Chapter 808: The myth is shattered

Style: Science Author: Sorceress's FriendWords: 4292Update Time: 24/01/18 13:05:02
"Sorry, the suppliers have completed the order, and our iPhone 14 must be successfully released in accordance with the process no matter what.

Xia Wei's mate 70j may be very strong, but we can lobby the relevant departments to let them shut down Xia Wei, just like they did with Jiuzhou Technology.

Our shareholders, our shareholders, directors, engineers, and Pingguo’s market share cannot wait another year! "

Cuo Ke put down these words and got up to prepare for the press conference.

The other people sitting in the conference room looked at me, I looked at you, and then looked at the live broadcast of Xia Wei's mobile phone conference, and finally looked at each other, but were speechless.

Yes, no one or anything can stop this Pingguo press conference from being held.

Otherwise, Pingguo, which has not had a new flagship phone for more than two years, may have entered the abyss.

Even if it is not as good as Xiawei's new flagship product, as long as the marketing and sales channels can be done well, it is not that Pingguo cannot make money, it is just a difference between making more and making less.

But not long after everyone finally calmed down, in front of countless people at the press conference and watched by tens of millions of users on the Internet, Yu Chengdong spoke with sincerity about the sales of Xiawei Mate 70 series mobile phones. price.

“The starting prices of mate70 mate70 pro and Xiawei mate70 rs are 4999, 6599 and 10999 respectively.

As the top flagship phone developed by Xiawei, mate 70j is the first early adopter model with a starting price of 7099! "

When Yu Chengdong said the number seven thousand, ninety-nine, everyone, without exception, exclaimed, questioned, and even roared with excitement.

Xiawei Mate70 rs is a customized mobile phone that takes the luxury route. It has the same five-digit price as always, and it is stable.

But a top-notch flagship phone that combines the core technologies of two companies, Jiuzhou Technology and Xia Wei, and has Xia Wei's after-sales service, only sells for 7,000 yuan!

At this time, the barrage in the live broadcast room was crazy.

"Seven thousand dollars, make a friend!!!"

“Glory, I’ll leave it to you to bring the curling screen and high-performance chip to RMB 3,000!!!”

"Zhuo! Does Xia Wei not plan to make money? Didn't someone say that the cost of this roll-up screen is terrifying?"

"China is promising, Kyushu is a dragon, the two swords are united, Pingguo will not die tonight?"

"For seven thousand yuan, I'm afraid I can't buy the top version of iPhone 14."

"Forget it, Mr. Yu, let's be friends again. How about twenty-four interest-free installments?"

Seeing this kind of barrage, Mr. Lei of Da Mi felt envious and jealous.

The Jiaolong mobile phone made by Jiuzhou Technology can be so expensive, so forget it. After all, the Jiaolong series has been taking the path of the world's top flagship since its birth.

But what about you Xia Wei?

A telecommunications manufacturer in Tama actually produced a mobile phone worth 7,000 yuan, and consumers were happy to see it?

It reminds me of the uncomfortable fact that rice has been impacting the high-end market for so many years, but this time it encountered a waterloo, and the new machine was halved in half a year.

"well……"

A long sigh came from Lei Jun's mouth.

While sighing, Mr. Lei said discouragedly: "Where is our flagship this year?"

"..."

Facing the CEO's inquiry, the faces of the executives instantly turned solemn.

No one has forgotten the fact that this chip can be produced by Xiaxin Technology.

What this performance gap represents is self-evident.

Executives of some mobile phone brands present even felt depressed in their chests and couldn't breathe.

Seeing the appearance of these people, how could Lei Jun not know that this year's rice flagship must be a good product again.

He couldn't help but sigh: "Qualcomm can't produce the top chips because of problems with Korean Star Electronics' semiconductor factories. If we want to continue to attack high-end flagships, we must get back together with Kyushu Technology.

Only in this way can we get the best screens and mobile phone chips. Moreover, the performance and quality of domestic memory manufacturers and mobile phone sensor manufacturers have now reached the top level in the world. Since most of them are Kyushu-based companies, everything can always be discussed.

Even companies like Xia Wei and Xia Xing can get so many good things from Jiuzhou Technology, so why shouldn’t we?

Although we already have a mature supply chain for rice, we should choose better suppliers. Our rice homes all over the country are the best exhibition and sales places. Reasonable planning and selection of resources are important basis for the progress of our rice. "

When Lei Jun finished these words, Gao Xiang, the president and partner of the Rice Group, his face changed drastically and his expression was unstable.

