The fat boss seemed to understand what he was saying. His strategy made sense, but his tactics made him confused as to how to proceed.
But he was keenly aware that the young girl in front of him was very knowledgeable and might actually have a way to help him get out of his predicament.
The fat boss quickly asked the two of them to sit down, brought a plate of fried peanuts, and diligently poured hot tea again:
"Please sit down, both of you. I'm going to treat you to this meal today, and I'd like to ask you to give me a few words of advice."
Yu Changle was not polite. He twisted some peanuts and tasted one. It was crispy and fragrant. Haokelai's dishes were really carefully prepared.
"Your food is delicious, but it costs a lot to eat. Huimeijia tastes average, but it's more affordable. So if your food can be said to be affordable, do you think customers will choose your food?"
The fat boss nodded and shook his head, his little eyes full of doubts: "Guests will definitely choose something delicious and affordable? But doesn't that mean the price still needs to be reduced?"
Yu Changle stopped being pretentious and directly gave her advice:
"No, not to lower prices, but to lower per capita consumption."
She pointed to the menu and said, "Take your signature dishes as an example. It costs two yuan to order each dish. It's really not cheap."
"Just two people come in, order two dishes and rice, it's only five yuan, so the average price per person is two and a half yuan."
"If you want to taste all the signature dishes, you have to pay more than three yuan per person."
The fat boss nodded, that’s why.
"But if you divide each of these three dishes into four portions, take one portion of each dish to form a set meal with three portions, and add a bowl of rice for free, priced at RMB 1.5, you think you can get good hospitality for only RMB 5. Is the price of the three-piece set considered affordable?"
Liu Bo was stunned when he heard this. How did Yu Changle calculate this? A three-piece set that costs only six yuan, and the boss sells it for one and a half, isn't it a loss?
Not a loss! Of course it’s not a loss!
The fat boss was so excited that his face turned red. Liu Bo couldn't figure it out, but he could figure it out. The "three-piece set" composed in this way for four portions was exactly six yuan - it turned out that the price could not be reduced!
"In addition, you can also launch a 'two plus one' combination, where two gold-medal dishes plus one vegetarian dish are smaller. The portions are smaller and the price is one piece. Isn't that cheap enough?"
Yu Changle was very clear when talking about business. The more he talked about it, the more he felt that there were many feasible ways.
"Another advantage of providing this kind of set meal is that it can attract more individual customers. It is difficult for a person to order food in a big restaurant. One dish is not enough, two dishes are not enough to finish, and the price is expensive. It costs so much You can get three dishes for a small amount of money, and you are not afraid of waste, so it will definitely attract a lot of customers.”
"If you can share it, you can even launch a special package every day. As for how much cheaper the special package is, you can calculate it based on your own cost price. This is just a gimmick to attract customers to the store every day. Some customers who love to take advantage say Maybe I come here every day to take advantage of the special prices, but I don’t know that I am ‘bound’ to your store.”
Yu Changle spoke so enthusiastically that the fat boss felt that he could no longer remember. He quickly put his hands together and bowed to Yu Changle:
"Wait a minute, wait a minute, I have to find a notebook and write down all these words you said. They are so good words of wisdom that I am afraid of missing a word."
While the boss was looking for a book, Liu Bo had the opportunity to interject and sigh:
"Changle, I really admire you. Why do you think you know everything? Is there anything in this world that you can't think of?"
This is Liu Bo's heartfelt sigh. He has never seen anyone more knowledgeable and far-sighted than Yu Changle in his whole life. The same thing seems to be different in her eyes and in the eyes of most people. , she can always find opportunities and seize them.
It was obviously a crisis, but when she said it, it sounded more like a new opportunity.
Yu Changle smiled: "Business people like to think blindly. How can they make money if they don't use their brains?"
Liu Boshen nodded thinking it was a sign. It seemed that he would have to use his brain more in everything in the future. If he used his brain more, he might become more flexible.
The fat boss came back with a thick notebook and quickly wrote down all the examples Yu Changle just gave. While writing down, he couldn't help but imagine what kind of enthusiastic response these packages would cause when they were launched. !
After he remembered it, he wanted to ask again, but Liu Bo stopped him:
"Why do you keep asking questions? The trick my sister just gave you is not enough for this meal?"
The fat boss smiled broadly: "That's enough, how can it not be enough? That's enough! You two are the nobles of the store. As long as the store can survive this difficult time, you two will eat for free forever." !”
Ho! What a big deal!
Liu Bo didn't expect this fat boss to be so generous. Little did he know how much more money Yu Changle could make for him with the ideas he just gave him. Even if the two of them came here every day, they wouldn't lose money!
"It's free forever. If Haokelai really launches a set meal, please ask the boss to help me prepare a working meal, one meat, one vegetarian and one soup. When the time comes, people from my store will come over to eat and I will give you a discount."
Yu Changle has not forgotten the benefits he told Li Mei before, so now is a good time.
The fat boss was completely moved. Yu Changle gave him so many valuable suggestions. Not only did he not take advantage of him, but he also sent business to him. There was nothing he could not agree to. He immediately agreed:
"No problem, as long as they are from your store, they will get 50% off!"
Now he sincerely wants to make friends with Yu Changle, a noble person. After dinner, he can easily resolve his predicament by chatting a few words. If he has the opportunity to communicate more in the future, he will definitely learn endless benefits.
After eating this meal, not only the boss felt like he had found a treasure, but also Liu Bo, who was listening in, felt that he had benefited a lot.
Even on the way back to the factory, he was still thinking about what Yu Changle said. Isn't the food from Haokelai good and priced high, so it's just the same situation as the silk from their silk factory?
If restaurants can attract and expand customers through this method, can their silk factories also use this method to expand sales?
How to do it specifically?
From the moment Liu Bo came up with this idea and started thinking about this issue, he took the first step towards progress and success.
Yu Changle packed another three-piece set for Li Mei and the others to take back. She insisted on paying for it out of her own pocket and refused to let the boss and Liu Bo treat her.
Today was a working day, and there were relatively few people shopping. When Yu Changle went back, there were no customers in the store, and Li Mei was immersed in sewing clothes alone.
"Sister-in-law Li, I'm back and I've brought you some hospitable meals."
Li Mei smiled and raised her head when she heard the sound: "It cost a lot of money again! I've already eaten it, let's save it for dinner."
Now that the weather is getting cooler, the lunch meal won’t go bad in the afternoon. You can warm it up in the backyard and eat it.
Yu Changle nodded and looked around the store: "Where's Qi Rou, why isn't she in the store?"
