[Holy shit, isn’t this so beautiful? 】
[Is this a job that can be done by shaking your hands? 】
[You are not allowed to look, Lin Mengying is mine! ! 】
[Go away, that’s my wife]
After Lin Mengying's cross-dressing video was released, it didn't take long to reach the top of the hand-shaking hot list.
The number of likes and comments is growing rapidly.
This video can be downloaded directly on Douishou. Therefore, after Lin Mengying posted this video, it quickly went viral on Weixin, QQ and other social software.
Needless to say, on public-facing platforms such as Weibo, Toutiao, and D-station, there are people reposting it everywhere.
Again, Blue Star people have never seen a short video of this style. Coupled with Lin Mengying's top-notch looks in the entertainment industry and her exquisite Yi costumes, the whole video is simply stunning.
It didn’t take long for the entry of #林梦莹尝综合视频# to top the charts on all major Internet platforms.
It couldn't be any hotter.
Faced with this kind of video, most viewers just think it’s good-looking and stay in the fun-filled situation.
But the first thing many artists and Internet celebrities consider is whether they can imitate it.
However, artists are still a little reserved now and are far from the state on earth where they can follow the trend wantonly.
For them, now that Lin Mengying has filmed this, if they go to film again, they will worry about being accused by the audience of following the trend, which will affect their reputation.
But Internet celebrities have no such scruples. Some are quick to respond and have already begun to study how to remake the film.
"Is there a similar waterfall near us? Also, where did Lin Mengying get her clothes? Can we rent them here?"
"There is a waterfall, but the clothes may not be so exquisite for a while."
"Why don't we go directly to Yunnan? I saw Lin Mengying's copywriting said Yunnan Nan'en Waterfall."
"Damn it, you have to travel to Yunnan to shoot a video. How much does it cost?"
"If the video can become as popular as Lin Mengying, it is worth spending some money. How about we go directly?"
Similar discussions occurred in the mouths of many Internet celebrities.
Of course, making Lin Mengying's cross-dressing video popular is only one of the purposes. The underlying purpose is to make Yunnan enjoy this wave of popularity.
Now, everyone's attention is still focused on Lin Mengying's beauty.
Not many people discuss the song "South of Colorful Clouds, the Direction of My Heart" which only sung two lines.
In fact, there are still many people who have not yet heard that this song is about Yunnan. After all, Blue Star does not have the term "South of Colorful Clouds".
Although Lin Mengying’s copywriting stated the location where the video was shot.
But the problem is that everyone who uses Douyin on the planet knows that [Blind Legend] is played out in the comment area all the time.
Blue Star is naturally no exception.
But it doesn’t matter, everyone will soon know that “Colorful Clouds South” refers to Yunnan.
On January 25, the day after Lin Mengying’s video was released, Yunnan Cultural Tourism’s Blue V TikTok account was opened, and a video was uploaded as soon as it was opened.
This video is Ma Hailingwei’s cross-dressing video.
The place where she did the cross-dressing was not at the waterfall, but in Xishuangbanna. In order not to repeat herself like Lin Mengying, the clothes she wore for cross-dressing were changed from the Yi costumes originally envisioned to the Dai costumes.
Not only that, when she was in drag, there was an elephant next to her.
The content of the entire video is probably that Ma Hailinwei appears in front of the camera in public official clothes, and the subtitle "Ma Hailingwei from Yunnan Cultural Tourism Publicity Office" appears below to further identify her identity.
Then, accompanied by the music of "Colorful Clouds South", he instantly changed his clothes.
The camera switched for the second time, to a perspective shot from above, showing her sitting on the elephant looking down.
Originally, after Lin Mengying's video appeared, many Tikhand users were in a state of trying to find the same style but couldn't find it.
As soon as Ma Hailingwei's video appeared, you can imagine the popularity.
And, this video of hers provides some additional discussion points.
[Am I mistaken? This is the official account of Yunnan Cultural Tourism? Is the official here to open an account on Shakeshou? 】
[The trembling cards are drawn up]
[Is this young lady a staff member of Yunnan Cultural Tourism? 】
[Isn’t it written very clearly below? Sure enough, all the good-looking boys and girls have been handed over to the state]
Ma Hailingwei is popular, she is really popular now, and the sense of contrast and freshness she brings is even stronger than Lin Mengying's.
This is the difference brought about by identity.
