This is a long process, and Su Yi knows not to rush.
It requires audience accumulation and a well-produced team.
Just relying on a mystery is not enough.
Moreover, supporting an animation company is not conducive to competition.
There are many more animation companies to choose from.
In fact, Shangmei's foundation is not bad, but it has not kept up with the times. In the era of making money, it wanted to follow the trend and make money, but it shot some low-quality animations.
The reputation further declined, but it did not bring much benefit.
On CCTV, the big-eared Tutu was pretty good. In 2005, she became the ratings champion.
But the maximum is only 3.5%!
Yes, this data seems to be exaggerated.
After all, it is a cartoon, and many children were not allowed to watch it at home when they were too young.
As we all know, who is the easiest person to make money from?
Definitely not a man.
Women and children!
So Natu’s ratings shocked the toy industry!
When Zhou Runfa and his wife went to find Su Yi, Su Yi was very busy, and he was really not pretending.
Toy dealers lined up to buy copyrights and advertise.
So this copyright is still very important.
The leaders above said hello, and Su Yi decided to put the copyright issue in his own hands this time.
Shangmei is the best example!
Once glorious, now only these few classic cartoon copyrights are left.
"Really? That's great! I really like Calabash Baby! When I saw Butterfly Girl die, I cried for a long time!"
Xiaoxuan experienced that childhood, so she still misses the animated version of Calabash Baby very much.
"Sister Shi Shi, have you also seen Calabash Baby?"
Xiaoxuan had always liked Liu Shishi, but now that she saw Liu Shishi in person, she was always disgusted with him.
Liu Shishi also liked Su Yi's two younger sisters very much and was friendly with the family.
"I've seen it. It was indeed a pity at the time. In fact, it's also a pity that the seven children were combined."
Although those born in the 80s and 90s experienced an era when the Internet was underdeveloped, they all had happy childhoods.
At least when it comes to cartoons.
"It's true! I think so too! Brother Yi, we are very close to Sister Shi Shi!"
Seeing Xiaoxuan who was as big as a kid, Su Yi smiled helplessly.
Liu Shishi was also a little shy, and his face slowly turned red.
She really came to give gifts, not to "recognize the door".
Although I like Su Yi in my heart, I like his talent and his righteousness.
But you can't just send it to your door.
"Xiaoxuan, don't talk nonsense. It makes Liu Shishi feel embarrassed - child, it turns out you are so thin. When I was watching the Tang Palace Night Banquet, I said that even if the dancer took off her clothes, it would make people laugh. Clothes that make you fat should not be too thin.”
The second aunt hurriedly changed the topic.
"Yes, this child is young and has good dancing skills. Even if he doesn't act in the future, he will at least be a national first-class actor."
Liu Shishi shook his head modestly.
"It's not that great. The Yuzhou Song and Dance Troupe are all very professional dancers. I learned a lot from them."
The popularity of the Spring Festival Gala is still there, and Bangzi Country has suffered two critical blows from the New Year to now.
The first one is to invite disabled dance troupes more than ten times!
Yes, a dozen times!
They have good taste and want them to attend Bangzi Country's party.
But they were all rejected.
Even if he invested millions of dollars, he would not be moved.
The second critical blow was that Parasite won four Oscars!
This is an honor for Director Long Guo, and it is also a kind of political recognition.
But as much as it shocks the film industry of Dragon Kingdom, it will be a critical blow to them.
This time the people of Bangzi Country continued to cause trouble.
It doesn’t matter if this kind of movie has a box office, after all, the movie itself is of high quality.
However, after experiencing the 'confrontation' between the people of the Stick Country and the Star Flag Country, there were many casualties.
Later it even rose to the level of diplomacy.
The Embassy of the Bangzi Country in the Star Flag Country lodged a serious protest.
Everyone in the world knows that Bangzi Country is a vassal country of Star Flag Country.
It is similar to the relationship between the ancient Shilong Kingdom and the Bangzi Kingdom, but even if it is a relationship between master and vassal, the international impact must be considered.
It was not known what conditions were secretly agreed upon at the time, and the matter was later settled.
But the film became a sensitive point.
Bangzi Country pretended not to know that Bangzi Country's three major awards were originally meant to be selected for parasites next year.
