Chapter 585: It’s difficult, okay

Style: Science Author: Sorceress's FriendWords: 2138Update Time: 24/01/18 13:05:02
The central processing unit is the core of modern electronic products. The first CPU was born in 1971. Until now, Intel is still the most representative company in the global CPU manufacturing field.

Intel's first processor, the 4004, launched in 1971, integrated 2,300 transistors. But thirty years later, the Pentium 4 processor at the beginning of the century could integrate 42 million transistors, and just thirteen years later, the number of transistors in the Core i7 processor reached 1.86 billion.

Moore's Law has become an industry law from its initial prediction.

Before Jiuzhou Technology got involved in the CPU processor industry, Intel was the world's largest computer CPU manufacturer. Second only to Intel was AMD, whose global market share was close to 100%.

But this seemingly glorious history has many hidden secrets that ordinary people don’t know about.

Intel once exposed the ME incident and confirmed that a completely independent system exists inside Intel processors.

This system can not only read the memory of the main system, but also connect to the network through the network controller. Most importantly, it can even run when the computer is hibernated or even shut down.

Technology company?

Spy company!

Therefore, after the launch of the Titan processor, due to many reasons, its stock price plummeted by nearly 24% in just one month, and its market value evaporated by nearly US$64.5 billion. It can be said that the financial report at that time was the darkest day in Intel's history, so Intel's The combined vertical and horizontal combinations are quite powerful.

Although it successfully blocked the "export sales" of Jiuzhou Technology's products some time ago, as a semiconductor giant, Intel and rival companies such as AMD are still tit-for-tat. This was originally an acceptable situation, but who could know that Jiuzhou Technology would cross the era? The press conference will actually produce a virtual reality technology product such as the Lingjing Lander, and the device's support for games is also outrageous. This sudden change made Intel's new CEO very uncomfortable.

In January 2021, new CEO Pat Kissinger took office. Under the leadership of this full-fledged technical expert, the Core series chips finally ushered in the first real innovation in 7 years-the first use of the 10nm process, and He also formulated an ambitious revival plan in an attempt to return to the top, and announced that he would catch up with advanced processes again in 2024.

But now...

Affected by the "shameless use of power consumption and stacking to improve performance" by Kyushu Technology's Titan processor, Lingjing Lander and peer AMD, Intel still has no choice but to compress orders in the first and second quarters of 2022.

AMD, Intel's old rival, is actually not doing well either.

In February this year, AMD completed the acquisition of semiconductor manufacturer Xilinx for a consideration of US$49 billion. Affected by the news, AMD's stock price rose sharply, and its market value once exceeded $197.75 billion, surpassing Intel's market value for the first time in history.

But AMD only rose to prominence for a short time, and then was forced by Titan processors to join forces with companies such as Intel and Pingguo.

“For enterprise-side servers, the Rocky X1 obtained in our laboratory surpassed our flagship series in similar tests, and the Titan processor, a desktop processor for individual users, surpassed it across generations.

Pingguo also announced that it will convert all Mac series computers to M series self-developed chips by 2023. From M1, M1 Pro, M1 Max to M1 Ultra, Pingguo is rapidly improving its product layout of desktop processors in preparation for completely eliminating Core processors in the future.

TSMC is expected to mass-produce the 3nm process in the second half of this year, and Korean Star is also expected to start mass-producing the 3nm process in the second half of the year.

We not only have to compete with NVIDIA for orders, but also with Intel and Pingguo.

Everyone, I don’t want to hide anything, but now we have lost the trump card of secretly adjusting the power consumption of user equipment to overclock it. Jiuzhou Technology’s products can only block it for a while. Now is the era of globalization, and their products have With extremely strong competitiveness, many people will be willing to take risks to smuggle.

How to face this increasingly fierce competition in the future is a question. "

AMD Su's mother's face didn't look good either. Although the dove eggs on her hands were still so bright, they looked a little pale.

Mick, a graphics expert who recently switched jobs from Intel to AMD, is sitting in his office chair with a gloomy face.

He went from head of Intel's gaming & graphics department to vice president. Although he was promoted from job to job, the burden on his shoulders was extremely heavy.

The CEO was talking about the production process, shares, and orders on the stage. As an expert in the development of real-time light tracing technology, what he saw was how powerful the light technology and engine interaction technology displayed in the game presented by Jiuzhou Technology at the press conference. Even unrivaled.

In front of the game engine displayed by Kyushu Technology, engines such as Unreal V and Frostbite are like comparing a toddler learning to walk with a middle school student who can run.

Mick hasn't had a good night's sleep since he got the first-hand information. Now he heard that the woman on the stage was in PUA. Yes, he thought so.

Mick pursed his lips and rubbed his head with little hair in pain.

And Su’s mother on the stage was still scolding Fang Qiu: “With the global power, can’t AMD find talents who can develop the same framework?!

No, although Jiuzhou Technology has made strong anti-cracking settings, we still found out the chip framework structure even though we spent a lot of Titan processors.

But we can’t design it, and even if we design it, TSMC’s technical experts say they can’t manufacture it! "

YY

The strong woman frowned and shook her head, and the directors and technical executives in the audience fell silent one after another.

Su's mother looked at Mick, who was scratching his head, and suddenly asked: "How is our image processing technology and graphics card optimization progressing now? Can we achieve 80% or 70% of the expressiveness of Kyushu Technology? "

Facing the CEO, Mick replied helplessly: "Our entire R&D team has completed the optimization of our own and Nvidia's graphics cards in the first half of the year, but Jiuzhou Technology is obviously not using the same technology as us.

So far, no device of the Spiritual Realm Lander has been put into our hands, so it is almost impossible to replicate it just by relying on the live video of the press conference and our experience. "

Su's mother understands technology, so she feels helpless when faced with the "uselessness" of the new vice president.

"Although the requirements are somewhat difficult, it is better to take the initiative than to sit back and wait. Companies such as Nvidia, Intel, and Pingguo must also be discussing relevant countermeasures.

It is said that after the dinner a few nights ago, Nvidia was the first company to discuss cooperation with Jiuzhou Technology, but they did not get any benefits, so we are still at the same level at this time. "

Same level?

Someone was very keen to hear the implication of Su Zifeng.