"The Bird's Nest, winning the championship, transitioning to the Asian Games, has a perfect meaning!"
"The officials are serious this time. Asuna is taking my blessing to the duck!!"
The public response was so enthusiastic that everyone in the Asian Organizing Committee laughed. Although China and South Korea have provided very detailed speeds when promoting e-sports into Asia, people can only be reassured by seeing it with their own eyes, right?
As the promotional video warms up, discussions on the Asian Games on major social media and Tieba forums are visibly increasing.
The public response also made the big guys behind the scenes very satisfied. August is already the month of the Asian Games, and the media in most Asian countries will focus their interviews on the Asian Games.
Even so, the proportion of news about e-sports is only higher than that of other traditional popular sports. Now that everything is ready, all that is left is a good result to bring this project to a successful conclusion.
People inside the industry were very excited, while people outside the industry were confused because the phenomenon-level discussion about e-sports also affected them.
Especially those who pay attention to sports events, major sports media have made detailed introductions and reports on newly added e-sports projects.
Moreover, central media also began to officially enter the scene, sports channels reported the progress from time to time, and the official accounts of major traditional media also began to follow up.
Thanks to the LPL's outstanding performance in the past year, the media has sufficient confidence in reporting, and laymen are also very happy to see it.
The thinking of the Chinese people is very simple. Now it seems that this is a favorite event for the Chinese team to win the championship. Who would care about a few more gold medals for their country? It must be welcomed with both hands and feet!
The global LOL audience has also focused their attention on this special Asian Games. It is no wonder that the European and American divisions do not recognize that the China and South Korea divisions do represent the current highest level of LOL.
Compared to their league showdown with almost no highlights, the audience obviously wanted to see the passionate showdown between the Chinese and Korean teams, just like the last intercontinental match.
It is worth mentioning that in the intercontinental competition that just ended, the number of online viewers of foreign live broadcasts was very scary, and it has reached a point where it can rival MSI.
The situation in this Asian Games will definitely be more, not less.
Therefore, not only the LPL and LCK, but also the LMS have postponed the summer split to September. Even European and American leagues have entered a short offseason under Riot's instructions.
It can be said that Riot Games has suspended and postponed all LOL events, focusing the audience traffic on the Jakarta Asian Games to further promote the influence of LOL.
As the intensity of the discussion increased day by day, people in the industry gradually recovered from the excitement, because the volume of media reports began to gradually increase.
Later, it was the heavyweight media platforms that updated the first-hand information.
In the past, many public accounts and self-media that players were familiar with did not update news about the Asian Games.
Many people in the industry have begun to realize that the higher-ups have begun to take over public opinion channels to a certain extent.
Because e-sports has not given a good impression to the public in the past, the Asian Games is a very good opportunity to refresh the impression.
Now that we have decided to promote e-sports, we cannot and do not want to break bad negative news at this juncture and affect the process of reshaping the impression.
In other words, e-sports is transitioning from the marginalized to the inner circle, and the status of e-sports is officially recognized.
Meng Nan collected all these messages and relayed them to Yu Hui. Lying on the bed lazily stretching his body, his white and tender feet dangling for a moment, Yu Hui instantly became energetic.
Not only did Yu Hui not feel stressed about the current situation, she actually seemed very happy. Meng Nan was so happy that she even reached out to touch her forehead:
"What's wrong with you, Xiaoyu? Aren't you too stressed? Do you want my sister to hold you to sleep at night?"
Yu Hui slapped her offending hand away and rolled his eyes: "My sister in Shanghai can hear the sound of your abacus! What pressure can I have? This is a good thing!"
Meng Nan calmly retracted his hand and pretended that nothing happened: "I know it's a good thing, but I feel... is it a bit too much..."
Yu Hui waved his hands and crossed his legs on the bed:
"Not at all. To put it bluntly, love will not disappear, it will only be transferred. And we happen to be the target of being transferred. It depends on whether we can catch it."
Meng Nan asked curiously: "Are we the target of being transferred? Who was it before?"
Yu Hui laughed, his charming little face full of meaning:
"You have to ask Hai Cucumber~ For a project that is gradually losing the attention of young people, and an event that was born among young people, it is an obvious question which side is the future."
Meng Nan suddenly realized: "Oh! What you are talking about is..."
Yu Hui covered her mouth: "Stop it! Be careful of being scolded by the uncles!"
It’s not that Yu Hui wants to play riddles, it’s mainly because he’s a referee, a player, and a fanatic believer who really can’t be offended~
Meng Nan opened Yu Huixiang's soft little hands and complained: "The size of our e-sports is far behind other people's, especially in the world."
Yu Hui shrugged and continued: "To put it into perspective, our important e-sports events can also drive local industry income, and it is far more realistic than the World Championships that will be held in an unknown lifetime."
"You know, it's not that we are not qualified to apply for that thing. The main reason is that we don't have the shame to apply. I'm really embarrassed, but there are so many sports venues in the country that can't be built in vain~"
"So the official will definitely support various sports projects that can host large-scale events as alternatives. We should already be among them, so I say it is a good thing."
After saying this, Yu Hui fell into a fit of laziness again. He leaned back and lay on the bed, with the peaks of his chest ready to be revealed through the cross collar:
"After all, we should study how to win the championship instead of studying how to win a game. We should be more pleasing to the people above."
After listening to Yu Hui's analysis, Meng Nan also admitted that what she said made sense: "That's right...the pie is too far away, so it is most practical to hold it in your hands."
Yu Hui waved his hand: "So, media control has a lot of benefits for us. You can see that people can withstand the criticism of netizens even though they are being kicked to pieces. It all depends on the official support."
"What we have to do now is to catch the big pie thrown by the official, no! I have to talk to the puppy tomorrow. We really can't lose this time~"
Time passed very quickly. Due to the skyrocketing attention, the LPL urgently held an expedition ceremony for the Asian Games team and performed it in a very grand way for them.
Yu Hui felt that the LPL official's review of the performance was quite embarrassing, but this operation did further increase the discussion of the topic.
Because the six of them, Yu Hui, have not appeared in public for a long time, fans miss them very much. It is also the first time for the crowd to see a farewell ceremony that can fill the venue. .
Everyone lamented that the popularity of e-sports among young people is simply ridiculous.