"The signing announcement will be officially released after the live interview."
In the blink of an eye, Jenkins made judgments and decisions, edited the text messages, sent them out, and coordinated perfectly with the entire publicity team.
According to the original plan, Nike asked Klee to mention the jersey in advance. The audience focused on the jersey, and Nike immediately issued a signing announcement.
However, both Nike and IMG know that everything is too hasty and rushed in the arrangement of promotional activities, and there will inevitably be mistakes. Therefore, they have always remained active and made adjustments according to the specific situation at all times, looking forward to working together. to create the biggest waves.
Just like live streaming, things can change every minute.
really!
Here, Gao Wencai easily avoided the danger of product placement.
Over there, the Sherlock Holmes on social networks have already become active.
Meanwhile, the “Today Show” interview is still going on.
"Obviously, no one should know your name now." Raul followed Gawain's words and brought up another topic, "From last night to now, your life should have undergone earth-shaking changes. This should be It’s been an extraordinary journey, do you have any special feelings now?”
"In fact, I don't think anything has changed in my life. Unless I go to the bank immediately to cash that championship check, it is difficult for me to feel the drastic change..."
Only halfway through Gawain's words, Raul and Keli were both amused by the humorous tone, and the staff in the fish tank live broadcast room also laughed knowingly:
The fear of being dominated by the payroll should be something everyone can relate to.
Gawain himself chuckled, but he continued the interrupted words, "After all, it all happened too fast, and there wasn't enough time for it to settle and ferment."
"So if someone still doesn't know my name, or can't pronounce it correctly, I don't think it's a fault. I have to admit, I was troubled and confused for a long, long time. , whether the first letter of Novak's last name is pronounced."
Ha ha! Hahaha!
Everyone burst into laughter, applause and laughter surged:
Novak Djokovic's surname, "Djokovic", actually, the first letter "D" is silent, that is to say, the accurate pronunciation should be "Djokovic", but because people in Eastern Europe I am not familiar with the rules for pronouncing the first letter of a language, so there is a deviation in understanding.
Moreover, Djokovic later launched his own brand logo, which was designed based on the capital letter "D", which further affected the judgment of ordinary people.
Later, when Djokovic went to China to compete, the officials also communicated with him whether the official translation method needed to be corrected. However, Djokovic learned that his nickname among Chinese fans was "Xiao De", "Sandezi" has become a household name, so he just went with the trend and did not correct the official translation.
Of course, Eastern European languages also cause similar situations in the United States.
The whole audience burst into laughter.
Gao Wen pursed his lips slightly and raised his hand politely towards the camera lens, "Sorry, Novak." As if he was communicating with Djokovic in front of the TV.
Laughter makes it even more joyful.
Raul must admit that today's live broadcast was particularly relaxed and joyful, completely overturning his stereotype of introverted and humble East Asia, so much so that his interest in Gawain was quietly sparked, and he became more active in taking the initiative to interview.
"Can you feel the surge in fans' attention now? Obviously, you are now the most popular person on social networks in the world."
Facing Raoul's question, Gawain not only did not answer, but showed a surprised expression, "Am I?" He seemed to have no idea what Raoul was talking about.
Raoul chuckled, "Of course, your personal account on the photo wall (Instagram) had only 336 followers two weeks ago, but now it has exceeded 10 million; and you The number of followers of his personal Weibo account has exceeded 50 million."
"...Do I have a photo wall account?"
Lu Qian's head was full of question marks. He shifted his gaze from Raul to Tobias. He didn't hide his surprise at all. The question marks in his eyes could be clearly felt through the camera lens, especially Lu Qian's wide-eyed confusion. , the scene is really funny.
Kelly also tilted her head, "Now, the situation seems to be a little bad, so whose account was I following yesterday?"
The whole audience burst into laughter.
Gawain got the answer from Tobias's mouth, and then vaguely awakened his memory, "Wait, I seem to remember."
"Before I came to New York, my agent did suggest that I set up a social network account because he was worried about me being isolated among young people. You know, I didn't want to be the only one among the players who didn't have a social network account to avoid They misunderstood that Sampras and I were players of the same era."
Hahaha.
The laughter couldn't stop.
Even the staff of the "Today Show" themselves did not expect that the effect was so good and wonderful. Unknowingly, they were completely involved and truly immersed in the relaxed and happy atmosphere of the scene. Why did they never Did you know that accidents and emergencies in live broadcasts can create such sparks?
Moreover, the live broadcast room outside the fish tank gradually became lively. I don’t know when, a large number of people gathered in the corner of Rockefeller Plaza. They gathered on three levels inside and outside the fish tank, as if they were enjoying a grand performance. Like this, laughter continued to surge.
This scene has not been seen for a long time on the "Today Show".
"However, I must admit that privately, I am a very boring person. If you hope to see some interesting things through social networks, then you will be disappointed."
"Just a reminder, I don't do stand-up comedy in my spare time."
Hahaha.
The laughter was so explosive that it exploded in an instant. The surge of laughter could be deeply felt inside and outside the camera lens, so much so that pedestrians coming and going in Rockefeller Plaza couldn't help but stop and stare blankly at the laughter. The people who kept shouting and turning forward and backward became more active in their minds.
Perhaps Gawain is the only exception.
Gawain still maintained a slight smile on his lips, and turned to look at Raul, "How many people did you just say are paying attention to me?"
"I'm not sure. Maybe if different platforms are added up, there might be 70 or 80 million by now?" Raul also relaxed and said in a relaxed tone.
Gawain did not speak immediately, but thought about it seriously, then nodded slightly, "Maybe, I can start thinking about it."
What to consider?
Stand-up comedy? Why did you bow your head and give in, saying that you can't be promiscuous when you're rich and you can't move when you're poor?
Clap your hands and laugh!
Applause and laughter merged together, creating an incredible wave of energy, which stirred up in such a mighty manner. The "Today Show" has not seen such a scene for a long, long time. Even Raul and Klee looked at it with disbelief. Unbelievable surprise and joy, as if you can hear the sound of the air burning.
