Xiang Nan then sent someone to talk to Blizzard about purchasing IP.
But Blizzard's appetite is much greater than Xiang Nan thought. They do not agree to sell the IP, but hope to cooperate with Universal Pictures to jointly develop the Warcraft movie project.
In fact, Blizzard Entertainment began planning a Warcraft movie project as early as 2006. At that time, it happened to be the fantasy movie craze set off by "The Lord of the Rings".
Blizzard felt that the "Warcraft" it had in hand was also a fantasy theme and was very suitable for adapting into a movie, so it started preparations.
Originally, it was planned that the film would be completed within one or two years, and that the film would be shot during the first Orc War, when Gul'dan activates the Dark Portal and leads the Orc army to invade Azeroth.
Because Blizzard was already planning to launch the expansion pack "The Burning Crusade" at the time, the movie and the game coincided with each other and promoted each other.
But what Blizzard didn't expect was that adapting Warcraft into a movie would be much more difficult than they thought. The script alone had to be revised countless times, and the directors were changed again and again, and several of them were still unsatisfactory.
Therefore, it has been delayed. Until now, "World of Warcraft" has released the third expansion pack "Catastrophe", and the "Warcraft" movie has not yet been released.
Therefore, Blizzard is also very anxious. It just so happened that Universal Pictures also wanted to make a Warcraft movie, so it wanted to take advantage of Universal Pictures' production capabilities to make its own movie.
This trick is also called [Borrowing a Chicken to Lay Eggs].
…
Xiang Nan naturally disagreed with this.
It is said that when there are too many people, there will be chaos, when there are too many dragons, there will be drought, and when there are too many hens, they will not be able to lay eggs.
Universal Pictures and Blizzard Entertainment are cooperating in filming, which has many challenges. The final result may only be that the two parties are restraining each other and fighting for control, which will seriously slow down the film's production progress.
Blizzard makes its own movies and hasn't even finished writing the script in five years. If it really cooperates with it, I'm afraid it will have to wait another five years. Therefore, Xiang Nan rejected Blizzard's proposal to cooperate, but he also took a step back and allowed Blizzard to participate in film investment and sharing, but not in production.
Blizzard rejected Xiang Nan's proposal.
Because the purpose of their participation in the production is to prevent the film company from magically changing the plot and destroying the characters in the game. After all, almost none of those games-turned-movies are not crotch-inducing.
The plots and characters of the "Resident Evil" series, "Life and Death Fighting", "Street Fighter: The Legend of Chun-Li", etc. have all been modified, and some are even completely irrelevant to the original work, so Blizzard does not want to let go completely.
Secondly, Blizzard has long had the idea of adapting its IP into film and television dramas, but it lacks relevant production experience, so it hopes to cooperate with film companies to make films and learn film and television drama production techniques from its teachers.
After you learn the technology, you can kick your partners away and develop your own films and TV series. Like the "Diablo" series and the "StarCraft" series, once successfully adapted, they may bring huge returns.
Therefore, Xiang Nan only asked them to invest money and participate in the sharing, which would not satisfy its appetite.
Because the opinions of both parties could not be unified, the plan to adapt "Warcraft" could only fail.
…
However, the news that Universal Pictures intends to adapt "Warcraft" and invite Peter Jackson to be the director still arouses the expectations of thousands of "World of Warcraft" fans after it spread.
First of all, Universal Pictures is the most powerful film company in Hollywood. It has too many successful cases and has established the audience's confidence in it.
If it were another film company making "Warcraft", the audience would be worried about whether it had the strength to do it. But everyone has confidence in Universal Pictures.
Secondly, Peter Jackson has also established a unique position in the field of fantasy themes with his "Lord of the Rings" trilogy and "The Hobbit" trilogy.
Although the reputation of the "Hobbit" trilogy has declined somewhat, he is still the most outstanding director in the fantasy genre. Therefore, many game fans think it is feasible for him to adapt "Warcraft".
Furthermore, news about Blizzard's adaptation of a Warcraft movie has been circulating for five years. Until now, not to mention the movie, not even a shadow of the script has been seen, so fans can't wait.
Therefore, everyone hopes that the cooperation will be successful.
But unexpectedly, in the end, the cooperation broke down.
This makes many game fans sad.
…
Xiang Nan was also very depressed when he failed to get the rights to adapt Warcraft.
After all, he was a loyal player of "World of Warcraft", so being able to adapt this movie is also a good thing for him.
It's a pity that it's useless to say anything now.
He then found some fantasy themes for reference to Peter Jackson, such as the "Conan the Barbarian" series, the "Dungeons and Dragons" series, the "Song of Ice and Fire" series, etc.
These fantasy themes are all classic and have had a large number of fans. But after Peter Jackson watched it, he didn't have any urge to shoot it.
So Xiang Nan had no choice but to give up. However, he knew that the "Warcraft" movie that Blizzard later tinkered with was not a success, so if he wants to adapt the Warcraft movie, there is no chance.
…
In November, the movie released is Teenage Mutant Ninja Turtles.
This movie stars Megan Fox, and few other actors appear, so they basically use third- and fourth-tier small-time actors. Therefore, the cost is very low, only 60 million US dollars.
But because the pay was low, nearly $50 million was spent on film production, so it was actually equivalent to a $100 million investment in a star-studded commercial blockbuster.
The original "Teenage Mutant Ninja Turtles" was released in 2014 with a total investment of US$120 million and a global box office of more than US$400 million. Therefore, Paramount Pictures released the sequel "Teenage Mutant Ninja Turtles 2" the following year: "Breaking out of the shadow".
That sequel invested US$130 million, but the global box office only left US$230 million, causing Paramount to lose at least US$100 million. Therefore, Paramount finally announced the cancellation of the "Teenage Mutant Ninja Turtles 3" project.
Xiang Nan knows why Paramount's version of "Teenage Mutant Ninja Turtles" failed.
On the one hand, it’s because the story is old and too routine. The story routine is actually not a problem, but you need to know how to put old wine in new bottles and repackage old stories.
For example, the story of Cinderella is very cliche, but it was made into a story about a domineering president falling in love with me, which is a new experience for the audience; the story of Disney princesses is also very old, but after adding female inspirational elements, the princess suddenly became a strong and independent one. , a female representative who no longer needed a prince to save her, so she was welcomed by the audience again.
Therefore, the story is not afraid of being old, the key is to know how to adapt, and Paramount loses on this point.
On the one hand, Paramount's version of "Teenage Mutant Ninja Turtles" is too ugly. It's not as cute as the comic version, but looks scary. This is also a dissuasion item for the audience.
After all, this is a world that values looks. Even a superhero like the Hulk who doesn't care about looks is actually quite handsome.
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