Song Che bought thirty homing pigeons and rented a small house in the southeast, northwest and northwest of Hangzhou as "pigeon houses".
In the next few days, he concentrated on training the pigeons' ability to travel back and forth, while Shen Wenjun and Zhou Yazhao were responsible for mass production of facial masks.
Good stuff, great value for money, no matter how expensive it is, people will buy it.
The day after Song Che presented Ning Yehong facial mask, Tianxiang Tower sent a maid and purchased fifty jars in one go. Women, it is true that they say what they say and mean what they say. The more beautiful the woman, the more so.
A pot of three taels of silver is one hundred and fifty taels, and with the promise of a 20% discount, the total is one hundred and twenty taels.
Zhou Yazhao was so excited that he couldn't sleep that night with this "first pot of gold" in his arms.
Shen Wenjun, however, has long been accustomed to it. She knows that this is just a small test, and the real plan to make a fortune is yet to come.
It's the eighth day of June, seven days before the Pearl Conference.
Through the unremitting efforts of several women, a total of 500 cans of facial masks were produced in recent days.
It’s time to hit the big time!
Early that morning, Song Che loaded two hundred cans of facial masks onto a carriage and rushed to West Lake with Shen Wenjun and Zhou Yazhao.
We found the busiest and most crowded street corner to set up a stall next to the West Lake. We specially set up three rattan chairs next to the stall, and placed a bronze mirror in front of each rattan chair for comparison.
Seeing this novel arrangement, many passers-by gathered around curiously and asked, "What are you doing?"
Song Che took a gong, stood in front of the stall, banged "dang dang dang" three times, cleared his throat, and started selling:
"Dear fellow villagers, handsome men and beauties, today 'Zhou Dafa Jewelry' will distribute benefits to you!"
Passers-by heard the noise and moved closer to the stall.
"What kind of benefits are they?" someone asked.
Song Che pointed to the facial mask on the stall behind him and said: "This is the 'Pearl White Jade Cream' behind me. It is made of natural pearls and an exclusive secret recipe. It has miraculous effects on beautifying the skin and anti-aging. You have to apply it." Once, you will look at least five years younger. If you apply it ten times, hey, it will be amazing. Old women will become young women, and young women will become young girls!"
"Is it so magical?"
"Oh, any one of these street vendors who is so talkative can boast about a five-hundred-pound cow. You can't believe it, you can't believe it..."
Leave me alone, I don’t believe it either.
Faced with doubts, Song Che remained calm and said with a smile: "Everyone, I want to solemnly explain to you that our 'Zhou Dafa Jewelry' is not an ordinary merchant, but a serious branch of 'Zhou's Trading Company'. The proprietress behind you is Mrs. Zhou’s biological daughter!”
Zhou Yazhao smiled dignifiedly and nodded with everyone.
"It turns out they are from the Zhou family... But why have you never heard of this 'Zhou Dasheng Jewelry'?" someone else questioned.
Song Che said with a smile: "Our store just opened in recent days. We abandoned the traditional pearl agate and developed the newly developed 'Pearl White Jade Cream'. Looking at the entire Liang Dynasty, we are the only one selling it, and it is the concubine in the palace." , I can’t even buy it even if I want to!”
"You have said so much, but no one can see the effect." Another person questioned.
"Hey, this young man is right to the point," Song Che pointed to a few wicker chairs next to the stall and said with a smile: "As the saying goes, 'you will know whether a mule or a horse is coming out for a run.' In order to let everyone see it, we believe it. Today, our store We have specially set up VIP seats to demonstrate the efficacy of this white jade ointment to everyone on the street!"
He then asked the crowd: "This experience is completely free and suitable for both men, women and children. Does anyone want to try it?"
If it's free, why not give it a try?
The crowd raised their hands.
In order to have a better comparison effect, Song Che selected three middle-aged women with yellow faces from the crowd, and Shen Wenjun and Zhou Yazhao personally entertained them.
"You don't need to be nervous, just relax on the wicker chairs and take a nap for a quarter of an hour."
