Because TVB has inertial ratings, people in Hong Kong have preferred TVB TV stations for decades. Therefore, after the wireless station's program was launched, it quickly snatched back the ratings.
Although ATV has tried their best, their capabilities are limited, so they still cannot beat TVB in ratings.
This is actually not surprising. In the past, every time ATV changed owners, it would rise for a while. Then TVB will respond tit for tat and push back ATV's ratings.
Just like Facebook, after other small companies have made achievements, they start to crazily copy those companies' products. Because it has higher financial resources, wider channels and more talent reserves, it can often succeed and crowd out small companies with nowhere to go.
Naturally, Xiang Nan couldn't let TVB dominate, so he quickly came up with new program ideas.
One is "Grandpas Over Flowers", which tells the story of a young man taking a group of old men on a trip; the other is "Invincible Youth", which tells the story of a group of young girls going to the countryside to farm and become self-sufficient.
"Grandpas Over Flowers" was a program first broadcast by South Korea's TVN TV station in 2013. It was very popular after its launch, and "Sisters Over Flowers" was released later.
The biggest attraction of this variety show is the differences and integration between the elderly and the younger generation. This is a process of traveling, a process of tempering, and a process of healing.
"Invincible Youth" is a reality show launched by KBS in 2009. The main attraction is the embarrassment of the glamorous actresses on the stage when they go to the countryside to do farm work.
Because these two programs are reality shows, the production costs will soar exponentially compared to studio variety shows.
For example, during the recording of "Where Are We Going, Dad", forty or fifty cameras were used, and the entire crew consisted of two to three hundred people. Coupled with post-production costs and celebrity commissions, which account for the largest share, the production cost of one phase reaches tens of millions of yuan.
Therefore, TVB may not be able to support such a high-cost variety show. But for Xiang Nan, this investment is nothing.
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After ATV got Xiang Nan's plan, he was also shocked by his whimsical ideas.
On the one hand, both programs are indeed very creative. But on the other hand, the investment in these two programs is really huge.
Taking the program team to travel abroad, even if it is extremely streamlined, requires a team of at least thirty people. When thirty people travel overseas, the airfare alone is a lot of money. In addition to accommodation fees, catering fees, transportation fees... recording a program will cost at least tens of millions of Hong Kong dollars. It is really too luxurious.
Taking the program crew to the countryside to do farm work is also a huge investment. There are seven or eight young and beautiful female artists, each of whom needs two cameramen, plus director, makeup, lighting, props... It can be said that the cost of recording a program is hundreds of thousands of Hong Kong dollars.
In comparison, if it is a variety show shot in a studio, it will probably cost tens of thousands to hundreds of thousands of Hong Kong dollars. Therefore, I have to say that Xiang Nan is really generous.
Subsequently, the filming of two variety shows, "Grandpas Over Flowers" and "Invincible Youth" began.
The cast of "Grandpas Over Flowers" is very strong. The four grandfathers are Dong Piao, Wu Yaohan, Zeng Chang and Xie Xian. All four are in their sixties. They are well-known and popular with the audience, and their personalities, temperaments, and hobbies are very good. There is a big difference, I believe there will be a lot of sparks.
The young man who serves as the porter is Chen Qitai, who is a niche student that ATV is currently promoting. Born in Canada, graduated from the Department of Economics at Carleton University, speaks English and is smart.
Moreover, he has also worked as a host, emcee, etc. Now he is working as a porter, so it is natural for him to accompany his four grandfathers out for fun.
The first stop of "Grandpas Over Flowers"'s trip is the United Kingdom, and then they will go to France, Germany, Italy, the Netherlands and other places to explore different customs and customs across Europe.
After receiving the invitation to this show, several old men and Chen Qitai were very excited.
On the one hand, you can travel at public expense, and on the other hand, you can appear on TV. It is really the best of both worlds.
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The cast of "Invincible Youth" is also very strong, and they are all the stars that ATV is currently supporting, such as Gillian Chung, Sit Kai-chi, Wu Dingxin, Chen Ziyao, Tang Shiyong and so on.
When they heard that they were going to the countryside to do farm work, they couldn't help but grimace. They didn't expect that they were greedy and came to work in the TV station. But I didn't expect that I would end up going to the countryside to do farm work, so I couldn't figure it out for a while.
"Producer, do you really want to go to the countryside to do farm work? Can you not go?" they asked very unhappily.
"Oh, don't be ignorant of your blessings. You must know that this show was planned by Mr. Ning himself. He has been in the industry for so many years, have you ever seen him fail?
Actresses go to the countryside to do farm work. Such a great idea. I want to watch this show. If you can star in it, are you still worried about becoming famous? Once you become famous, you will have everything.
Why are you so aggrieved? Are you unwilling to play the role of a village girl in a TV series? Not all are the same. "The producer scolded.
After hearing what she said, the girls immediately woke up. Not only did they no longer protest, but they all smiled and said, "Thank you, producer~"
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Xiang Nan returns to Hollywood in November.
At this time, Universal Pictures was releasing "Dead Man".
This is a horror film that tells the story of a group of people who were lucky enough to escape a plane crash. In the following period, they encountered unexpected disasters and died violently.
Unlike other European and American horror films that emphasize gore and violence, "Death Comes" has almost no violent and bloody scenes. The victims inside basically died of various coincidences.
But these coincidences can also happen in the real world, so the audience feels particularly involved when watching them.
Therefore, the film received very good reputation and box office, with a box office of US$58 million in North America and US$110 million worldwide.
Compared with the investment of 23 million US dollars, this result can be said to be quite good. Therefore, "Death Comes 2" will be arranged immediately.
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Also released in the same month is the fantasy action film "Iron Fist".
The film stars Matt Damon and tells the story of the creation of the superhero Iron Fist. In this movie, his main opponent is Sabre-toothed Tiger, also known as Sabre-toothed Tiger in X-Men.
The purpose of introducing Sabertooth Tiger is also to attract the X-Men. In this case, The Defenders and X-Men will be released one after another. In this way, it is easier for the audience to become familiar with the characters. Moreover, setting up foreshadowing in advance can also improve the audience’s enjoyment of watching the movie.
The highlight of this movie is mainly kung fu versus supernatural powers. In order to fight beautifully, Matt Damon received three months of martial arts training before filming this movie. Although he didn't practice very well, he at least put on a decent posture, so it still looks good. of.
In the end, "Iron Fist" was also very successful, with a North American box office of 150 million US dollars and a global box office of nearly 300 million US dollars. Compared with the investment of 60 million US dollars, it is already very good.
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