Chapter 915 Seizing Market Share (Part 2)

Style: Romance Author: anatomy teacherWords: 2129Update Time: 24/01/18 16:42:16
On April 6, Panasonic Guohua Company released an advertisement, the retail price of Panasonic brand Chinese pagers is 1,900 yuan, and the retail price of digital pagers is 980 yuan.

On April 7, NEC Zhongyuan Company released an advertisement. The retail price of NEC brand Chinese pagers is 1,900 yuan, and the retail price of digital pagers is 980 yuan.

On April 8, Motorola released an advertisement, the retail price of Motorola brand Chinese pagers is 2,100 yuan, and the retail price of digital pagers is 1,080 yuan.

The pager counters at major post offices and home appliance stores are crowded with customers buying pagers as if they were free of charge.

The pager market is booming, like a blowout!

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"Father, the Kunpeng Student Aid and Poverty Alleviation Foundation donated 10 million yuan to the Hope Project to build 40 Kunpeng Hope Primary Schools in impoverished rural areas of Sichuan Province."

Leader Deng returned home and happily reported to his father.

On April 15, the Communist Q Group and the Youth Development Foundation announced that from now on, the "Hope Project-Millions of Love Action" plan will be implemented nationwide to enable children who have been out of school due to poverty to enjoy the basic right to education as soon as possible. .

On the 16th, Leader Liu, President of the Youth Development Foundation, received a check of 10 million yuan from Li Tao, deputy general manager of Taobao Holdings. With the fluorescent lights flashing, the Kunpeng Student Aid and Poverty Alleviation Foundation presented a check to the "Hope Project-100 "Thousands of Love Action" donated 10 million yuan to build 40 Kunpeng Hope Primary Schools in impoverished rural areas of Sichuan Province.

Leader Liu is very happy. This is the largest social donation received by the Youth Development Foundation since its establishment in September 1990.

"Sun Jian is a good young man!"

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May 7th.

In order to celebrate the successful upgrade of SG-8802 from 10,000 to 60,000 doors, Shanghai Shuguang Communication Technology Co., Ltd. will hold a nationwide discount event for SG-8802 and SG-8801 from tomorrow to benefit domestic and foreign customers. Unit sales The price is 688 yuan. If you book three months in advance, you will get a 5% discount.

During the prime time of CCTV, advertisements for SG-8802 and SG-8801 with huge discounts and big rewards appeared and were broadcast on a loop.

With the successful development of domestic medium and large capacity digital program-controlled telephone exchanges SG-8802, DS-30 and HJD04, especially SG-8802, relying on its price advantage, technology and service, has occupied nearly 50% of domestic medium and large capacity digital program-controlled telephone exchanges. In March, the unit price of medium and large-capacity digital program-controlled telephone switches produced by Sino-foreign joint venture communications companies dropped to about a thousand yuan.

The unit price of the 100,000-door digital program-controlled switchboard that the Sino-foreign joint venture communications company has a monopoly on is still around 1,300 yuan.

At the just-concluded Spring Canton Fair, Guan Zhiqiang, manager of Pengcheng Shuguang Trade and Investment Company, and Park Jung-jun, general manager of North Korea Post and Telecommunications Corporation, signed a sales contract for a set of SG-8802. The unit price is one hundred US dollars, and the contract amount is 10 million. Dollar.

This is the first time that a domestically produced Wanmen digital program-controlled switch with complete intellectual property rights has been exported abroad. It was praised by Vice Minister Su of the Ministry of Foreign Trade and Economic Cooperation on the spot. Vice Minister Su promised that he would send people to assist in the delivery of this project.

After Sun Jian received the news, he immediately instructed Li Tao to send people to Russia and Eastern European countries to apply for the company's invention patents for SG-8801 and SG-8802. He also instructed Yu Jianguo and the American Dawn Investment Company (ATIC) to send people to Russia and Eastern European countries to sell SG -8801 and SG-8802.

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Shanghai and Haihai.