Lin Mengying is an artist. She produces some "works" for the public, and the public will only judge whether they are good or bad.
But for things coming out from Ma Hailingwei, the dimension of judgment will increase a lot.
There are also some negative voices in this dimension.
For example, some people will jump out and say, "Is it appropriate for a public official to take this video?" ] and the like.
There are even comments like "I pay taxes so that you can serve the public, not so that you can do cross-dressing online."
Fortunately, there are only a few people who say these things, and most people still have a positive attitude.
There are even many people frantically searching for information about Ma Hailingwei on the Internet.
It's a pity that her position is not high, she has not been included in the encyclopedia, and she has not been in any important news before.
Therefore, there is approximately no public information about her on the Internet at this time.
Now everyone’s understanding of her basically comes from people claiming to be her classmates in the comment area. It’s unclear whether what these people say is true or false.
The lack of information casts a veil of mystery around Ma Hailingwei.
This mysterious veil gives her image a lot more room for fantasy in everyone's hearts.
These fantasy spaces allowed her to have a beautiful external image among ordinary people. She also had a lot of additional filters. In the evaluation of many people, her appearance once surpassed that of many stars.
Again, this is the blessing of special status.
Under the superposition of various factors, Ma Hailingwei became more and more popular, similar to the situation when Ding Zhen's video became famous all over the Internet.
Because of her video, Yunnan Cultural Tourism went from zero fans to more than 4.8 million fans in one day.
As I said before, it is difficult for the artists who are now stationed in Shakeshou to increase their fans like Xu Chuan, Lin Mengying and others. It is indeed a blind increase. Xu Chuan himself thinks so.
Many artists now only have two to three million fans.
One video of Yunnan Culture and Tourism has gained so many fans, which can be regarded as the only one at the beginning of 2019.
At this time, many people reacted belatedly.
"Isn't this right? Is this a purposeful marketing ploy?"
"It must be a marketing ploy, otherwise it would be such a coincidence that Lin Mengying posted a cross-dressing video, and the next day someone named Ling Wei from Yunnan Cultural Tourism also posted a video."
While the two were chatting, someone suddenly said as if he had discovered a new world: "Guess what I discovered."
"What?"
"The song Caiyun Zhinan sung in the background music of that video was written by Xu Chuan, so the song must have more than two lines."
"Where did you see it? Why can't I see it?"
"I flipped through the music library of Shaking Hands for a while before I saw that the creator was Xu Chuan."
"It's not gone, it must be marketing. This kind of job that no one has ever seen before, it would be much more reasonable if Xu Chuan could do it.
Damn, he said before that he was popular with everyone. At first he was an insider, but now even outsiders in the cultural and tourism industry can become popular? "
"Where the hell is this going to make sense? Is it possible that his character's change of fortune is really so mysterious? Such an outrageous character has not collapsed?"
"That's not right. Isn't Xu Chuan filming? Does he still have free time to do this kind of thing?"
As soon as these words came out, another person said: "I don't think Xu Chuan has free time, it should be Lin Mengying's project."
"Lin Mengying? What do you say?"
"If you check it with your company, you will find that Lin Mengying has four companies under her name, one is [Qiulingjiangshui Film and Television Culture Co., Ltd.], which she, Qiu Yicheng and Xu Chuan jointly invested in.
One is her personal studio, and there are two companies, one is called [Shuangmuchuan Supply Chain Management Co., Ltd.], and the other is called [Shuangmuchuan Media Co., Ltd.].
The shareholders of these two companies are Lin Mengying, Xu Chuan, and a person named Fu Wanwan. Lin Mengying is the major shareholder. I just checked the official website of [Shuangmuchuan Media]. One of the businesses of this company is [ Integrated Marketing】.
Therefore, maybe Yunnan Cultural Tourism and Shuangmuchuan Media cooperated this time. "The man said while watching.
"I understand the media. What is a supply chain management company used for? Is Lin Mengying going to open a supermarket?" One person said with a strange expression after hearing this.
It was really hard for him to understand how a star like you, Lin Mengying, could run a supply chain management company.
"Hahahahahaha." As soon as these words came out, everyone present laughed out loud.
"Is it possible that Lin Mengying plans to open a chain of hot pot restaurants? Catering supply chain management is also supply chain management." After laughing for a while, someone said with a smile.
