Chen Jiaxian met Guan Xi again at a Cantonese opera performance in the community party and mass activity room.
Chen Jiaxian was very surprised.
This is a paid performance organized by the Cantonese Opera Association. Before the live rehearsal, Chen Jiaxian had no idea that this matter had anything to do with Zhuo Xiu.
Guan Xi stopped Chen Jiaxian's singing: "You can't sing well."
Everyone at the scene stopped what they were doing, and the room became quiet. Chen Jiaxian's face turned redder and redder.
Song Qingxu ran to Guan Xi, and he explained: "Mr. Guan, no one in our club knows the aria you specified. Jia Xian only learned it these two days. She studied very hard and didn't sleep much. She is really good at it." effort."
Guan Xi said to Song Qingxu: "The results you delivered to me cannot meet the requirements. What's the use of trying hard? How are you going to solve the problem?"
Song Qingxu was a little angry. He blurted out: "Why are you so inhumane? Do you know how hard she works? Are you saying that hard work is useless? She..."
Song Qingxu was pulled aside.
Chen Jiaxian squeezed in front of Song Qingxu and said to Guan Xi: "Mr. Guan, I'm sorry. My experience is limited. So, I have a way to solve the problem. Give me five minutes and I will explain it to you, okay?"
Guan Xi looked at Chen Jiaxian for a few seconds: "Is that you?" She gestured, "You combed your bangs and put on makeup, but I didn't recognize you."
Chen Jiaxian nodded: "Well, I wanted to give you a better effect during today's rehearsal, so I took care of my appearance."
Guan Xi nodded: "Okay, let's talk about your solution."
Chen Jiaxian said: "I did learn it now. Cantonese opera is relatively difficult, and I also know that my level of learning cannot meet your requirements."
Guan Xi waited for her to continue.
"However," Chen Jiaxian said, "This performance is aimed at community interviews, and it needs to be down-to-earth and show the daily and spontaneous entertainment activities of the indigenous people. The people they hired to perform are definitely not professional actors. Right."
Guan Xi nodded: "So?"
Chen Jiaxian said: "I am an aborigine from Changlefang. What I need to play is not a Cantonese opera performer. What I want to play is a native lady from Xiguan who sings to the neighbors."
Miss Xiguan.
This word inspired Guan Xi.
She should tell the brand story in a way that is most empathetic to target consumers. In Yuecheng, the most empathetic anchor is "Miss Xiguan".
Guan Xi looked at Chen Jiaxian for a long time before saying, "Very good." She praised her.
Chen Jiaxian smiled slightly. She knew she had another opportunity to perform.
One more chance, no matter how trivial, would bring her closer to her desires.
…
Chen Jiaxian has a very good voice.
She is gifted. But her family never really listened to her or nurtured her, so her performance was really amateurish.
But she turned her amateurishness into an advantage.
The interview was a success. The neighbors' concern and familiarity with Chen Jiaxian came from the bottom of their hearts. When she took the initiative to perform, the applause from the elderly was also sincere and warm. This kind of closeness cannot be acted out.
The reporter interviewed Mr. Jiang, who sells fried rice noodles. Mr. Jiang gave a thumbs up to the camera: "Sister Tou sings well!"
"It shows the style of our Miss Xiguan, right?" the reporter said.
"As long as those who live in Xiguan, love the culture of Xiguan, and work hard for Xiguan, they are Miss Xiguan!" Uncle Jiang has the wisdom of Jiang Bo and is quite good at talking.
The reporter interviewed Chen Jiaxian's father. Chen's father just snorted disdainfully: "Her brother sings better. But his brother is a college student, so why waste time."
What is this word?
The reporter cut out all of Chen’s father’s words.
After the post-editing, the entire film focused on Chen Jiaxian. After she finished singing the Cantonese opera, the production team typed four words:
Miss XiguanXinxiguan
The film appeared on the evening news of local TV stations and was broadcast under the title "Miss Xiguan's New Xiguan". It tells the story of Xiguan Changlefang's transformation from "major demolition and major construction" to "micro-renovation" due to its large number of cultural heritages. It lasted for more than ten seconds. .
Chen's father was holding the TV at home, and found out that all his neighbors were showing their faces on the TV, but he was "cut off", and he was very angry.
Uncle Jiang and Granny Jin still wanted to beat him up: "They are here to take pictures of Jiaxian! You still want to mention that kid of yours. There are college students everywhere now. What's there to mention?"
Father Chen stared.
Relevant materials are simultaneously posted on official media, marketing accounts, video accounts, and Zhuoxiu’s own social platforms. In Yuecheng, "Miss Xiguan" is a very local communication hotspot, so the communication data is very beautiful, even if it is not a big hit, it is still quite good.
