Silence, dead silence.
The huge conference room was a little quiet and depressing at this time, which made people feel panicked.
Yang Ying, chief planner Cheng and others looked at each other nervously and did not dare to look at Mr. An.
They crossed their hands under the conference table and moved them constantly to relieve tension.
Now, in the entire conference room, you can probably hear a pin drop.
Yang Ying was a little worried at this time.
Half an hour ago, Mr. An suddenly notified all the main members of the jump team on the company intranet to come to the conference room for a meeting.
The sense of command revealed in those words made Yang Ying's heart skip a beat.
Could it be that Secret Passage is the only new game that makes Mr. An unhappy?
In fact, it is not difficult to imagine... As a competitor in the industry, Infinite Entertainment has produced the palace-level "Control Failure" based on the standards of cooperative small manufacturers, and has sold an unparalleled 2.79 million units.
How can such explosive results make the top management of Jiyou feel comfortable?
I won’t even mention the feeling of seeing your opponent making money and getting veins on your hands.
So, with an uneasy mood, Yang Ying took a pen and paper and followed the chief planner, Cheng Cheng and others to the conference room.
As a result, it took half an hour to sit down.
During this period, Mr. An didn't say a word, he just looked at the laptop in the main seat with an ugly expression.
Yang Ying and several colleagues exchanged glances with each other and sighed in their hearts.
This is obviously the calm before the storm.
I was called over for a meeting but didn’t say anything. I was still busy...
Just when he was thinking this, Mr. An, who had been silent all this time, suddenly spoke.
"Gong Yang, tell me where the game you are responsible for is now."
This sentence is not a rhetorical question or inquiry, but a question full of class gaps and coldness.
While speaking, Mr. An always looked at his laptop and did not look up at the people at the table.
His attitude speaks for itself.
He is very dissatisfied!
But Yang Ying is also very confused and helpless. Other people's games have become popular. Why are you showing off to us here?
Didn't we do a good job?
"Mr. An, the progress is normal and it is still under stable development."
After hearing this, Mr. An immediately spoke coldly.
His head remained unchanged and did not rise.
"Really? Come and tell me, how long will you be stable?"
Yang Ying was suddenly speechless and looked at each other with several colleagues, not knowing how to answer.
"Um?"
Seeing that no one responded, Mr. An questioned loudly, which greatly increased the pressure on Yang Ying and others at the table.
"Mr. An, according to the plan, the game has 12 levels. But now, 9 levels have been produced. And..."
"Get it done in two months."
Before Yang Ying could finish speaking, Mr. An's unquestionable tone made several people in the meeting dumbfounded.
Especially Yang Ying stood up anxiously.
"Mr. An'an, no, please listen to me."
At this time, Mr. An raised his head slightly and looked at the people at the table.
Although he didn't make a sound, his expression clearly signaled Yang Ying to speak quickly.
Yang Ying paused, first glanced at several colleagues who looked embarrassed, and then organized his words in his mind.
Then, he looked at Mr. An
"Mr. An, it's like this. Our company's games are not finished after the levels are completed, they are just levels. Later, there are models, art, music and sound effects, as well as testing, adjustment, optimization of values and other post-production work. Doing all this takes time. Two months is really."
As Yang Yingzheng was speaking, he was interrupted by Mr. An raising his hand.
"Gong Yang, how long ago was that project in your hands? If I remember correctly, before the project was established, Infinite Entertainment's production team should not have released a new game about Sky or something, right?"
"Now all their Sky games have been released, and even "Control Failure" has been released. Are the levels of your "Bloody Scientist" not finished yet?"
"explain?"
Mr. An's words were suffocating and oppressive, making Yang Ying and others hang their heads with bitter expressions on their faces.
He has explained this problem before.
The game was developed so quickly, obviously with a team of 100 people.
And their jumping group only has 32 people.
Some time ago, three people even left, including the level designer, leaving only 29 people in the team.
Therefore, they are currently developing and recruiting people at the same time. They are extremely busy and often work overtime to catch up with the progress.
As a result, Mr. An actually thought their progress was slow! ?
Yang Ying sighed inwardly.
The problem with game progress is actually not slow anymore.
The reason why Mr. An felt slow was because the frequency of the other party's new works was astonishingly high, which led to a misunderstanding.
In addition, Mr. An is eager for quick success and wants to seize the market first, so his mentality is unstable.
But game production cannot be done in one step, it is a very time-consuming process.
If there are enough people, the progress can be improved.
But now we just don’t have enough manpower…
In order to make up for the failure of "The Jungle Book" before,
Therefore, "Bloody Scientist" has become a key project of the company, which requires high quality.
But if you want to achieve high quality, it naturally requires a lot of people.
The 29 people in my group worked overtime day and night, and it was pretty good to be able to reach this point.
If we have to estimate a completion date, I'm afraid it will take another half a year...
And the quality cannot be guaranteed!
But Yang Ying didn't dare to say that it was a manpower problem...
Because of issues like this, the company has delegated power to the heads of each production team to take responsibility.
If you are short of people, hire them yourself. As long as you feel they are suitable, the company won't care.
But if that's the case, and you still dare to tell me that we're short of manpower, then that's your problem. Because I gave you the power, but you didn't use it well.
As the person in charge of the jumping team, Yang Ying is usually too busy with work, so he only occasionally looks at recruitment matters.
Therefore, it is not easy to talk to Mr. An about the shortage of manpower.
This is indeed his problem.
Thinking of this, Yang Ying seemed a little silent for a moment.
When Mr. An saw this, he snorted coldly and guessed something in his mind.
"During the previous meeting, I told other groups to ask them to help with development, but there was no movement?"
Yang Ying opened his mouth and was speechless for a moment.
