Sugon Communications Group plans to invest US$300 million with Toshiba to establish Sugon Toshiba LCD Co., Ltd., introduce a 360mm*465mm substrate (second generation) LCD panel production line and production technology produced by Toshiba LCD Panel Company, and produce Toshiba Brand color LCD monitors and Toshiba brand color LCD mobile phone screens meet the needs of Toshiba Computer Company, Guozhi Server Company and Dawn Communications Group for color LCD monitors and color LCD mobile phone screens, and serve multiple purposes with one stone.
This is the opportunity for reborn people to enter the LCD panel industry!
In the future, surfing the Internet, reading news, watching videos, posting updates, making reports, etc. will become a necessity for almost everyone's life and work. Mobile phones will increasingly become the terminal hub of smart homes. From keyboard-function machines to screen-based smartphones, everything will go away. Despite the rapid development of LCD panel technology, the interactivity of touch screens has gradually expanded to common electronic products such as tablets, digital cameras, game consoles, and smart watches.
This begins a great era for the LCD industry!
Industries such as LCD TVs, LCD screens, and LCD mobile phone screens will be large markets worth tens of trillions of dollars.
In the previous life, a 10th-generation LCD panel production line required an investment of 30 billion yuan. It would also encounter the LCD recession cycle and need to continue to burn money.
BOE ranks first in the world in terms of LCD panel shipments, and has raised nearly 100 billion yuan in the stock market. It was piled up with money.
Entering the LCD panel industry, which requires huge investment, is also an inevitable choice for reborn people to solve the problem of "lack of cores and lack of screens". Today, LCD panel technology is dominated by Japanese companies such as Sharp, i, Hitachi and Panasonic, and Korean companies such as Samsung, LG and Hyundai are struggling to catch up. , companies in the Baodao area such as Chunghwa Picture Tubes, Daki Company and Lianyou Optoelectronics are also looking for opportunities.
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Faced with the U.S. government's anti-dumping lawsuits and high tariff policies, Samsung, LG, and Hyundai are eyeing it. Japanese companies such as Sharp, NEC, and Toshiba have begun to transfer backward LCD panel production capacity to the Baodao area. Chunghwa Picture Tubes, Daki Corporation, and United Friends Optoelectronics became the target of the joint venture.
Companies such as Pengcheng Tianma, Pengcheng Shenhui, Pengcheng Jinghua, Xiangjiang Kangli, Xiangjiang Jinglei, Xiangjiang Huatai and Xiangjiang Xinli have invested in and built factories in Pengcheng and Echeng, introducing 3-inch, 7-inch and 7-inch screens that have been eliminated by Japanese companies. inch and 12-inch tn-l-lcd production lines, producing black and white and colored tn-l-lcd products.
On December 28 last year, Xicheng Sharp Electronic Components Co., Ltd. (wsec), a Sino-Japanese joint venture jointly invested by Xicheng Electronic Instrument Industry Co., Ltd. and Japan's Sharp Co., Ltd., was established in Xicheng High-tech Industrial Development Zone , with a registered capital of US$31.05 million, with Sharp Corporation accounting for 80% of the shares and Xicheng Electronics accounting for 20%, covering an area of more than 150 acres. It is planned to be put into production in July 1996 and can produce color stn-lcds.
wsec undertook the national "Eighth Five-Year Plan" key project and established a large-scale stn LCD production base. This was also the first time that a Japanese company transferred color stn-lcd production to the mainland.
The products are mainly used in color and black-and-white LCD modules for display in notebook computers, word processors, terminals and other types of information communications and office automation equipment.
As the largest manufacturer of mobile phones in China, TCG has not been invited by WSE to join the joint venture.
As the first color stn-lcd manufacturer in China, wsec may think that the emperor's girl has no worries about marrying!
Today, Pengtianma, the most advanced domestic LCD panel company, plans to spend 26 million yuan from this year's stock issuance to acquire 45% of a monochrome stn-lcd production line built by Pengcheng Tianjun Microelectronics Company.
