By suppressing the income statement through some reasonable means, the financial situation reflected is that the company's revenue is high but its profits are not high, and it is not very profitable. However, the company's development is still quite good, with rapid expansion and huge scale.
It just so happens that Qunxing Capital is currently labeled as a "prodigal" by many outsiders, so let's maintain this image.
At the end, Fang Hong looked at Tian Jiayi and said: "I estimate that Qin Feng has a funding gap of about 50 billion yuan, and set aside this fund to lend it to Xingyu Technology."
Tian Jiayi nodded.
At that time, Xingyu Technology will plan to issue bonds to the capital market to raise funds. The coupon rate of 12.5% is far higher than the market average, which is equivalent to a premium of fifty or sixty percentage points. There will definitely be a lot of financial institutions rushing to buy it. .
Under normal circumstances, no one would buy the bonds issued by a start-up company like Xingyu Technology that has been established for more than a year, and the amount is such a large amount. Basically, the company will be regarded as a scammer even if it goes public.
The reason why they rush to buy is because they know that Xingyu Technology is backed by Qunxing Capital. If Qunxing Capital is willing to guarantee it, they will definitely rush to buy it.
However, this kind of debt cannot be transferred to other financial institutions. It is just a process. In fact, it is directed to Qunxing Capital for financing. This 12.5 percentage point interest rate will not go to outsiders.
The current stock market conditions are not good, and the external market is not in a position to make large inflows and outflows. Qunxing Capital has so much liquidity on its books that it can’t be spent all at once. If it is left there to depreciate, it has to find a place to live. Just enter the bond market, and the coupon rate of 12.5% is also very profitable.
After the second half of the year, the A-share market will usher in a strong rebound in about half a year. At that time, the funds can be returned to the stock market.
Of course, it is impossible to get back all the money lent to Xingyu Technology in half a year, but Fang Hong has no intention of doing so. When the time comes, he will take the note and throw it into the capital market, and anyone who wants it can transfer it to other financial institutions that are willing to take it.
Stars Capital can also guarantee it. If Xingyu Technology cannot redeem it and come directly to Stars Capital, there will definitely be a lot of financial institutions willing to rush to take over the deal.
Wouldn't this liquidity be replaced? Then we can use the liquidity to enter the riskier stock market to gain higher returns, and at the same time, it will not hinder the development and operation of Xingyu Technology.
…
February is about to pass, and in the following March, what Fang Hong is most concerned about is undoubtedly the launch of Xingyu Technology's first product. This is a strategic investment project of Qunxing Capital, and it has the potential to become a trillion-level investment in the future. For a high-tech enterprise with a size of 100,000 yuan, the currency unit is not the RMB, but the US dollar.
After Qin Feng received RMB 5 billion in financing support from his father and many other resources, he immediately quickly adjusted the previously determined press conference, moving it forward from autumn to the end of spring.
All work was geared towards holding the press conference in advance. As for BYD OEM, Qin Feng personally flew over to discuss it. The latest agreement was reached at the speed of light. Of course, the confidentiality agreement was also raised to a new level.
Faced with the conditions offered by Xingyu Technology, BYD couldn't refuse at all. It was too much, the conditions were rich, and many of the contents of the agreement were beneficial to BYD.
For example, the two parties signed a long-term strategic cooperation agreement. From now on, Xingyu Technology's product manufacturing will be handed over to BYD. Not only has a huge order volume been given, but in order to allow BYD to expand its production line with confidence, Xingyu Technology promised that in the future, if the products Sales fell short of expectations and the expanded production line was forced to close. Xingyu Technology directly packaged and bought the production line at a 20% premium.
And there is no need to worry that Xingyu Technology has no money to buy it, because Qunxing Capital continues to play the role of a third-party guarantee. If BYD can’t trust Xingyu Technology, can it still trust Qunxing Capital, which is so poor that it only has money?
In short, although the production line can be expanded with confidence, all risks will be taken care of by Xingyu Technology. You don't have to bear it than Yadi, which is equivalent to making money without risk.
Moreover, the OEM profit margin is more than twice that of Apple's OEM for Foxconn. The key to Xingyu Technology's courage to give such high profit margins to downstream suppliers lies in the profit expectations of the company's products. This is the company's confidence and high profits. Advantages, the reason for being in the high-end market.