He used to be an elite executive at Qualcomm and an important figure on the third page of Rice’s executive team!

Lei Jun's words are simply removing him from the stage. It is possible that he will have no say in the rice group in the future, or even be squeezed out of the senior management in a few years.

So Gao Xiang crossed his fingers on the table, looked directly at Lei Jun, and under the gaze of all rice executives, said: "Qualcomm is only temporarily stuck in the quagmire, but TSMC has promised to adjust production capacity as soon as possible to provide Qualcomm with Carry out chip foundry business.

At the same time, Korean Star Electronics has also resumed work and production one after another after accepting Kyushu Technology's 'forgiveness'. Qualcomm's chip orders are Korean Star Electronics' highest priority orders, so Qualcomm chips with high-end Kyushu technology systems will soon be produced.

There is an old saying in Daxia, 'It is better to provide icing on the cake than to provide help when it is timely'. I think Mr. Lei should think clearly.

After all, choosing a supply chain system now means choosing a side. "

Faced with Gao Xiang's vaguely threatening words, Rice's senior management immediately fell silent. Even Hong Feng, the person in charge of MIUI, did not dare to take a breath at this time for fear of being hurt.

"well."

Lei Jun sighed.

He looked at the high-spirited Yu Chengdong in the online live broadcast room, and his mind was filled with thoughts.

Then he said: "If Qualcomm cannot give us the latest Snapdragon chips or new OEM high-end top mobile phone CPUs before the end of the fourth quarter of this year, then we at Rice will not be able to support it anymore.

After all, the existing chip inventory simply cannot last until next year, and the negotiation and cooperation with Jiuzhou Technology is unlikely to be a project that can bear fruit in a short time. "

It is now mid-October, and there are only more than two months left before the end of the fourth quarter of 2023.

Gao Xiang did not object to the deadline given by Lei Jun. Because he also knows that Lei Jun's decision is already a benevolent one. If it continues like this, not to mention that rice will completely switch to the Kyushu system, mobile phone manufacturers with large shipments such as vivo, opo, and Yijia will also have to change their ways.

Who made Qualcomm not sell any chips for several months?

The consequences of Kyushu Technology's chaos and stagnation in the production of Korean chaebols and manufacturing conglomerates such as Korean Star Electronics and Hyundai Automobile are gradually emerging.

As a "victim", Qualcomm is also a "disaster to innocent people". So recently, these Qualcomm executives and those former Qualcomm executives who served as executives in other companies have been doing all kinds of things during company meetings, just to get these companies to give Qualcomm more time.

After all, Qualcomm really doesn’t want to see any of its partners switch to Kyushu Technology.

One of the main reasons for this is that Qualcomm engineers concluded after thousands of tests that Jiuzhou Technology's chips are at least five to ten years ahead of Qualcomm. Otherwise, the floating-point operations and normal operating power of S11 chips cannot be comparable to computer chips.

This is not something that Pingguo’s A-series chips can currently do, let alone Qualcomm. And once these mobile phone manufacturers join forces with Jiuzhou Technology, and Xiaxin's expanded production capacity begins to explode, and chips designed by Jiuzhou Technology are used, it will definitely be easy to go from frugality to luxury, and difficult to go from luxury to frugality.

In other words, Qualcomm is reluctant to let its brothers and sisters leave it and have a better future (money).

God knows, because of Xia Wei's mobile phone conference, the other top five mobile phone manufacturers in the world are making difficult choices.

Rice's meeting lasted until midnight, when the Pingguo press conference began.

The three brothers, Viv, Opv, and Yijia, were also meeting at the same time until this time.

Although the process was full of twists and turns, just like an agreement, these companies all gave Qualcomm executives ultimatums.

Before the end of the fourth quarter of this year, if we cannot get a stable supply of Qualcomm's top chips, then everyone will say goodbye and forget about each other.

Moreover, these mobile phone manufacturers have also put forward requirements for Qualcomm, that is, the performance of Qualcomm's new generation mobile phone CPU cannot be compared to the CPU of Jiuzhou Technology, but it must be able to compete with the Kirin 9004 equipped by Xiawei Mate 70j released tonight. 5g soc chips have a lot to offer.

If you can't beat them and the difference is huge, you can only break up happily.

After all, Kirin 9004 5g SOC chips are the product of magic modification and optimization based on the public version architecture provided by Jiuzhou Technology. It can even be said that Xia Xin can independently supply chips with similar performance...

To this end, Qualcomm CEO and President Cristiano Amon said at a remote meeting with these business partners: "The current demand in the chip market exceeds supply, mainly due to consumer growth and the stagnation of supply chain production companies.