"Don't mention it yet, it's really possible. Nowadays, more and more celebrities are opening hotpot restaurants. Lin Mengying probably wants to make some money too."
Colleagues are discussing this matter.
Cultural tourism units in several provinces such as Sichuan, Suzhou, and southern Henan, which are also major tourist provinces, are also waiting to see the effect of Yunnan’s short video marketing.
This effect is divided into two parts, one is the online publicity effect, and the second is the actual increase in tourist arrivals.
The actual increase in tourist arrivals cannot be seen for the time being. The nearest tourist destination is the Spring Festival holiday, so we have to wait until after the Spring Festival to see the statistics to get a more intuitive display.
But after seeing the effectiveness of the online publicity, everyone already has some confidence in their hearts, and now it’s time to see if there are any follow-up actions.
If there are still operations in the future, these people feel that they can also find ways to cooperate with Xu Chuan.
On January 26, another day passed, and the videos of Internet celebrities arranged by Lin Mengying were finally online.
Some of the iconic landscapes in Yunnan’s scenic spots are full of these internet celebrities.
Suddenly, on the shaking hands, there is a feeling that the beauty of Internet celebrities is competing with each other.
Not only that, the speed at which DouShou internet celebrities followed the trend far exceeded Xu Chuan and others’ expectations, on the same day that Lin Mengying arranged for the internet celebrity to post the video.
Shaking hands, many Internet celebrities have spontaneously followed suit.
Among these spontaneous follow-up videos, two are the most popular. One is of a very good-looking couple in cross-dressing, highlighting the sour smell of love.
Some users, especially female users, couldn’t stop watching it.
In another video, the victory is based on the number of people. Others are just one or two people doing cross-dressing, but they are better, with six people doing the cross-dressing at the same time.
The clothes for cross-dressing are also tight and sexy. If you don’t wear long ones, wear short ones.
As far as the eye can see, it's all legs and butt, damn it if it's not hot.
Say it or not, the female Internet celebrities shaking their hands have always known what everyone likes to see.
Now it’s better. Users with trembling hands feel that the whole world is filled with “Colorful Clouds South, the direction of my heart.”
On this day, Yunnan Cultural Tourism updated two more videos.
The first video is the MV of Ma Hailingwei singing "Colorful Clouds South". As I said before, shaking hands can only send a video of 60 seconds at most. So this MV actually just sings the first part.
Yunnan Cultural Tourism plans to wait until next year to shoot the full version of the MV, but now it’s too late.
However, the full version of the music has been launched simultaneously on Qyin.
For a time, many people clicked on this video, wanting to hear how the full version of this song was sung. After all, there are only two lines that are being repeated over and over on the Internet.
After clicking on the video, many users were stunned.
Because it starts with a subtitle.
【Colorful Clouds South
Composer: Xu Chuan
Lyricist: Xu Chuan
Singer: Ma Hailingwei]
The moment they saw this subtitle, many people instinctively clicked on the comment area.
[I should have guessed that this job was done by Xu Chuan]
[I suddenly remembered, didn’t someone reveal that Xu Chuan was filming in Yunnan some time ago? I really should have thought of it earlier, the place and time are right]
[The song "Dare to Love" was sung by this girl from Yunnan Cultural Tourism? 】
[Who can talk about people like this who can sing, are beautiful, and are civil servants? 】
[Does she have a boyfriend? 】
[Yes, I’m here, don’t worry about it]
Yunnan Cultural Tourism’s first video data has skyrocketed.
The second video is also from Ma Hailingwei.
But this time, instead of singing, he stood seriously in front of the Golden Horse and Jade Rooster, a landmark building in Spring City, and looked into the camera and invited everyone to travel to Yunnan.
In the comment area, there are endless comments like "My wife asked me to travel, I must go".
With the support of this kind of data, #云南文游# has directly entered the hot list of shaking hands.
Soon, this popularity spread to other platforms, and it also became a hot search on Weibo. What’s even more interesting is that Baidu Encyclopedia finally included Ma Hailingwei’s personal information.
In the career profile column, I clearly wrote [Director of the New Media Office of the Publicity and Promotion Division of the Yunnan Provincial Department of Culture and Tourism]
This office was just established.
This office director is also a newly added position.
But netizens didn't know these things. They thought Ma Hailingwei had always been a director.
For a while, a topic emerged on the Internet called #我的Director’s Girlfriend#. Under this topic, many photos of Ma Hailingwei were uncovered.
