With the development of variety shows nowadays, there are more and more types of advertisements.
But generally speaking, it can still be divided into two types.
One is within the program, such as the general title sponsor, joint sponsorship of broadcasts, etc. There are many forms of advertising, from scene placement, to oral broadcast, or interludes.
The other is the advertising outside the program, such as non-member video advertising before the start of the video, pre-roll advertising, etc.
Talent shows have always been very popular among FMCG brands.
Especially for investment programs like "Produce 101", it is even more popular.
Because advertising in other places may be pure advertising, but it is different with investment-based programs. The ads can be monetized as soon as the program is broadcast.
Because there are extra votes for buying their products, it is no joke that fans who vote can make money.
Therefore, establishing fast-moving consumer goods brands is the core point of investment promotion meetings. The position of chief title sponsor will only arise in their ranks, especially the beverage giants, who are quite willing to spend money on this.
Everyone knows this, and Xu Chuan naturally knows it too.
There is still one day left before the investment fair is held, and Xu Chuan also has to prepare for his attendance at the event. Therefore, he is now accompanied by Lin Mengying, doing hair and eyebrow shaping in a styling studio that serves celebrities. of.
Before that, the two of them went to several designers and buyers stores that Lin Mengying was familiar with to buy some clothes and shoes, which cost Xu Chuan more than 800,000 yuan.
The money spent made his heart bleed. Why is this thing so expensive?
Lin Mengying is also planning to take Xu Chuan to look at the watch.
Xu Chuan refused without saying a word. A smart watch is better. I will wear this from now on. It is trendy and exciting.
"Tsk, this hair looks pretty cool." Sitting next to Xu Chuan, he looked at Xu Chuan's new hairstyle and said with a smile.
"Mainly because I have good personal conditions, I still look handsome with a shaved head." Xu Chuan looked at himself in the mirror and was very satisfied.
"Charlie, shave his head. I want to see if what he said is true."
"Hahahahahahaha." As soon as these words came out, Xu Chuan and the barber laughed together.
Smiling, Xu Chuan's cell phone suddenly rang. He took it out and looked at it, then glanced at the barber, who walked out very wisely.
Then Xu Chuan answered the phone.
"I'm on the plane, and the flight number has been sent to you." Qiu Yicheng's weak voice came from the phone.
"Has the hotel been booked yet?"
"No...no."
"Okay, I understand. Let me book it for you and pick you up later." Xu Chuan said with a smile.
After saying this, the two of them didn't say anything more and hung up the phone directly.
"Who is it?" Lin Mengying asked curiously.
"Qiu Yicheng, oh by the way, you can lend me your car later and I'll pick her up." Xu Chuan turned to Lin Mengying and said.
"Who?" Lin Mengying's expression immediately changed when she heard the name.
"Qiu Yicheng, what's wrong?" Xu Chuan asked doubtfully.
"Why does she need you to pick her up when she comes to the capital? People on her team will not contact the car rental company in advance. There are probably a thousand nanny cars in the capital to serve celebrities." Lin Mengying said very fast.
"They came here specifically to find me. I definitely have to pick them up. What you said makes sense. I'll contact the nanny car." Xu Chuan thought for a while and said.
"That's not what I meant!!" Lin Mengying lowered her voice and said, "No, why is she looking for you?"
"Let's talk about "Produce 101", what else can we do?" Xu Chuan said in a dumbfounded voice. Should Lin Mengying's reaction be so big?
"I'll go with you." Lin Mengying thought for a while and said to Xu Chuan.
Xu Chuan was stunned when he heard this: "Didn't you say that you can't deal with her?"
"It's my fans who don't get along with her fans. Why don't I get along with her? We have to go on a show with her, so it's better to communicate in advance to express our feelings." Lin Mengying said dryly.
Whether you and Qiu Yicheng are at odds with each other depends on your relationship with her.
For some reason, Lin Mengying felt that if another female artist came to see Xu Chuan, she would not have such a big reaction.
Xu Chuan didn't think much about it. He nodded and said, "That's okay. I just have to take her to the hotel. It's really more convenient to take you with her, so I won't contact the nanny car."
After saying that, Xu Chuan started flipping through his phone. He was looking for a hotel for Qiu Yicheng. While looking for him, he asked while looking at his phone: "Do you know which hotel is better?"
"I don't know, I usually stay at home when I come to the capital." Lin Mengying rolled her eyes and said.
"Then pick a five-star that's close to my place." Xu Chuan said and began to search.
"I suddenly remembered which hotel is better." Lin Mengying said immediately after hearing this.
"Forget it, it's all the same, it's better to be closer." Xu Chuan shook his head, any five-star hotel would be fine, and he quickly booked a hotel suite.
Then he looked at his new look in the mirror, stood up and said to Lin Mengying: "Let's go, Shang Hai will be here for two hours. We are quite far from the airport, so it's better to leave early."
After hearing this, Lin Mengying followed Xu Chuan out reluctantly, muttering quietly as she walked.
Two hours later, in the VIP channel of Capital Airport.
Qiu Yicheng, whose face was completely invisible, was pushing the cart out. As she walked, she finally saw the person she wanted to see. He was waving to her over there.
He's right, sometimes you have to be brave.
Thinking of this, Qiu Yicheng smiled and speeded up her pace unconsciously.
But soon Qiu Yicheng's smile solidified and her steps stopped.
Who is that annoying-looking guy next to Xu Chuan?
Before Qiu Yicheng could think too much, Xu Chuan had already brought Lin Mengying forward. While taking Qiu Yicheng's cart, he said with a smile: "It's colder here than Shang Hai. You should wear more clothes and don't freeze." Got a cold."
"Yeah." Qiu Yicheng nodded when she heard this. She didn't intend to listen to this. The clothes she chose specially would not look good if she wore them too much.
But she didn't have the mind to think about it now, her eyes were on Lin Mengying.
Lin Mengying naturally kept staring at Qiu Yicheng.
It's a pity that through the sunglasses, we can't see each other's eyes.
Just like that, the two people actually stood there and stared at each other.
Xu Chuan, who was pushing the cart in front, turned around and said, "Let's go, what are you doing?"
"Here we come." Lin Mengying said immediately after hearing this.
Qiu Yicheng did not reply, but followed silently.
In the business car, Xu Chuan acted as the driver, Qiu Yicheng and Lin Mengying sat in the two seats in the middle row, and the atmosphere was extremely strange for a moment.
Xu Chuan suddenly regretted bringing Lin Mengying over. Didn't he mean to communicate his feelings in advance?
Are you communicating?
"Ahem, what, it's pretty good now, there's no traffic jam." Xu Chuan said, they don't want to communicate, so he should communicate first.
As if sensing Xu Chuan's embarrassment, Qiu Yicheng and Lin Mengying said at the same time: "Yes."
Obviously, the unanimous replies made the car even more awkward.
However, with this opening, Lin Mengying and Qiu Yicheng's chat box seemed to be about to open up, and a lot of words were about to come to their lips.
"Why don't you guys take a rest? You're already very tired after a long day. I'll call you when we get there." Xu Chuan continued. He felt that his idea of communicating was not very good. What he said just now was simply embarrassing.
No, do the two of them have some secret quarrel that they don't know about?
How come we didn't even say a polite word when we met?
These two public figures are not so reticent, right?
Dear mother, don’t do this on the show. Tengshi may be waiting to see your fans tearing it up. It’s not like you are participating in the talent show. There is no point in your fans tearing it up, and they can’t compete for a ranking.
The two of them listened to Xu Chuan's words. They swallowed back the words they were going to say to each other. Then they turned their heads, and one of them stared at the window on one side in a daze.