However, starting from the second half of 2023, the supply and demand of the chip market have been moving in a more balanced direction, and Korean Star Electronics has also resumed work and production, so it is expected that by 2024, we will get rid of the chip shortage crisis. However, some companies may have to wait until 2025 to see related problems alleviated. "

Obviously, Qualcomm is not a soft persimmon.

In the face of threats from Daxia mobile phone manufacturers, Qualcomm CEO not only gave expectations for the resumption of chip supply, but also showed a big stick, implying that if anyone disobeys, they will continue to be short of chips in the future.

But after the Qualcomm CEO finished this video conference, he had to start preparing materials and rhetoric for the next meeting before he took a break.

Nothing else, because the Pingguo press conference also revealed a move that Qualcomm cannot take.

Last year, 2022, was the 15th anniversary of the birth of the iPhone. But Pingguo looked at the engineering prototype in his hand and realized that he could neither defeat the dragon nor Xia Wei, let alone Xia Xing's embarrassment, so he simply used this one that could cut leeks. The big day has passed.

This year, 2023, the 16th anniversary of the birth of iPhone, Kuco finally came up with the best iPhone 14 series that Pingguo can do so far under pressure from all parties.

At the press conference, Cuco explained confidently: “In addition to being equipped with the A16 Bionic chip, iPhone 14 Pro and iPhone 14 Pro Max are also equipped with 120hz high refresh screen and fast charging.

The performance of Pingguo a16 bionic chip is 1.5 times that of a15 bionic chip, and it is still the performance king of smartphones in the world.

In addition, the two new pro models have brought about major upgrades in camera configuration. With the support of 48-megapixel triple cameras, the new generation iPhone's photography and video recording will bring users a more sci-fi, natural and realistic experience. enjoyment. "

Because of the outstanding performance of Xiawei's Kirin 9004 5G SOC chip, Kuco asked the staff to delete all the chip comparison charts that had been prepared before the press conference.

If there were no curling screens, no carbon-based chips, and no Kyushu silicon-based chips in this world.

So the iPhone 14 series is indeed quite sincere. "After all, it is still a 5G mobile phone", and the pricing is also "friendly" starting from 5,000.

But with Xiawei’s Mate 70 bombing ahead, Xia Xing’s curling screen and under-screen camera sweeping across the country and abroad, the Jiaolong series of mobile phones occupying the top of the rankings all year round, and Suiren’s mobile phone customization business selling well all over the world, Pingguo’s iPhone 14 launch conference It seems so ordinary, without sincerity and without innovative spirit.

Foreign netizens in the live broadcast room of Pingguo's press conference also felt disappointed.

They all said: "Kuco, resign immediately!"

“If this is the iPhone 14 that took several years to develop, then I will choose to buy Xiawei’s Mate 70, after all, it is cooler!”

"Seven hundred dollars!? are you kidding me?"

"Fake! Waste my expectations for you! Pingguo!"

"Okay buddy, after watching your press conference, I urgently liquidated my Pingguo stock. Although I made a little profit compared to the previous purchase price. But I think your stock will plummet in the future."

"Bichi! The Pingguo stock I just bought! Is this all you do?! I really want to ***you***youma***fa****"

"convex(`ι_′メ)***"

"Eat ****"

None of the comments from foreign users expressed excitement and happiness about Pingguo’s new products.

"High-quality foreign netizens" are so excited to type on the keyboard.

The fruit fans in Daxia seem so powerless even if they want to brag about it.

"The 48-megapixel triple camera will definitely take better photos."

"The notch is also very cool and will be recognizable when walking on the street."

"120hz high refresh rate is enough for playing games."

These comments, without exception, were criticized wildly by other netizens.

"Is this iPhone 14? For those who don't know, I might think it's a phone from a small manufacturer. Isn't 120hz the standard for domestic flagships?"

"48 million triple cameras? Xia Wei did this three years ago, and it's better than taking pictures? Do you want to know about Jiaolong x10? They can directly produce 8k videos, how can Pingguo do it?"

"Although it's 2023, Liu Haiping is still very cool, and the under-screen camera technology made by Xia Xing is unbeatable."

"Pingguo is not good this year. What we have made is nothing for fruit fans to brag about. It's too embarrassing to just brag about it."

"The myth of Pingguo will be shattered now. It's just a pure IQ opportunity."

"When the soul leaves, Pingguo will no longer be different. Stop struggling. It's so pitiful."

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