The movie released in July is "Lethal Weapon 3" starring Xiang Nan, Daniel Groff and Halle Berry.
This is the final chapter of the "Lethal Weapon" series, telling the story of Martin and Roger being involved in an arms theft case, and thus fighting a criminal group led by corrupt Sheriff Jack Teves.
Because the enemy came from within and was their immediate boss, Martin and Rogge faced greater crises and more dangers, and they narrowly escaped death several times. But it is also true that the joy of victory is also particularly sweet.
Moreover, Halle Berry's role in this film has also greatly increased. In the first two films, she only appeared as a supporting role, and her role was not that important.
In this film, she was promoted to the lead female role. While her role in the film increased greatly, her relationship with Xiang Nan also developed. The end of the movie is the wedding ceremony between her and Xiang Nan, which is a perfect ending to this series of movies.
"Lethal Weapon 3" became a hit at the box office after its release, with a box office of US$180 million in North America and US$420 million globally, once again proving Xiang Nan's box office appeal.
With this film, Halle Berry once again took the crown of the most box-office-charging African-American actress from Whoopi Goldberg.
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In August, the movie released by Universal Pictures was "Jumping Hill" starring Sylvester Stallone.
Entering the 1990s, Stallone's stardom was in decline.
The movies he stars in rarely rank among the top ten in the annual box office rankings.
In 1990, his most popular work "Rocky V" had a North American box office of only 40 million US dollars; in 1991, he starred in "Finger Dragon", which cost 35 million US dollars and the North American box office was only 2,000 US dollars. 8 million U.S. dollars; in 1992, he starred in "Mother and Son", which cost 40 million U.S. dollars. The North American box office was only 28 million U.S. dollars, and the global box office was only over 70 million U.S. dollars...
Moreover, "Mother and Son" was shortlisted for several awards including Best Picture and Best Screenplay at the Golden Raspberry Awards, which shows that Stallone has lost the favor of the audience.
This is partly because his acting style remains the same all year round, leaving the audience with a lack of freshness.
When Arnold Schwarzenegger started filming movies such as "Mouse and Dragons" and "Kindergarten Cop" and tried to blend action and comedy, Stallone was still repeating his previous acting routine, continuing to play the unsmiling and perseverant character. Tough guy. Audiences who have watched it for more than ten years will naturally get bored.
On the one hand, it is also because the latecomers are all fierce. Bruce Willis, Mel Gibson, and Kevin Costner all performed vigorously, and all of them took the tough guy route, which took away a big piece of the cake.
Therefore, "Jue Ling Xiong Feng" is his turnaround work. If this movie succeeds at the box office, it will extend his good fortune for several years. On the contrary, I am afraid that he will never receive a big production again, and will have to gradually become a second- and third-tier movie star.
Therefore, Stallone attaches great importance to this film and has been promoting it since June to try to gain as much attention as possible for this film.
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"The Greatest Adventure" tells the story of a group of gangsters who hijacked a plane transporting a huge sum of money and made an emergency landing on a snow-capped mountain. The rescue team members who went to rescue the plane were taken hostage by them.
At the critical moment, the male protagonist played by Stallone stepped forward and went to the snowy mountains to rescue. In the end, not only were the gangsters eliminated, but all teammates were rescued.
The filming location of "The Mountain" is located in the Veneto region of Italy. It was actually shot on the snow-capped mountains, so the filming process was very difficult.
During this period, as many as 100 staff members suffered frostbite and injuries from falls. Even Stallone almost fell off a snow cliff, which can be said to be quite thrilling.
But Stallone regards this movie as his own comeback, so he is naturally willing to take risks. No matter how many difficulties he faced, he never backed down, and he had a Rocky spirit.
And the hard work pays off. After the film was released, the audience's evaluation was still very good.
One is shot in the snow-capped mountains, making the picture very spectacular, magnificent, shocking, and refreshing; the other story is also very thrilling, with climaxes one after another.
As a result, the film ultimately earned $84 million at the box office, and the global box office reached $250 million. The success of this film also allowed Stallone to make a comeback again, consolidating his status as a top Hollywood star.
It’s not easy.
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In September, the science fiction action film "RoboCop 3" starring Bruce Willis was released. This is also the final chapter of "RoboCop".
The story routine is basically the same. They all tell the story of RoboCop Murphy punishing gangsters, eradicating evil, and fighting criminals. However, due to the development of special effects technology in recent years, the visual effects of "RoboCop" have been improved a lot.
In addition, because the first two movies made money, Universal Pictures invested more in it, making its action scenes bigger and the visual effects more shocking.
Therefore, the box office performance is pretty good, with more than 40 million U.S. dollars in North America and 130 million U.S. dollars in the global box office, which is considered a relatively successful hit.
The success of this movie can be regarded as a perfect ending to the "RoboCop" series.
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In September, the new season of "Friends" officially launched.
When this drama was aired last year, the ratings were very good, ranking first in its time slot, with an average viewership of more than 19 million people.
After the launch of the second season this year, the ratings continued to be booming, still ranking first in the same period, and the ratings also increased slightly, around 23 million.
Such ratings are pretty good.
In comparison, "The X-Files", another drama invested and produced by Xiang Nan, had a viewership rating of just close to 10 million people after it was broadcast.
Such data makes Fox TV station a little dissatisfied.
They originally bought the TV series because of Xiang Nan's reputation. They wanted to get a big hit like "Baywatch" and "Friends".
Unexpectedly, the ratings were so low that Fox TV once called for the show to be canceled.
Xiang Nan naturally also knows that the ratings of the first two seasons of "The This affects offline ratings.
Therefore, Xiang Nan immediately ordered the distribution department to increase the online marketing of this series.
Prior to this, although the Internet had been born for several years, it had never received people's attention.
People once even believed that the Internet, like video recorders, tape recorders, and CD players, were products that would be eliminated within a few years of their birth.
Therefore, the Universal Pictures Distribution Department has never had the concept of online marketing, but now that it was in danger, it had to take some action.
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