But in 2006, he pretended to be deaf and dumb.
Anyway, they paid some technology in exchange.
It has already been considered a huge price to pay, and now I am pretending that this did not happen.
Su Yi didn't even care. What was Bangzi Country's trophy used for?
Throw it in the trash can?
Or be a chamber pot?
"This time I will follow my senior to the Magic City. Do you want Xiaoxuan to follow me?"
Liu Shishi said with a smile.
She really felt that this girl was very close to her.
"I really want to go, but the winter vacation is over and classes have already begun."
"That's a shame. Let's wait until the holidays."
Liu Shishi also wants to cooperate with copyright this time.
······
Shangmei Studios.
Although it has gone through the most glorious years, it has gone downhill.
But now Shangmei still has its own pride.
Director Jin frowned and sighed.
He felt like a tiger was bullied by a dog.
How glorious was Shangmei back then?
Now we have to cooperate with a young director to complete the transfer of copyright!
Director Su Yi is the public service advertisement director of Capital Television. He was once the third-level director of the editor-in-chief of CCTV and is now the deputy director of the children's channel.
None of this is important to Factory Manager Jin.
Not even next to each other.
Their superior unit is Shangying.
Shanghai Film and China Film are both owned by the National Film Bureau.
The level is the same, even though China Film Group is at its peak under the leadership of Han Sanping.
But they are competing with each other.
What made Director Jin a little annoyed was the superior's documents and Su Yi's identity.
National Film Administration, deputy director of review.
Although his rank is higher, Su Yi also holds a position of real power in the superior unit.
But he came to discuss copyright on behalf of CCTV!
It’s really an art for leaders to employ people!
Thinking again about the rabbit directed by Su Yi recently, you don't need to think about it to know what he is here for.
A young man who graduated less than a year ago has already reached the peak of his ability.
"Buzz buzz!"
The phone rang.
Displayed above is the number of Chairman Wang of Shanghai Film Group.
"Hello, Chairman Wang."
"Lao Jin, Su Yi and the others are almost here. They have already boarded the reception business car. This negotiation is very important. Don't be emotional. This is also the intention of the superior leaders. We can't come in plain sight. And if we make good use of it, for It’s also an opportunity for us.”
Another chance?
Factory Director Jin kept guessing about his leader's intentions.
"Now is not the past. We want to develop, and Shanghai Meiying also needs to develop. We may have to make some sacrifices, but it is worth it."
Leaders always speak like this, being vague and not letting you understand.
The gold factory hung up the phone and let out a long breath, then looked at Su Yi's resume.
Facing such young people, there is a feeling of great pressure.
····
Su Yi stretched out after leaving the airport.
The same was true for Liu Shishi on the side.
Although the place is not far away, the plane is still a bit tiring.
"Last time, I was presenting awards in the Country of Stars and Flags. I was so exhausted - I just told you...do you have time to go? It's a good opportunity."
Su Yi twisted his neck.
A group of them got on the King Long minibus.
This is considered standard.
After Su Yi talked about cooperation here, he was about to shoot a documentary.
Lao Wang has already taken people to take pictures of the scenery.
The actors have been selected and they are all famous actors.
Su Yi also added a dancing scene to the documentary.
If he wants to enrich the documentary, he must have the most perfect effect.
Among the people Su Yi knew, Liu Shishi was the best dancer, and she was also the best dancer.
Moreover, Liu Shishi is suitable for wearing ancient costumes, and dancing has a high-end beauty.
"Okay, that's my pleasure."
Liu Shishi nodded. She is currently practicing both dancing and acting. She has been working very hard. Now she has the opportunity to star in Su Yi's work. Although it is only a documentary, she is looking forward to it.
"Okay, let's go together then and try to take your shots first so as not to delay your studies."
Liu Shishi was happy, but shy and didn't know how to express it.
This girl was so excited that she blushed.
Su Yi smiled.
The two were chatting, and the car had already arrived at the gate of Shangmeiying.
"Director Su Yi! Hello!"
After briefly introducing himself, Su Yi looked at Factory Director Jin in front of him.
A bit vicissitudes of life, but he looks quite elegant with glasses.
"Hello, Director Jin. When I get here, it feels like I have returned to my childhood memories."
