Revitalize Northern Porcelain
I have to say that I was really surprised to hear the pragmatic nature of Cheap Mom's statement. He had known for a long time that Zhang had a talent for business, but he didn't know that she had such big ideals.
Jingdezhen has been a porcelain capital for a long time, and the decline of Jun kiln has been even longer. It may be difficult to revive it, let alone form a northern and southern duo with Jingdezhen.
But having said that, competition can bring faster progress and greater development. Gao Pangpang has always agreed with this theory. If it can really revitalize Northern Porcelain, it will not only stimulate the northern economy to a certain extent, but also for Jingdezhen. Also a good thing.
Porcelain after the Chenghua Dynasty began to appear "shoddy", perhaps due to the slackness of Jingdezhen after it could not find a rival. Therefore, creating a northern rival for Jingdezhen should have more advantages than disadvantages. As long as the publicity is in place, Jingdezhen will This aspect will definitely be touched, especially if this opponent appears in the hometown of Junci, China's top porcelain.
"Well, my mother has such an ambition, and as a son, I can only give my full support." Gao Pragmatic expressed his attitude first, and then frowned slightly and said, "It's just that this matter is not easy, even if the three master craftsmen are superb. , but porcelain making is an industry after all, and it is a high-end industry with many complex processes and requires a lot of talents. In addition to skilled craftsmen, a large number of promising apprentices must be continuously cultivated to ensure long-term prosperity. . In addition, there must be people who can think well and experiment well, and constantly create new skills. You cannot just rest on your laurels, otherwise you will be swimming against the current, and if you don't advance, you will retreat."
After hearing this, Mrs. Zhang was overjoyed and praised, "My son is indeed very wise. He can see the most critical issues at a glance. However, you don't have to worry about pragmatism. My mother has carefully considered these things in the past few years. We not only have to rely on the three When masters cultivate talents, they must continue to introduce talents from outside.”
When she talked about this time, she smiled slightly, "Pragmatic, you may not know something. Jingdezhen is strong, but the competition there is also extremely fierce. Some of them have skills but are not good at business, and some who have no deep foundation are often squeezed out." We can’t go on. This won’t stop our Gao family. We don’t lack money or foundation. Although Jingdezhen is far away in Jiangxi, there is no one in Jiangxi to help us, so we can send people to stay in Jingdezhen. "Poach"
Oh, you might as well just say that our Gao family is rich and powerful, so we can poach people in Jingdezhen without fear of retaliation.
Gao Pragmatic pretended to be cautious, "Mom, I must explain it to you. You can poach people, but you must remember not to break the law or take advantage of your power to bully others."
"That's natural. Being a mother will not make it difficult for you." Mrs. Zhang happily agreed when her son agreed, and then asked, "Do you have any other considerations?"
Gao pragmatic thought for a while and said to the three master craftsmen, "You know, the porcelain produced in Jingdezhen is the strongest in what I mean in terms of craftsmanship."
The three master craftsmen looked at each other, and Master Xu, who was still from Jingdezhen, spoke, "Young Master, the strongest thing about Jingdezhen is blue and white. Although blue and white is an ancient method, and is known to all porcelain kilns everywhere, but the blue and white of Jingdezhen is the only one." It can be said that it is a comprehensive one, and even introduces new things from the old, and now it is far beyond what other places can achieve.”
"Oh" Gao Jingshi nodded slightly and asked, "Then, let's not waste time on blue and white porcelain. Just give this piece to Jingdezhen. Let's make colored porcelain. I just heard your introduction. The main product of Jun porcelain is colored porcelain."
Apparently Gao Pragmatic had confused the concept, because multiple colors did not mean colored porcelain. He thought it was divided by color.
The three master craftsmen quickly corrected his conceptual errors. Gao Pragmatic knew his mistake and corrected it. He smiled and said, "Okay, I made a mistake. What I meant was to avoid the strongest spearhead in Jingdezhen. Let's focus on attacking elsewhere. We will strive to produce specialty products that are comparable to Jingdezhen blue and white."
In fact, what Gao Pragmatic is really worried about is not that he cannot achieve the level of Jingdezhen Blue and White. After all, with the wealth and power of the Gao family, it is indeed convenient to recruit people. If you spend more money and time, there will always be a chance. But he is unwilling to do this, and his purpose is not to bring down Jingdezhen, so he must be crazy. He just followed Zhang's idea of "revitalizing northern porcelain" and thought of differentiated exhibitions. It doesn't matter that your Jingdezhen blue and white porcelain is unparalleled in the world. Our Jun porcelain kiln is also unparalleled. For the Ming Dynasty, wouldn't everyone be happy if the northern and southern porcelains each have their flagship products?
So Gao pragmatically decided on this one, and then sent the three master craftsmen down to rest. Then he said to his mother Zhang, "Mother, my son has one more idea that he has to say."
Seeing that he had deliberately sent the three master craftsmen away, Mrs. Zhang knew that there must be something important. She nodded and said, "Although I brought this up for my mother, in the end, this is your property. If you have any ideas, just say it." Yes, whether it works or not, we just have to discuss it carefully."
"In the past, the output of Jun kilns was too low, and they only produced high-quality and exquisite products. Almost most of them were tribute items." Gao Pragmatic shook his head and said, "This is not okay. Since we are not an official kiln, we must not do this. To do it, it must be based on making money.”
Mrs. Zhang laughed and said, "Mom, I know you will not be vague about making money."
I don't know whether this was a performance or a criticism, but Gao Pragmatic didn't care. He also smiled and said, "So one thing is very important, that is, our Yu kiln must also abide by two principles."
"What two principles?" Zhang asked.
"First, in the future, all porcelain produced by Yu Kiln must have the four characters Jinghua Yu Kiln. No matter where these four characters are left on the vessel, they must be there anyway. This is a symbol of status."
"Mother knows this." Mrs. Zhang nodded, "As you said before, it's called brand effect."
Hey, you are making rapid progress. Being so pragmatic and keeping pace with the times, all the industries under the name are based on this idea, and the same is true for porcelain, which will not surprise Mr. Zhang.
"Secondly, we have to divide Jinghua Yu Kiln's products into several grades, just like Jinghua soap."
Mrs. Zhang nodded and asked, "Are they also like imperial tributes, national scholars, and elegant scholars?"
"Well, we can change the name." Gao Pragmatic thought, "Or we can divide it into four grades. The highest grade is called Song. Unless the emperor asks me to pay tribute or the inner court asks us to buy it, it will not be produced. .”
"Why such a strange name?" Zhang asked curiously, "Is there anything special about it?"
Gao Pragmatic laughed, "Mother will know what it means after listening to the next few styles."
"Oh" Ms. Zhang nodded, "Then come and listen."
Gao pragmatically said, "It is divided into three grades, from high to low, namely Daya, Xiaoya and Guofeng."
"I understand." Mrs. Zhang nodded and said with a smile, "Feng, Ya and Song, this is the Book of Songs, but you discussed Daya and Xiaoya separately."
Gao Pragmatic blinked, "The finer the grades are, the more profitable they are, because those who have the ability to buy Guofeng will find ways to buy Xiaoya to show their wealth and status. Similarly, those who can buy Xiaoya will , you will think about buying Daya”
