2013 has arrived, and after the countdown is over, the New Year has arrived. In fact, it's just New York's New Year's Eve, but San Francisco ended it three hours ago, and now the party is in its final stages.
After hanging up the phone, Lu Ke began to read through the New Year greetings sent by his friends. The text messages were always flowing in different time zones and at different times, but because New York's New Year's Eve countdown is a well-known special event in the entire United States. , so many people choose Eastern Time to define the true arrival of the New Year.
Among the pile of blessings, Lu Ke unexpectedly saw a New Year's greeting from Jerry Jones - the Jerry Jones of the Dallas Cowboys owner.
"What a great season! What a great performance! What could be more perfect? Maybe three games in a row in the playoffs? Anyway, Happy New Year and good luck in the coming games!
your,
Jerry. "
It can be seen that this is not a unified group text message, but a text message written seriously by Jerry. For one of the top giant crocodile bosses in the entire league, such treatment is really flattering, cordial and friendly. Calm and restrained, even the text messages from San Francisco 49ers president Jed York are at this level——
In fact, Jed York did not send New Year greetings to Lu Ke. Instead, on the day when the regular season ended, he came to the locker room to wish all the players a Happy New Year in advance; on the contrary, team manager Trent - Balk, sending New Year's greetings this evening on West Coast time.
Jerry Jones hasn't done anything special since the bye week encounter, until today. The greetings that are given at the end of the click will not appear too urgent or condescending; but they can convey goodwill appropriately and impeccably.
It must be said that Jerry's performance was indeed brilliant, and Lu Ke did not make a fuss, but responded politely and wished the other party a happy new year.
Lu Ke didn't take Jerry's greetings too seriously. He continued to scroll down and saw a comment from Leonardo DiCaprio, "I'm looking forward to someone being able to save me from this boredom." And to save you from the boring New Year's Eve party, you didn't even consider extending an invitation to me? Bad review! Can we still be good friends?"
Lu Ke couldn't help but laugh.
At tonight's party, many teammates took photos and sent them to the photo wall. Even Lu Ke was forced to upload one, calling it the "2012 Victory Season Team"; just swipe it. After scrolling through the photo wall for updates, Lu Ke saw a photo of Leonardo celebrating New Year's Eve in Los Angeles and swiped to like it.
Then... Lu Ke received this text message from Leonardo.
"Shouldn't I be the one to complain? You didn't send me an invitation? Doesn't this position seem wrong?" Lu Ke quickly replied with a text message and complained to Leonardo without hesitation, "In addition, I don’t really want the paparazzi gathering in front of my house, I’m not ready to be famous yet.”
Sneaking away from the noise of the party and enjoying a moment of tranquility, Jiang Youning pushed open the screen door of the backyard corridor, stuck his head out and said loudly, "Xiao Ke, the guests are about to leave, come here to see everyone off. "
Jiang Youning was also very happy tonight. He drank a lot of wine, his cheeks were stained with crimson, and even his eyes were a little hazy.
Lu Ke stood up, raised his hand to support his mother, and said with a smile, "Mom, go to the living room and sit and rest for a while. Don't run out. Leave it to me to see off the guests. Please add one more thing." Jacket, be careful not to catch cold."
"Okay, I know." Jiang Youning raised his chin and showed a bright smile, then raised his hand and touched Lu Ke's hair, pushing back all the slightly hanging broken hair, "Our little Ke grown up!"
He was indeed drunk, if not completely drunk, at least slightly tipsy.
Lu Ke laughed dumbly and helped his mother return to the warm air in the room.
Next, it is Lu Ke’s turn to be busy——
Make sure every teammate is in a taxi, make sure all the doors and windows at home are closed, make sure you make an appointment in advance with a cleaning company that specializes in cleaning up party residue, make sure both Lu Zhengze and Jiang Youning go back to bed and fall asleep, and make sure there are no neighbors next door. After all other conditions were confirmed, Lu Ke called a taxi for himself and returned to the apartment. The world finally became quiet.
…
When the morning light breaks through the shackles of night, life returns to its original track. The so-called new year and new atmosphere, for professional players, still mean persistent training day after day.
During today's recovery training, Lu Ke spent more time adapting to the changes in his body. Yesterday, he completed the superposition of 124 basic points in one go. Now his body can withstand more training tasks. He needs to train little by little. Adapting and adjusting is not a difficult process, but it does take time.