Director Jin took Su Yi to the historical exhibition hall.
I don’t know what this means, but it seems a bit intimidating.
Inside, the glory of Meiying is displayed one by one according to the era.
"In 1953, the first color puppet film was born! "Little Heroes"!"
“In 1978, a new type of animation was added, the paper-cut film, which absorbed the artistic characteristics of shadow puppetry, northern paper-cutting, and window grilles, and produced the colorful paper-cut film “Zhu Bajie Eating Watermelon”!”
"In 1960, the first ink animation "Tadpole Looking for Mom"!"
"In 1961, "Havoc in Heaven" was praised by senior leaders!"
"Nine Colored Deer, Mr. Nanguo, Nezha Naohai, Black Cat Sheriff."
Su Yi looked at each familiar scene very seriously.
To be honest, the seniors of that era were really amazing.
He doesn't have so much knowledge, but he's just wildly imaginative.
"In 1982, Shanghai Film and Television collaborated with Beijing Film and Television to produce the movie "The Peacock Princess"!"
"Calabash Brothers, Rubik's Cube Mansion, The Adventures of the Sloppy King, Shuke and Beta."
Seeing this, Liu Shishi's eyes turned red.
The memories of childhood are amazing.
Those familiar pictures, those countless honors.
Silver Bear Award! Golden Rooster Award, Golden Bear Award
Su Yi sighed, it was such an indelible memory.
Director Jin was also observing Su Yi's expression.
This is his 'conspiracy'.
An animation director who can write the script of Natu cannot be an incompetent person.
I also attach great importance to the word "feelings".
Sure enough, Su Yi had a serious expression, and his eyes were sometimes excited and sometimes full of nostalgia.
Half the battle!
Until the 2001 work "I'm Crazy about Singing", Shangmei Film had begun to fully transform into commercial animation.
Later, Big Ears Tutu was the last light.
It's about to fade!
State-owned animation production will also be terminated.
The end of an era may not represent the entire industry.
After all, the subsequent "Xi Yang Yang", "Rainbow Cat and Blue Rabbit", "Qin Shi Mingyue", "Soul", and "Bad Man" are all excellent works.
But Su Yi still didn't want to see this behemoth sitting on nothing.
"Please take a seat."
Director Jin sighed.
Su Yi was invited into the conference room.
Su Yi and Liu Shishi both saw Factory Manager Jin pretending to yawn and wipe his tears - he must have been moved just now.
"Yesterday, my boss handed me the document. I saw it in the middle of the night, but I still didn't quite understand it. It's funny."
Director Jin explained.
It seems that there is something behind the words. Liu Shishi is simple-minded now, but he can hear it.
"The works just now are all made by children who went to Meiying. They are alive and have always been in my heart, as well as in the hearts of successive directors, directors, and production staff!"
Director Jin did not talk about any cooperation, but still talked about the previous topic.
Su Yi listened carefully and did not interrupt.
This is the legendary history of Shang Meiying, and he should respect it.
"Shanghai Meiying has actually been working hard, but with the economic boom, many things have changed. More talented people would rather go to some private companies than care about the iron rice bowl."
"But it doesn't matter, we still have many passionate directors and screenwriters. Give us enough time, and we can do better."
"For the children who go to Meiying, we will definitely not give up. This is their home!"
Director Jin’s tone was calm, but there was perseverance in his eyes.
It can be seen that his feelings for Meiying are still very deep.
This is asking yourself to give up.
However, this kind of trick is okay for Liu Shi, but it has no effect on himself.
"The glory of your factory is visible to all in the Dragon Kingdom. I would also like to thank all the previous staff for giving me a wonderful childhood memory."
Su Yi answered the conversation, knowing what the other party wanted to do.
Even if there is a leadership document, they don’t want to give up copyright or even jointly develop it.
Because I'm afraid of ruining the classics.
Although Su Yi is very popular, the production of Natu is not very sophisticated. In the eyes of some animators, it is just full of emotion.
Su Yi only has this one animation work, and Shangmei Film doesn't care about honors in other fields, because it doesn't mean that Su Yi can also direct animated films well.
Seeing the sincerity on Su Yi's face, Director Jin remained silent, but felt slightly moved in his heart.