With the promotion of the Xiguan District Government, CCTV's video account forwarded "Miss Xiguan New Xiguan". After being featured in the central media, Guan Xi made a perfect addition to his media linkage KPI, and Jun Ziyi also added a corresponding addition to his public relations KPI.
Yu Ben took the communication report issued by Guan Xi and handed it over to Shi Yuanqun. Shi Yuanqun sent it to each project team, which meant that he recognized the performance. Small cost, high returns, a model of business behavior.
It seemed like everyone got what they wanted.
Except Chen Jiaxian.
Chen Jiaxian opened Xiaohongshu and continuously and steadily updated these materials. I don’t know how many times it was, but she opened the backstage with great anticipation and found that her Xiaohongshu still only had 11 fans.
Public praise is one thing, public attention is another. In this era of winning by attracting attention, people’s choices are very honest.
It’s not like Chen Jiaxian never fantasized about being an Internet blogger. But reality poured cold water on her. All success in this world requires the blessing of luck, and Chen Jiaxian is obviously not the one who is favored.
She put down her phone and leaned against the wall in a daze.
Song Qingxu quietly looked away from Chen Jiaxian.
There is news in the Youth League Committee’s group @松清 Xu. He cleared his throat: "Everyone, is anyone looking for an internship? The Youth League Committee informed me that there is an internship spot for members of the Cantonese Opera Club. If you are interested, please send me your resume."
Seeing everyone's lack of interest, Song Qingxu said, "It's an internship at Zhuoxiu Group."
The atmosphere at the scene changed immediately. The students gathered around: "Teacher Song, Zhuoxiu Group's requirements must be very high, right?"
Song Qingxu said: "High, but not very high. They want a native of Xiguan, who can listen and speak the local dialect of Xiguan, and understand Cantonese opera. Who can meet the requirements?"
Students, look at me and I look at you. No one can meet these three requirements at the same time. After a while, Chen Jiahao raised his hand hesitantly: "Am I the only one who meets the requirements?"
"Isn't there Chen Jiaxian?" Someone spoke quickly and was immediately slapped, "Chen Jiaxian is not a student of this school!"
Chen Jiahao said: "My sister works at Zhuoxiu Real Estate, okay? There is no need for her to compete with us!"
The students marveled.
After all, Song Qingxu was older, so he probably guessed that Chen Jiaxian had lost her job, and looked at Chen Jiaxian in surprise. Chen Jiaxian shook her head slightly and lowered her eyes.
So Song Qingxu said nothing.
…
Chen Jiahao was writing his resume excitedly. He called Chen Jiaxian: "Sister, come and help me take a look. Is it appropriate for me to write like this?"
Chen Jiaxian stood up: "I'm going out to buy something to drink."
Chen Jiahao said: "Sister, bring me a bottle of Ci Ning Ji."
Chen Jiaxian said "hmm" and walked out quickly with her head lowered.
Song Qingxu chased after him: "I'm with you."
Two people walking on the university campus. The night was dark, and Chen Jiaxian forced back the heat in her eyes.
Song Qingxu hesitated to speak. After a long time, he said: "If you want to continue studying, I can help you."
Chen Jiaxian said: "You support me?" She stood still and looked at Song Qingxu: "I am not a minor. What is our relationship? You support me? How can I accept your support?"
In Song Qing Dynasty, Xu was at a loss for words. Chen Jiaxian's subtle throbbing left him at a loss as to what to do. Chen Jiaxian said: "What are your conditions for supporting me? I will do my best if I can do it."
Song Qingxu felt offended: "Are you also talking to me about equal exchange, Chen Jiaxian? Why are you as vulgar and snobbish as Guan Xi?"
After the last cooperation, Song Qingxu hated Guan Xi very much.
Chen Jiaxian frowned.
"Of course you can put forward conditions," she said. "Exchange of equal value does not mean vulgarity and snobbery."
How much is the tuition fee? Chen Jiaxian is only twenty years old. She doesn't believe that she can't save enough money. She didn't want to bear the debt of gratitude anymore.
Song Qingxu waved his hand: "I am different from her. I don't want anything in return, I have no conditions."
The tips of Song Qingxu's ears were dyed pink: "I...I hope you are happy."
He said it sincerely.
There are street lights in the distance, and a little golden light trembles on Chen Jiaxian's shoulders. The evening breeze is gentle, and everything looks beautiful.
Chen Jiaxian suddenly said: "Do you want to have sex, Song Qingxu?"