As the saying goes, I would rather give up tens of millions of gold to win the emperor's heart.
What does that mean? Just to please the emperor, he would rather give up tens of millions of money.
Things like this happen frequently in history.
The most typical ones are Shen Wansan, the richest man in the early Ming Dynasty, and Jiang Chun, the richest man in Jiangnan.
Although Shen Wansan's ending was not good, he was indeed willing to spend money on Zhu Yuanzhang. As for Jiang Chun, the same was true. He paid most of the expenses during Qianlong's six trips to Jiangnan.
This shows how important it is to please the emperor.
Even if Zhao Hao is Ying Zheng's son, it is inevitable that he will please Ying Zheng.
No, as soon as Ying Zheng made the decision, he quickly ordered the pottery workshop to work overtime to bake various porcelain for Ying Zheng, including vases, tableware, tea sets, wine sets, etc., all of which were arranged for Ying Zheng. Several sets.
Ying Zheng was so happy that he couldn't open his mouth from ear to ear, and even Li Si was rewarded with several pieces of porcelain.
However, Zhao Hao's purpose is not just to please Ying Zheng, he also has very important things to do.
Although the "four useless brothers" were indeed useless, Zhao Hao still couldn't bear to watch them being tortured and suffered.
Therefore, Zhao Hao had to find a way to help them reduce their guilt.
As for acquittal...
It is basically impossible to escape guilt.
After all, the evidence of the crime they committed is conclusive.
That girl Ruyi did go out of the city with them, and there was also the matter of Gongziliang selling his official position, which has not been investigated yet...
"Hey, I have a headache!"
Walking to the door of Ying Zheng's study, Zhao Hao couldn't help raising his hand to his forehead, and suddenly felt that he was really worried.
How to help them get rid of their crimes?
Sure enough, we still need to use the term "dream person" appropriately...
Suddenly I heard a burst of laughter coming from the study:
"What jade? I'm ignorant, this is white porcelain, the latest porcelain made by my son!"
"What does Li Tingwei have? I don't know what you are talking about. Okay, if you have nothing to do, go down!"
"..."
Soon, Zhao Hao saw a group of ministers walking out of Ying Zheng's study in a gray manner.
One of the sharp-eyed ministers quickly spotted Zhao Hao standing at the door, and quickly stepped forward to salute: "Old minister, I wish Zhou Chi has met Young Master Hao!"
"Tai Zhu?"
Zhao Hao was stunned for a moment, and suddenly remembered that this person was the official who presided over the sacrificial ceremony, and quickly responded: "I have met Zhou Taizhu!"
"Young Master, you're welcome..."
Zhou Chi smiled and was about to speak when the ministers behind him swarmed over and saluted Zhao Hao: "I have seen Young Master Hao..."
"ha?"
Zhao Hao was stunned again, with a vague feeling of bad premonition.
But he heard Zong Zhengcheng say to him quickly: "Sir, your Majesty said, was it you who fired the white porcelain?"
"Oh, really?" Zhao Hao asked rhetorically.
"Master, please have mercy!"
Zong Zhengcheng said miserably: "I accidentally offended Zong Zheng some time ago. I am in panic every day. I am thinking of buying some pieces of white porcelain to please Zong Zheng. Can you see if I can sell a few pieces..."
"Yes, sir, you have to sell a few pieces to me. My wife refuses to sleep with me for many days because of the white porcelain. If I don't have children at this age, I'm afraid I will die..." "
[An app that has been running stably for many years, comparable to the old book-chasing tool, used by all old bookworms.
However, when he was about to ask, Zhao Gao suddenly walked out of the study and shouted loudly: "Your Majesty declares that Young Master Hao is here to see you——!"
After shouting, he glanced around the ministers and said in a nonchalant manner: "Your Majesty also said that this is a palace, not a market. Ministers, please go back..."
"this...."
The ministers looked at each other with unwillingness, and finally said goodbye to Zhao Hao one after another, and quietly invited Zhao Hao to talk to him when they had time.
Zhao Hao shook his head in confusion, and then slowly walked into Ying Zheng's study.
As soon as he walked into the study, he saw that Ying Zheng couldn't put it down and was carefully playing with the white porcelain. He couldn't help but ask, "Why did the emperor summon his son?"
"Didn't you come to see me? Why did you ask me about it?"
Ying Zheng said without looking back.
Zhao Hao hesitated for a moment and said a little embarrassedly:
"I was just distracted by their fight over the lake, and I forgot the purpose of coming to see my father!"
"Ah!"
Ying Zheng snorted and said with a noncommittal smile: "Yongcheng is so big, it's impossible to hide the White Porcelain incident from them. I believe it won't be long before the White Porcelain incident spreads to Xianyang, and you kid is going to make another fortune." A big fortune..."
