As soon as Ma Wei walked into the newspaper office, he felt a lively atmosphere.
Copywriters in crisp suits were carrying stacks of manuscripts and shuttled through various rooms. The narrow corridor seemed a bit crowded. There was a rumbling noise from the innermost room. Anyone who knew it would know that it was steam. The sound of the printing press.
It can print 1,000 newspapers per hour, which is very fast.
"Headlines! Tomorrow's headlines are out!"
A young man sweating profusely and exuding heat rushed into the newspaper office, waving the manuscript in his hand: "Latest news! Congress has promulgated the "New Religious Law" and will establish religious affairs bureaus in each city. This is a new round of The Reformation!"
For such an important matter to hit the headlines, it can be said to be a sure thing. Whenever Congress enacts a new bill, it attracts people's attention...especially since the Corn Laws a few years ago.
Just listening to the young man's description, Ma Wei could not obtain any useful information. Currently, he only knew that Congress had promulgated the "New Religious Law", but he knew nothing about the specific content. Is it good or bad?
However, the promulgation of the "New Religious Law" indicates that the battle between the royal power and the divine power has finally decided the winner. This is a major event that every kingdom must experience. If the royal power wins, it will inevitably focus on suppressing the big churches and containing them. Rising momentum, if divine power prevails....
Then the bill targeting small churches will be introduced quickly.
"Alas, the hope of the royal power to win is slim..."
Ma Wei shook his head. If it were placed during the First Reformation, the royal power might still have the strength to fight, but today when the gods come...
Theocratic power has formed a one-sided and oppressive advantage.
"Sir? What business do you need to handle?"
Behind the counter, the receptionist who took the time waved to Ma Wei and asked with a smile: "If you want to subscribe to the newspaper, our Ross Daily has recently launched two packages. One is monthly customization. It only costs 2 shillings. You can enjoy one-month newspaper door-to-door service, and the second package is annual customization, and the price is more cost-effective than monthly customization...."
After the receptionist finished introducing the package, Ma Wei politely said: "I have subscribed to your newspaper. I came today to place an advertisement."
"What type of advertisement is it? Different types of advertisements are placed in different places and have different prices..."
"Let's promote the advertisement. I need a very conspicuous position."
"Okay, please wait a moment..."
The receptionist lifted the counter cover and walked into a room not far away with a brass nameplate of [Publicity and Development Department] on the door.
Not long after...
She came back wearing a middle-aged man with round glasses on the bridge of his nose and a middle-parted head.
"Sir, this is Mr. Hernan Mott, the salesperson of our publicity department. He will be responsible for your advertising."
Hernan pushed up his glasses and looked at Mavi from top to bottom. When he saw that he was wearing the robe of Father Dalaris, he smiled slightly: "Father, this is not the place to talk. Please come with me."
"good."
At his invitation, Ma Wei entered the [Publicity and Development Department] room and came to his seat in the corner.
"Please take a seat."
Hernan pointed to the chair beside the table and asked, "What do you call me, Father?"
"Marve Enders, priest of the Church of Truth."
"Hmm, Father Mavey...are you going to place an advertisement to promote the church in our Ross Daily?"
"To be precise, I want to publish a rat-catching advertisement," Mavey said. "The Ross Daily News is published in County Wexford, which suits my requirements very well."
"Rat-catching commercial?"
Hernan picked up the hand warmer wrapped in a dry towel on the table, leaned back, and asked curiously: "Is it an advertisement like that of a mouse trap company?"
"almost."
"If that's the case, I don't recommend you choose the most conspicuous advertising space." He said thoughtfully: "As you just said, although our Ross Daily is only a tabloid published in County Wexford, because it is It is an official news agency, so the fees are not cheap.... The price of the most conspicuous advertising space is 5 shillings a day. Usually only some pharmaceutical companies, maritime companies and clothing companies will choose it. You might as well choose the next-level one. The price of the space is only 2 shillings a day, which is much more cost-effective.”
“Where is the next-level advertising space?”
"Right on the left edge of the back page."
Hernan opened the drawer and took out a copy of this morning's newspaper. The first page was the headline. The advertisement was on the right vertical edge. You would glance at it inadvertently when reading the newspaper.
As for the second-level advertising space, you need to turn one page back, and the position is also at the edge of the page, arranged vertically.
"Generally speaking, newspaper advertisements are divided into three levels. The first level is the front-page advertisement you just saw, Father. It is in a conspicuous position, has the best effect, and has the highest price. The second level starts from the side page. Placing an advertisement at the edge of a page allows readers to see it inadvertently, and the effect is pretty good. As for the third level..."
Hernan grinned, shook his head and said: "Of course it's the large-scale advertising area on the last few pages of the newspaper. It's 3 pence a day. All piled together. The effect is the worst. No one will read it except the customers in need."
Advertising is not Ma Wei's specialty. In his era, few people read newspapers anymore. Who cares about this?
But Hernan Mott is obviously the veteran among them, and he knows his way around newspapers.
The plan he gave is also very suitable for the Truth Church.
"As you said, let's publish it in the second-level advertising space." Mawei accepted Hernan's proposal. He is not a willful person. As long as the proposal is appropriate and suitable, he will definitely accept it. He is not the kind of person who wants to save face. , a person who bites the bullet and refuses to step down.
Well, yes, he is talking about the gray wolf Dino.
"How many days will it be published?"
Hernan put down the hand warmer, picked up the pencil, and pulled out a piece of white paper: "The best effect will be within 7 days."
"Seven days... is enough." Ma Wei nodded: "Publish for 7 days."
"Hmm...what's the content? No more than 150 words."
"It's very simple. You only need to explain above that the Truth Church will remove rats for free for people with an area less than 100 square meters. If the area is larger than 100 square meters, the price of rat removal will be calculated at 1 far new per square meter."
1 penny is equal to 4 farthings, which doesn’t seem to be much, but after Hernan heard the price, his arm that was constantly writing stiffened. He slowly raised his head and said in a surprised tone: "Father Mavey, have you calculated how much this is?" Money? It’s both free and charged.... Oh, this is so smart!”
Suddenly, Hernan's eyes lit up, and he seemed to understand Mavey's intention of doing this.
"The vast majority of civilians usually do not use more than 100 square meters of house area, and even if it exceeds, it will not exceed much. On the contrary, those gentry and aristocratic gentlemen who own country estates live in far more than 100 square meters!"
"Free rat removal for common people, while promoting the church, it also spreads the news. When the news reaches the ears of the gentry and nobles, they will definitely not be able to sit still... The only problem is the efficiency and survival of the Truth Church in rat eradication. Efficiency, as long as this technical difficulty can be overcome, the gentry and nobles will not be stingy with their money!"
“This is simply killing two birds with one stone!”
