Li Zhisheng: "Teacher, you can't say that."
“There is no precedent for holding offline competitions in the world, and we don’t know what will happen when the time comes.”
"It's not impossible that there will be a huge crowd at first, but then it will be deserted... Yes, the data shows that it won't be possible, but just like the explosion of ice city the year before last, there is no sign of it in the data."
His voice was sincere: "The market never says hello when it abandons people."
Zhao Ziluo smiled happily: "Lao Li, if Douyin pays this price, you can really go out and turn right... Niu Junda."
"Hey...hey! Teacher Kong Fang, it's just a joke!"
"150 million! What do you think?"
There was silence on the phone for two seconds.
The cadres at the scene wanted to get in!
But fortunately, Zhao Ziluo's voice sounded faintly two seconds later: "I don't like to talk nonsense, and you know that."
"Let me give you a thorough look."
"Thirty million, one-year live broadcast rights for the "God's Arrival" Global Challenge."
Li Zhisheng exclaimed: "Teacher, we want to broadcast exclusively!"
"And...it's a full live broadcast of the challenge!"
"Impossible!" Zhao Ziluo's voice also became serious: ""God's Arrival" 30 million! Only live broadcast rights! 5 million rebroadcast rights! Only signed for one year!"
"Other games will determine the signing bonus based on global popularity! Don't sign a game before the "God's Arrival" challenge is over!"
This is a sure sign that the "God's Arrival" Global Challenge will be a big hit!
None of the people present were fools, and it became clear to them as soon as they calculated it.
It seems that the price is several times lower, but it is obvious that Teacher Kong Fang is hinting to everyone - don’t sign for exclusives!
How many live streaming platforms are there in China? Media platform?
With a rough calculation, we can count ten well-known platforms, which is 300 million a year!
This is just the live broadcast rights!
The live broadcast cost tens of millions, but you don’t want the replay rights?
This is tens of millions again!
Don’t really think that this is small money. Don’t be led astray by the Internet. Tens of millions can already build a road!
Or add an extra park in front of your community!
Director Kong was also very moved when he heard that, 300 million... Now hospitals, subways... various departments are supported by the government! All need subsidies!
After hundreds of millions, it’s really a relief!
Moreover, this is only domestic!
What about abroad?
Don’t want to buy YouTube?
Facebook doesn’t buy it?
But...will Douyin agree to this price?
Everyone at the scene became anxious, staring at their mobile phones as if they were trying to dig a hole into it!
My heart was shouting: Promise! Agree quickly!
Li Zhisheng gritted his teeth: "Teacher, this is simply impossible!"
"The Global Challenge is a game entertainment, it can't be a star! Your... is already the first broadcast price of a small-production TV series!"
Zhao Ziluo: "It doesn't matter, the price is this. You can discuss it with your leader..."
Before he finished speaking, there was a knock on the door, and Niu Junda's voice came: "Teacher, people from the Jibing Yanjing branch are here."
"please."
There were footsteps and greetings. After everyone sat down, before Zhao Ziluo could say anything, a woman's voice rang out: "Teacher, I'd like to excuse you, but I came today to sign an agreement with the teacher for the national live broadcast and broadcast of the Global Challenge. .”
"Two hundred million! Exclusive live broadcast rights nationwide!"
"Forty million, national rebroadcast rights!"
Zi...this time, everyone in the audience took a breath.
Two hundred million... Ji Bing's words made their hearts beat faster!
"As expected of Ji Bing...he is really rich!" A cadre couldn't help but whisper.
But the shock goes beyond that!
Zhao Ziluo said: "Sorry, we will not sell the exclusive nationwide copyright this time. But we can sell the exclusive naming rights for 100 million."
In the conference room, everyone felt the muscles on their faces twitching.
One hundred million... one hundred million!
What is this concept?
Is the Asia-Pacific Music Festival popular?
The exclusive naming rights for the first session are only 100 million!
This is still based on the prototype of countless music programs!
With benchmarks, capital can see at a glance what role their advertising can play and where it can be positioned.
But you...this Global Challenge is a crab! No one has eaten it!
Dare you open your mouth to say 100 million? !
However, what’s even more dreamy lies behind!
"Can."
wtF? !
The leader of Jinchengtai almost stood up.
One hundred million...one touch of upper and lower lips and it's over?
"I'm not dreaming, am I?" A younger cadre couldn't help but swear: "Usually, our department applies for some funds, which can be hundreds of thousands or millions at most!"
In just a few words, 100 million is enough? !
They thought this was the climax.
But not yet!
Zhao Ziluo's voice continued: "Only "God's Coming", I mean, "God's Coming" Global Challenge, the exclusive naming rights are 100 million. Other games are not counted."
The woman's voice finally became unbearable: "This... what we mean is that the total sales of the four games represented by Jibing are 100 million."
"Impossible." Zhao Ziluo said directly: "Games have completely different meanings for Douyin and Jibing. Jibing wants to win four games for 300 million."
silence.