Photos from college, some life photos in recent years, etc.
At this time, Ma Hailingwei not only resembles Ding Zhen, but also develops into the Wang Bingbing model.
It can be said that she is now a double superposition state of Ding Zhen and Wang Bingbing's popularity model. The popularity generated in this superposition state is really a bit exaggerated.
At this time, the new media office of Yunnan Cultural Tourism.
A bunch of people gathered around and discussed non-stop.
"Lingwei, let me interview you. How do you feel about your sudden popularity?" A girl held up a bottle of mineral water as a microphone and handed it to Mahai Lingwei.
Ma Hailingwei looked at the girl and said helplessly: "How can I feel? I really didn't expect this. I can only say thank you to the leaders of our unit for giving me such an opportunity.
In fact, I am under a lot of pressure right now. Many people on the Internet are scolding me. I am a little uncomfortable with it. "
"Then there are more people praising you, so don't just focus on the people who scold you."
"Hahahahaha." As soon as these words came out, everyone present laughed.
Of course, it is estimated that only these people know whether they are truly happy for her or just smiling.
While chatting, another person said: "Lingwei, many netizens ask you to open a personal account to share your daily life."
"Open a personal account?" Ma Hailingwei frowned slightly when she heard this.
After thinking for a moment, she stood up and said, "Okay, okay, we'll talk about this later. I'm going to use the toilet, and you guys can talk first."
After saying that, she walked aside with her cell phone. When she reached a deserted place, she found Xu Chuan's cell phone number and called it.
The call was quickly answered.
But what came from inside was a woman's voice, and it was Cai Meng who answered the phone.
"Brother Chuan is rehearsing. What's wrong? Big internet celebrity." Cai Meng said with a smile.
"Hahaha, stop making fun of me, I'm already a big internet celebrity."
"You are indeed a big internet celebrity. There is no one more famous than you in the past two days. Are you looking for something from Brother Chuan?" Cai Meng continued to joke before getting down to the topic.
"There is something I really want to ask Teacher Xu about. On the Internet now, many people ask me to open a personal account. I would like to ask, what should I pay attention to if I want to open one?"
"Actually, there's nothing to pay attention to, but maybe it's better not to drive it for the time being." Cai Meng said after considering his words.
"Oh, that's it." Mahai Lingwei frowned tightly when she heard this. This was obviously not the answer she wanted.
So, she then asked: "When will Teacher Xu Chuan finish rehearsing?"
"I really don't know about this. He probably doesn't have time these days because we are rehearsing on CCTV. Do you understand?" Cai Meng said.
The Spring Festival Gala program has signed a confidentiality agreement and cannot be directly disclosed to the outside world, so we can only hint at it.
Before Ma Hailingwei could reply, Cai Meng continued: "Actually, Brother Chuan and I talked about you two days ago, when your first video was released.
At that time, Brother Chuan had already anticipated the current trend of public opinion on the Internet, and even expected you to open a personal account. "
"Really? What did Teacher Xu think?" Ma Hailingwei asked quickly after hearing this.
"That's what I just said." Cai Meng said with a smile, "Besides, we also talked about something else."
"What?"
"This...how should I say this?" Cai Meng hesitated.
"It's okay, just tell me what you have to say."
"It's not that it's inconvenient to say, mainly because it may not have much to do with you. At that time, Brother Chuan and I said that if other public offices became as popular as yours, wouldn't it be possible to directly switch to self-media? You know Brother Chuan? What did you say?"
"What should I say?" Ma Hailingwei asked nervously.
She was really concerned about this issue. With this sudden popularity, countless people on the Internet were praising her, which made her feel like she was sitting on a cloud.
She studied music. How could a person who studied music never dream of becoming a star?
Therefore, Ma Hailingwei really has the idea of resigning to become an Internet celebrity and then a star, and this idea is very strong.
Because she was afraid that she would lose popularity after a while and waste this good opportunity.
On the other end of the phone, Ma Hailingwei was nervously waiting for Cai Meng's next words.
Cai Meng on the other side didn't use any tactful words and said directly: "Brother Chuan said there is a high possibility of failure."
"Ah? Why?" When Ma Hailingwei heard this, her whole body felt like a bucket of cold water had been poured on her.
"It is said that there will definitely be many public officials who will become popular in the future, but these people will lose their public official skin so quickly that she will not be able to react at all.
