The third priority is to invest heavily in building a film and television base in eastern Guangdong.
In this way, ATV's future TV series can be shot at the film and television base instead of borrowing scenes from everywhere.
You must know that the reason why Hong Kong dramas are always criticized for being petty is because the filming is too perfunctory. A waterfall is made of plastic sheet, dozens of people act as an army of tens of millions, a villa is used by dozens of rich people...
Now the audience can tolerate watching these dramas, but in a few years, after the rise of mainland film and television dramas, there will be no market for Hong Kong dramas. So if you want to be popular, you have to put more effort into quality.
And an exquisite film and television base is essential.
…
As soon as Xiang Nansan put the fire down, the fire was so intense that ATV felt as if it had been injected with chicken blood. Everyone was in high spirits and beaming with joy, thinking that ATV had finally had a good life.
Wireless executives were a little nervous. After all, each of Xiang Nan's three fires was burning brightly. Under his leadership, perhaps ATV will truly create a ratings miracle and overwhelm TVB.
As for Wireless's mid-level and lower-level employees, they are all looking forward to whether ATV will poach Wireless as aggressively as before. You must know that every time ATV changed owners before, it would poach TVB employees.
From producers to screenwriters, from superstars to minor celebrities, they all are hired. And every time it poaches people, the salary of wireless employees will increase. So they are all looking forward to it.
But to their disappointment, ATV did not recruit talents from TVB, but instead recruited talents from the film industry.
Many stars in the film industry have gone to ATV to film. For example, Yuen Biao, Sammo Hung, Chi-Lin Kwan, Liming, Aaron Kwok, Hong Xin, Wen Bixia, etc.
In addition, directors such as Chen Jiashang, Wang Jing, Er Dongsheng, Chen Kexin, Huang Baiming, and Lam Chaoxian, as well as well-known screenwriters such as Qiu Gangjian, Luo Qirui, An Xi, Du Guowei, etc., also serve ATV.
With the joining of these filmmakers, the quality of ATV's TV dramas has suddenly improved a lot.
After all, when filmmakers make TV series, the kind of images, rhythm, and texture cannot be matched by TV series directors.
TVB's TV series can outperform ATV's because a large number of filmmakers joined the TVB when it first launched.
For example, Simon Sham, Xie Xian, Wang Tianlin, Chen Honglie, Guan Haishan, Hu Feng, Luo Lan, Li Xiangqin and others were all stars and directors in the Cantonese film era. So with them joining the cast, TVB TV series will naturally be good to watch.
And the reason why these people in the film industry give so much face is not all because of Xiang Nan. In recent years, Hollywood movies have become more and more popular, and Hong Kong movies have been outperformed in Southeast Asia, with their market share falling again and again.
If Xiang Nan hadn't used Universal Pictures' channels to distribute Hong Kong films, there would probably be no market for Hong Kong films now. Therefore, these filmmakers are naturally grateful and willing to work and contribute to the development of ATV.
And even if they are just guest appearances and supporting, they are still a big help to ATV. At least ATV's momentum has increased.
…
Back to Hollywood.
In April, May, and June, the best-selling movie was always "Titanic", and no movie could knock it off the weekly top spot.
This also caused other movies to be afraid to be released, for fear of becoming cannon fodder for "Titanic". Until July, Universal Pictures began to release "The Matrix" starring Xiang Nan.
This extremely cool, imaginative, and unprecedented science fiction action film shocked the film industry as soon as it came out.
Never before have people seen a film like this, so imaginative, so ground-breaking, making the entire audience scream.
The New York Times called it "a dazzling and original visual adventure."
The Los Angeles Times commented, "This is like an animated but three-dimensional movie scene. Science fiction fans will not want to miss every second of the film."
"The Washington Post" commented, "This is a release and a transformation of energy. The film will ignite you and make you dazzled and dizzy."
The audience even commented that "this is the best science fiction film I have ever seen."
Therefore, after this movie was released, it was extremely popular at the box office and quickly pushed "Titanic" out of the top spot in the weekly box office rankings. However, "Titanic" still ranked second and did not fall too much.
In the end, "The Matrix" took in a box office of US$250 million in North America and a global box office of US$600 million. Although not as good as "Titanic", it is still the highest-grossing movie of the summer.
…
After "The Matrix", "Jurassic Park 2" directed by Chris Columbus also officially met the audience.
The film started shooting two years ago, but it took a little longer because of the use of more advanced special effects technology. Otherwise, it should have been released last year.
Fortunately, this delay is worth it. The more gorgeous special effects make the dinosaurs more vivid and real, and also bring more freshness to the audience.
Coupled with the residual power of "Jurassic Park 1", "Jurassic Park 2" finally had a box office of 220 million US dollars in North America and nearly 500 million US dollars in global box office. It was another box office hit.
…
After that, several commercial blockbusters were released in succession, including "Broken Arrow" in September, "Ransom" in October, "The Island" in November, and "Air Force One" in December, stimulating the film market in the second half of the year. of great prosperity.
Looking at it, in the weekly box office rankings, the champion is always Universal Pictures. Movies from other companies are often ranked below two or three.
Such achievements make the industry both envious and jealous. In the first half of the year, "Titanic" had already defeated them.
Unexpectedly, Xiang Nan would be even more ruthless in the second half of the year, releasing six blockbusters in a row, with new films every month, and each new film was both a success and a hit. How could one not be envious of such a high yield and such a refined yield?
"Is Charles really the god of movies? Otherwise, why are his movies so beautiful and so popular?"
"For movies like "Titanic," "The Matrix," and "Jurassic Park," it's a joke that a film company can only produce one movie a year. Xiang Nan produces at least six or seven movies a year, which is simply amazing. !”
"It is said that Universal Pictures still has two sci-fi blockbusters "Men in Black" and "Independence Day" that have not been released yet. I really can't imagine what kind of structure his brain has and how he can come up with so many good stories?"
Everyone in the industry lamented that in 1998, they were suppressed by Xiang Nan.
As for the audience, they were very excited. In the second half of this year, they watched six blockbusters in a row. Each one was so exciting and interesting that they all felt that the movie tickets were well spent.
And so many good movies have enriched their entertainment life, making them naturally very happy and satisfied. It has also gradually become everyone's consensus in Hollywood that "a global production must be a high-quality product".
This has greatly improved the box office appeal of Universal Pictures movies.
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