During the trial period, more men lost their jobs, but almost all women stayed there waiting for the results.
A quarter of an hour later.
Song Che brought the water and towels prepared in advance, while Shen Wenjun and Zhou Yazhao helped the guests wash their faces.
Everyone came forward with wide eyes.
"How is it? Have you become much whiter?" Song Che pushed the bronze mirror closer and let them take a closer look.
The three yellow-faced women were holding the mirror, touching their faces and looking left and right. They were all surprised and happy: "Huh? Is this still me? It's like a different face!"
The miraculous effects of white jade ointment are obvious to all!
"Hey, how much does a jar of your white jade ointment cost?" Someone inquired.
Song Che said loudly: "This ointment is specially made from pure natural medicinal materials and high-grade pearl powder. It is naturally expensive, selling for 3,000 yuan per jar!"
"Three thousand yuan, this is... too expensive!" Many customers who wanted to pay for it took their hands back.
Song Che smiled and said: "As the saying goes, you get what you pay for. This white jade cream is a real good thing. Otherwise, it would be impossible to whiten people within a quarter of an hour, right? One jar of cream can be used ten times, and once every three days is the best. , you buy a can and it can be used for a whole month!”
"The goods are good, no one denies it, but they are still too expensive. Can the boss make them cheaper?"
Those who can't afford it have already given up and left, and those who refuse to leave are those who can afford it but find it too expensive.
Song Che sighed, "You don't know, I'm just a small manager in the jewelry store. I have to ask the boss lady for advice on this price issue... But don't worry, you can chew my tongue today." I have to convince the boss lady to lower the price!"
After making an impassioned speech, Song Che pulled Zhou Yazhao to a deserted place. No matter what he said, Zhou Yazhao would shake his head and pretend to be unwilling to give in. The longer they talked, the more anxious the crowd became.
After pulling for about half a quarter of an hour, Zhou Yazhao sighed and finally nodded.
"Look, the boss lady nodded!" The crowd exclaimed with joy.
Song Che turned back to the crowd and said bitterly at first: "In order to help you get this price, I risked my career! But fortunately, the boss lady finally relented..."
He raised his right hand high, made an "eight" sign, and said loudly: "It's rare for you to come to support me at Zhou Dafa Jewelry Store. I hereby solemnly promise that all customers who purchase pearl white jade paste today will enjoy a 20% discount!"
A 20% discount on three thousand cash is equivalent to 2,400 cash, which is a saving of 600 cash. If you don't have enough money in your pocket, you can just dig into your pocket.
But after all, rich people only account for a minority, and most people are still hesitant about the price.
Those who can live near the West Lake in Hangzhou cannot be considered poor. They can definitely afford it, but they just worry too much about the word "worth it".
"If we continue to sell at this volume, it's a question of whether we can sell more than half of the three hundred cans." Shen Wenjun whispered.
Song Che smiled and said, "Don't be impatient, Madam, the fun is yet to come."
Shen Wenjun was confused, "Oh? Do you have any other tricks?"
"Look -" Song Che pointed to the street with his chin.
"Da da da..." At this time, a magnificent carriage drove from outside the street, pulled by four horses. Bells were tied with red silk at the four corners of the carriage. The breeze blew through the carriage, blowing bursts of fragrance. Even the driver who drove the carriage was fair and handsome.
Everyone looked at the carriage curiously, with questions in their minds: Which noble family is visiting?
The carriage slowly stopped at the intersection. After a moment of pause, a jade hand wearing a silver bracelet opened the curtains, and the sunlight entered the house, illuminating a beautiful side face. The beauty in the carriage, her red lips parted slightly:
"This pearl white jade ointment is good. I will send another twenty jars to Tianxiang Tower."
After saying that, he glanced sideways at Song Che in front of the stall, raised the corner of his mouth slightly, and glanced at Shen Wenjun beside him. His smile disappeared, his cold face returned, he lowered the curtains, and the carriage slowly drove away.