Fang Hong caused a stir in the gaming community with just one Weibo post. Many media also cited the report immediately. Even major market software pushed this news, which also attracted the attention of the capital market.
After all, with his status as the big boss of Qunxing Capital, the weight of what he said was completely incomparable to ordinary people.
The outside world began to speculate on the possibility of Star Capital entering the gaming field.
Everyone doesn’t know whether Fang Hong’s Weibo was a joke or serious.
However, Qunxing Capital purchased the ICM company and vigorously promoted the development of the e-sports industry. The budget for next year's WCG2014 will allocate 3 billion yuan to host the Super League and the National Cup.
Judging from these actions of Star Capital, it is indeed gradually expanding in the gaming field.
Fang Hong said on Weibo that he wanted to buy Blizzard. Maybe it was not a joke, but maybe he really wanted to buy it.
The most important thing is that everyone knows that he has this strength.
Stimulated by this news, the gaming sector surged at the opening of trading this morning, and many gaming stocks in the A-share market surged rapidly.
Fang Hong's Weibo also triggered speculation in the capital market. Maybe domestic game companies will also be bought by the wealthy Qunxing Capital. With such an expectation, funds quickly found a direction for today's speculation.
…
Just when the outside world was speculating whether Fang Hongfa’s Weibo claim to buy Blizzard was a joke or whether he really had this idea, at around 12 noon, a blockbuster news released by Qunxing Capital caused a stir in the domestic and foreign gaming circles. Huge earthquake.
Directly refresh the entire network.
According to the announcement, Stellar Capital plans to spend US$50 billion to acquire Activision Blizzard in all cash!
Good guy!
Onlookers from all walks of life called him "good guy!"
What K God said on Weibo was not a joke, but he actually meant it?
I really need to buy Activision Blizzard!
If this transaction is completed, it will become the largest acquisition in the company's history, an all-cash acquisition of US$50 billion, which is equivalent to more than 300 billion yuan excluding exchange rate changes.
This exaggerated figure is jaw-dropping. The emergence of this news is definitely a big earthquake in the gaming industry.
Activision Blizzard has a rich game library. As the world's first third-party game provider for home consoles, it has a history of more than 30 years.
Although Activision Blizzard has gone through many reincarnations, it still has an outstanding historical heritage and industry influence.
Among most domestic players, the games that are familiar with the company are mainly games such as Warcraft, StarCraft, and Diablo. However, these are games from the Blizzard Entertainment division of Activision Blizzard, which previously owned masterpieces such as "Call of Duty" Activision Blizzard merged with Blizzard to become Activision Blizzard.
Relatively speaking, Activision is not as well-known and influential among domestic player groups as Blizzard, but the opposite is true abroad.
At this current point in time, Blizzard is still the world's top game manufacturer in the eyes of domestic gamers that "Blizzard products must be high-quality", and it is not as notorious as it was ten years later.
What shocked the outside world was that the premium given by Stellar Capital was very high. Activision Blizzard's current total market value is US$28.9 billion, which is a premium of more than US$20 billion!
It is difficult to sway the shareholders behind Activision Blizzard without giving a sufficient premium. Moreover, if Fang Hong wants to acquire Activision Blizzard, it may not be successful just by giving a premium, because of the resistance from the FTC agency of the beautiful country. ignore.
However, Fang Hong has his own coping strategy.
When the A-share market opened in the afternoon, the gaming sector rose strongly again, and funds poured in crazily. Many gaming stocks were directly pushed to the daily limit by funds.
The market expects that Qunxing Capital may buy these companies, and this expectation has been strengthened again.
And as Stars Capital released the news, it not only became popular and headlined domestically, but the news also quickly spread abroad and became international headlines. The astronomical acquisition invitation of US$50 billion was an unprecedented figure.
This incident quickly caused a stir among foreign players, and the capital market was also shocked.
It is now late at night in the Western Hemisphere, and the U.S. stock market has not opened. However, stimulated by this news, Activision Blizzard's stock price soared +52% before the market opened, and its market value directly increased from US$28.9 billion to US$43.9 billion.
