Globally, hotly debated.
Marvels, admirations, and sighs were heard endlessly; cheers, screams, and applause were overwhelming. For a moment, it seemed that all the eyes of the world were focused on Gawain. From any angle, one could not help but cry out. This is undoubtedly the most important event in 2014.
Even the traditional authoritative media are so out of control and sigh uncontrollably, let alone the new era of online media? The degree of exaggeration spread tenfold or even a hundredfold, across different cultures, languages, and time zones, and exploded across the Internet without distinction.
Especially China.
The number of retweets of news reports about winning the championship on major portal websites have all exceeded one million. The number of views of the hashtag "Gao Wen won the US Open in 2014", which is the top trending search list, is rushing toward one billion. Suddenly, almost Everyone is talking about tennis that they are not familiar with.
A superstar is being born!
Then, people gradually realized that this matter was no longer just a topic on the Internet. In real life, people couldn't wait to discuss it, breaking the boundaries between the Internet and reality, and introducing Internet hot spots into reality. They can deeply feel it after dinner. by this craze.
I'm afraid there aren't many people who don't know this news; but if there are people who still don't know, such as middle-aged or elderly people who have no interest in sports or the Internet, then the "News Network" every night will This good news is passed on to everyone.
After Li Na won the French Open in 2011, for the second time in history, tennis news appeared on the 7pm news program:
"The 2014 U.S. Tennis Open has just come to an end. my country's young player Gao Wen performed well and won the men's singles championship, making history..."
Such a special and grand treatment demonstrates the official position with practical actions and officially spreads the moment when Gawain made history.
Suddenly, even when they were buying food at the market, they could hear discussions about tennis. However, they had no idea what the U.S. Open was all about. They simply knew that a Chinese boy had won the championship and made history. The names of "Gawain" were exchanged cheerfully.
"Did you watch the final?" should soon replace "Did you eat?" as the most popular choice for greetings.
Now, no one should know about it anymore. After the news broadcast ended, a second wave of discussion broke out on social networks.
That night, CCTV 5 aired a documentary feature, the protagonist of which was none other than Gao Wen. It comprehensively recorded Gao Wen’s footsteps along the way, from the U.S. championship to three consecutive Challenger League championships, to missing the gold medal and going directly to New York to participate in the Grand Slam. Grand Slam, the first ATP-level professional event in his career started from the Grand Slam.
I have to say that this topic is completely a "help in times of need"——
Everyone is talking about Gawain, but objectively speaking, the tennis fan base in China is still growing, and it is far from comparable to football, basketball and other sports. Therefore, even though Gawain's name and image are overwhelming, he is still in a state of growth. There are still a lot of viewers who have only a little knowledge.
People are eager to have a deeper understanding of Gawain and tennis. The problem is that the time when Gawain came into being was really too short. Even among netizens who are good at searching on the Internet, a large part of them have no way of understanding Gawain. They go back and forth over and over again. Those are the words that are said over and over again.
It is against this background that this documentary feature appears. Through the label "Grand Slam Champion Gawain", we can truly enter Gawain's world.
Although the documentary feature is still a bit superficial and cannot be explored further, this basic information is enough for ordinary viewers. It is like a window for ordinary viewers to have a good understanding of it. It is currently sweeping the entire Internet and becoming popular all over the world. young man, what is going on.
As a result, the ratings and discussion of the documentary feature have reached incredible new highs——
The best proof is that it entered the top ten of the hot search list for the first time.
CCTV 5 has always been insisting on producing specially focused documentary features, from legendary superstars to potential new stars, from popular figures who emerged from the sky to legends who have gone through vicissitudes of life, from the most influential football in the world to the national football. table tennis, thematic objects are numerous.
Moreover, the quality of these documentary features is generally good. Taken individually, they are works worth talking about. However, it is regrettable that these features often only trigger discussions among senior fans. After all, apart from fans, few People are willing to learn more about these players and the sport.
Hot search?
How can it be!
Even for CCTV 5, these documentary specials are basically in the state of "power generation for love". Every special feature needs to be measured again and again, and the dusty film rolls piled up in the material room are piled high on the hill, which is very disturbing. A day that may never be seen.
However, this time Gawain broke the barrier.
Not only did it make it to the hot search list, but it also made it to the top three in one go!
Such an outstanding performance successfully aroused cheers from the entire program crew. It was still hard to believe when I saw it with my own eyes. Their hard work was finally recognized.
After discussions at the meeting, it was decided that the documentary feature should be broadcast after the finals. Zhang Heng was under tremendous pressure, but now it is all worth it.
Looking at his colleagues who were beaming and cheering in front of him, Zhang Heng also smiled and couldn't help but sigh, "It is indeed a legend that can be created by the right time, right place and right people. Everything is just right."
The bottom line, of course, is that the opportunity presented itself, and Gawain took it.
"Director Zhang! What are you thinking about?"
"It's nothing, I just thought that if Gao Wen comes back to participate in the competition, I would like to see it there."
"Me too, me too!"
"Add me, Director Zhang, and let me go to the scene to collect materials!"
Zhang Heng looked at the crowd of people in front of him who raised their hands and enthusiastically signed up, and couldn't help but laugh happily.
There is no doubt that Gawain has become an iconic hero for the younger generation and the Internet generation. Under the aura of a series of historical records and miraculous journeys, Gawain's image has become more vivid and vivid than ever.
In particular, Gao Wen's winning speech at the award ceremony was edited separately. From Europe, America to Asia, it spread on different social network platforms around the world. Like a viral video, the number of clicks skyrocketed. It exceeded 50 million at an unparalleled speed, sparking incredibly widespread discussion.
Not only the championship, but also the discussion of the US Open has remained high, so much so that the organizing committee was caught off guard.
and!
All of this happened within twenty-four hours, which was jaw-dropping. Before I had time to savor it, I was already swept forward by this torrent, opening the door to a whole new world.
Zhubi Chinese website
