"Jing Xiaowu didn't take the bait. Now we're really in trouble." On the phone, Cheng Wensheng was communicating with Xu Chuan about Jing Xiaowu.
"It's no trouble. It doesn't matter if he can't get into the trap." Xu Chuan said, how could he put his hope in Jing Xiaowu? It's easier for this guy to get into the trap. If he doesn't get into the trap, it will be more troublesome at most. His real future The hand has not been revealed yet.
"Mr. Xu, there is something I think it is necessary to remind you. You should find a way to deal with Jing Xiaowu."
"How to say?"
"I don't think his purpose for you is pure." Cheng Wensheng thought for a moment and said, "Now he is always provocative. On the one hand, he wants to gain popularity, but on the other hand..."
When Cheng Wensheng said this, he was silent for a while and then said: "Maybe you jumped too much."
"Oh, it means some people don't want to see me dancing like this." Xu Chuan raised his eyebrows when he heard this.
"I can't let you live too comfortably. If you are making all kinds of big noises with a talent show now, who knows what else you can make in the future.
Another point is that you now have a very good reputation. This reputation is not only among the audience, but also many employers and peers are also optimistic about you. This is what some people look down upon the most. You should understand what I mean. "Cheng Wensheng said.
"If you were Jing Xiaowu and saw me jumping like this, how would you hit me?" Xu Chuan understood what Cheng Wensheng meant.
"The best thing to do is to force Yi Cheng to apologize to her fans now. Once Yi Cheng apologizes, she will not only deny herself, but also you.
As long as you are rejected, many people who are optimistic about you will give up.
Of course, this is not realistic, and Jing Xiaowu also knows that it is impossible for us to apologize.
So, if I were Jing Xiaowu, I would forcibly link you to me. For example, in marketing, you and I are the same kind of people. Through similar experiences, we can secretly exchange the similarities between you and me in other aspects, such as character and talent. Etc., etc.
In fact, he has already done this before. This grandson is not as simple as you think. If you become popular, he will continue to follow you.
If a netizen really believes that you are the same person as him, it will be a good thing for him.
But the core of the problem is that Jing Xiaowu is a piece of shit. If you and he really become the same kind of people in everyone's mind, then you will become a piece of shit too.
In this way, on the one hand, he gets the benefits and you lose your reputation, and it's a win-win situation for him. "Cheng Wensheng also had something to say now, and he definitely didn't mean to take the opportunity to call Xu Chuan shit.
Xu Chuan nodded when he heard this: "It makes sense, okay, I understand. Let's discuss the follow-up."
"OK."
Xu Chuan and Cheng Wensheng then discussed the subsequent public opinion operations.
After about an hour, the two men hung up the phone.
Xu Chuan held his phone and fell into deep thought. He had already felt what Cheng Wensheng just reminded him.
Time continues to pass.
The commercial for "Sour and Sweet Is Me" was released yesterday.
By this afternoon, Jing Xiaowu didn't know whether he had really attracted many fans of Qiu Yicheng's opposition, or whether he had found a navy to increase his momentum.
The Internet is really as Cheng Wensheng expected.
A bunch of people shouted for Qiu Yicheng to apologize to the fans.
The words spoken are quite classic.
[You are an idol, and all you sell is your personality. If you don’t maintain your personality, this is a betrayal to your fans. Do you really think that everyone likes you because you are excellent? Apologize! Must apologize! 】
However, some people have refuted this comment.
[As an artist, she naturally has to follow the advertiser's requirements when accepting advertisements. The advertisement song is girlish, and the advertisement is girlish. You want her to shoot an advertisement with a straight face? Is this professionalism?
I asked why dramas nowadays are getting more and more ugly. If you co-star with an artist that people like you, you have to maintain your own personality no matter what drama you film, right? It doesn’t matter what the character design is, right? 】
The two parties held different views and had a huge quarrel in Qiu Yicheng's super talk.
Of course, Xu Chuan's Weibo was not spared either.
Lin Mengying's group of anti-fans joined forces with Qiu Yicheng's anti-fans and made a comeback.
[It’s not enough to harm one, you have to harm two]
[My fate has turned around, it’s really unlucky to meet you]
[Some people’s fans are also disgusted. Jing Xiaowu is right. Although he seems to be popular because of Xu Chuan’s praise now, it is not certain whether he will become popular in the future]
This last comment is a refutation of the fans of the trainees who were made famous by Xu Chuan, and these fans are now helping Xu Chuan in the lane.
"Mr. Hu, there seems to be something wrong with the public opinion." Someone from Mengniu Brand Department said, "How about calling Qiu Yicheng? She must not be unable to withstand the pressure and apologize. If she apologizes, call her." It’s our faces.”
Hearing this, Hu Ze smiled and patted his head: "You are the only one who has face, but others have no shame?"
"Hahahahaha." As soon as these words came out, everyone nearby laughed.
