When Qin Lin heard what Director Chu said, how could he refuse? He immediately said: "Director Chu, if you can make some contributions to the athletes, our Qinglin Leisure Tea Party is naturally willing to do so. Don't worry, during the Asian Games, our Qinglin Leisure Tea Party will Sponsored drinks for the national team throughout the entire process.”
Director Chu has said so, and no fool will refuse.
Why are Coca-Cola’s beverages willing to spend hundreds of millions of dollars to sponsor this kind of event? Isn’t it because this is the best advertisement? When promoting, they can also use the name of sponsoring drinks for the Olympic Games and Asian Games.
In their country, the reputation of the national team’s designated beverage sponsor is definitely not inferior to these names.
They can even openly promote Qinglin Leisure Tea by labeling it as the national team's designated sponsored beverage.
This opportunity is also equivalent to the official proving the effect of Qinglin Leisure Tea. No one will doubt the effect of Qinglin Leisure Tea, and there will be no obstacles to future promotion.
Director Chu also smiled when he heard Qin Lin's words and said: "On behalf of the athletes of the national team, I would like to thank Boss Qin for his support. Let's sign a sponsorship contract first. After signing the contract, the committee can make arrangements."
As he said that, he was looking forward to the start of the Asian Games.
After all, the effect of Qinglin's leisure tea has been tested.
Physically demanding sports like table tennis... Director Chu frowned when he thought about it. Is it too bullying for the table tennis players to use this drink?
But no matter what, this Qinglin leisure tea will definitely be a huge help for the national team to participate in the Asian Games this year.
Sponsoring drinks cannot be done simply by talking about it. It also requires product inspection reports from the National Olympic Committee and the Asian Olympic Committee, and must pass the review of this Asian Games Committee before a contract can be signed.
But this aspect seems to be no problem for Qinglin Leisure Tea.
After all, Director Chu came here after being fully prepared. He had already submitted the inspection report and passed it before he came.
Review?
Director Chu himself is the person in charge. He came here because he informed Qinglin about the leisure tea, and the meeting passed.
As for the contract, the official has a special sponsorship contract template, just print it out.
When signing the contract, Director Chu sent a special camera to record the signing process between the two parties.
This is a routine procedure. When the time comes, it will be kept on file for review, not only for the signing of Qinglin Leisure Tea, but also for other sponsored products.
After the contract was signed, Director Chu didn't stay long. After receiving a call, he hurried back to the capital of Fujian Province. It seemed that there was a problem with the staff filming in the provincial capital.
Naturally, those Olympic stars left without any sense of experience.
Several people who came to Qinglin Villa were surrounded by tourists and found it difficult to move, and then left, seemingly doing nothing.
Qinglin Villa.
After sending Director Chu away, Deng Guang took the sponsorship contract for the national team’s drinks during the Asian Games and said with joy: “Director Qin, this is really an unexpected surprise. I didn’t expect that our drinks would be noticed by them so quickly. Now, We should promote it right away, and Wang Xiang will definitely be able to use this to occupy the market in the capital of Fujian Province more quickly."
"Yeah." Qin Lin nodded and called Lin Lanzi and asked her to make a video for promotion.
This kind of sponsorship does not need to be hidden at all.
For example, Wahaha successfully sponsored the Asian Games. It started building momentum even before the signature was signed. As soon as the word was signed, the entire Internet was already full of news that Wahaha had defeated Coca-Cola to become the sponsoring partner of the Asian Games.
Isn’t the purpose of sponsoring such events just for publicity?
Otherwise, is it for charity?
Lin Lanzi was surprised when he saw the sponsorship contract: "Boss, is this contract real?"
Qin Lin asked in shock: "You mean this kind of contract can still be fake?"
"It's not that, it's just that sponsoring the national team felt too far away before." Lin Lanzi smiled and said, and it was indeed the case. The Asian Games felt very high-end when I heard it. Which of those sponsored products are not famous brands?
Your boss’s products are already so advanced?
But thinking about the effect of the boss's Qinglin leisure tea, it seems to be really useful for athletes.
Qin Lin said again: "This contract is real, let's go!"
Lin Lanzi nodded and immediately went back to the multimedia department to ask Gao Yaoyao to come over and shoot a promotional video.
This kind of video about sports and drinks is more appropriate for a young and beautiful girl like Gao Yaoyao to come out.
In the office.
Deng Guang looked at the sponsorship contract and thought for a while and said: "Director Qin, do you think we should prepare a few special production lines, prepare a special outer bottle, and create a special fund for sports?"
"Do you think our product has a good effect on restoring physical strength? I believe that after the Asian Games, those athletes who use our Qinglin leisure tea will definitely be very helpful, right? They will all know that our drink is good."
