"Director Zhuang, don't look at me like that. We haven't said a few words before. I'm not here to help you this time. You should have read my anti-trafficking trilogy before. Children can experience father's love and mother's love. Although it is very important, in terms of spiritual culture, it is actually more important than us adults."
Su Yi said seriously.
In 2005, the Internet impacted reality.
And it will soon create a trend.
In fact, it has already started.
Everything starts with the doll!
This sentence is true, especially for children aged 4-10.
It is important to establish a correct outlook on life for them.
Of course, this is not brainwashing.
Instead, let them see a broader world, know more industries, and let them have a dream.
This dream is very important.
Director Zhou Xingchi once said something.
If a person has no dreams, what is the difference between him and a salted fish?
Especially at the age of children, they need to have dreams.
Although it may seem ridiculous to adults.
But many famous people in history had questions when they were young and worked hard to solve them when they grew up.
After hearing this, Director Zhuang, who was quite young, held Su Yi's hand with excitement on his face.
"I knew that a director who could make a film like "Soldiers Assault" must have ideals that are beyond ordinary people."
Lao Zhuang was a soldier. Strictly speaking, he was an officer, and he was also responsible for propaganda.
Before changing jobs, I worked in Bayi Factory.
When he was young, he had a hot temper. After changing his career, he went to the publicity department and offended many people.
After coming to CCTV, I produced a few programs. Although I was somewhat talented, I was a bit behind the times.
In the words of One Piece, the remnants of the era are gone.
And as he got older, he actually wanted to retire to the second line.
But leaving in such a disgraceful way made him still a little unwilling.
However, last year's performance was really mediocre, and he was already prepared.
"Yes, Director Zhuang. Don't abandon or give up. You went to the battlefield and never became a deserter, and you still can't give up now! In the past few years, there have been many classic children's programs."
Su Yi looked at Director Zhuang in front of him and sighed in his heart.
CCTV cannot be full of people like Minister Fang.
Director Zhuang in front of me is someone who wants to do practical things.
The reason why I want to help him.
It's entirely because Director Zhuang's character is guaranteed.
Advertisements are not allowed, food is not allowed, advertisements that are harmful to physical and mental health are not allowed, and dangerous toys are not allowed.
The relationship with advertisers is very tense.
Moreover, Director Zhuang himself is also stubborn. When the leader scolded him for advertising expenses, he did not explain it.
Teacher Wang Fulin once said that if this old man had not been stubborn when he was young, he might still be in the Bayi Factory now.
This is a man who wants to do something practical.
"My talent is mediocre and I am not worthy of the big responsibility. I have long wanted to leave. But I am unwilling to do so. At least let me make a show before I leave."
Director Zhuang sighed.
"These scripts. Those things about that rabbit that year? These are cartoons. Children's channels currently lack high-quality animations, and domestic animations also lack creative animations."
Director Zhuang regained his mood and then spoke slowly.
He looked at the information in his hand.
"Actually, this program is not only for children. It is also for adults."
Su Yi looked at the program list and recalled what happened to that rabbit in his previous life.
This is a good anime.
Suitable for parents and children to watch.
However, some obscure places still need to be explained at that time.
Children's channels are now facing reforms, and perhaps the entire channel's programs will be removed.
In fact, this channel is a bit sad. There are cartoons in the 1st and 6th sets.
Children's channels have almost become semi-'public welfare' channels.
The staff who have access to this channel are jokingly called 'offending people'.
And except for those related to education and entertainment for children, other content is not allowed to be played.
It was not until 2011 that it was changed to a comprehensive channel focusing on children.
However, the current youth program center does not have very good ideas.
However, Director Zhuang’s slogan for the children’s channel has always been: lead growth and shape the future.
Since 2003, despite poor ratings, it has persisted.
"The script of this animation."
Director Zhuang was stunned.
Although there was only one episode of the script, and there was no BGM bonus, Director Zhuang saw the essence of it.
"This program requires at least 6 years old and above, who can fully communicate with adults."
Director Zhuang's hands trembled.
He was born in the military. When he first came to CCTV, he applied countless times to join the military channel.
But there has been no approval from above.
Now seeing such a program, he became excited.
"I don't understand the story, but you need to know it."
Su Yi didn't say much.
Director Zhuang nodded, his heart agitated.
"But this animation is in our country."
"Let me contact you about this."
