"Have you sent anyone for this drug conference of Tea Su?" Nanhai, the chairman personally asked the boss of the general office.
"Well, we sent a lot of people, including experts in negotiation and international law. We also coordinated with the diplomacy to support some talents in simultaneous translation. The press conference held by Dr. Cha Su Zhang It’s almost becoming a medical summit.”
The boss in the office only said good things and didn't say a word about anything else. If you were an ordinary person, you would have complained: It doesn’t matter what you want, and the negotiating team is all missing arms and legs.
"We are located in the northwest and have a short development time. It is not easy for them. The pharmaceutical industry is always our weakness. We will help as much as we can. We hope to find a different path this time." Nanhai, Chairman He said worriedly.
Some people have said that the future is the era of biotechnology. It’s hard to say whether this is true or not, but in the pharmaceutical field, China is still far behind compared to other industries. As for overtaking in corners, it is still too early to develop pharmaceuticals.
In 2013, Pfizer, the world's No. 1 company, invested US$8 billion in R&D and had revenue of US$453. The top-ranked pharmaceutical company in China is only ranked outside the 40th place, with an investment of 300 million US dollars in R&D and a revenue of 31 US dollars. Although the total income cannot keep up, Huaguo's R&D efficiency is high. Three can earn thirty, and Golden Retriever can only invest one to earn five, but...
The gap is still obvious, and the drug sales in Huaguo and Golden Retriever are also different.
Golden Retriever’s drug sales are probably pharmaceutical factories, wholesalers, pharmacies, PBM/medical service providers (doctors/hospitals), and insurance companies. Their approach has led to the rise of wholesalers. Channels are king, and insurance companies are responsible for supporting the bottom line. Supervision, they are in a two-pronged situation.
Pharmaceutical companies and wholesalers are one pole, and insurance companies are another pole.
Drug sales in China include pharmaceutical companies, pharmaceutical companies, doctors, hospitals (pharmacies), and national medical insurance. Because pharmaceutical companies cannot sell drugs directly to hospitals, this has created countless second-tier drug dealers. Which drug sells well often does not necessarily depend on the quality or workmanship, but whether the second-tier dealer has a good relationship with the hospital and the doctor. Because hospital doctors have the right to prescribe!
The final outcome of this model is that the second-tier dealer is the boss, and these second-tier dealers often change bosses within a few years, but the salespeople are relatively stable, and I don’t know why.
It’s hard to say which one is good and which one is bad. Anyway, the pharmaceutical industry market, based on the size of Golden Retriever and Hua Guo, has reached 2% of the GDP of each country. Income and profits of this scale can no longer be described as simple gold mines. China's defense expenditure is only this amount. It can be said that the single industry that can reach this scale is probably China Tobacco.
Zhang Fan's lunch was tasteless. He didn't know that this meeting had attracted the attention of the chairman and general manager. He was now focused on how to impress the Golden Retriever EU and others.
Everyone was feeling stressed and didn't eat much, but they drank a lot of coffee. Zhang Fan, who rarely drank coffee on weekdays, also made two large cups. Others had American or Russian ones, so Zhang Fan added a little more milk and a little more. White sugar, otherwise I really can’t drink it.
In the cafeteria, everyone sat for a while, and the afternoon negotiations began.
Zhang Fan, Zhao Yanfang, Ms. Zeng and a director specially responsible for international negotiations sent by the Ministry of Commerce personally faced the Golden Retriever. Li Cunhou, Yan Xiaoyu and the second child of Bird City plus professionals from the Ministry of Commerce dealt with the EU. Of course, Li Cunhou Mainly appears as a mascot.
Ren Li, Lao Chen and the Ministry of Commerce faced Bangziguo. As for Ouyang, he took Lao Ju to personally confront the domestic Erdao dealer group.
Overseas, as long as we win the Golden Retriever and the European Union, everything else is not a problem. Zhang Fan didn't believe it. He had won the golden retriever, but he still couldn't win the stick?
As for the Wanzi Kingdom, they kept a low profile this time. They discussed with Zhang Fan privately, saying that since they were also shareholders, this could be coordinated later. What was used was not negotiation, but coordination. The guys in the Wanzi Kingdom were really pragmatic. .