"But our drink is not only useful during competitions, right? It should be more helpful for athletes' daily training, right? How many sports organizations do you think will place orders with us?"
Qin Lin laughed when he heard this: "Old Deng, you have a long-term vision."
This is indeed the case. Qinglin Leisure Tea's physical recovery +1 and strength recovery +1 can allow athletes to quickly recover their physical strength during competition and have an advantage in the competition.
But the physical exertion is more serious when they train.
This drink of theirs can be a blessing to athletes, right?
The two talked about the relevant details for a long time. When it got dark, they had a meal together before Deng Guang left and hurried back to Ningcheng.
Before finding a suitable factory director, he has no way to leave the branch factory for the time being.
Qin Lin happily signed a beverage sponsorship contract for the national team during the Asian Games. On the other hand, the three major brands did not stop their efforts to deal with Qinglin's leisure tea.
At night, Yu Sheng also saw the plan made by his subordinates to discredit Qinglin Leisure Tea in his office.
He was very satisfied with the planning and it was very instructive.
These planning contents fully show that although Qinglin Leisure Tea can be used to restore physical strength after a couple's relationship, they also clearly lead to the idea that if Qinglin Leisure Tea is used too much, a man's ability will decrease.
Regardless of whether this is true or not, once the public opinion effect is formed, it is certain that most men will be wary and dare not use it.
Isn't this what men fear most?
They could grab Qinglin's leisure tea for help in this area, or they could not dare to use Qinglin's leisure tea because of scruples.
The phone rings.
Yu Sheng picked up the phone and saw the number from the southern region general agent of another brand.
He immediately pressed the answer button and when he heard the voice coming from the other side, he smiled and said: "Don't worry, Mr. Meng, I have already made a plan. That's fine. Now let's take action together."
After hanging up the phone, Yu Sheng handed the plan back to the subordinate and ordered: "Send it to those short video bloggers and meager influencers who collect money to do things, and let them do the work."
"Yes!" The subordinate took over the planning and went to the side to make contact.
Nowadays, there are many big Vs and short video bloggers who have no bottom line and are willing to guide and create public opinion for you as long as they are willing to spend money.
As for the big Vs, bloggers, and netizens on the Internet, they can't tell which ones are evil or not. They can only wait for them to overturn one day, and then one by one can suddenly realize it with the benefit of hindsight.
Yu Sheng took a bottle of Qinglin leisure tea on the table, put it in his mouth, drank a few sips, and praised: "The effect is indeed very good, but it is a pity."
He did not deny that the effect of Qinglin's leisure tea was indeed much stronger than the Red Bull he represented.
If he is not the general agent of Red Bull South, it is definitely very good to be the agent of this product.
It's a pity that now they can only be enemies.
After tonight, he would like to see how Qinglin Leisure Tea responds.
Yu Sheng was just thinking when he saw a woman with a good figure in a short black silk skirt walking in.
This is his secretary. I can actually see the effect of Qinglin's leisure tea on her tonight.
The secretary came in but said anxiously: "Mr. Yu, there is very bad news. You asked me to pay attention to the news from Qinglin Leisure Tea. The official account of Qinlin Villa just sent an announcement video saying that Qinglin Lin Leisure Tea has become the designated sponsored beverage for the national team during the Asian Games.”
"What?" Yu Sheng stood up in shock when he heard this, and asked anxiously: "Is this true?"
"It's true." The secretary hurriedly took out his cell phone, opened a video and handed it to Yu Sheng.
Yu Sheng took the phone like a grab and saw the announcement video posted by the official account of Qinglin Villa:
"Hello everyone, I am Yaoyao, and I meet you again. Recently, everyone likes our boss's Qinglin Leisure Tea...
Here, Yaoyao would like to share some good news with you. Just today, Qinglin leisure tea has become the designated sponsored drink for the national team during the Asian Games. "
A simple announcement video, but with the current popularity of Qinglin Leisure Tea, it has stirred up very big waves.
The comment section of the video is even more popular:
"666, this is the official site that has certified the effects of Qinglin's leisure tea. Please tell me when the wolf tribe in the north can buy this drink?"
"When I tested the effect with my wife, I was thinking that this thing would definitely be good news for athletes."
"Products that are qualified for the Asian Games must be inspected by the International Olympic Committee, so everyone can drink them with confidence."
"Actually, this drink should also be available to those training soldiers, right?"
"..."
"Actually, I'm more curious whether Qinglin Leisure Tea can save the national football team?"
"Wake up upstairs, every meal of sea cucumber in the national football team is bad."
"Wake up +1. The national football team has cut their salary three times, and the salary is only 3 million. The entire national football team is protesting. The salary is not worthy of their efforts."