"Oh? Father, are you planning to let your son start a porcelain business?"
"If I don't want you to do it, why don't you do it?"
"hehe...."
Zhao Hao laughed dryly, neither agreeing nor refuting.
Ying Zheng glanced at him with a smile, and then said calmly:
"If something is good, it also depends on whose hands it can be sold at a high price. You kid, don't be blind to money and miss a good opportunity..."
"Huh? This..."
Zhao Hao couldn't help but look surprised when he heard this.
He didn't expect that Ying Zheng would take the initiative to discuss business with him.
Could it be said that he deliberately lured those ministers here?
Thinking of this, Zhao Hao cautiously asked: "What do you mean, father?"
"What, you still don't understand?"
Ying Zheng raised his eyebrows and said amusedly:
"Do you think I stayed here just to wait for you to bake the porcelain?"
"Isn't it?"
"You!"
Ying Zheng raised his finger and pointed at Zhao Hao, mockingly:
"You kid keeps talking about starting a business all day long, but you don't even understand the essence of business..."
"I ask you, why was Lu Buwei successful?"
"this...."
Zhao Hao hesitated for a moment and tentatively replied, "What's the best place to live in?"
"Not bad! It's a rare place to live!"
Ying Zheng nodded with satisfaction.
Zhao Hao suddenly slapped his forehead and said in surprise: "I understand, my father means, hunger marketing!"
"Um?"
This time Ying Zheng was stunned.
But he heard Zhao Hao say with excitement again: "The meaning of rare goods is to save valuable things and sell them at a high price. The purpose of hunger marketing is to create the illusion that goods are scarce, raise the price, and then sell them. Go, they both have the same purpose but the same purpose!"
"Well, just keep talking..."
"Actually, Erchen has another idea, which is to create luxury goods for our Da Qin. White porcelain is just a common category of porcelain. There are also more exquisite blue and white porcelain, exquisite porcelain, secret color porcelain, blue and white porcelain, plain three-color porcelain, etc. Planting porcelain..."
"Wait a minute, what is luxury?"
Ying Zheng frowned and raised his hand to interrupt Zhao Hao.
The corners of Zhao Hao's mouth raised slightly, and he couldn't help but smile;
"Father, do you know what it means if something has luxury attributes?"
"What?"
"Sky price!"
Ying Zheng's heart suddenly moved, and he suddenly became interested: "Please tell me and listen!"
Zhao Hao cupped his hands and said: "Back to my father, now porcelain has attracted attention because of my father's relationship. I believe that as my father expected, it will spread to Xian."
After Yang, the attention will become higher and higher until it spreads throughout the world! "
"Then what?"
Ying Zheng asked: "So what if I get attention?"
Zhao Hao winked and said: "With attention, there will be a topic. If there is a topic, you can carry out hunger marketing. No matter how good the sales are, only a hundred pieces will be sold every day!"
Ying Zheng asked with some confusion: "What are the benefits of doing this?"
Although he could find ways to increase the price, one hundred pieces was too few.
How much does this cost?
But Zhao Hao smiled indifferently and said, "Father, don't underestimate these one hundred items. Just these one hundred items can make the nobles outside Xianyang crazy!"
"?"
A black question mark slowly appeared on Ying Zheng's forehead, and he couldn't help but ask, "What are you talking about?"
"Father, don't worry, please wait until I finish what I have to say!"
Zhao Hao smiled and raised his hand to signal Ying Zheng, and then said: "Let's imagine that the nobles outside Xianyang like porcelain, but can't buy it. What will happen to them? They will definitely buy porcelain at a high price. In this way, the price of porcelain The price will be sky-high!"
As he spoke, he raised his finger again and pointed forward, and said:
Just like the porcelain vase in front of my father, it sold for 10,000 yuan a piece in Xianyang. In the hands of nobles outside Xianyang, it sold for 50,000 yuan a piece at least, and the supply exceeded the demand! "
"Why is this happening?"
Ying Zheng was stunned and thought to himself, you kid, how dare you think that you can pay ten thousand dollars for a bottle? This is too exaggerated!
But Zhao Hao seemed very calm: "Because sky-high prices are the best marketing tool!"
Ying Zheng: "..."
Zhao Hao: "..."
The two looked at each other, both speechless.
After a long while, Zhao Hao put his little hands on his back and said in an old-fashioned manner: "Actually, the higher the price, the more people will talk about it. For example, if you buy something for one hundred yuan, it will definitely not be worth buying for ten thousand yuan, which will make people more talkative! "
How can one person change an era? First of all, the consumption concept of this era must be changed.
This is what Zhao Hao is doing now.
The upper level drives the lower level, rather than the lower level influencing the upper level.
"Well, that makes sense..."