As for domestic affairs, Zhang Fan did not want to negotiate, because Zhang Fan had talked with his liaison officer, and Zhang Fan had said this at the beginning, and did not want domestic affairs to be negotiated.
If any second-rate dealer comes to represent you, he wants to go directly to the country's sunny platform.
That is to say, the state directly sells medicine. It's not that Zhang Fan doesn't love money. Zhang Fan is famous for his love of money. But this money cannot be earned in the country. Zhang Fan can ask Ms. Zeng to think of ways to sell antiemetic drugs at a high price, because most people don't use this kind of drug to treat illnesses. For this kind of money, if Zhang Fan can make a hundred, he will definitely not make ninety-nine.
But not for hepatitis B and rectal cancer, because if other people cannot afford this drug, it will be fatal.
Some people also say that Zhang Fan is narrow-minded. If Zhang Fan thinks he is narrow-minded, let him be so. Anyway, he is not going to make this money, but he cannot let second-rate dealers take advantage.
Therefore, those who negotiated with the Erdao dealers were almost all the most talkative people in the Chasu Hospital. They did not bother to discuss any rules and regulations with them. They just rushed to negotiate. If the talks collapsed, then Let the state directly set prices on the public platform, just like basic vaccines, which go directly from pharmaceutical factories to hospitals, with no price fluctuations and no one to interfere.
Damn, I don’t even make any money here, can I make money for you?
After all, when the notes were flying all over the sky, Zhang Fan was not afraid of leaving Cha Su Hospital to carry them alone, but was annoyed.
In the past few days, I don't know how many people have called Zhang Fan overtly or covertly regarding this trivial matter. It means that the second wife's young man is also a doctor and wants to help Zhang Fan share some of his worries.
Simply get it into the hands of the state, and if you have the ability, call the state.
Moreover, Zhang Fan's position as the dean in recent years was not in vain, and the old lady's training was not in vain. When it comes to the government, Zhang Fanta knows when to act evil and when to be humble.
For example, now, you must not think that you can open your mouth and ask for tens of thousands or hundreds of millions, and then everything will go smoothly. In fact, it is not the case. If you really want to put it into practice, the Environmental Sanitation Bureau can make you bow your head everywhere and beg your grandfather and grandma.
If you don't fight, you will fight. Zhang Fan didn't understand this before, but now he understands it. For example, a tuberculosis drug, how many benefits did Zhang Fan take while lying down? In fights everywhere, Zhang Fan never lost. Isn't Zhang Fan's kung fu really good? Nima Jianghu is all about human nature. Zhang Fan, who has understood this, now sticks to Zhongyong. Zhongyong can only shout twice, and the rest can only be endured, and there is no other way.
Now the price is like this abroad, and then Zhang Fan hands over the medicine to the state without saying a word. You have the final say, you can pay or not, it’s up to you.
In this way, it will be grasped with both hands, and the upper and lower parts will be hard. The country cannot take advantage of you in vain, and in the end not only will you get a lot of money and policies, but there are often some indescribable special benefits. For example, if you take out the old lady’s car and reimburse it to the bird market several times, there will be no problem.
If you open your mouth and ask for a wad of money, how many times will you be reimbursed? Bird Market can slap you in the face, but it won't make a sound. Bird Market will still be chasing you and begging grandpa and grandma to ask you to reimburse it. Even if Zhang Fan evacuates Su Da, , the arrival of the fire-fighting team will also make Suda focus on the overall situation! This is the world.
As for the remaining impact on other scientific research work and other enthusiasm, it is all nonsense. Those who are truly capable will never stop farming just because the old rook crows.
The negotiations on Golden Retriever's side are very difficult. Don't think that they are stupid. According to the current commercial laws, almost half of them are formulated by others. However, the position of director is not for nothing. Those who are involved in business are mainly from other people.
When it comes to professional aspects, Zhao Yanfang and Zhang Fan are the main ones. Of course, when it comes to deciding the final word, both of them look to Zhang Fan.
Zhang Fan originally thought that Golden Retriever would find problems in animal experiments and clinical experiments, and then find ways to embarrass Chasu Hospital in this area.
Because in the early animal experiments of rectal cancer experiments, animals used substitutes. No one could have imagined at that time that Chasu Hospital could really produce drugs for rectal cancer. Zhang Fan thought at that time that the doctors from Wanzi Country would bring Chasu with them. The doctor next to me practiced my skills and got some advanced equipment from Maranzi Country.