The displays of sg-3301, sg-3302gsm, and sg-3303gsm are all equipped with Tianma brand black and white or monochrome LCD screens. The sg-3304cdma is planned to be equipped with Sharp or Toshiba color LCD screens.
There is not yet a color LCD screen production line built in China, and the key technology of color LCD mobile phone screens is in the hands of foreign capital. Western countries may use national security as an excuse, and the Shuguang brand mobile phone business may be blocked at any time.
It is better to rely on yourself than to rely on heaven and earth!
This time Sun Jian provided ideas and solutions to Mayor Huang and Jiangcheng TV Factory, also for the layout of color LCD mobile phone screens and color LCD monitors that TCG needed, which may be the key to entering the LCD panel industry.
It has successively established Jiangcheng Kunpeng Toshiba Technology Company, Shanghai Shuguang Toshiba Wafer Company and Jiangcheng Shuguang Toshiba Elevator Company with Toshiba Corporation, with a total investment of nearly 3 billion yuan. The three Sino-Japanese joint ventures have annual sales of nearly 10 billion yuan and annual net profits. Nearly 2 billion, Jiangcheng Kunpeng Toshiba Technology Co., Ltd. has recovered its costs, the business prospects are good, and both parties are happy to cooperate.
Toshiba intends to establish a TV joint venture with Taobao Electric Group and a computer joint venture with Kunpeng Software Group to produce Toshiba brand TVs and Toshiba laptops, taking advantage of Toshiba's technical advantages and Taobao Electric Group's huge domestic sales and after-sales service Network, powerful alliances, occupy the domestic market.
Sun Jian did not agree to Toshiba's invitation on the grounds that Taobao Electric Group sells domestic and foreign color TVs and Kunpeng Software Group develops and produces software, not to mention that it is not a protection for domestic TV and computer factories.
In August 1989, Changhong color TVs took the lead in slashing prices domestically to seize market opportunities. In 1990, Changhong became the sales champion in the color TV industry for the first time. In 1992, Changhong color TVs became the first domestic company with sales exceeding 1 million units. In 1993, Changhong's self-designed and manufactured large-screen color TV production line was completed and put into production, with an annual output of 1.4 million units. In 1994, the annual output was nearly 2 million units. It plans to exceed 3 million units in 1995, becoming a veritable domestic manufacturer. "King of Color TV".
Changhong Company's new "Red Sun Family" 29-inch pure color TV uses imported Toshiba brand color tubes, priced at more than 7,000 yuan, and the market is booming.
Changhong Electric Co., Ltd. proposed a sales target of 10 billion yuan in 1995 at this year's shareholders' meeting, and by 2000, sales will reach 30 billion yuan.
Taobao Electric Group is the largest seller of Changhong TV. Taobao Holding Company is the second largest shareholder of Changhong Electric Co., Ltd. Liu Dakun, general manager of Sichuan Five-Star Customer Service Center, is now a director of the board of directors of Changhong Electric Co., Ltd. Sun Jian and Mr. Ni He has a close personal relationship and is very familiar with the production, operation and development planning of Changhong Electric Co., Ltd.
In 1989, Liu Dakun resigned from Factory 738 and came to Jiangcheng as the deputy manager of the sales department of Kunpeng Software Company. Now he is working alone in Sichuan Province. His wife Chen Liping works as an engineer at Shuguang Communications (Jiangcheng) Group, and their son is seven years old.
Toshiba was originally the world's largest semiconductor company with strong technical and financial strength. Even though it suffered heavy suppression from the United States, it is still among the top three in the world in semiconductor technology.
In 1990, Toshiba color TV officially entered the domestic market. With its high-fidelity "bazooka sound" and excellent picture quality, it became a popular and highly sought-after high-end TV. The 29-inch price is 11,000 yuan. Who can own one? Taiwan, that is definitely a wealthy family!