"Okay, let's just purify the fans. Let's just treat the troublemaking fans as a problem. Make a fuss and have nothing to do after eating. You are a young girl and you are not a man. Why can't you be girlish?" Hu Ze said. road.
Not to mention, Hu Ze’s thoughts were also the initial thoughts of many passers-by who were watching.
They didn't even think about refining their fans.
But I really don’t understand why fans are making such a fuss. As I said before, not everyone pays attention to traffic matters.
But there is always a shortage of popular “science popularizers” in this world.
Some "science popularizers" are educating passers-by on the rationality of fans causing trouble;
Some "science popularizers" are educating passers-by about the absurdity of fans causing trouble.
Public opinion is always in play.
Something is needed to break the ice, or to divert attention.
Soon, something to break the deadlock appeared.
One person's complaint video quickly became a hot search topic and was reposted by countless marketing accounts. This was naturally the result of Mengniu and Cheng Wensheng spending money at the same time.
The title of the video is like this [I am surrounded by Meng Niu and Qiu Yicheng]
The video content is very simple.
At the beginning, this person stood in the subway entrance and took a selfie with his mobile phone: "Brothers, I am really surrounded by Meng Niu and Qiu Yicheng this time. Let me show you how to feel it."
To be honest, everyone couldn't hold back as soon as he opened his mouth because his accent was quite magical.
Just like Guixi’s old cousin on Earth: “Cousin, I’m out.”
The guy who took the video is really from Guixi.
After speaking, he clicked the camera, and the screen reversed. The advertising wall next to the subway passage appeared in the video, and a huge Qiu Yicheng poster was seen next to it.
The man's voice came from off-screen: "Everyone, take a look at the big poster. It wasn't there when I came yesterday. It must have just been replaced today."
As the video speeded up, the man soon came out of the subway station. The place he came out of was obviously an urban village.
Anyone who has stayed in urban villages in big cities should know how lively they are.
In the video, the lively scene made the viewers a little confused, what was this filmed about?
Then the man said, "Listen, everyone, if this sounds unfamiliar to you."
After this reminder, everyone realized, well, I don’t know whose loudspeaker is playing "Sour, Sweet, and Sweet Is Me" outside.
Just play it, and the big brother who shot the video started singing along.
"I like sour and sweet, this is the real me..."
This song made people watching the video even more unbearable. "Sour, Sweet and Sour is Me" with Guixi accent was really unbearable.
Then I saw this big brother walking towards a store while humming.
When he walked in, he took a photo of the poster in the store: "Did you see it? There are stores in every store on this street. I will take you to see them."
The video was accelerated, and the elder brother took everyone to visit several stores, and there were indeed posters of Qiu Yicheng in them.
"Brothers, this is not the most outrageous thing. I will take you to listen to something fun."
Then, the eldest brother walked to the door of a "big sale" store.
Then came the video, "Clearout sale, the whole audience... thump thump thump, I like sour sweetness, this is the real me... Clearance sale, the whole place..."
Seeing this, not only the audience was completely unable to hold back.
The eldest brother who shot the video couldn't stand it anymore: "I'm going to do the DJ version. Who can withstand this?"
The video ends here.
But the follow-up to the video has just begun.
To be honest, this kind of behavior of posting advertisements everywhere is simply not worth mentioning in the FMCG industry. This is a routine operation, and no one usually cares about it.
But I can’t help but take this matter as an issue, complain about it, and spread the word.
Moreover, this big brother’s accent is really magical.
Netizens are the group that is most likely to follow trends. People are social animals. Even if they are socially fearful, they want to fit into the socially fearful group and find recognition in the group.
Therefore, following the trend is essentially a social need. People nowadays extremely lack a sense of identity, and their behavior of following the trend is even worse. This is the inner logic of making fun of meme.
Other things that are too difficult can’t be followed, but this thing that can be seen everywhere can’t be followed?
Soon, a bunch of netizens began to use the topic #我在Menniu and Qiu Yicheng#, and began to share various elements around them about Meng Niu and Qiu Yicheng.
The first thing I did was take a poster in a convenience store or post an advertisement I took at a bus stop.
Later on, some people started posting videos of people getting their hair cut in a barber shop, and I found that the barber shop was playing "Sour, Sweet and Sweet Is Me".
Later on, it becomes more and more outrageous.
Some netizens simply direct and act in order to attract attention.
Some people who open their own stores turn on the stereo, play a song and say that they met "Sour, Sweet and Sweet Is Me" in a certain store.
Scenes of "Sweet and Sour Is Me" began to appear in various inexplicable places on the Internet.
Some places are simply outrageous.
Now it’s okay, all the netizens’ attention has gone astray.
You are here to have fun online. Who wants to see your fans complaining and yelling at you with hatred and hatred?
No matter how awesome the trolls are, they can't compare to the spontaneous actions of netizens.
