The registered capital of the real estate company required to participate in the public auction is 20 million yuan, and the registered capital of Pengrun Investment Company is 20 million yuan. After being notified by his friend, he was the first to sign up for the auction and got the No. 1 plate. Huang, who believes in cause and effect, Guangyu believed that the Caihuying Overpass plot was prepared for Pengrun Investment Company. It was a geomantic treasure land for him to enter the real estate industry in Beijing. He must get it. The starting price was 450 million yuan, and it was estimated that it would take 550 million yuan to get it. He asked his eldest brother Huang Guangqin to borrow money. 200 million yuan. He promised to mortgage the land to the bank and return 200 million yuan after the land was obtained. He also promised to hand over the project to the construction company of the New Henderson Group for construction.
"If Shunyuan Real Estate Group joins the public bidding, what is the final transaction price of this land?"
After seeing Li Youhua and Yu Xueqiang participating in a public auction on behalf of Shunyuan Real Estate Group, Huang Guangyu suddenly had a bad premonition and regretted initiating a home appliance price war. Sun Jian would not let him get this land cheaply. At the auction, The one with the highest bid gets it. For Sun Jian, who is very wealthy, it is worth spending an extra 100 million to compete for reputation!
Everyone present would not think that Sun Jian was trying to pressure others with money. On the contrary, they thought that Huang Guangyu was overestimating his abilities!
"Second brother, I estimate that it is very likely to exceed 600 million yuan."
Huang Guangqin whispered in Huang Guangyu's ear, and he also had a bad premonition. The second brother holding 580 million yuan would most likely not be able to get this "feng shui treasure land".
"Brother, can you lend me another 50 million yuan? If it exceeds 630 million yuan, I will give up!"
Huang Guangyu also whispered a request in his eldest brother's ear.
"Second brother, with the current land market conditions, which exceeds 600 million yuan, this land has lost its investment value. Once the government really implements a public auction system for commercial and residential land, more commercial and residential land will be available. For public auction.”
Huang Guangqin is glad that the two pieces of commercial land he developed for the new Henderson International Mall and the Jing'an Center in the capital were obtained according to the agreement. If the land was obtained through public auction, it would be more than 30% cheaper. The new Henderson International Mall and the Jing'an Center in the capital are both available. There is a large room for appreciation. I advise my brother not to be too attached to this piece of land to avoid going too far.
The New Henderson International Building built by the New Henderson Group in 1997 with bank loans is a square meter Grade A office building located in the center of the bustling international business district. In the eyes of outsiders, it is brightly lit and magnificent, and it is a cash cow, but outsiders do not know it. , the 1998 Asian financial crisis hit the city when it was built. The sluggish real estate market in Beijing was even worse and was on the verge of collapse. The monthly rent collected was not enough for the loan interest. In order to repay the expired bank loan, it was sold at an average price of 2,500 yuan per square meter. Square meters, more than 67 million yuan was withdrawn, and the remaining square meters were collected by renting out houses. In 1998, the government began to rescue the market and announced the end of welfare housing allocation. Only then did the real estate market price in Beijing improve. The 200 million yuan that Huang Guangqin lent to his younger brother was also the same. The land in Jing'an Center of Beijing is mortgaged for development loans!
"Brother give me a chance?"
"Second brother, we are brothers, eldest brother promises you."
Due to the deep brotherly love, Huang Guangqin couldn't bear his brother's failure in this bidding process and left the shadow of failure in his heart. He planned to use the new Henderson International Building as a mortgage loan of 50 million yuan to hand over to his second brother.
"Thank you, brother!"
Huang Guangyu's eyes were smooth.
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"My name is Liu Jinwu, and this is my colleague Zhang Hongyu. As the hosts of this public land auction, the two of us welcome all guests to the Municipal Land Auction Center to participate in the public bidding of the Caihuying Overpass Land. The Caihuying Overpass Land The block is located in the south of the West Second Ring Road, covering an area of 79.5 acres, equivalent to square meters. As a piece of residential land, it has an excellent geographical location. The starting price is 450 million yuan. Each bid cannot exceed 5 million yuan. The bidding begins!"
Wearing black uniforms, Liu Jinwu and Zhang Hongyu walked onto the auction stage with wireless microphones, and Liu Jinwu announced the bidding rules.