Su Yi shook his head slightly. With Director Zhuang's popularity, he probably wouldn't have many connections.
"Let's go through the show first."
Su Yi reminded.
"Yes, yes, but if there are too many programs, it will be too troublesome for Director Su!"
Director Zhuang also knows that Su Yi is busy now, and many popular channel directors have a good relationship with Su Yi.
The two of them can only be regarded as acquaintances.
Not that deep of a relationship.
"Nothing, I should do it."
Director Zhuang looked at it carefully.
"The Hexi Corridor is a documentary related to history. This is the strength of director Su Yi and it is also the mainstream now. If it is successfully filmed, there will definitely be a huge response. But it is very time-consuming and energy-consuming."
After Director Zhuang finished speaking, he read the introduction carefully and frowned.
"This is a documentary about history. The channel doesn't seem to allow it."
After hearing this, Su Yi smiled.
"It can also be said to be an educational film."
Hmm. That makes sense!
Director Zhuang felt happy.
"It takes almost a month to shoot one episode, but we can use all the resources to shoot one episode. By then, the higher-ups will naturally take it seriously."
The two characters "Su Yi" and "Su Yi" will be taken seriously by the higher-ups.
Director Zhuang nodded repeatedly.
Although he had just chosen the program and it was uncertain whether it would be approved by the higher-ups, he had already seen success!
Director Su Shishi, no matter what program he shows, the ratings are stable at 20%!
And he is also a charity director.
Such people seem to be almost invulnerable!
Director Zhuang suddenly put down the information.
"Director Su, I've left the children's channel to you! Thank you for your hard work! I don't have to watch these. Your choice will definitely be better than mine."
It's good to be a tool, especially when facing strong teammates.
Su Yi was a little surprised, but still nodded.
A channel's program.
Definitely not easy.
Fortunately, there are still some programs, such as excellent works such as Big Ears Tutu.
But relying on this alone is not enough.
The Hexi Corridor must be photographed.
Because this documentary, when it first aired, even surpassed the ratings of Bite of the Tongue 2!
It is a very powerful documentary.
In a short period of time, I relied on variety shows and low-cost cartoons.
Several variety shows appeared in Su Yi's mind.
First, we need to do things about that rabbit that year to attract the audience!
·····
"Director Su! Ouch! Slow down!"
Zhou Xiaoou came over with a slight exaggeration and joked.
This is also a strange person.
Good singing and good acting skills.
But they can't reach the top.
However, all Black Panther members broke the law and left the Black Panthers.
I came to him this time because of the ending theme of That Rabbit That Year.
Rudy!
This song is the finishing touch.
The reason why we found Zhou Xiaoou was also very simple.
He couldn't find the original song.
Zhou Xiaoou is relatively consistent.
Zhou Xiaoou also came to Jiang Wenzan's last round.
Su Yi got to know many people.
In fact, the reason why Jiang Wen was given the script to let the bullets fly was entirely because he owed a favor.
Jiang Wen previously went to Bangzi Country to film Parasite with himself.
Later, I only asked for a director's fee of 100,000.
To be honest, I still put in a lot of effort.
And he also introduced many contacts to Su Yi.
Although Su Yi is famous, there are many people who want to make friends with him.
But it’s also because I’m so busy right now that I don’t have time to socialize a lot.
Zhou Xiaoou saw that the three songs performed by Faye Wong were all very popular, and he also had an idea in his mind.
But if we are not familiar with each other, there is nothing we can do.
This time I volunteered to go to the Spring Festival Gala, but there were no spots left.
Zhou Xiaoou was considered 'shameless' to come to Su Yi again this time.
But unexpectedly, Su Yi took the initiative to contact him.
This made Zhou Xiaoou overjoyed.
"The program list for the previous Spring Festival Gala is already full. I didn't mean to embarrass you."
"It's okay, it's okay. This little thing - I would have forgotten it even if you didn't mention it!"
Zhou Xiaoou felt happy.
As long as you can give me face like this!
What is Su Yi's status now?
The Spring Festival Gala shocked the world, although it was also because of the excellent programs.
What the audience cares about more is the actors.
But Zhou Xiaoou knows that the director is the soul.
"Don't be so polite, Teacher Zhou has a song that I want you to sing -"
Zhou Xiaoou's heart began to speed up, and even his blood pressure was a little high.
Who is Wang Fei?