Other groups also have projects they are responsible for, so how can they put their own stuff aside to help others complete their work?
Isn’t this pure?
Although Mr. An has strong abilities in marketing, he is really an outsider when it comes to game development.
"That's right, Mr. An. Other groups have projects they are responsible for. In order not to affect them, we are fully responsible within our own group."
"Not hiring?"
Mr. An frowned and stared at Yang Ying, making the latter dare not look directly.
"We hired. However, many of the applicants did not meet the requirements. The screened resumes were also rejected due to interview problems."
"So you just go on like this? Huh?"
Mr. An's tone suddenly turned cold, and his expression was extremely impatient.
"If you take some time to come out and recruit a group of people to complete the work, won't this matter be implemented? If you spend some time to do this well in advance, will it also improve the overall work efficiency earlier? Improve the progress. ?”
"As a result, you have to be busy on both sides, so both sides have never been completed. Is this your problem?"
"Do you know what's going on in the company now? You're just looking at other people's products and making money one after another. We have the strength, but we can only stare and can't do anything."
"Now in the entire industry, as far as I know, there are four companies developing horror games, including Infinite Entertainment's own internal working group."
"If we don't move quickly, what will we eat when others come in with the product?"
Yang Ying had no choice but to look at Mr. An, pondered for a moment and spoke with difficulty.
"Mr. An, what you said is that I have not done a good job in recruiting people. I will take some time to get it done. But even so, 2 months is still not enough."
"You said at the beginning that "Bloody Scientist" is a word-of-mouth game. It does not require good sales, only quality. So our focus is on quality. But now we are too pressed for time, and I am afraid that the quality will not be enough by then. Sales and reputation have collapsed."
After hearing this, Mr. An shook his head.
"So, you have to ensure the quality for me and complete the game within the specified time."
"Ah?"
Yang Ying was stunned, and the master Cheng Zhumei and others beside him were also stunned in place, as if they heard something incredible.
"Mr. An An, this and this"
"What, is there a problem?"
Mr. An closed the laptop and looked directly at Yang Ying, leaving the latter with his mouth wide open and unable to speak.
Even the words he originally wanted to say were swallowed alive.
Mr. An frowned, looked at a few people, and shook his head.
"I don't make games, and I don't play these things. But in the end, a game is a product."
"Since it is a product, no matter whether it is good or bad, it can meet the needs of some groups. Therefore, the users for which our products are targeted are also these people who have needs, not everyone."
"Therefore, it is impossible for everyone to like our products. But we can filter out the 'core users' we need from 'everyone' and can bring us reputation and benefits."
"Do you understand what I mean?"
Yang Ying and others looked at each other in confusion again.
Mr. An, on the other hand, continued to speak in a deep voice.
"Although I don't understand games, I can still give you a suggestion through marketing strategies."
"It doesn't matter if the game can't be finished. Shorten the process, compress the script, and release the finale in advance. Didn't you say we've reached level 9? Then make level 10 the ending, and don't need the remaining two levels. "
"You have to understand that the essence of games is products that people use. In today's society, everyone is busy in a fast-paced life. Short and precise things are the mainstream of the current environment. Long things, The fragmented time will only waste your patience and energy.”
"So I have been insisting on recommending to the company's board of directors that we transition to mobile and web games instead of these computer games that burn money and time."
"You know that many big companies, including foreign companies, have to delete resources and shorten the process in order to get the game to market as scheduled? Others can do it, why can't you?"
"What's the use of making your game so long that others can't finish it? Then you'll still say that the game isn't good enough so that others can't finish it."
"It's better to take out your phone and play a simple and easy mobile game, or a web game that can be played automatically when you click on it."
"So, the company wants you to make short and precise high-quality computer games to seize the market. It is not the kind of game that takes care of players' feelings and caters to players' tastes. Shorten the process, end it early, and recruit a group of people to come in and polish the game. Can you do something?"
Yang Ying and others were stunned and almost vomited three liters of blood.
It turns out that Mr. An is biased against single-player games!
What he hopes is a 'consumable game' like mobile games with fast profits and high results!
No wonder...no wonder the company recently purchased the rights to adapt Japan's most popular anime.
It turns out that it is preparing to make a splash in the mobile game market!
"Mr. An An, if we shorten the process, there will be obvious gaps in the game plot, and players will feel that the ending is very abrupt."
Upon hearing this, Mr. An waved his hands impatiently.
"Change the ending to an open-ended one, leave some suspense, and let those who play the game know that the story is not over yet and there will be a follow-up. If the game sells well, then make a sequel to improve the plot. If it doesn't sell well, , let’s put this IP aside and develop new IP, or acquire IP.”
"Gong Yang, you have been in the company for so many years, do you still need me to teach you about this kind of thing?"
"What the company values is sales and a means of profit. Not the comfortable experience of those people playing games! How much money can other people's experience bring you? Games are just products. Once they are done, just sell them. Who cares about those people? Any ideas for playing games?”
"Indeed, in order to enter the horror game market, we need the reputation of those who play games. But don't forget that the company itself has the qualifications and funds to seize the market. The reason why we need reputation is to get a good start."
"I don't want to talk about this anymore. The game will be released in two months. During this period, I will hold a game conference and invite media and partners from the game industry to come and participate. Then, I will also learn from Infinite Entertainment. They are doing some kind of pre-sale preview to attract attention."
"This game company doesn't care about sales volume, it cares about word of mouth. We want those who play games to know that our technical game also has horror games that we can produce!"
"I hope you can think more about the company."
A long time ago, someone questioned Mr. An when he first appeared on the scene, is there really such a high-level person? I have to say, yes. In addition, this chapter draws on KONAMI.
(End of chapter)