The profit margin of an iPhone has reached an astonishing 60% or more. As for Xingyu Technology's S1 mobile phone, as long as the current pricing market pays for it, the profit margin will not be low at all, even if it gives up more to upstream and downstream suppliers. The average profit margin is no less than 35%, while the profit margin of Fang Hong’s Xiaomi in his previous life was less than 5%. This is why Rebus wants to hit the high-end market.
Faced with this series of generous conditions that could not be refused, BYD reached a consensus on strategic cooperation with Xingyu Technology on the same day.
Although Xingyu Technology has extremely strict requirements on production capacity, and it is almost impossible to complete the shipment of its products in such a short period of time, BYD is also gritting its teeth and saying that its 24-hour operation around the clock will also be completed by the end of the year. Deliver products in sufficient quantity and all quality control is passed.
After finalizing the OEM matter, then came the establishment of channels. Qin Feng’s main channel strategy is to build offline direct stores, or to spend money to chase speed. The store prices in supermarkets are too lazy to argue, so they directly raise the prices and quickly finalize them. Come down and decorate quickly.
Qunxing Capital is also providing all aspects of resources to support. The sales team members, mainly store managers, can basically handle a direct-operated store by having a store manager, and let the store manager handle the rest.
It’s definitely too late to go to the talent market to recruit. Of course, recruitment is definitely going on, but in order to grab time, we have to rely on the help of the sponsor’s father.
Fang Hong's approach was very simple. He asked Hua Yu to solve the problem in one sentence. Hua Yu's solution was also very simple. He transferred talents from Huayang Group, that is, from its real estate sales team.
It seems that they have crossed over from the real estate industry to the smartphone industry, but they are both in sales. The connotation is the same, and they are all experts in the sales industry. They can get started quickly after a short training.
Qin Feng also had to admit that without the series of resources tilted by the funder's father, it would be almost impossible to adjust in such a short period of time. Many resources could be settled immediately without spending money.
If Xingyu Technology relies entirely on its own step-by-step development, it will never be able to succeed in two or three years, and this is still under smooth conditions.
Human resources alone take a lot of time, which is one of the reasons why start-up companies need to receive financing from investors. After introducing investors, they not only receive financing support, but also the support of a series of resources behind the investors.
With the help of the funder’s father in terms of funds, connections and other resources, things that originally took two or three years to be completed can be settled in just one or two months, and the efficiency has been directly increased by more than ten times. .
Entering mid-March, the publicity work for the launch of Xingyu Technology's first product has begun in full swing, and the product launch date is set for the afternoon of Thursday, March 25.
The intensity of publicity is largely determined by the amount of money spent. After receiving 5 billion financing support from the funder's father, Qin Feng was not stingy in publicity. In the days leading up to the product launch, advertisements were overwhelming. Publicity, TV stations, the Internet, online or offline are everywhere.
Many ordinary people were confused when they were "bombarded" by this advertisement for the first time.
Xingyu Technology? Never heard of it;
Making mobile phones? I have never heard of such a mobile phone manufacturer. I know about Nokia and Samsung, but Xingyu? I'm really unfamiliar with it. Even now, many consumers don't even know much about Apple. Apple's real success in the mainland only started with the iPhone 4. At present, Apple mobile phones are absolutely niche products in the mainland, and Nokia's Symbian is the mainstream.
People in the industry are also very curious, and have maintained a strong interest in Xingyu Technology's first product launch. This posture seems to be a big one, but when it really interests them, it is now such a big battle. When the time comes, it will be funny to drive high and go low.
And most people in the industry feel that Xingyu Technology is very likely to overturn. No matter what, it is a start-up company that has been established for more than a year. Even if it has unique skills, it should not be too amazing. Now it is singing such a high tune. At that time, it will definitely open high and go low.
But then again, colleagues in the industry were also extremely surprised by this. The scale of the battle was really huge. Those who didn’t know it thought it was some technology giant launching a blockbuster product. But when they looked closely, it turned out to be a startup that had been established less than two years ago. company.
Frankly speaking, peers are envious of this kind of resource allocation. They really can't believe how a startup company can have such generous resources, and they can't even understand that the funder behind it, Qunxing Capital, would actually provide such exaggerated resources. Whether it is a series of resources such as funds, connections, channels, etc., it can be said that it is tilted in all aspects.
As long as Xingyu Technology needs it, as long as Stars Capital can do it, we will definitely give it!
With such intensity, it is no exaggeration to say that he is a "son".
…