Queen!
But there are times when divas are unlucky. In 2005, Faye Wong became pregnant. Although she is not an idol star, it is normal for her to fall in love and have children.
But it still affected my career.
However, one song is "Wishful" and the other is "Human World".
Let Faye Wong appear in people's sight again.
And he also donated money to Su Yi's charity.
Gain fame and fortune!
What a fate this man has!
Zhou Xiaoou was extremely envious before.
Now that I also have a chance, my previous dissatisfaction disappeared in an instant, and I even felt like tears filled my eyes.
These songs were all written by Su Yi. Who would dare to believe it?
A director who is so versatile makes people feel so magical.
But it can also be seen that he is not a professional.
Wang Fei said this at the tea party the next day after the Spring Festival Gala.
At that time, I also said it as a joke.
"Director Su Yi came over and threw down two hands of lyrics, picked up by the Conservatory of Music! There is no music, so I will hum a few lines for you, and you can do the rest yourself!"
Wang Fei couldn't stop laughing at that time.
So are the viewers watching the live broadcast.
"He just ran away after humming these two words."
Li Yapeng also added.
This made the audience laugh out loud.
Are all talented people so casual?
Zhou Xiaoou thinks this is propaganda, for the sake of hype!
Because this is impossible!
Can you write lyrics but not arrange music?
Do you know the rhythm of writing?
"Rudy?"
The name is cool enough.
"It's really dull?"
Zhou Xiaoou was stunned, because in front of him, it was just a piece of paper with a few lyrics on it.
"I want to be almighty, can't I sing well on my own?"
Su Yi was joking.
Faye Wong said you are tone-deaf and sing out of tune——
However, Zhou Xiaoou did not start the conversation about this sentence.
Su Yi hummed a few words and tried his best.
"Is it done?"
I couldn’t hear anything!
Just a rough idea.
It feels like it's a bit of a waste of lyrics.
Su Yi coughed twice and reluctantly sang.
"I understand! I'll work it out with the band when I get back - are you anxious?"
"No, don't do it with them. Do it yourself."
The other members of the Black Panther were full of venom, and he didn't want that rabbit to get a little bit of it.
"Shall I do it myself?"
Zhou Xiaoou was a little embarrassed, but seeing Su Yi's persistence, he gritted his teeth and agreed.
"Just take a look!"
Once the song is done, the most important thing is the animation company!
You definitely can’t find the Shangmei Factory.
He is now a member of China Film Group Corporation, and they belong to Shanghai Film Group Corporation.
There is still a bit of competition.
Su Yi called.
To be honest, it is extremely easy to look up something when you are in the system.
"Director Su, do you want the animation company's detailed information and contact information? Okay, no problem."
The daily work of the audit department is actually not easy.
But Su Yi wears many hats, and it is definitely impossible for him to handle some piecemeal work.
But getting this kind of news is very simple.
"How about I ask them to contact you?"
Su Yi nodded. His status is different now. For these companies that are struggling to find opportunities and struggle every day not to be eliminated, they will grab him like a life-saving straw when they encounter him.
Soon, Su Yi's cell phone rang.
"Don't worry, we can definitely complete this project! And in the fastest time!"
Mysterious technology!
Be the first lucky one.
This company was only established in October 2005.
In the Qin Dynasty, the moon was bright and the sky was singing nine songs.
And a series of big IPs adapted from subsequent web articles!
Their production team is quite sophisticated and very mature, and most importantly, they can work together in the future.
Children's channel.
Anyone under 16 years old can be called a child.
For a TV station that covers such an age group, there are actually many programs that can be developed.
From toddlers to teenagers, it’s OK.
"Is the production cost of 100,000 yuan per episode enough?"
"That's enough, that's enough! Don't worry, we will buy the plane tickets today, otherwise the company will move there!"
It's too exaggerated.
Su Yi smiled, thinking that the other party was teasing Menzi.
"If you really come here, I'll give you two seasons' worth of money, which is enough for you to rent a place and start a company!"
The first two seasons combined have 25 episodes.
That’s 2.5 million in one go!
yes!
There were cheers from the opposite end that were clearly controlled in volume.
It's all fate.
Su Yi knew that the other party was powerful.
And very energetic.
"It can't be a scam call, right? Why is Director Su Yi looking for us?"
We were all ready to negotiate, but the other party felt like it was a dream.
