, indicating for him to continue.
Just listen to Cornick continue:
"Five years ago, there was an acquisition of Ubsoft, with a total value of up to $800 million, and we ended up with a great victory,"
"Today, Ubsoft's series and sequels such as "Crazy Rayman", "Asphalt", "Eagle of the Sky" and "Origin Island" have brought us nearly ten times the profit,"
"However, the vitality of UBsoft has not been very optimistic recently. Firstly, it is not able to keep up with the pace of somatosensory cabin innovation. Secondly, those IPs have been squeezed out."
"I plan to take advantage of this year to put the team up for sale directly, which will also bring us considerable profits."
good!
This is the key reason why Cornick and Vivendi have been unrivaled across the Western Hemisphere for many years!
It is different from Xunteng's copy-paste and fusion of "The Great Demon King of China".
It is also different from the "Asian Dominator" Comella's cutting off the east to make up for the west, profit is king, and sequels will make money.
As the world's largest comprehensive game manufacturer, Yunwei-Vivendi's operating model can be said to be a fusion of the "strengths" of Centennial and Camera, making it an international enterprise.
Take Ubsoft, which Kaunik just gave an example of.
Five years ago, it was a year of transition and advancement for Ubsoft.
With nearly two decades of industry accumulation and sufficient acumen for the changes in the gaming era, Ubsoft has seized the opportunity of the rise of somatosensory cabins and is preparing to activate the "Origin Island" IP, which had a good reputation in the PC era, to launch a new development of somatosensory cabins. impact.
To this end, Ubsoft is well prepared and has invested a lot of money.
Although not as good as Shen Miaomiao, the rising star of Golden Wind, she dared to stake the entire company.
However, in order to produce the somatosensory cabin version of "Origin Island 2", Ubsoft can be said to have exhausted most of the company's working capital, and even had to issue additional shares for refinancing in order to obtain more investment.
And Cornick seized this opportunity.
He first launched an attack on "Origin Island 2" to shake the determination of investors.
At the same time, a large amount of money was invested to create a "Void Game", which copied all the settings and related innovations of "Origin Island 2".
The reason why Cornick's game is said to be a 'void game' is because the entity of this game does not actually exist at all.
A large amount of Cornick's expenses were all spent on CG and so-called 'real machine demonstrations', and he did not make a game at all.
That's it!
The result can be imagined.
After all, with the technology at the time, the real pie made by Ubsoft would definitely not be as fragrant as the pie created by Cornick's hard work with technology.
Ubsoft's stock price has continued to slump, coupled with the large number of acquisitions by Cornick and Vivendi Group.
In the end, Yunwei-Vivendi United Group became the new shareholder of Ubsoft, occupying the largest shareholding.
after!
Here comes the coolest one.
Cornick took the lead and directly announced that the pie he originally drew had been incorporated into the development of "Origin Island 2".
In this way, "Origin Island 2" was successfully released. Although the quality was slightly different from Cornick's previous big pie, Ubsoft's strength was strong and it lived up to expectations. The game sold well, and a huge amount of money entered the pockets of Yunwei and Vivendi. middle.
In this regard, Cornick calls it "mergers and acquisitions."
But in fact, anyone who understands Kaunike's operation can understand what a dirty trick this so-called merger is.
This is not a "merger" at all.
But a "hostile takeover".
certainly.
If Ubsoft's actions stop here, although such a hostile takeover is a cunning method, it is actually not a big bad thing for Ubsoft as a whole. Even because Weiwangdi is rich, it is not good for Ubsoft to take refuge in such a big player. It’s still a good thing for future game development.
But the problem is-
Cornick's profit-grabbing methods are far more ruthless than they imagined.
The year after Ubsoft was taken over by a hostile takeover, Cornick's crazy exploitation plan began.
Almost all of Ubsoft's games, which have ever been successful in the market, have been poached by Cornick.
Those who can produce sequels will produce sequels, those who can produce mobile games will produce mobile games, and they will make money as quickly as possible until they are ruined.
In just four years.
Ubsoft, a game company that has been established for more than 20 years, is like a female warrior who fell into a goblin cave and was tortured into a mess.
The reputation of the studio has plummeted, to the point where everyone is shouting about it, and no one is willing to pay for the games it produces.
but!
This is not over yet.
As Cornick just said.
Nowadays, although Ubsoft is rotten, it is hopelessly rotten.
But the people in these studios are all good at it.
As long as they go through a simple restructuring and selling, they can still extract the last wave of value.
"And Ubsoft is like this, what if we can acquire Golden Wind?"
Speaking of which!
I saw Cornick's eyes flashing, and there was even a faint scarlet light shining in them!
Just like a vicious dog smells meat and bones, a man-eating shark smells blood!
"They are so tempting..."
Cornick's fierce eyes flashed with greed like a hyena.
The sequel to Road to Survival!
Titanfall sequel!
The sequel to Escape!
Sekiro sequel!
Escape sequel!
Just for these four games, if I can get them to produce three or four sequels for each game within two or three years.
So!
Huge profits, as high as gold bars from heaven to earth, will gather into rivers and lakes, and flow into the company's accounts continuously!
What?
Are you saying that Golden Wind is only a medium-sized company now? Two studios can’t handle so many projects?
You are confused!
What is "reorganization" used for?
Once you get it in your hands, you can immediately dismantle it. If you should be a wolf, you can become a wolf, and if you should be a titan, you can be a titan!
Take it apart, take it apart, take it apart and set it up as you like, as long as you can make the game!
Anyway, what I want is those attractive IPs and a fanatical reputation with almost no negative reviews!
Just hang the four characters "Golden Wind"! Plus our huge marketing tools!
There are definitely a large number of players willing to pay for these sequels!
As for those small games, if they should be played on mobile phones, play them on mobile phones and grab them to make money!
Just like the one in "The Kitchen"!
Isn’t it too much for me to give out some krypton gold skins?
Isn’t it too much to increase the cooking speed with krypton gold skin?
Isn’t it too much that mobile games require physical strength?
If you don’t have enough physical strength, you need to spend money to buy it, right?
At that time, it will be linked with other games of Golden Wind and some lottery activities will be held to obtain more powerful characters and props.
For example, BT’s mecha skin, Sekiro’s gourd props, and Plants vs. Zombies’ sunflower pet.
Not too much?
What?
Too much?
Let’s play separately, because there are many people out there!
and!
God knows how much value teams like Golden Experience and Steel Chain Fingers will still be able to capture after all these IPs are squeezed out!
Even top executives like Gu Sheng and Moritani Tetsuya can't be sold.
Directors and supervisors like those in Golden Experience and Steel Chain Fingers can also buy them at top-notch prices!
after all!
They were the designers who created dazzling glory back then and even defeated Comella!
The thought of this!
Kaunik was really excited, and even his fat body was trembling slightly!
So exciting!
How much money will a golden wind bring them?
One billion? Three billion? five billion?
even……
Cornick took a deep breath.
In his opinion, the time it took to exploit Ubsoft was still too long after all.
If he can win the Golden Wind, he is confident that within two years, he will squeeze out all the available value of this company, and finally put it up for sale!
It is absolutely no problem to get back tens of billions in two years, at least several billion dollars!
Cornick was in a hurry.
After all, as Golden Wind produces more and more types of games, the entire game market is becoming increasingly prosperous.
Especially China.
Following in the footsteps of the golden wind, companies such as Phantom Technology, Qunfeng Games, Jade Bird Games, etc. are gradually rising.
The cute little peanuts are just waiting for you to crush them and squeeze them clean! ! !
(End of chapter)