Ying Zheng said thoughtfully: "So, for an item to become a luxury item, does it have to be something to talk about first?"
Zhao Hao thought for a while and said: "Essentially, it is like this, but strictly speaking, it is forming a circle!"
"circle?"
"Yes! A circle! A luxury circle favored by the top nobles of Great Qin!"
"this....."
Ying Zheng stared at Zhao Hao with wide eyes and a look of disbelief on his face, and was speechless for a long time.
This kid is simply a monster!
I really want to open his brain and see what's inside!
Others can get through it with just a few clicks!
This kid was able to draw inferences from one example and think more carefully than himself!
When he saw the porcelain, his first reaction was not that he liked it, but that it could sell for a lot of money.
So I want to find rare items, stock up on porcelain, and prepare to find ways to sell porcelain.
But this kid, Zhao Hao, directly came up with the concept of "luxury goods" and subverted his three views.
I have to say, Zhao Hao is really good at making money!
Even the First Emperor felt ashamed.
But I heard Zhao Hao talk eloquently again: "Actually, once this circle is formed, the impact on the nobles will be very great;
Just like horses and Mei Ji, if a top nobleman competes with similar top noblemen, he will definitely care about this. If you have it, I must have it too! "
"Haha, okay! My son is indeed a thoughtful person!"
Ying Zheng smiled with satisfaction, turned towards the door and said, "Zhao Gao, prepare some refreshments and bring a chair in!"
"promise."
Zhao Gao promised and sighed at the same time, this Young Master Hao is simply unmatched.
ah!
He is also a small-minded person, and he can beat Hu Hai in more than one street.
"Father, I have remembered something from my father..."
Seeing that Ying Zheng was in a good mood, Zhao Hao said to him cautiously.
When Ying Zheng heard this, he immediately stopped smiling, sat back in his chair, and said calmly: "Do you want to plead for those traitors?"
"this...."
Zhao Hao hesitated for a moment and said with a smile: "Since the father knows, then the emperor brother and the others..."
"Follow the law!"
Before Zhao Hao could finish speaking, Ying Zheng interrupted him with a wave of his hand.
Zhao Hao felt a pain in his heart, secretly thinking that it was really difficult to plead for mercy, so he retreated and said: "Let me tell you, my father, my brother and I are indeed guilty, but they were all deceived, and there is no evidence of colluding with the rebels. Therefore, I ask my father to show mercy and punish them lightly..."
"Ah!"
Ying Zheng laughed when he heard this and sneered: "Do you think my Da Qin's laws are just for show? You actually negotiated terms with me?"
"No, Father, the law is nothing more than human relationships..."
"snort!"
Ying Zheng interrupted Zhao Hao with another cold snort, and said solemnly: "I ask you, from ancient times to the present, who is the most difficult person?"
"ah?"
Zhao Hao looked confused and subconsciously looked up at Ying Zheng.
But he saw Ying Zheng staring at him with burning eyes and said slowly:
"I tell you, the most difficult thing from ancient times to the present is not the monarch, the prime minister, or your four royal brothers, but the father!"
When Zhao Hao heard this, his heart was shocked and his nose felt sore.
Ying Zheng sighed helplessly, and then continued: "I know that you two have a deep love for each other, but I am also their father. Why don't I want to forgive them?"
"but."
As he spoke, he changed the subject, showed a serious expression on his face, and said calmly and majestically:
"I am not only a father, I am also the master of a country. What do I rely on to govern the country? It is the law! If I easily violate the law, how can I govern the country?"
"But my father..."
Zhao Hao's lips moved and he stopped talking.
But I heard Ying Zheng say meaningfully:
"Boy, I have always placed high hopes on you. I hope you understand that the so-called country refers to the name of the country, not the actual country. The king is not the mountain, and the subjects are not the river. If the king violates the law, the subjects will not obey the law... .”
"My father taught me, and I understand!"
The First Emperor's father had already said this, and if he didn't know what he was talking about, he would probably offend him.
Zhao Hao knew Ying Zheng's temper, so he no longer dared to plead for mercy. He had no choice but to hang his head, salute respectfully to Ying Zheng, and leave the study in a gray manner.
Seeing Zhao Hao leave without even eating snacks, Ying Zheng felt that what he just said was a bit harsh, so when Zhao Hao was about to step out of the room, he called out to him.
"Wait! I promise you that I won't blame them heavily, but if you want to continue to enjoy wealth, you have to fight with your life, otherwise I will pretend that I don't have these sons..."
"Thank you, Father!"
Zhao Hao was overjoyed and quickly turned around and bowed to Ying Zheng.
Upon seeing this, Ying Zheng sighed helplessly, waved his hand and said:
"Okay, I'm tired, you can go down..."
He really didn't like to see Zhao Hao looking disappointed and downcast...