"Mayor Huang, the sharp price reduction of Shanghai Shuguang Communication Technology Company is an illegal act that disrupts the digital program-controlled switch market. I hope the city will come forward to regulate it?"

Li Dalai, the Chinese general manager and chairman of Shanghai Bell Company, came to the city government early in the morning and complained to Liu Jidong, the deputy mayor in charge of industry. After so many years of hard work, the company has attracted supporting companies to set up factories in Shanghai, which has reduced the cost of production. Cost, the company's unit selling price has dropped to 1,300 yuan. Last year it achieved a profit of more than 70 million yuan, and this year it plans to make a profit of 150 million yuan.

There are other reasons why Li Dalai came to the city government to complain. After the three-year economic governance rectification was completed and the N-inspection speech was made, the spring of reform and opening up came. The environment at home and abroad has also improved. Foreign competitors have returned, competition and challenges It is even more intense, and objectively requires Huhai Bell to lower the unit selling price. Only by increasing production capacity can the unit selling price be reduced. The production capacity of the Puxi factory can no longer meet the company's need to reduce the unit selling price. After comprehensive consideration, the board of directors decided to , the Sino-Belgian joint venture shareholders agreed to invest in factory expansion and relocation.

Leaders Wu and Huang invited Huhai Bell Company to move its production plant from Puxi to Pudong, take the lead in supporting the development of Pudong, and promised to enjoy a three-year tax exemption policy.

The Huhai Bell Joint Venture plans to invest more than 170 million US dollars in a production expansion project proposal and has submitted it to the National Academy of Sciences.

The approval of the production expansion project has not yet been received. The unit price of SG-8802 suddenly dropped from 888 yuan to 688 yuan. The unit price of medium and high-capacity digital program-controlled switches produced by Sino-foreign joint ventures has lost competition. Strength, lowering unit selling prices will become an inevitable trend in the industry.

Once other Sino-foreign joint ventures lower their unit selling price of 100,000 units, Huhai Bell will lose market share if it does not follow up, and it will fall into losses again if it follows up.

"Mr. Li, is Shanghai Shuguang Communication Technology Company's large-profit promotion activity a loss-making sale?"

"Deputy Mayor Liu, probably not, but the other party cannot harm the interests of the entire industry for his own benefit!"

"Mr. Li, as long as Shanghai Shuguang Communication Technology Co., Ltd. is not selling at a loss, it is not an act of unfair competition, and we cannot intervene."

Liu Jidong had a wry smile on his face. Shanghai Bell Company is a Sino-foreign joint venture high-tech company, and Shanghai Shuguang Communication Technology Company is a local private high-tech company. How can you interfere casually? He watched Shanghai Shuguang Communication Technology Company, under the leadership of Sun Jian, grow from a district-affiliated loss-making enterprise to a large high-tech communications company with annual sales of 5 billion yuan and tax revenue of more than 330 million yuan. , its tax contribution to Shanghai far exceeds that of Shanghai Bell Company.

If the sales of Jiangcheng Shuguang Communication Technology Co., Ltd., Pengcheng Shuguang Communication Technology Co., Ltd. and Jingcheng Shuguang Communication Technology Co., Ltd. are added, it is very likely that the output value will reach 10 billion yuan, and the tax revenue will reach 1 billion yuan, which is not comparable to Shanghai-Hai Bell Company. , Sun Jian’s current investment scale in Shanghai is not comparable to that of Shanghai Bell.

Li Dalai suddenly remembered Deputy Mayor Liu's former identity and smiled bitterly. After leaving, he went to Leader Wu and Leader Huang to complain.

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Chang'an.

"Mr. Huang, the unit price of SG-8802 suddenly dropped by 23%, which will put great pressure on the joint venture communications company we will establish."

After the contents of the N-tour speech were published in major newspapers, Zhu Yajun, general manager of the International Telephone and Data Transmission Company (ITTI), came to China with the technical team of digital program-controlled switches and took the initiative to contact Huang Kaixiong, deputy general manager of the Post and Telecommunications Industry Corporation.