The woman finally said: "I need to consult the leader and I will give you an answer later, is that okay?"
"no problem."
Director Kong picked up the teacup and took a sip of tea.
Three hundred million... This was far beyond his psychological expectations!
He predicts that the first Global Challenge will be capped at 10 million!
As a result, Kong Fang directly asked for dozens of times the price!
And Jibing didn’t refuse even one word!
He didn't know that Zhao Ziluo had calculated this.
In 2018, LpL won the championship. In 2019, Station B won the exclusive three-year live broadcast rights of the LoL Global Challenge at a price of 800 million!
This means that apart from LpL’s official website, only station b can broadcast live in China.
He didn't ask for the exclusive live broadcast rights of 250 million a year, just because it was the first time and everyone was unsure.
In fact, the price he shouted was no longer high.
Don’t think that e-sports costs nothing.
As long as it is done, the transfer fee for a player will be tens of millions! The AcE Alliance can enjoy the commission!
How could the people in Blue Star know this?
Now they just think that the seller’s price is too dreamy! The buyer also felt like he was under a spell and refused to refuse!
"In addition, the live broadcast rights are 30 million and the replay rights are 5 million."
The woman was very serious: "If we purchase the live broadcast and replay rights, the teacher's theme song, the opening song, etc... I mean, does all the music in the competition also belong to the purchased copyright?"
"No, music can be used during a certain game. But the end of the game is another matter."
In the conference room, even the corners of Tao Yonghua's mouth twitched.
Old god, just agree to her!
It really doesn’t need to be so detailed!
He was afraid of scaring the other party away!
But the woman's voice came immediately: "I understand, this price is very acceptable. Our team will arrive soon and we will sign a contract with the teacher."
Li Zhisheng's disbelieving voice came: "Ms. Zhao, Ji Bing...agree?"
"Thirty million, without any verification of the rights to live broadcast the event?"
So magical!
Zhao Ziluo's smiling voice sounded: "Old Li, Ji Bing knows the goods."
"Douyin is not the same as it used to be. Don't be so picky about Sosou."
Li Zhisheng did not speak.
After chatting for a while, the call was finally hung up.
The moment he hung up, the whole place was in uproar!
"Six to seven billion...I did the math! At least more than 600 million!"
"A game can be sold for such a price when it is played offline and cannot be shown on TV. It is only played on online platforms at most? Oh my god... this world is so magical!"
"Everyone! Don't get too excited! Think about it, this is an event that can be held every year!"
"That's right! This is only the first year! One game costs RMB 700 million, six games... I can't even think about it! It's still an annual revenue! And... the follow-up will definitely get higher and higher!"
Kong Ju took a deep breath, pressed his hands, and finally suppressed the burning scene.
All the cadres' faces were a little red, and they looked at him with burning eyes.
He said without hesitation: "Immediately release the news! Jibing won the live broadcast rights for 30 million! The rebroadcast rights for 5 million! And negotiated the exclusive naming rights for 100 million!"
Once this news is sent out, the global media will have a benchmark!
There are at least twenty or thirty countries that are willing to broadcast live!
Calculate this...
Just counting 20 countries, that’s 600 million! Plus 100 million replay rights...
A "God's Arrival" global challenge, with a turnover of 700 million!
This doesn’t even count the players attracted!
What does the city government’s previous investment count? It doesn't even count in front of this huge sum of money!
"And...this is only the first game!"
Thinking of this, he was breathing heavily.
Six games.
Even if the subsequent games are not as popular as "God's Arrival", they can only sell one package for 10 million.
After total calculation, just by broadcasting and naming the live broadcast, we can earn more than one billion!
A new subway is half built!
What is political achievement?
This is a political achievement!
"You take over the follow-up work immediately! I will report to the leader immediately!"
…………
After seeing off the two representatives, Zhao Ziluo could finally relax.
etc!
After thinking about it, he immediately picked up the phone and dialed Li Wanjun's number.
"Brother Li, how is the production of "StarCraft" going? Didn't you say last time that you could take it out and watch it?"
Take this out to look at, not play with.
Instead, you can use it to make demonstration videos.
Li Wanjun's excited voice sounded: "CG has been completed, three minutes! It is the top level in China... no, Asia-Pacific!"
"The game screen can be used as a ten-minute demonstration!"
"Actually, the game is basically complete. We are in the process of thoroughly understanding the game, adding a story mode as you said, and testing the networking function."
very good……
Zhao Ziluo finally breathed a sigh of relief.
The only card he has left is the intelligent world.
"That should be enough, right?"
"Open up new industries, increase the revenue of the city government by billions, and perfectly meet the needs of education reform... The foundation is good enough. Jincheng cannot get investment in education reform, so I have done my best."
Of course, investment in education reform certainly goes beyond observation.
There are many more...such as Jincheng's policy on science and technology, its attraction to technology companies, the city's image, etc.
But these are none of his worries.
Once successful, this will also be a great political achievement!
Just waiting for the final decision at the end of the year!
