Will you open to sell perfume tomorrow? Although I feel a little anxious...
Well, actually there is also a reason why Jia Huan, the hands-off shopkeeper, is irresponsible.
But even without publicity, the perfume will quickly become popular.
Here, Jia Huan has to mention the decline of Jia Mansion.
If the Jia family had never declined and was still a top wealthy family, then the promotion of perfume could be carried out by the hands of the Jia family.
For example, the ladies in Jia's family, Jia Yingchun and Jia Tanchun, can hold a cultural gathering or other incense tasting gatherings.
Invite the daughters of other princes and princes to the appointment, and then promote the perfume at the gathering, which will definitely make the perfume famous in one fell swoop.
After all, perfume is for women.
However, the Jia family obviously does not have this energy.
Looking through the entire Dream of Red Mansions, except for one Shi Xiangyun, was there ever a gathering where Jia Yingchun and Jia Tanchun entertained the daughters of other mansions? Not once.
Sometimes other married women came to visit Jia Mu, and Jia Mu occasionally asked Jia Tanchun to come out to meet the guests.
It can be seen that in Jia's mother's mind, only Jia Tanchun can maintain her appearance, while Jia Yingchun is completely unable to get out.
Why don't the ladies from other wealthy families, including the four princes, eight princes, twelve princes, and other wealthy families belonging to the founding lineage of Jia's family, take the girls of Jia's family to play with them?
This can only show that the Jia family is really in decline.
Furthermore, the reputation of the Jia family is a bit bad. Although everyone may not have a good reputation, there is no doubt that the reputation of the Jia family is worse.
And these reputations were basically ruined by Dongfu Ningguo Mansion.
After all, even Liu Xianglian knows that apart from the two stone lions at the door of your East Mansion, even the cats and dogs are not clean.
With such a reputation, who would dare to play with the Jia family.
In this way, the publicity channel of Jia Mansion is naturally useless.
If that's the case, then just do it forcefully.
At this moment, Xue Pan couldn't help but ask: "Brother Huan, the perfume will be sold tomorrow, how should we promote it? After all, although the perfume is good, everyone doesn't know about it, so they may not buy it."
This idiot Xue is not completely brainless.
Jia Huan laughed, and then said: "Brother Xue, we can promote our perfume in two steps."
"When it opens tomorrow, you can order someone to pour a jar of perfume outside the store in the middle of the street. It will definitely attract the attention of passers-by."
"Then at this time, you can let the little girl promote our perfume."
"Well, it can be promoted in several ways. The first is the actual effect of perfume. The fragrance is fragrant, can be retained for a long time, is easy to carry, and can be sprayed at any time."
"The second is to promote it from different angles according to different customers. For middle-aged ladies, we promote the perfume as having the effect of stimulating lust and enchanting men."
In the wealthy families of this era, women generally become mere decorations once they reach middle age. Most people will build a Buddhist temple at home, otherwise they will not be able to survive.
Therefore, as long as we promote it to them that perfume can bring them back to men's hearts, they will definitely be moved by it.
As for the actual effect, it varies from person to person. But as long as they have used perfume, they cannot live without it.
Jia Huan continued: "To those young ladies who have not yet left the court, I can spread the word that this perfume smells noble and elegant. It can exude a leisurely fragrance like a fairy in the sky, and it will add a layer of fairy spirit to the young ladies."
For those young ladies, who doesn’t like little fairies?
Then, Jia Huan talked about some propaganda methods based on some propaganda methods of later generations.
Xue Pan's eyes lit up after hearing this, and he said quickly: "Brother Huan, hurry up, write all this down."
"I'll find some Goulan girls later, teach them a lesson, and let them go out to solicit customers tomorrow. The business will definitely be booming."
Good guy, Jia Huan calls him good guy!
Is it okay for you, a shop that sells perfume, to use hook-up women to attract customers?
If people know about it, who among those noble ladies and rich ladies would dare to come to visit?
Aren't people afraid of ruining their reputation?
Jia Huan couldn't help but remind him: "Brother Xue, we are doing a serious business, how can we hook up with women? If this spreads out, how can any of those ladies and ladies not be afraid of ruining their reputation? Who will dare to come to the door at that time? ah?"
Hearing Jia Huan's words, Xue Pan laughed and said: "Brother Huan, I am naturally not as good as you in reading. But you don't know as well as I do about brothel hookups."
"Brother Huan, of course I know what you are talking about. Later I will go to Goulan to buy some girls to do some things. Girls from good families, who wants to be exposed?"
"But not all the girls in the hook bar are here to pick up customers. There are also some who have just been bought and have not yet been naked. The girls I want to buy are girls like this."
"I bought them back, and even though I had to show off, at least I got them out of misery. Speaking of which, they still have to thank me."
Well, okay, you are indeed a frequent visitor to the brothel. In this regard, I am indeed not as good as you.
Jia Huan didn't bother to talk to Xue Pan. He went directly back to Zhao Mansion and wrote down all the publicity strategies just now.
Then give it to Xue Pan.
Xue Pan took it carefully, as if receiving an imperial edict.
Then he said: "Brother Huan, I'm going to find someone right now to make them memorize these words. By the way, when it opens tomorrow, please be sure to come and see it in person, brother Huan."
After hesitating for a moment, Jia Huan said: "Brother Xue, I won't go. I have just been expelled from Jia's house. If you open a shop, if I go. Jia's face will not look good, and then my aunt and sister Bao will also not go." Difficult to do.”
Xue Pan said angrily: "I don't care about the Jia family. They can think whatever they want. Why don't they care about my trivial matters?"
Jia Huan laughed and said: "You don't think about yourself, but also think about your aunt and sister Bao, right? Our cooperation is kept in the dark. By the way, this perfume can only sell a thousand bottles at most."
"After a thousand bottles were sold, they were told that they were temporarily out of stock and would have to wait five days before they could continue to be sold. The reason is that the production process is complicated and the output is extremely low, so supply exceeds demand."
Xue Pan was stunned and asked: "Brother Huan, I wonder why? We obviously have a lot of perfume. In the past few days, we have produced no less than ten thousand bottles, and the daily output is more than a thousand bottles. Why are we still selling so few? ?”
Jia Huan said: "Firstly, it is hunger marketing. Secondly, if you sell a thousand bottles in five days, it will be fifteen thousand taels of silver. On average, it will be three thousand taels of silver per day. Of course, the cost will be deducted. In the eyes of outsiders, , at least one thousand taels of silver."
"A thousand gold a day is already a huge amount of wealth, and we may not be able to keep it. If it's more, do you think we can keep it?"
Xue Pan slapped his forehead and said, "Oh, I forgot about this. Brother Huan, I will listen to you from now on. I will do whatever you say."
(End of chapter)