"Sea cucumber + Qinglin leisure tea should be able to draw with Y Nan, right?"
"Let me tell you another joke. The Dongguang Disabled Persons' Federation football team officially challenges the men's national football team. Who do you beat?"
"..."
But at this time, Yu Sheng had no intention of paying attention to this lively comment section.
Although he knew that no one would dare to post such an announcement, after seeing the announcement video, he immediately turned on his computer and anxiously searched for the special WeChat account of the national team in this year's Zhouhang Asian Games.
In the information age that keeps pace with the times, there are more and more official thematic accounts and short video accounts of this kind.
The official WeChat account of the Asian Games and the special WeChat account of the Asian Games national team were created as early as when the application for the Asian Games was successful. They will be updated as soon as there is any news to let the public know and shorten the distance between the public and the Asian Games. There will be a stronger Sense of participation.
As for this kind of sponsorship information, the topic will usually be updated in a timely manner.
Yu Sheng soon saw the latest news about Qinglin Leisure Tea’s sponsorship of the national team’s Asian Games project.
When he saw the news, Yu Sheng knew that something was going to be bad.
He panicked and shouted at the subordinate who contacted Weibo influencers and short video bloggers: "Stop, don't send those messages."
Are you kidding me? The national team has designated a beverage as a sponsor. It must have been cleared after multiple tests. At this time, if you post any news slandering Qinglin leisure tea as containing stimulant substances, are you questioning the official or the International Olympic Committee? Or in the Asian Palinpeak Organizing Association? Or are you suggesting that the official national team is using doping substances?
No matter if you take one, you will be finished.
Once it arouses public opinion, it won't matter if the authorities really want to investigate. I don't know if Red Bull will be implicated by then. He, the general agent of the Southern Region, will definitely be finished, and the end will be miserable.
Seeing Yu Sheng's nervous look, the subordinate hurriedly said: "Boss, I haven't sent it yet."
"Huh!" Yu Sheng was inexplicably relieved when he heard this, and was so scared that he broke into a cold sweat.
The subordinate asked again: "Boss, do you want to inform Pulse and Dongpeng Special Drinks about this?"
"No need." Yu Sheng said directly, even looking forward to it. If someone from those two families takes action as promised, it will be exciting, and maybe they can fish in troubled waters.
Thinking about it, he was somewhat looking forward to letting his men pay attention to the news in this regard.
Unfortunately, he kept waiting and didn't wait for any action from the brand's southern regional general agent.
Apparently no one is a fool.
In the end, Yu Sheng had no choice but to sit back on the office chair, and then dialed the number at Red Bull headquarters.
In this situation, there is such a big gap in product quality, and Qinglin Leisure Tea cannot be dealt with by dirty means. It can no longer be solved by marketing methods.
Think about how the once No. 1 mobile phone brand collapsed so quickly that no one cares about it now? Don’t they have marketing methods or shopping mall methods?
Without this method, we would not have been able to be number one. It is just that other companies have renovated an era in technology. No matter how they market and use shopping mall methods, it is useless.
Because the technological era has changed, unless you allow yourself to upgrade technically.
Before this, the so-called functional drinks actually had similar effects, and no one was stronger. What everyone did most was to change the taste, and then continued to sell money. Everyone was on the same level, comparing brands, marketing methods, and business methods.
Nowadays, Qinglin Leisure Tea seems to be a product of the new era of functional drinks. The brands they represent are just like the mobile phone company in the past, and their technical quality is one level behind.
Now this situation can only rely on upgrading product quality.
Fortunately, this is just a beverage product. With the funds of the brand companies they represent, it should not be difficult to crack and imitate it.
But before that, we could only watch Qinglin Leisure Tea run rampant in the functional beverage market and occupy market share crazily.
By that time, I am afraid that Qinglin Leisure Tea will also be a big brand of functional drinks that is difficult to shake, and it will be impossible to kill it.
At the same time, the southern district general agent of Dongpeng Special Drinks and Pulse brands also reported the same news to the head office.
After hearing the news from the head offices of these brands, they all verified Qinglin Leisure Tea overnight.
That night, I don’t know how many senior executives of these functional drink brand companies will have sleepless nights.
Because they all verified the effect of Qinglin Leisure Tea, but Qinglin Leisure Tea has now become an unstoppable hit on the Internet, and has become the designated sponsored beverage of the Asian Games national team, and they have no way to start.
This situation is extremely uncomfortable.
Now all they can do is hold a meeting overnight, and then, like the top ten ketchup brands, urgently invest large sums of money into the laboratory to start the journey of cracking Qinglin leisure tea.
