As Xingyu Technology's supply chain fell apart, a factory fire caused several key components of the S3 to be unable to be supplied on schedule, which limited the product's production capacity, and the daily shipment supply dropped to about 50,000 units.
This has resulted in many consumers who want to buy an S3 mobile phone not being able to buy the product they want, causing scalpers to charge sky-high prices in the second-hand market.
It also made the news again, sparking heated discussions.
An S3 mobile phone priced at 6,298 yuan has been sold to a sky-high price of 25,700 yuan. At the official retail price, you can buy three more mobile phones with the same configuration. Those rich people who are not short of money really can't afford this price.
Nowadays, many people in many cities earn a salary of 2,000 yuan a month, including those who work in factories to make screws. The price of a mobile phone is as much as a bottom-class worker earns in a year, making it a luxury product.
On Thursday, July 19, with huge market demand and a sharp 75% drop in supply, the price of S3 mobile phones in the second-hand market has been rising. Just today, a transaction occurred, with a buyer paying 28,800 yuan. I bought seven S3 smartphones for a total price of more than 200,000 yuan.
The scalper circle was in a state of shock.
This price has once again set a new record for transaction prices, which can be called crazy. The price in the second-hand market has soared by 3.5 times compared with the official retail price.
The news is also spreading wildly on the Internet. Netizens who eat melons are dumbfounded and cannot understand the world of rich people. It seems that they are using Happy Beans to buy mobile phones. They feel that poverty limits their imagination.
For a while, this matter caused a lot of discussion on the Internet, basically condemning scalpers.
News reports and heated discussions on the Internet have allowed information to spread quickly, letting more and more people know that the price of S3 mobile phones continues to be high.
The boom in the second-hand market has also made Xingyu Technology's offline physical stores extremely popular. It has been almost a month since the product was released, and it is still overcrowded with people queuing up to buy it.
However, the nature of people queuing up to buy has gradually changed. After a transaction order of 28,800 yuan appeared on the second-hand market of the S3 mobile phone, more and more people wanted to make a lot of money from this mobile phone.
Faced with the expectation of huge economic gains, everyone has become a scalper.
In the next three days, scalpers accounted for more than half of the crowded queues at major offline physical stores owned by Xingyu Technology. Six or seven of the ten people in line bought mobile phones not for their own use.
But I want to take the opportunity to make a fortune.
I bought one for 6,298 yuan and sold it for more than 20,000 yuan. It was a huge profit. Who could not be tempted?
Coupled with the reports in the news, many people feel that they can take advantage of this opportunity to make a lot of quick money.
Although most people won't actually do it, the base of people can't stand it. Even if it is a small proportion, the absolute number is still very considerable. In the current situation of sharp reduction in supply, supply exceeds demand.
But just in the past few days, a small number of veteran scalpers with a keen sense of smell smelled something wrong, and quickly sold the goods. In addition to finding real wealthy sellers, another way to sell quickly is to let other "young" sellers Greedy scalpers take over.
Flirting, stage talk, etc. are definitely indispensable. In short, they deceive the other party to take over.
Seeing the current situation, this small group of veterans vaguely feel that the second-hand market is about to collapse, because more and more people know that S3 mobile phones can make a lot of money, and the number of people joining in and wanting a piece of the pie has soared.
Obviously, this is a great time to ship.
Don't do things that are of short-term benefit, and don't go to places where people are fighting.
When everyone thinks something can make money, there is no money-making effect.
No matter how much money you make, a fish pond is only so big and there is an upper limit. When there are more fish than water in the fish pond, you will be doomed if you don't run away.
as expected.
After the weekend weekend, on July 23, the price of the S3 mobile phone in the second-hand market plummeted. In just two days, it dropped from the highest price of 28,800 yuan to 21,500 yuan, a direct drop of about -25%. That's down by a quarter.
Because there are more scalpers queuing up to buy in the past few days than normal consumers who actually buy for their own use, huge selling pressure has been released at once. In addition, online condemnation has also continued to rise.
The price of a mobile phone has been soared to 28,800 yuan, which is really beyond the tolerance of most people.
However, there were rumors of a price increase the next day. The price of the 64GB version of the S3 mobile phone in the second-hand market rose from 21,500 yuan to 23,000 yuan. However, this price increase was driven by traders in order to attract people to take over.
There are big brother-level players operating inside, because the profits are too great, and there was a capital market operating before.
When the benefits are great, the evil wind begins to blow randomly.
On July 25, a short video of about 20 seconds went viral on the Internet.
There was a fire in a factory, but there was no specific source.
However, there are rumors on the Internet that this is a production line of a supplier under Xingyu Technology, and someone online has revealed that this is the work of a competitor in the same industry.
Good guy!
This news immediately became a hot news on the Internet, and was followed, discussed and speculated by countless netizens.
For example, guess whether it is Apple, Xiaomi, etc.
The fire is not the point. The point is that it is rumored that a competitor did it.
The news has no source, and no one cares whether the source is reliable or not. Among the chaotic voices on the Internet, it is difficult for people to distinguish the true from the false. Moreover, it is possible to provide a coherent analysis in a small essay.
The products of Xingyu Technology are so successful that they almost monopolize 90% of the profits of the domestic mobile phone industry. They are jealous and jealous. Other manufacturers have their own motives.
Anyway, this short essay analyzes both nose and eyes.
It attracted a lot of attention from melon-eating netizens, and many melon-eating people who didn't know the truth were led into the rhythm. They began to speculate that those "friends" were doing good things, and some "star fans" were also led into the rhythm. Friends and businessmen criticized him verbally and writingly.
The news continued to ferment on the Internet. This incident also alarmed Qin Feng. Even Fang Hong was paying attention to the news.
At about 14:00 in the afternoon, in the CEO office of Xingyu Technology Headquarters, Qin Feng ordered his assistant: "Immediately call all the supply chain manufacturers under the company and find out as quickly as possible whether there is really a fire." Yes, which house had the fire? If not, refute the rumor immediately."
"clear!"
After the assistant left, Qin Feng thought without saying a word. He believed in his heart that the news was false. Friends and business colleagues would most likely not do such stupid things. Things like factory fires are usually self-directed and staged. , Samsung has done a lot of this kind of thing, including Xingyu Technology before.
But nothing is absolute and must be confirmed.
Whether it is true or false, it must be confirmed.
If true, the situation is dire.
If it is false, then you must quickly dispel the rumor.
Otherwise, the friends and business colleagues will be collectively dissatisfied with Xingyu Technology, which is obviously a discredit to the company. Although Qin Feng is not afraid of offending the friends and businessmen, he cannot be used as a knife by others in such an unexplained way.
…
(End of chapter)
