Compared with ordinary experiencers, a group of reviewers also racked their brains to get first-hand test data.
However, the official experience stores of major offline brands of Haoyu Technology have never opened any priority channels for these reviewers, so they must wait in line like ordinary experiencers if they want to review, and there are also time limits.
This has made a lot of so-called evaluation experts complain, but there is no way, who made these products popular now, so in order to gain popularity, they must come out for evaluation as soon as possible no matter how inconvenient it is.
As these reviews come out one after another, the popularity of these products has increased again, and they have even been at the top of the hot search list for several days.
Especially some advanced innovative products and technologies, such as the five-meter distance wireless remote charging technology that charges like a WiFi connection, as well as transparent tablets, this modular and splicable smart screen, and even smart AR sunglasses and game controllers.
Each product has attracted a large number of followers, and the topics it has triggered have not only been in the technology and digital circles, but also extended to many circles. Even some mainstream media have reported on the theme of technological innovation leading social development.
For Wu Hao and others, such continued popularity is naturally what they want to see, because it is equivalent to free advertising.
Because of this popularity, their pre-sale orders have also increased in recent days. On the first day after pre-sales started, orders soared to more than 2 million orders. On the second day, pre-sales volume also reached more than 200 orders, and even approached 3 million orders on the third day. On the fourth day, there was a blowout, reaching 3.5 million orders.
Such a hot pre-sale situation filled the entire company with an atmosphere of joy, and Zhang Jun and the others were even more happy.
Especially Zhang Jun, although his weight loss has initially shown results, the fat on his face has not decreased at all. When he smiles, he looks like a Maitreya.
Even Wu Hao had a smile on his face when faced with such pre-sale results.
Although he had remained relatively calm when faced with S Star and Corn products before, to be honest, he was still a little worried inside.
S Star is overseas, and Maize is a very strong opponent domestically. This joint double-teaming from inside and outside made many people shake their heads. It is even believed that Wu Hao and others will gradually lose their market position under such encirclement, and more seriously, they may eventually collapse like the first few smartphone companies.
Such a strong pre-sale performance this time can be said to have given them a shot in the arm. Not only did it re-establish the confidence of the employees in the company, but it also demonstrated their strength to the outside world.
Having technology means being able to do something, which is something that companies marketing under the guise of technology cannot do.
Haoyu Technology relies on technology to make its fortune, and it has always focused on technology first. Throughout each of their press conferences and new products, they are all based on new technologies.
This has been deeply rooted in the hearts of the people, and some technology enthusiasts even said that Haoyu Technology's annual new product launch conference is definitely one of the few new product launch conferences worth looking forward to each year, and it is also the most informative conference.
Different from the general manufacturer conference, a function can be talked about for more than half an hour or even more than an hour. In Haoyu Technology's press conference, only the key technical aspects were explained, and the rest was basically passed over quickly.
Moreover, new technologies account for a high proportion of new products. Each new product has its own unique features, rather than being a matryoshka doll with a new shell just for marketing.
There are even so-called industry insiders who criticize Wu Hao for not knowing how to market. In their view, these technologies are enough to release several generations of products, which can lead to higher profits.
In this regard, Wu Hao and the others just laughed it off. It seems that this will lead to higher profits, but it will lose user reputation. Moreover, such fast-food products basically become electronic waste after half a year or a year. But good products can be used for a long time, just like fruits. Fruit 4 and Fruit 6 back then are still used by people today.
Of course, the marketing methods of both parties are also different. These companies only rely on selling products for marketing, or at best advertising. Wu Hao and the others have formed an ecological chain specifically to sell value-added services.
In fact, as more and more users use Haoyu Technology's products, the scale of the entire ecological service chain is getting larger and larger, and the output value of value-added services is getting higher and higher.
Although you won’t get more benefits in the short term like new products, it is a long-term process. The earliest smart voice assistant released to them is still bringing them very generous profits every month.
That's why Wu Hao and others put so many technologies on one product, the purpose is to attract consumers to buy. As long as you purchase, you are a potential customer of our value-added services, and there will always be an opportunity to purchase value-added services.
Generally speaking, the so-called value-added services are just some optimization functions superimposed on ordinary services.
For example, in the previous intelligent voice assistant, the basic service only had two male and female voices to choose from. This voice did not affect the use of the intelligent voice assistant.
As for value-added services, you can choose more voice types, such as sweet, crisp, soft, pleasant, etc. in female voices. The male voice is rich and magnetic. There are also voices of different ages, such as the elderly, children, and even the voices of virtual characters in some movies and TV series, etc.
Users are free to choose and buy according to their own preferences. If you don't want to spend money, ordinary voices can also be used.
This is similar to the skins in the game. Ordinary skins do not affect game play, but good-looking skins look more comfortable. Of course, the skins in some games secretly add attributes to characters or props, which is another story.
Under normal circumstances, users will not take the initiative to purchase these value-added services. So it’s time to adopt a marketing strategy. The simplest way is to give away trial services for free.
For example, the related value-added services in these products are generally provided free of charge for one to three months after purchase. In this way, users will also choose to use value-added services because they are free.
When the free period is up, users will feel very awkward returning to the regular version, so they will choose to renew again to use value-added services.
There is no going back, this is the heartfelt voice of many users. Wu Hao's background monitoring data also shows that basically 85% of users will choose to pay for renewal after experiencing the value-added services.
Among the 85% of users, about 80% of users chose to become long-term annual fee users again in order to enjoy the annual fee discount.
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