It wasn’t until the advent of antiemetics and a lot of money that animals with pedigrees stipulated by serious international standards were used. The Tea Hospital at that time was really poor. After all, a mouse would cost dozens of dollars, which made Zhang Fan, who had no money at the time, very miserable.
Golden Retrievers don’t dwell on this aspect directly when they come up. The first thing is to discuss the substitution of drugs. There were piles of drug information, and Jin Mao was quite well prepared. Anyway, it just meant the same thing.
Your drug has some advantages, but not much, and there are many drugs that can replace your drug, so don’t think about how much it costs, sell it to us cheaper, and we can take you to play with it in the future.
Zhang Fan was filled with anger when he heard this, "Damn it, this golden retriever collaborator I found is too unreliable and can't be of any help at all."
In fact, Zhang Fan had wronged him. Without Golden Retriever's collaborators, he probably wouldn't have been able to reach the stage of negotiation in five or six years.
Don’t look at Golden Retrievers shouting deceptive slogans like fairness and openness every day. In fact, they protect their drugs quite comprehensively. For example, if a foreign drug wants to enter its market, it will be subject to strict review. Strip each other naked.
First apply. The application time is almost calculated in years. You have to queue up to get the number. Then you have to evaluate whether there are similar drugs in your country. Anyway, after a lot of operations, the patent protection period is almost half over. Sometimes people ask, what should patients do if it is so slow? This question is a good question!
"We come here with sincerity this time, and we ask Swordsman Te Zhang to show us the same sincerity." The people on Jinmao's side also understood that the one who could make the decision was not the director, but the black-faced dean.
Therefore, their main attack direction is also Zhang Fan.
The negotiations were extremely difficult, and we struggled with each point.
It’s really like taking off your pants and putting your clothes back on. When you turn around to take off your clothes, you’ll put your shoes on again.
You come and go, even though you sit still, it consumes a lot of energy.
Whenever Zhang Fan was about to become impatient, the director would cough lightly and look at Zhang Fan, meaning to be calm and don't be impatient, and to be calm and don't be impatient.
"If Chasu Hospital really can't lower the price to 1,300 dollars, I think we can develop this similar drug ourselves, and we also believe that relying on our strong research and development capabilities, we will be able to develop it in less than three years. I can compete with you with very similar drugs."
Jin Mao was forced into a corner by the director. Their lowest price had been revealed, but Zhang Fan was still not satisfied.
Zhang Fan's idea was that rectal cancer would cost NT$2,000, and hepatitis B would cost NT$1,780. Because the current Hepatitis B drug for Golden Retriever lasts for fifteen days, which costs about one hundred dollars a day.
The drugs developed by Chasu Hospital, apart from other aspects, have surpassed the current mainstream drugs in Golden Retriever in terms of liver damage, and are better than any current drugs in eliminating hepatitis B virus.
Originally, Zhang Fan thought that the price should be higher, but Li Cunhou also said that the price was too high, and the sales of this kind of drug would be relatively average.
After all, most hepatitis B patients are working-class people.
Therefore, the base price of treatment is a little higher than the current most mainstream treatment price.
This makes Golden Retriever uncomfortable, because once this price comes out, not only will they not make money, but similar drugs will die, so they have to keep the price down, and it can even be said that their methods are shameless.
What they actually mean is: Either lower the price, or we won’t want your drug and we will copy it.
Many people say that Golden Retriever protects patents particularly well in pharmaceuticals.
It's very good. If you ask Demao to stand up and complain to you, you will know that what he protects is only the medicine of his own country.
When Jin Mao finished saying this, the director was stunned, Zhao Yanfang raised his head, and Zhang Fan's eyes became sharp.
Despite his dark face, he usually smiles and looks like a sunflower to everyone he meets.
There was no conflict of interest. Don't say who took advantage of him, even if he was not allowed to take advantage, he could do something evil. Now Golden Retriever is clamoring to pull the trigger.
Although the element of intimidation accounts for the majority, Zhang Fan cannot tolerate this problem in them.
Just as the director was about to speak, Zhang Fan held down the director's arm and threw the manuscript in his hand to the opposite side.
on the stage.
If there is any etiquette or disrespect, people will want to destroy their own family.
