"We have also investigated the tourism market in Anxi. However, the reason why it can develop is that in addition to innovation, it also has a long historical and cultural heritage to support it. It also has convenient transportation and high reputation at home and abroad.
Compared with this, our side is much worse. Liu Wenming nodded and said to Wu Hao.
Wu Hao smiled and shook his head: "It will definitely not work if we want to completely copy the models of Anxi and Hangcheng. We don't have as good regional advantages, as good cultural tourism resources as they do, and we don't have as deep strength as others.
Therefore, if we want to revitalize the development of the tourism and cultural industry here, we still have to adapt to local conditions and showcase our regional and local characteristics and advantages. "
As he spoke, Wu Hao picked up the cup of hot tea that the beautiful tea artist had just brewed on the table, put it to his nose and smelled it gently, then took a sip and said with a smile: "Just like the mountain tea in our hometown, no matter it is The shape, color, aroma and taste of the tea leaves are comparable to those of famous teas, but what you get is not only the name, but also the accumulation of culture.
How to play this card well is not as simple as inviting one or two celebrities to shoot an advertisement.
It requires management, a long-term reputation and brand management. This method may not be as effective as hiring celebrity endorsements for advertising, but the reputation and brand accumulated are unmatched by these celebrity endorsements. "
For example, when our company first released a consumer-grade smart voice assistant, we were still a small and unknown company, and no one knew us. And other digital products and brands are also booming. How can we stand out among so many manufacturers? This is also the biggest problem before us.
"Looking for endorsements and advertising?" Wu Hao shook his head: "With our strength at that time, how could we defeat these giants.
So after analyzing the pros and cons of all plans, we finally decided to start directly with consumers. Through the most basic and important word-of-mouth marketing, open this gap and then stand out from it.
Especially now with the rapid development of Internet self-media, each of us can share our own life content at will, which has also accelerated the expansion of word-of-mouth marketing.
It is precisely because of this that we have become the world's largest intelligent voice system company in such a short period of time.
Of course, tourism cannot be compared with digital products, but the principles are the same.
As for how to create this kind of good reputation, you need to mobilize everyone to work together and seek common development. "
With that said, Wu Hao picked up the tea and drank it.
"Haha, it's well said. It's so clear that it makes people enlightened." Liu Guangming praised, and then said to Wu Hao: "As the saying goes, help people to the end and send them to the west. I said Mr. Jiang, You are a genius in business and a young entrepreneur. Can you help us come up with ideas from a business marketing perspective?
As the saying goes, it’s not just the true face of Mount Lu, it’s just that we are in this mountain. We are fans of the authorities. If you single it out, let’s help us analyze the staff from the perspective of bystanders.
I and the more than four million fellow villagers in our hometown would like to thank you. "
"No, no, please don't say that, I can't afford it." Wu Hao waved his hands repeatedly. Good guy, more than four million fellow villagers were moved out directly, how could he stand it?
"If you can afford it, if you can afford it, we will remember all those who have helped our hometown." Liu Guangming said with a smile.
Wu Hao couldn't shirk it when he saw this, so he thought for a while and then stretched out a finger towards Liu Guangming and said: "One hundred tons, are you willing to use one hundred tons of tea to make the mountain tea in our hometown famous and promote it?" go out."
Of course I am willing, not to mention one hundred tons, I am also willing to even two hundred tons. Liu Guangming replied immediately without hesitation.
"Okay, if that's the case, then prepare a hundred tons of tea to give away." Wu Hao said with a smile: "So tourists who come to our hometown can exchange tickets for some tourist attractions, or tickets for air tickets. A tael of tea."
"One hundred tons, one tael, this has to be sent to the Year of the Monkey and the Horse."
Wu Hao shook his head: "Not much, it can be given to two million people. But among these two million people, how many people will buy our tea. As long as one tenth can come back to buy our tea, Then it's worth it.
Not only that, the economic benefits created by the brand, word-of-mouth publicity, and actual tourism of these two million people far exceed the value generated by these one hundred tons of tea.
Of course, this is just an immature suggestion. You can use your imagination. "
"No, this suggestion is very feasible. We will convene a special meeting later to study and discuss this aspect." Liu Guangming nodded, and then changed the topic: "However, this alone can drive our hometown Tourism's role in promoting economic development is still a little too weak.
Our idea is to develop some high-tech industries in addition to tourism. You are an expert in this area, and Haoyu Technology is a well-known technology giant in the country and even the world. I wonder if you can give us some practical and operational suggestions in this area.
In addition, the people in our hometown also hope to bring a golden phoenix like Haoyu Technology back to our hometown. "
coming! Wu Hao smiled bitterly in his heart. Sure enough, it was because of him.
Thinking of this, he picked up the tea cup and took a sip, then glanced at Liu Guangming and said with a smile: "Secretary Liu, to be honest, I knew you would say this, but I was also quite afraid that you would say this. of."
Liu Guangming said with a slightly apologetic smile: "It's okay if you don't speak up. After all, more than four million people in the city are waiting for me and looking forward to it."
Wu Hao shook his head when he heard this: "As you know, Haoyu Technology is a technology company.
Technology-intensive, talent-intensive, and capital-intensive, these are the three major characteristics of technology companies. Only when these three factors work together can a qualified technology company be created.
Our hometown is located in a remote area, far away from central urban agglomerations, and the market is small, resulting in serious brain drain. How can we accommodate such technology companies?
I won’t talk about these aspects. Now we at Haoyu Technology have a total of nearly 40,000 employees. Regardless of other things, just say that these 40,000 people have poured in here all at once. Can our small city handle it?
If nothing else, let me ask: Do we have 40,000 standard hotel rooms in our city to accommodate these people? "
Hearing Wu Hao's words, Liu Guangming opened his mouth, but in the end, he shook his head and sighed.
