The next night.
All the results of the Champions League round of 16 are out.
One piece of news is trending on the hot search.
"Atletico Madrid 1:0 Borussia Dortmund, the Kidney Fighter defeated four people in a row and captured the colt. 》
"Jorginho passed the ball and scored, Benfica lost 1:2 to Naples. 》
"Big upset, the dark horse storm of Monaco ravaged Intihad, and the super demon star took off the blue moon. 》
"Ranieri dismissed get out of class, Fox City defeated France. 》
"King of the Champions League, the Galacticos are invincible, Ronaldo's hat trick!" 》
"The Wall of Old Women's Sighs." 》
"The Real King of London: Bayern Munich!" 》
"It's still him! The strongest midfielder of the new generation - Li Kang! 》
The number of likes, comments and reposts skyrocketed.
-[Saul’s kidney problem again? Can he still play in the 2018 World Cup with Li Kang? 】
-[Bayern is the king of London? Is there anything wrong with peeing? 】
-[Juventus' defensive arrangement is so abnormal. The opponent's shooting space is forced to kick into Buffon's arms. 】
-[I am optimistic that Real Madrid will defend the Champions League, brothers, hurry up! 】
-[Arsenal finally broke the curse of not winning in the first leg of the Champions League round of 16! 】
-[Professor avenges his shame +1. 】
-[Arsenal’s midfield dominance is close to its peak, right? Li Mingdeng, who has been destroyed all the way! If we add reinforcements next season, we can't imagine the strength! 】
-[Unfortunately, Barcelona is not in the top 16 of this year’s Champions League. 】
-[When will Leonardo DiCaprio take revenge on Real Madrid? 】
-[Let’s draw Bayern in the quarterfinals and tell Ancelotti who is the real king of London. 】
....
Li Kang did not drop by to visit Claudia in Gelsenkirchen.
Because on the Premier League match day a few days later, the opponent is not too strong.
Without any delay, we returned to London with the team.
As soon as they walked out of the pick-up gate, fans outside the cordon gathered enthusiastically.
Posters and slogans are like waves in a sea of red and white.
"Lee!
! "
"Lee!
! "
"Lee!
! "
Not only is Li Kang popular, other Arsenal players are also becoming more and more popular.
Xhaka, for example, has a very good attitude towards supporters. Not only does he sign autographs, but he also takes the initiative to take photos with fans. He is the new player in the club whose jersey sales are second only to Li Kang.
The same goes for the two substitute goalkeepers: "J Ronaldo's uncle" Ospina and "Messi die-hard" Martinez.
There is nothing to say about Ospina's character. Even if his ribs are injured by a tackle, he will explain to the referee that his opponent did not do it on purpose...
Martinez still looks very thin and handsome at this period. It is not easy for him. He has survived from the eighth goalkeeper to the third goalkeeper, spanning eight years of youth from 17 to 25 years old. This season he finally became the main force in the English League Cup. Goalkeeper, as Arsenal's record continues to rise, his originally shy and reserved character has become more lively, and he is a bit lively...
Giroud is different. Most of the time he is only friendly to non-aggressive female fans.
In order to avoid increasing security difficulties, Arsenal stars quickly ended the "interactive session" and boarded the club bus one after another.
Bould curled his lips: "I am familiar with the leaders of several fans associations, and they were the ones who scolded them the most at the beginning."
Last season, Arsenal, which was originally far ahead, ended up second in the Premier League due to a wave of injuries. Many Innslington fans madly abused Wenger, and even the Colney training base was flooded with slogans about coaching changes and dismissal slogans.
...
After coming out of the training base.
Li Kang went to a hotel in central London with his assistant without stopping.
Another commercial.
Last month, the brokerage team finally identified a suitable brand in Asia.
"Endorsing products that ordinary fans can afford."
The target is a well-known motor vehicle manufacturer: Aima!
The public relations department of the super sports car Koenigsegg immediately objected after learning the news, and even cited the "competition agreement" in the contract terms as a basis, but they finally confirmed that Aima is a battery car brand. ..had to apologize silently.
Aima's cooperative attitude is very good. In addition to generous endorsement fees, it also allowed Li Kang to ride a battery bike in his yard for more than half a month as an experience. After the experience, he will decide whether to cooperate.
Half an hour later.
Hotel high-rise.
Li Kang met the European head of horse-loving Fox.
"Lee, it's nice to meet you, but unfortunately I'm a Chelsea fan and I can't support Arsenal in the next round of the Premier League title showdown!"
Everyone couldn't help laughing.
The endorsed products are not covered with red cloth like supercars. After all, they are just two practical battery cars.
"We have obtained the license for Transformers. The yellow one is Bumblebee, and the blue one is Optimus Prime! They both use our company's latest energy core system..."
Fox kept talking, throwing out professional terms one after another, giving the impression that they were not making battery cars, but Transformers.
Bang bang bang!
The bearded director clapped his hands and shouted: "Time is money! Mr. Fox, hurry up...Li, your advertising partner this time is a man again..."
The words were not finished.
A familiar face walked out of the locker room.
Asian Music King - Jay Chou.
Didn't suddenly say "Oh, not bad,"
Jay Chou shook hands with Li Kang so generously that everyone couldn't help but take out their mobile phones to take pictures of the scene.
"I am a Liverpool fan, but my wife is a Chelsea fan...So, I can't support Arsenal in the next round of the Premier League championship."
The tone was joking and did not arouse any resentment.
...
The content of the advertising shoot is very simple.
The connection between football and music?
Consumers increasingly dislike such gimmicky themes.
No cool lights.
There is no passionate dialogue.
Li Kang and Jay Chou just put on their helmets, rode on the scooter, spun around twice, and gave a thumbs up pose and that was it.
...
The assistant on the side was shocked.
He wished that Li Kang would accept such simple and pragmatic advertisements in the future.
In less than two hours, all the endorsement content for the four seasons of Emma battery car was filmed!
The bearded director took out an Arsenal Champions League away jersey No. 10 and excitedly asked Li Kang for an autograph.
"I heard that Arsenal's cooperation with Puma may be terminated next season, and Lee's jersey this season will be out of print!"
Fox and Jay Chou didn't show any coyness, they generously asked for autographs, and finally took a group photo together.
...
That night.
Advertisements for Aima battery cars were released quickly.
"Let going out be full of love".
As a manufacturer selected into the national brand plan, the short film quickly appeared in the prime time slots of major CTV channels.
in the screen.
Li Kang and Jay Chou rode electric bicycles, one yellow and one blue, through rough colorful backgrounds: city avenues, country lanes, tree-lined paths...
Ten seconds later.
The two stopped the car at the same time, took off their helmets, and gave a thumbs up to the camera.
Once released, it instantly caused a nationwide sensation.
-[dig, why do these two crossover superstars endorse battery cars? What about grade? 】
-[It has nothing to do with grade, the sinking market is a blue ocean. 】
-[The more popular products are endorsed, the more the celebrity’s influence is proven. Messi and Ronaldo have also begun to endorse shampoo. 】
-[Li Mingdeng is endorsing products I can afford again! 】
-[Oops, Xiao Li will not endorse web games next, right? 】
-[999 per knife! If you are a brother, come and kill Barcelona’s top brass! 】
