In 1983, sixteen board members including Rockefeller, Xerox and Rothschild were dissatisfied with Apple G's year-end performance. The company's stock price had been hovering at a low level for a long time. As a strategic investor, its economic interests had been harmed for a long time. He believed that CEO Mark Kula was incompetent and that 25- or 26-year-old chairman Steve Jobs was not suitable to be CEO. He suggested that the board of directors find a new CEO in the high-tech field of the United States to revive Apple G's performance.
The board of directors of Apple G tried all the well-known candidates in the high-tech field, but no one was qualified. David Rockefeller, the company's strategic investor, suggested that the board of directors look for other candidates in other industries. Finally, Jerry Roger, a high-level headhunter in non-high-tech industries in the United States, Found PepsiCo CEO John Sculley.
Jobs, on behalf of the company's board of directors, extended an invitation to Sculley.
In April 1983, Sculley became CEO of Apple G, replacing Mark Kula.
CEO Sculley was in charge of the marketing field, and Chairman Jobs was in charge of the technology field. After more than a year of honeymoon period, Jobs believed that Scully didn’t understand microcomputers at all, while Scully thought that Jobs was not good at management and mutually incompetent. Slander, and in the end the conflict between the two is irreconcilable...
"John, Apple G has not applied for a company invention patent for Mac OS 1.0 with the China Patent Office!"
"Damn the Pentagon! Mike, let's use Apple-DOS, apply for reconsideration, and then make plans!"
In June 1984, the Pentagon banned the sale of Macintosh to communist countries, and the ban has not yet been lifted.
On May 23, 1985, Jobs tried to gain control of Apple G and oust Sculley through a coup while Sculley was attending a meeting in China. At the last moment, his plan was revealed to Scully snitched.
On May 24, a heated argument broke out between Sculley and Jobs. Sculley asked board members to choose between him and Jobs?
On May 31, Rockefeller, Xerox, Rothschild and other board members believed that Chairman Jobs, who had extreme ideas and did not understand how to reconcile market demand and technology realization, was not suitable to be the CEO of Apple G. On the company's board of directors, Go ahead and vote for Sculley.
Mark Kula, the second-largest individual shareholder, also voted for Sculley.
Sculley remains CEO.
Chairman Jobs had no power in the company and was unpopular. He resigned sadly. He sold the company's stock in anger, left Apple G with five software engineers, and founded NeXT.
Sculley believed that Jobs had taken away five of the company's software engineers and was suspected of stealing the company's invention patents and technical secrets, infringing on Apple G's rights. He filed a lawsuit in court. The two parties reached an understanding, and Jobs agreed to a six-month Apple G will no longer employ Apple employees within the company and will not establish a computer company to compete with Apple Computer. Apple G will drop its lawsuit against Jobs.
Jobs spent nearly $10 million to buy Pixar computer animation studio from George Lucas.
Last year, on the occasion of the tenth anniversary of the establishment of Apple G, Mac SE and Mac II were launched.
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"Mr. Sun, today, China Great Wall Group, Lu Electronic Equipment Factory, Zijin Computer Factory, Shanghai Yangtze River Group, SEG Computer Factory, Aihua Computer Factory, Huaming Computer Factory, Zhonghua Computer Factory, SuperPC, Shida Computer Factory , Southwest Computer Factory and Hunan Computer Factory, etc., called one after another and ordered a total of 136,500 sets of Peng OS1.0. Local scientific research institutes, government departments, factories and mining enterprises in Jiangcheng also rushed to the company. Headquarters, after on-site testing, 740 sets of Peng OS1.0, 657 sets of Peng WPS2.0, 576 sets of Peng ERP2.0, and 2169 sets were ordered on site Peng Pinyin3.0, one thousand two hundred and forty-five sets of Peng Print Drive3.0."
On Monday, thinking about the market response on the first day of Peng OS 1.0, Sun Jian rushed back to the company headquarters after class. Li Tao and Zhang Jilin were already waiting with smiles on their faces. They were also worried about Jiang Chengkun after Peng Hanka 2.0 was gradually cancelled. Peng Software's revenue plummeted.
"Mr. Sun, Director Yang from the National Patent Office called. The IBM office in Beijing and the Apple G office in Beijing sent people to the National Patent Office this afternoon to report that Peng OS1.0 is suspected of infringing PC-DOS and APPLE. -Applying for reconsideration in the name of DOS, Director Yang took out the review report and documents of the expert group and told the other party that Peng OS1.0 was developed with the UNIX system open source code as the core, and he spent a huge amount of money to purchase the lifetime use of the UNIX system open source code. Right, it has nothing to do with the DOS system, the people from IBM and Apple G left in despair."
"Manager Zhang, Micro-R Company has not taken any action?"
Sun Jian is not surprised at the popularity of Peng OS 1.0. The pre-installed price is 588 yuan and the retail price is 688 yuan. Compared with the Great Wall 286 microcomputer worth 32,000 yuan, it is not even a fraction. arrive!
Five hundred and eighty-eight yuan is now less than eighty US dollars on the black market, a cabbage price!
In the previous life, a 486 computer cost about 9,000 yuan, and the domestic retail price of a genuine Windows 98 set was 1,998 yuan! In addition to the public affordability, more than 90% of private computer users will not buy genuine Windows 98.
too expensive!
While stepping up efforts to accumulate strength, the Chinese version of Peng OS1.0 took the opportunity to seize the market share of domestic microcomputer operating systems. Through continuous upgrading, it will not give opportunities to latecomers!
Once the Chinese version of Peng OS1.0 forms a market scale, all application system software developed on the market must match Peng OS1.0, and the application environment of Peng OS1.0 will be established unknowingly.
In the past life, there were no software companies that developed computer operating systems, but they suffered from the lack of application environment for this operating system.
Once Windows 3.0 developed by Micro R Company enters the domestic market, Jiangcheng Kunpeng Software Company will launch a large profit promotion activity to thank new and old users for their love and support. The pre-installation fee for Peng OS 3.0 is 300 yuan. Eighty-eight yuan, retail price four hundred and eighty-eight yuan.
Peng OS3.0 has entered the European and American microcomputer operating system market at a price of fifty US dollars!
Now, in order to attack its old rival Apple G Company, MicroR Company sells a set of MS-DOS at a low price of ninety-nine dollars to seize the domestic and foreign microcomputer operating system market.
Once domestic users discover the unique charm of the Chinese version of Peng OS1.0, Sun Jian predicts that there will be no market for the newly sold 286 microcomputers and 386 microcomputers in the country without the Chinese version of Peng OS1.0 pre-installed.
In order to facilitate customers' on-site experience, Jiangcheng Kunpeng Software Company specially purchased five IBM386 computers, five Great Wall 286 computers, five Donghai 286 computers, five Inspur 286 computers and five Zijin 286 computers, and placed them at the company's headquarters for users of Kunpeng software products. In the showroom, Peng WPS1.0, Peng Print Drive3.0, Peng Pinyin3.0, Peng ERP2.0, and Peng ticket3.0 are all installed on the computer hard drive.
Before the launch, a set of Peng OS 1.0 was strictly prohibited from entering the market. Even members of the Beijing expert group did not give away a set.