"No. 1, 455 million yuan!"
Zhang Zhiming proudly raised the No. 1 plate and announced to the audience that Pengrun Investment Company was determined to win!
His wife Huang Yanhong holds 20% of the shares of Pengrun Investment Company. Zhang Zhiming understands from the sales of electrical appliances that many citizens in Beijing have bought air conditioners, video recorders and computers. After purchasing home appliances, they all plan to buy apartments. The population of Beijing is 15 million. If one household buys one house, what is the size of 4 million houses? Last year, the State Council issued the "Notice on Further Deepening the Reform of the Urban Housing System and Accelerating Housing Construction", announcing that welfare housing allocation was completely abolished. The central bank issued the "Personal Housing Loan Management Measures" to advocate loans for house purchase and arranged a loan of 100 billion yuan. According to the guiding plan, the real estate market in Beijing has great prospects. It is predicted that housing prices in Beijing will enter an upward trend, and they are also optimistic about this residential land.
"460 million yuan on the 5th!"
Guo Jinjun, manager of the market development department of Beijing Vanke Company, raised his sign. Since Shunyuan Real Estate Group agreed to give up competition, Beijing Vanke Company must show its momentum.
“No. 2, 465 million yuan!”
Liu Jiaqiang, the market development manager of Soho Company, raised the number plate after receiving the tacit approval of President Pan Shiyi.
In 1996, after Pan Shiyi left Beijing Wantong Industrial, he and his wife Zhang Xin registered and established Beijing Hongshi Industrial Co., Ltd. in Beijing. The company developed its first project, Soho Modern City.
Soho Modern City is located on the old site of the Erguotou Winery outside Chaoyang Jianguomen outside the East Third Ring Road and east of the International Trade Center. It covers an area of 73,000 square meters and has a planned construction area of 480,000 square meters. It has not yet opened for sale.
"470 million yuan on the 6th!"
Guo Yu, manager of the market development department of Beijing Wanda Real Estate Company, held up the sign. Beijing Wanda Real Estate Company has established a firm foothold in the Beijing real estate market by developing Beijing Wanda Plaza.
…
China Real Estate, China Overseas Real Estate, Greenland Real Estate, Huayuan Real Estate, Capital Real Estate, Poly Real Estate, Cheung Kong Holdings, Henderson Land Development, Sun Hung Kai Properties, etc. also successively raised placards...
"590 million yuan!"
Zhang Zhiming raised his number plate.
"595 million yuan!"
Guo Yu raised his number plate!
"600 million yuan"
After receiving a nod from Pan Shi, Liu Jiaqiang raised his number plate with sweaty palms.
Deng Gang, general manager of Beijing Wanda Real Estate Company, signaled to Guo Yu to give up the competition.
1998 was undoubtedly a dark year for domestic football. As the A-A champion, Wanda Group was disheartened after the Football Association Cup semi-finals in September. Chairman Wang Jianning announced at a press conference that Wanda Group would permanently withdraw. Domestic football.
"605 million yuan!"
"610 million yuan!"
Pan Shiyi signaled to Liu Jiaqiang to give up the competition!
There are still two companies on the market, Pengrun Investment and Beijing Vanke.
Shunyuan Real Estate Group’s Beijing Development Company did not raise a sign!
Everyone present understood that as the largest shareholders of Vanke Co., Ltd., Li Youhua and Yu Xueqiang must have received instructions from Sun Jian to transfer this land to Beijing Vanke Co., Ltd. for development.
"615 million yuan!"
"620 million yuan!"
"625 million yuan!"
"630 million yuan!"
Zhang Zhiming raised the number plate, his heart was pounding and his palms were sweaty.
Guo Jinjun lowered his head. 600 million yuan was the company's highest bid, but in front of Li Youhua and Yu Xueqiang, Xu Junjie bit the bullet and added 25 million yuan. Unexpectedly, Zhang Zhiming did not hesitate at all.
"Second brother, we won!"
Huang Yanhong screamed happily when she saw Vanke giving up the bid.
"630 million yuan once, 630 million yuan twice..."
Liu Jinwu was smiling and ready to announce the bidding results.
"635 million yuan on the 17th!"
Yu Xueqiang raised his number plate and sneered inwardly.
