Income has dropped sharply, and purchasing power has also dropped. Everyone is busy making ends meet, so who would consider decorating themselves?
Yunshuifang's market positioning is too high-end, and most of its customers are wealthy and powerful households. Even in normal times, ordinary people cannot afford it.
From morning to evening, even though the landlady and the shopkeeper, two beauties, personally welcomed the guests, only eighty-one groups of visitors came in including the beggars, and only three pieces of brocade fabrics were sold.
As the night grew darker, Shen Wenjun was disappointed and no longer expected visitors, so he ordered to close the shop and get ready to go home.
Before leaving, Song Che handed a book to Qin Ruo and gave instructions: "This is the 'work form' I drew for the store. It is much more convenient to use it to record accounts and make calculations than on white paper. You can You can go down and get acquainted.”
Qin Ruo opened the book curiously, "Eighty-one people entered the store, sixty inquired, and three transactions were completed..." The more she looked at it, the more surprised she became, "Uncle, we usually only record the amount of money received, why do you record these? ?”
Song Che smiled and said: "Dividing the number of transactions by the number of inquiries, we can calculate that the transaction rate is less than 10%. As a textile retail store, a transaction rate of at least 20% is required to be qualified. Through detailed records Calculate the visit rate, intention rate, and transaction rate based on the data, and then look for the reasons based on the probability. In this way, the organization is clear and the logic is smooth, and it is much easier to solve the problem... Well, this is called 'store operation'."
Although Qin Ruo had a blank look on her face, the admiration in her eyes was unstinting. She turned her head to look at Shen Wenjun and couldn't help but wonder: "Miss... this uncle... where did you recruit him from?"
Shen Wenjun curled his lips and said softly: "It was picked out of the haystack."
Back at Shen Mansion, night fell.
The dining room was filled with a table of wine and food. The father-in-law and the mother-in-law were sitting at the table, smiling, which was a bit unusual.
As soon as Song Che and Shen Wenjun stepped across the threshold, their mother-in-law couldn't wait to greet them: "Come and sit down quickly, the food is getting cold."
You still had a scornful face in the morning, but now you are so enthusiastic just after the day?
It's a scam!
Song Che sat down suspiciously and glanced at the dishes - leeks, yams, oysters, wolfberries, lamb kidneys, and a large jar of wine. Without even opening the jar, he could smell a tonic scent that made the blood swell. .
I see……
"Eat, eat. It's been a tiring day. Eat more to replenish your body."
The mother-in-law picked up the dishes and threw them into Song Che's bowl. After filling the bowl, she took the initiative to pick up the wine jar and pour wine for Song Che. She kept blinking, "This wine is amazing, amazing!"
Song Che felt miserable. Did the ancient barbarians have no human rights? No breeding horse is driven like this...
After taking a lot of tonic, his anger started to rise. After a while, Song Che's face burned like a monkey's ass.
Shen Wenjun bit his lip the whole time and stabbed the rice hard with his chopsticks, faster than stabbing a villain.
Seeing that the time was almost up, the mother-in-law took out a yellow talisman from her sleeve and handed it to Song Che: "This is the 'child-giving talisman' that my mother went to the Guanyin Temple and spent a lot of money to ask for. You can press it under your pillow and you will definitely be able to get it in the coming year." Give the Shen family a fat baby!"
"mother!"
Shen Wenjun threw his chopsticks down from the table as usual.
"I'm also...I'm full. Mom and dad, take it easy." Song Che wiped the grease on his lips and followed him out of the dining room.
The moon is as curved as a hook.
The night is as cold as water.
Under the gentle moonlight, the beauty was sitting on the edge of the bed, one hand wrapped around the skirt of her clothes, and the other reaching into the quilt. From time to time, she would look at Song Che's movements from the corner of her eyes.
Song Che leaned against the bamboo couch, and every breath he took was like boiling water vapor. He stared at Ping Lei, thinking wildly.
The breeze rolled up the curtains and jingled the bells.
Quiet.
"Bang bang bang..." It was so quiet that you could hear each other's heartbeats clearly.
For a long time, he jumped faster and faster.
Song Che finally took a deep breath, stood up and strode towards the bed.
Shen Wenjun's delicate body trembled, and she hurriedly retreated to the bed, grabbing the rolling pin hidden under the quilt: "You...don't come over, or I...I--"
Song Che pounced on the food like a hungry tiger, threw Shen Wenjun down, and covered her mouth with his hands.
"Uh...uh!!!"
"Shh!" Song Che made a silencing gesture and pointed to the reflection outside the window at some point. Someone was clearly listening.
"Don't worry, this is not an aphrodisiac. I can still control it. But if you want to get through this tonight, you have to make some noise. Do you understand?" Song Che said in a low voice.
Shen Wenjun was stunned and nodded.
Song Che then let go, grabbed the bedpost and shook it vigorously, "Creak, creak, creak..."