When we returned to the apartment, we were about thirty minutes later than usual.
You can see Lech Steinberg and Vincent Camp standing outside in the distance. They seemed impatient because the waiting time was too long. They simply left the car to breathe some fresh air. Pay attention. When Lu Ke appeared, Vincent took the initiative to greet him, showing a relieved expression, "Bambi, you finally showed up!"
Lu Ke slowed down and adjusted his breathing rhythm. He didn't speak or explain, but just stared at Vincent and Laihe.
Laihe took a deep breath from the cigar in his hand, looked at Lu Ke's expression carefully, and then chuckled, "You don't remember, right?"
"What?" Lu Ke's reaction verified Laihe's suspicion.
Vincent was someone who couldn't hide things. He did not hide his shock at all. All his thoughts blurted out, "No way, I reminded you three times. There is a special meeting today about sponsorship. It is very important. Why have you forgotten?"
Now when Vincent said it, Lu Ke's memory came back, "Ah! I remember, was that today?"
Such an understatement, a matter of course, and a seeming indifference made Vincent feel a little tight in his chest.
Lech was not surprised. Lu Ke focused all his attention on the game and training, and paid almost no attention to things off the court. The last game at the end of the season was already important, and those delicate and peripheral things were somewhat different. Forgetting is normal, even expected.
"You go take a shower first. We'll talk more about it on the way to the studio." Laich got to the point neatly.
Lu Ke nodded in agreement, "Give me five minutes."
Five minutes later.
Vincent started the engine and headed towards his destination. "There is no need to be in a hurry. It doesn't matter if you are late. Pay attention to traffic safety." Lech warned, "Although work is important, what we have in the car is more important now." This is a man of great wealth."
The serious conversation was laced with deep ridicule. Lu Ke didn't mind, but nodded seriously in agreement, "That's right. If there is an accident now, the insurance company will not be able to afford the compensation."
Vincent, who was sitting in the driver's seat, glanced through the rearview mirror and muttered, "Two lunatics." But he couldn't hold back and started laughing, shaking his head helplessly.
"Are we going to make money again today?" Lu Ke became curious at this time.
"No. Today is about Under Armor." Lech didn't sell out, but as soon as the topic changed, he brought up other things, "How are Vance and Jack getting along recently?"
Vance Jacobs, Nike's U.S. West Coast Marketing Manager, took the initiative to get to know Lu Zhengze and became their friend in order to get close to Lu Ke.
"I didn't ask in detail, but from what I know, they seemed to have played golf once, and then my parents visited Vance's house once. So... I guess they are still friends." Lu Ke was unsure He said that he believed that parents should be aware of how to deal with such matters. "What, Nike is making another move?"
"Not yet, but it is probably about this period of time." Lech said simply, "Now, the industry has begun to move more frequently. Because the regular season has officially ended, the situation has begun to become clearer, and now it is not clear. You don’t need to wait for the playoffs or the Super Bowl, some things can already be put into operation; otherwise, if you wait until the Super Bowl champion is announced and start planning, you will fall behind.”
"I'm talking about you. Your performance this year is strong and tough enough, and the market response far exceeded expectations. This makes you the biggest player in the league, and you are the only one." said As he spoke, Laihe chuckled, his eyes flashing with pride, as if he was bragging: his discerning eye had finally been rewarded.
The expression of such an old child made Lu Ke feel helpless, but he did not deny or interrupt.
"You should know, right? The league only officially changed its sponsors at the beginning of this year. To be precise, it was the beginning of 2012. Now the league's official sponsorship copyright is still not completely monopolized, and competition has become increasingly fierce. Adidas hopes to shake Nike's presence in North America With strong local dominance, Under Armor also hopes to win more development space in the professional field, and Puma also has more ambitions after making considerable progress in the fashion field."
"Now, they need to further tap the market potential of outstanding players in the league. Rookie players such as Andrew Luck, Russell Wilson and Carrot Griffin III are all sought-after cash cows, and their market value is all added up. , can’t compare to a Lu Ke Skywalker.”
Lech joked, then raised his chin meaningfully, "Recently, Puma and Adidas are actively testing my tone and attitude, and Nike should be next. It's impossible for Under Armor not to hear it. Any rumors, so they must take action now. This is a market economy. If there is competition, there will inevitably be improvement."