"In my childhood memories, there were many cartoons that accompanied me, and almost all of them were produced by American Film. I believe that was the case for people of that era. So, Director Jin, although you own the copyright, they are not simply He is your child and a mentor who accompanied us in our childhood. Most of the fragments are deep in our memories."
"These cartoons are alive in your eyes, and they are alive in ours, and if you want them to stop existing in your memory and become active on the screen again, you can only work together and develop together... This is the best way to treat them." The best thing to do. Instead of being refrigerated in a room of honor, only in a museum can they be reminded of their former glory.”
Su Yi's words were sonorous and powerful.
After working in the system for a year, I was not nervous at all when I faced Director Wang when I first graduated, let alone the director of the American Film Institute.
Moreover, these words come from the heart, affirming the previous achievements and respecting the choice of Shang Meiying.
From the time I came in until now, I haven't mentioned any superior documents.
I was also anxious, so I used my identity as the director of CCTV Children's Channel and the authority of the State Film Bureau to do this.
If the identity is complex and special, there will probably be no other person.
The General Administration and CCTV asked Su Yi to come and talk, which was the most suitable candidate.
Let Shangying simply cannot refuse.
Factory Director Jin's inner defense line has been opened bit by bit.
If it were anyone else, these touching words would be nothing but empty words.
But Su Yi is really possible!
How hot is that rabbit now?
To be honest, they were jealous.
Because once upon a time, their animated characters also had such effects!
Even more transcendent.
"Director Jin, I know that if you really do this, you will feel guilty, as if you have protected the factory directors for so many times and successfully completed their missions, but you 'sold' them . In fact, if we can make them shine again, this is the ultimate 'mission'."
Liu Shishi's eyes opened wide.
Su Yi's words are very touching.
The opponent's emotional attack was originally used, but now it was counterattacked.
Factory Director Jin clenched his fists, seemingly engaged in a fierce ideological struggle.
Eventually his eyes became much friendlier.
"Actually, I should be happy that you can have such emotions. I just feel that I am a sinner and did not protect this three-acre of land. But now I suddenly feel enlightened."
Director Jin is not a young boy. After being persuaded for a few words, he was moved to tears and agreed.
If the other party is a private company, let alone 10 million, they won’t sell it even for 100 million!
However, Su Yi represents not only individuals, but also CCTV Children's Channel.
And there are also documents from the leaders above. In fact, it will be a matter of time.
It's just that in the final struggle, we still have to see the other party's attitude.
Now that I see Su Yi's sincere attitude, I naturally agree with him.
"I have feelings for these classic characters, otherwise I wouldn't be here today. However, I will respect the opinions of Shanghai Film Studio and the ideas of Shanghai Film Studio."
Su Yi smiled and reached out his hand.
This represents cooperation.
Director Jin stretched out his hand and held it tightly.
“Sincere cooperation, let’s recreate glory!”
This copyright issue is always a headache. For example, Calabash Baby was created by Mr. Hu, but the creative environment is in Meitu.
In that special era, no one thought about copyright issues.
So no matter how you calculate it, it's all confusing.
this cooperation.
This means that Su Yi is qualified to develop and use the naming rights of Calabash Baby.
At the same time, I also have the right to be on American Film.
Joint development!
"Pop!"
There was a round of applause.
"I'm sorry, I came uninvited. Director Su Yi. I am Wang Jian of Shanghai Film Group. What I just said touched me very much - but this time... I still have something I want to cooperate with you on. Please agree." "
Su Yi looked at Chairman Wang of Shanghai Film Studio and was a little curious.
Although slightly inferior, he is still a character who can arm-wrestle with China Film Group!
China Film, Shanghai Film, Bayi Film Studio!
Su Yi also didn't expect that the other party would come in person.
"You say."
Su Yi knew that in addition to copyright fees, there were other conditions.
"We also want to invest in movies about overseas wars!"
invest?
Not to mention Su Yi, Liu Shishi was very shocked when he heard this.
Originally, there were two departments investing.
Now Shanghai Film Group also wants to participate?
Please vote, everyone. After the recommendation, there are really few subscriptions. The quality is only 500 less, but it is so far away that it may be hopeless.
(End of chapter)