Someone asked cautiously on the other end of the phone.
"Let's do this. I'm not afraid that you are committing fraud. Give me an account number and send money directly. The remittance party is CCTV Children's Channel."
Su Yi, who temporarily took over Channel 14, is now the channel director.
Director Zhuang delegated power directly and trusted Su Yi very much.
Financial power, review power!
"no, I'm fine--"
The person who answered the phone was embarrassed.
"It's okay, it should be. I'm not afraid of you running away either."
Su Yi laughed.
Anyone who dares to defraud CCTV will probably be controlled without even spending the money.
Su Yi still has a lot of things to do, and he definitely doesn't have much time to explain them.
Just send money directly, and all rumors will be self-defeating.
·····
CCTV, Chief Editor's Office.
"Did I hear wrong just now?"
Director Liu looked at Su Yi in confusion.
"You heard that right, there are four projects to apply for at the moment."
Normally, when the channel director comes to Su Yi, he always refuses.
Because everyone knows that Su Yi is busy.
Most of them have a try mentality.
"The cost of filming Hexi Corridor is 1.5 million per episode? Director Su. This is more than the entire investment you made in Kuangbao at the time."
Director Liu was a little helpless.
"There is also this story about the growth of a cute pet. It is a documentary. The cost is not high but the filming period is very long."
These are all documentaries.
"strongest brain?"
"Little orator?"
Director Liu's brain is almost exhausted.
"How much did Director Zhuang give you? Did he give you your pension for the rest of your life?"
Director Liu said dumbfounded.
Let alone children’s channels, even one set doesn’t cost that much.
"I've finished all the commercials. The Hexi Corridor has been approved and can be shot soon."
"Two photographers and one executive director are enough for "The Story of a Cute Pet."
"As for those two variety shows, they need to be reviewed by the leadership and then auditioned."
Su Yi stretched.
"Are you going to wait for so many projects to be approved one by one? What are you most anxious about that year?"
Director Liu coughed.
In fact, Su Yi didn't plan to do everything himself.
CCTV has many talents.
It is no exaggeration to say that whether it is the host or the director within the system.
In the end, I still yearned for CCTV.
At least become famous before leaving.
CCTV, which has no shortage of talents, will definitely have no problem with some variety shows under its own 'script'.
Su Yi has no shortage of reputation now.
The most important thing is to quickly help children channel.
"I want to report to the leader...just wait."
Seeing Su Yi's serious look, Director Liu hurriedly found the deputy director.
When the deputy director heard that it was Su Yi's program, he didn't dare to neglect it and asked Director Liu to find Director Hu.
Seeing this long list of programs, Director Hu thought it was a list of personnel in the chief editor's office.
"What? Are they all projects applied for by children's channels?"
Director Hu was helpless instantly.
"Director Zhuang agreed?"
"Director Zhuang said it was all Su Yi's decision."
Director Liu also came to find the leader after confirming it.
Director Zhuang. Su Yi?
Mr. Hu raised his eyebrows.
This is quite appropriate.
"The children's channel has been lacking a deputy director."
Director Hu muttered to himself.
It's bad, this is to keep Su Yi, and he gave a strong dose of medicine!
"Yes, Director Zhuang's temper doesn't get along with others. The previous deputy director went to the military channel. But the deputy director is at the deputy division level."
Director Liu was reluctant to leave Su Yi, not stabbing him in the back.
There are such subordinates who always hold their chests and heads high when walking.
"Isn't he also the deputy director of the National Film Bureau? If he is an agent, he can barely do it. I will apply to the leader when the time comes - no, I need to report today's incident!"
Why should we report such a trivial matter to the propaganda leaders?
Director Liu was surprised.
A smile appeared on the corner of Director Hu's mouth.
Of course, ordinary directors in the editor-in-chief's office can't retain Su Yi, but the deputy director of the channel, is that enough?
The propaganda leaders can also talk to the General Administration!
People from your General Administration can make exceptions, but our CCTV can't?
With such a Spring Festival Gala, the propaganda leaders will pay more attention to Su Yi.
Those who have votes will count their votes, increase the combat power list, etc. Thank you all! Children's channels can't just show that rabbit, they need to be more diversified. In fact, Hexi Corridor is really awesome. I even did Tongue 2 and used the sophisticated production of movies to shoot documentaries.
(End of chapter)