In other words, it is not these people themselves who are popular, but their identity. Losing this identity means losing their foundation.
Unless this person has the ability to output high-quality content for a long time. Otherwise, 99% of the time it will fail. But as I just said, this matter has little to do with you.
I think you're not the kind of person who doesn't have a clear mind after becoming famous, so just listen to this for fun and don't take it seriously. "Cai Meng said happily.
After hearing Cai Meng's words, Ma Hailingwei's expression was a little unpleasant. She forced a smile on the phone and said, "Okay, I understand. I won't bother you now."
After saying this, the two hung up the phone.
On the other side, backstage at CCTV in Beijing, Cai Meng turned to Xu Chuan with the hung up phone and asked: "Brother Chuan, how do you know that Ma Hailingwei called you to ask you about this matter?"
That's right, Xu Chuan deliberately didn't answer Ma Hailingwei's call himself.
As for what Cai Meng just said to Ma Hailingwei, it was indeed what the two had talked about before, so Cai Meng could quickly answer Ma Hailingwei's question.
Hearing Cai Meng's words, Xu Chuan smiled and said: "If it is a business operation problem, she will not call me directly, but will contact Wanwan's staff."
"That's true." Cai Meng nodded when he heard this, and then continued, "Then do you think she listened to what I just said."
"Who knows, this is none of our business." Xu Chuan shook his head. Whether Ma Hailingwei listened to her advice or not was up to her.
On earth, except for one [Uncle Desert] who has the talent and successfully transformed himself, others have really failed to achieve anything since they left public office to become self-media.
If she thinks she can do it, then give it a try.
Maybe it really succeeds.
However, Xu Chuan felt that the possibility of failure was relatively high, because this girl didn't even shake her hands before this.
This doesn’t mean that it’s okay if you don’t play with shaking hands. Ordinary people don’t play anything.
But if you want to be an Internet celebrity, you really have to play.
You must know that the middle-aged Wu Zhongming has paid attention to and studied it, but she, a young person, is still confused and confused about the situation.
In other words, she has no acumen for new things at all. She doesn't have this at all. She wants to maintain her popularity on the ever-changing Internet, even if it is a little bit difficult.
At the same time, on the other side, Lin Mengying was constantly answering the phone.
These calls are all from cultural tourism in various provinces.
Even the audience could tell that Xu Chuan was helping Yunnan Cultural Tourism do marketing this time. How could these units of the same nature not be able to tell?
Not only that, they soon found out that Lin Mengying was in charge of this project.
"Okay, okay, after the new year I will definitely arrange for the team to go to your place to communicate."
"Okay, okay, wait until the end of the year. It's really too late before the end of the year. Our company will be on holiday soon. If you are in a hurry, you can actually open an account yourself and see the effect."
"Writing a song? I need to ask Teacher Xu Chuan about this. He is currently participating in a party that is always important and may not have time."
"I understand, okay, okay. If you have any questions, just contact General Manager Fu Wanwan of our company directly. Yes, yes, she is the professional. I am just a facade, and I have to listen to her."
One phone call after another, non-stop.
After Lin Mengying finished taking it, she took a few sips of tea.
Fu Wanwan watched from the side and couldn't help but said: "Drink slowly, or you will choke later."
"Big head, which phone call was this just now?" Lin Mengying put down her teacup and looked at Fu Wanwan and asked.
"Ninth pass." Fu Wanwan looked at the notebook in her hand.
"My dear, I can't finish this business. Our media company will have plenty of business next year." Lin Mengying said with a smile.
"We can't finish the business. The problem is that we don't have enough manpower."
"Let's recruit people. Let's entrust the recruitment business and recruit through multiple channels. It will be much faster this way." Lin Mengying said after thinking for a while.
"By the way, can the cultural and creative products of each province that Xu Chuan mentioned before also be involved?"
"Yes, after cooperating with cultural tourism, cultural and creative products can be involved, and our supply chain company should also come into play." Lin Mengying said with a smile.
She feels that doing these things now gives her a much greater sense of accomplishment than being a celebrity artist.
Time passes slowly in the busyness of different people.
In the blink of an eye, New Year's Eve is just around the corner.
Thanks to [Sensitive Meat Bun] [Shu Xiangting] [Deng Meng Fan Qian] for the reward.
(End of chapter)