A piece of news sent Activision Blizzard’s market value soaring by $15 billion.
People from all walks of life at home and abroad lamented that Star Capital is really rich and arrogant, so arrogant that it has no friends.
However, in this bustling state, some people realize that it may not be that easy to complete this deal.
The concubine has to be willing for the man to be affectionate.
There is a question whether Activision Blizzard itself is willing to "sell out" again, and it is also a question whether the FTC agency will intervene to obstruct it.
This can be seen from the stock price trend of Activision Blizzard after the US stock market opens tonight.
Activision Blizzard's stock price jumped +52% at the opening, and the market value soared by US$15 billion. However, it plunged back after the opening, and finally closed up +17.89%, with the market value locked at US$34 billion.
This news is still quite shocking in the gaming industry, and the domestic gaming circle is the most agitated, including Blizzard's agent in Greater China, Zhuchang Wangxiang, who also paid attention to the news immediately and started internal discussions on the matter.
Once the acquisition of Qunxing Capital is successful, Pig Factory is likely to lose the agency rights of Blizzard Games. At least there will be a question mark whether it can be renewed after the current contract expires.
And this matter has also been reflected in Wangzheng’s stock price.
When the news came out today, Activision Blizzard's market value soared by +17.89%, but the share price of NetEase, which is also listed on the US stock market, fell by -18% today, with its market value falling to only about US$8 billion.
In Fang Hong's previous life, NetShang "broke up" with Blizzard ten years later. At that time, NetShang's stock price rose when the news came out.
But it's different now.
Cyberspace is not that powerful yet. If it loses its agency rights to Blizzard, it will have a huge impact on the company. It will not only mean a significant drop in revenue, but also mean the loss of a huge domestic Blizzard user base.
Stellar Capital offers an all-cash acquisition of Activision Blizzard for US$50 billion. The total market value of the six current Internet companies is still less than US$50 billion. This is shocking in both the gaming industry and the capital market. An astronomical figure, excluding exchange rate changes, exceeds 300 billion yuan.
The most important thing is that Qunxing Capital still needs all cash to buy it, and it can still afford it. How rich it is.
…
The next day, stay calm.
Tian Jiayi returned to the villa and was reporting to Fang Hong: "Our acquisition negotiation team in North America sent back news today that there is great resistance to the acquisition of Activision Blizzard. Even if we offer an offer of US$50 billion, the probability of success is It’s also very slim.”
It is worth mentioning that before Fang Hong posted on Weibo yesterday, the company’s acquisition team had already arrived a week ago.
The biggest obstacle is not the employer. Vivendi wants to sell. After all, it has offered a price of US$50 billion. The key is the all-cash acquisition, which is very attractive to the Vivendi Group.
But the North American FTC agency is the biggest resistance.
The reason is that the acquirer is from a big Eastern country. Not only that, it is also Qunxing Capital. The beautiful country is not interested in Qunxing Capital.
Hearing this, Fang Hong said bluntly: "Tell the person in charge of the acquisition team to find out who the FTC agency in North America can decide on the direction of the acquisition. After you find out, stuff the money and settle the person for me."
Tian Jiayi couldn't help being slightly stunned: "Push money?"
Fang Hong nodded and said calmly: "After all, it's not a chip. No matter how great the resistance is, it will definitely be incomparable to the acquisition of the leading semiconductor company in North America."
At this point, Fang Hong glanced at the beautiful assistant, looked at her for a moment, then looked away, and sighed with a half-smile: "We have moles and self-interested people here, and there must be some over there. Yes. Money can make all the difference. After you figure it out, you can figure it out for me. I don’t believe that you can’t open this hole. You can give me enough green paper tickets. They use this method very often, so why can’t I use it?”
Fang Hong is not a pedantic person like "Song Xianggong". If you are too upright in transnational games, you will suffer losses, and you will lose.
As long as you can achieve your own strategic goals, you should not hesitate to use unconventional means.
…
(End of chapter)
