Wu Hao didn't pay much attention to S Star's new product launch conference. On the contrary, people around him, such as Zhang Jun, Zou Xiaodong and the company's employees were more concerned. Even Lin Wei made a special trip to watch the press conference live and was very concerned about this matter.
In their view, this is the first AR glasses besides their products, and it is also a major international manufacturer. It will definitely have an impact on the sales of their products and even pose a threat.
Therefore, if you know yourself and your enemy, you can win a hundred battles. There is nothing wrong with them paying so much attention to the products of their peers, but in Wu Hao's opinion, they are a little too nervous.
For him, even if he doesn't pay attention, this information will be continuously transmitted to him.
Sure enough, just after the S Star press conference, Zhang Jun hurriedly held a seminar related to the S Star product. As for Wu Hao, he also participated in the meeting remotely through video conferencing.
First of all, it is a detailed introduction of S Star products. This aspect was preached by Marketing Director Huang Zhihua, and the technical department provided supplementary information.
Judging from the products released by S Star this time, they are still very good. First of all, the appearance is very fashionable, a bit like brand-name glasses. Moreover, S Star itself is relatively strong in screen display technology, so this time it is also equipped with an OLED transparent screen for their first AR glasses.
According to the press conference, this screen uses a variety of cutting-edge technologies and has three characteristics: high definition, high refresh rate, and high light transmittance.
At the launch site, Wu Hao also listed the screen parameters of Wu Hao’s smart AR glasses and introduced them selectively.
For example, they did not introduce that the screen used by Wu Hao’s smart AR glasses is ultra-high definition, ultra-high refresh rate, ultra-high light transmittance and other features. Instead, it captured the characteristics of OLED and LCD screens, boasted about the excellence of OLED screens, and claimed that it would be the best transparent screen in the world.
Secondly, in terms of battery, because Wu Hao and their new lithium batteries were not available, S Star equipped it with a large 600 mAh battery. Judging from the battery energy storage size, it is similar to the battery used by Wu Hao and others in smart AR glasses.
It’s just that the size and weight are a lot larger. For this reason, S Star has equipped their AR glasses with a pair of large temples, which looks slightly bulky.
Like Wu Hao and others, S Star has two host forms. One is a smart glasses case, which perfectly integrates the host and glasses case, and can retract and recharge the glasses. The other micro-host also adopts the same approach as Wu Hao and others, focusing on being lightweight and compact, without much innovation.
Then there are some other accessories, such as lenses, there is not much difference, everyone is at the same level. After all, everyone is buying someone else’s lens, so there is no gap. The same goes for some hardware devices in glasses, and even S Star has some slight advantages in this regard.
Especially in terms of some chips, Wu Hao and the others are naturally no match for S Star. In terms of processors, this time S Star used a flagship processor developed by them, which has excellent performance. Wu Hao and others who purchase other people's new products are naturally no match.
The next step is the system. This time, the S Star AR glasses are the first AR glasses to use the Android system, so this system has attracted much attention from the outside world.
Judging from some of the data displayed, it seems that nothing can be seen, and it is not much different from the Android system of ordinary mobile phones. It's just that the interface has been changed, and S Star has been specially optimized.
Although all kinds of data sound gorgeous, you don’t know whether this thing is good or bad without first-hand experience.
In terms of other functions, such as the intelligent object recognition in Wu Hao’s smart AR glasses and virtual projection technology, S Star has also launched alternative products for these two technologies.
There is actually nothing special about these two technologies, and there are some similar technologies on the market. It's just that Wu Hao and the others have raised the level of these two technologies to a very high level, so now their products are the benchmark, and other products released later will be based on this.
For example, in terms of intelligent object recognition demonstrated by S Star, the response speed and accuracy are obviously not as good as Wu Hao and others, and they are not smart enough, and are prone to problems such as misrecognizing targets.
Secondly, in terms of virtual projection, Wu Hao and the others use active virtual projection technology, while S Star uses passive virtual projection technology.
Although the superior performance of this technology was boasted at the press conference, it still cannot change a practical problem, that is, the mobile phone cannot load all those AR projections at once.
For example, when wearing Wu Hao's smart AR glasses, as long as a virtual projection device is installed, the area covered by the signal can basically be seen wherever you go, and you will not notice the loading process at all.
But this one from S Star doesn’t work. It needs to continuously identify the scene, then download and load some edited AR projections based on the scene, so the speed is relatively slow.
As usual, after the press conference, S-Star or other mobile phones and mobile devices, and even electronic and digital equipment manufacturers will give special machines to some reporters, some big V bloggers and some media for evaluation and display promotion.
But this time S Star did not. Instead, they followed Wu Hao's example and conducted a brief media experience session in the new product experience hall after the press conference.
Judging from the media experience, it is generally good, and it would be damned if an experience like this could have negative reviews.
Of course, there are also overturns. For example, a foreign technology evaluation self-media, after participating in the experience event, bluntly said that the system and experience of this device are not at the same level as Wu Hao's smart AR assistant.
Although the video was deleted by the self-media blogger just four hours after it went online, the impact could not be eliminated.
However, this little voice was soon drowned out by the tide of mattress marketing, and it could not make much waves.
As for the foreign media, everyone is touting this product, and there are all kinds of praises, especially some domestic media, which are blowing it to the universe.
In China, it is not as enthusiastic as abroad, but it has still received a lot of attention. Especially in recent years, due to the strong impact of domestic mobile phone brands, S Star's domestic market share has almost dropped to a freezing point, and it may even withdraw from the market at any time.
Faced with such a huge consumer market, how could S Star give up so easily. In the past, it was because there were many domestic mobile phone brands and competition was fierce, so they had no chance. But now, Wu Hao is the only one in the country, while other manufacturers' products are still under development.
Therefore, S Star plans to take advantage of this gap and then forcefully enter the domestic market, vowing to regain the market they once went to.
Therefore, S Star has also strengthened its domestic marketing efforts this time, and its purpose is self-evident.