The popularity of Qiu Yicheng's fans causing trouble has been infinitely compressed. No one cares whether Qiu Yicheng's character has collapsed. Everyone is going to play with the memes of being "surrounded by Qiu Yicheng".
Strictly speaking, "Sour and Sweet Is Me" was written by Xu Chuan and sung by Han Jie, and has little to do with Qiu Yicheng.
But now when everyone hears "Sour, Sweet and Sweet Is Me", the first thing that comes to mind is Qiu Yicheng.
At the same time, a piece of news appeared in Qiu Yicheng's super chat, and under the operation of Cheng Wensheng's team, it spread rapidly among the fan base of Qiu Yicheng's fans.
The news title is [Qiu Yicheng’s dilemma after word-of-mouth split]
In this news, the difference in Qiu Yicheng's current image among different groups is demonstrated in detail.
At the same time, it also analyzes the opportunities Qiu Yicheng can obtain during this time, as well as the difficulties she faces.
Finally, we came to the conclusion that Qiu Yicheng's popularity is improving. If some fans with ulterior motives continue to kidnap Qiu Yicheng, she will only get worse and worse.
In fact, Qiu Yicheng's character has not changed, she just showed a more diverse side of herself.
This kind of news is only for fans. The public will not be interested in reading it, and if they are interested, they will not recommend it to them. People have many different opinions, so too many people cannot participate in the discussion.
By making this news, of course I want to take advantage of Qiu Yicheng's current positive public opinion and convey a concept to fans. People outside are optimistic about our Yicheng. How can you, as fans, not be optimistic?
This news had a great impact. A considerable number of Qiu Yicheng's fans were stabilized and began to confront those opposing fans crazily.
Of course, the public does not pay attention to these, they are now following the trend and flying up.
At this time, Jing Xiaowu was a little disappointed when he saw the public opinion. He opened his mouth and said to the person next to him: "I thought it could continue for a while. If the noise lasts longer, maybe I can eat some of Qiu Yicheng's fans. . Unexpectedly, I crossed it again.”
"Qiu Yicheng has succeeded in purifying his fans this time." The person next to him said.
Jing Xiaowu heard the words and said: "Hammer is successful, the key point of character transfer and refinement is to create a new character that everyone can accept.
Her current public opinion is over, but the new character design has not taken hold. Although there are many people making memes now, how many people can really convert into fans?
Yes, now that fans have been appeased and can accept her filming girly-style advertisements, it doesn't mean that she can continue to be girly-style in the future. In other words, she can't stand the girly-style persona, do you understand?
The contrast is too great. You see, she still has to follow the old path. This time it is a pure loss, which is equivalent to a costly trial. "
Jing Xiaowu's analysis made the people next to him suddenly realize. No wonder they thought this thing was weird. It turned out to be here.
Yes, it’s true that Qiu Yicheng changed her character, but it seems that no new character was prepared for her. If the girly style is a new character prepared by the company, then it basically means that the preparation failed.
Thinking of this, the man opened his mouth and said to Jing Xiaowu: "Does that mean Qiu Yicheng has to do it again if he wants to succeed?"
"Can you succeed if you try it again? I'm in doubt. Qiu Yicheng is very embarrassed. She wants to change her character, but she can't find a suitable position, you know.
I have been thinking about it for a long time. Qiu Yicheng's new idea is to stand still. There is only one choice, eat both ends, the girl and the cool guy can take it all. How the hell is this possible? How can anyone eat both ends? What about dreaming? "Jing Xiaowu said.
Jing Xiaowu and Cheng Wensheng thought they were together.
He is now on the phone with Xu Chuan, talking about the same thing.
"This is the situation. Yicheng's current position is very embarrassing. If the fans make such a fuss, we must be cautious next time, really." Cheng Wensheng said.
"Next time? There is no next time, just this time."
"Mr. Xu, Yicheng can't live up to her girlish style, it's too big a leap." Cheng Wensheng reminded after hearing this, he thought Xu Chuan was going to fight to the end.
"Who said she should be girlish? Have you ever heard of a character called Salty or Sweet?"
“What’s salty or sweet?”
"Yicheng took me to Shanghai's racing track last time. I have a video here. I will push this out so that everyone can see Yichen's heroic appearance."
"Drag racing video, no, Mr. Xu, is this useful?" Cheng Wensheng asked confused. Qiu Yicheng's driving is not news. He has used this for marketing before, but the effect was not very good, so he gave up later.
Now, Cheng Wensheng doesn’t think it makes much sense to use something with poor results for marketing.
"It didn't work before, but it works now because I vomited. With a weakling like me as a comparison, Yicheng will feel more cheerful. She is afraid of comparison in everything.
Remember, send this video out in my shameful name, and don’t use Yi Cheng as the protagonist. I also need to stabilize my character. "
"What kind of character?" Cheng Wensheng was confused.
"Tough talk."
(End of chapter)