Shen Wenjun understood and helped push the other bedpost.
"It won't work if you shake it dry, you have to bark twice."
"I...I won't..."
"Um, um, ah, ah, you can't do this?"
"I just can't!"
Shen Wenjun's face was like a peach blossom, and his ears were so red.
Song Che secretly cursed, grabbed Shen Wenjun's feet, and punched the soles of the feet——
"Ah! Oh... stop... you... it hurts... you... stop!"
"Don't worry, this is the Yongquan point. There's no harm in pressing it more."
outside the door.
Zhou Yumei swallowed, feeling too ashamed to listen, so she evacuated from the eaves.
Shen Tian stood with his hands behind his back and a serious expression on the corridor ten feet away. Not to mention here, the entire Shen Mansion could probably hear it clearly.
"I'm sure I'll win the jackpot now..." Zhou Yumei said happily, probably even thinking of her grandson's name.
"Oh, I've told you, half a cup of the beast's whip wine will be enough. You drank half a jar of it for him. How can our precious daughter endure this?" Shen Tian clapped his hands in anger and was worried.
"What can a young man in his early twenties do if he drinks a few glasses of wine?" Zhou Yumei took Shen Tian's arm and smiled sweetly: "Damn it, the remaining half of the jar of wine is for you..."
"Hiss!" Shen Tian took a breath of cold air.
…
After the mother-in-law left, the pretense stopped.
Song Che sat calmly by the window. Fortunately, there was a cool breeze tonight, which could cool down the anger in his heart.
As far as he was concerned, with his strength, he could easily defeat this woman.
But the strong and twisted melon is not sweet, and he doesn't really have this intention. Maybe one day, I will go back by mistake, develop too many feelings, leave too many concerns, and will only give rise to more regrets.
"Song Che, do you hate my Shen family?" A greeting sounded from behind the curtain, as if he had hesitated for a long time.
Song Che said softly: "Dad saved my life and gave me a family in troubled times. If there is any hatred anymore, I will really be a wolf."
Maybe this answer was satisfactory. After a long time, she said softly: "Okay..."
"I have some suggestions about business in the market. Do you want to listen?" Song Che suddenly asked.
Shen Wenjun said softly: "I am not a pedantic person. If you have good suggestions, I will naturally listen to them."
Song Che said: "When I took a look at the shop today, I found that the goods sold inside are considered luxury. Why not put in some things that are close to the people so that ordinary people can afford them?"
Shen Wenjun said: "Shuiyunfang is all about treasures and brocades. Although its transaction volume is not high, the price of selling one piece is sometimes higher than that of selling a hundred pieces of silk and satin."
"But today we only sold a shawl and a hanging screen, and the account was only thirty taels," Song Che suggested: "Since the cloth in the warehouse cannot be shipped out, why not 'export it for domestic sales'? Put it in a store for sale?" "
Shen Wenjun was silent for a while, then sighed: "I have also thought about turning the embroidery workshop into a cloth shop, but there are more than ten thousand pieces of cloth in the warehouse. If it is sold at a low price, it will definitely lose money; besides, the Shen family's brocade is the fourth generation of the ancestors. If we just give up the brand we founded, I...I really can't bear it."
Song Che smiled faintly and suddenly asked: "Madam, do you know how many people there are in Suzhou City?"
Shen Wenjun thought for a while: "According to statistics from the Ministry of Household Affairs, Suzhou City has more than 50,000 households and a population of about 420,000, not counting surrounding villages and towns."
"That's right. Food, clothing, housing and transportation are all necessary. Let's calculate based on a 10% transaction rate. Then there will be 40,000 potential customers in Suzhou. We will find a way to maintain these customers. Once we start repurchasing and referrals, we will My family can’t be poor even if they want to be poor.”
The profits from the public's money may not be the highest, but they are definitely the most profitable.
Song Che continued: "We must never give up on the Jinxiu business. A gold-lettered signboard, even if it remains there, is a symbol of high-end;
Shuiyunfang is as big as Shuiyunfang and is divided into several areas. One side sells cloth and the other side does embroidery business. Not only is there no conflict, but there is commonality between them. For example, if those who buy cloth to make clothes want to add a touch of beauty to the cake, wouldn’t the embroidery business come along?”
After hearing the suggestion, Shen Wenjun's eyes lit up. She jumped off the bed and put on her shoes and socks: "I'm going to the study to make a plan right now!"
But Song Che stood up and walked to the candlestick, blew it gently, extinguished the fire, and smiled: "Aren't you afraid of your mother-in-law squatting in the grass?"
Shen Wenjun hesitated for a moment, then returned to the bed. He hugged the quilt and hesitated for a long time before he decided to ask the doubt that had accumulated in his heart: "Song Che, what on earth are you——"
"Huhuhu..." There were snoring sounds, and the person had fallen asleep.
