"Fitness clubs, spas, luxury brands, beauty and skin care, health products..." Gu Jia counted with her fingers.
These are activities that are often carried out in the wife circle, and they all focus on marketing.
"How about I open a fitness club?" She then said. She often goes to the club to exercise and practices aerial yoga very well.
It not only relaxes the mind and promotes blood circulation, but also enhances the body's flexibility, which is beneficial to the life of couples. It is a very beneficial exercise. Therefore, she still has some experience in fitness clubs.
In the future, after the fitness club opens, all the wives will be invited to support it, and each of them will buy hundreds of thousands of courses, and then the capital will be recovered.
"I don't agree." Xiang Nan waved his hand and said, "Most of the ladies in the wife circle are in their forties or fifties. At this age, they are pampered. If you want them to work out with you, you won't kill them."
Even if wives exercise, they will not choose too strenuous exercise, let alone spend time in the gym all day long. The most they can do is learn yoga, Pilates, or golf.
"What about the spa and beauty center?" Gu Jia asked again.
"These two items are pretty good, but unfortunately, their upper limit has been locked. In the end, they will be mediocre." Xiang Nan waved his hand.
The scale of a spa or beauty center determines its upper limit from the very beginning. Because even if its business is booming in the future, it can only receive a certain number of people at the same time.
Such high-end clubs are not suitable for opening chain stores, so no matter how prosperous they are, their scale will be limited and their profits will be limited.
"This won't work, that won't work either. What on earth do you want from me?" Gu Jia said displeased.
"Didn't you say it yourself? Health care products are also the favorite among wives." Xiang Nan smiled and said, "Why not open a supplement store? With so many rich ladies supporting you, you are afraid that you will not be able to find sales. "
For wealthy people, longevity is fundamental. Therefore, in order to prolong life, many emperors have pursued immortality since ancient times; in modern times, there are also wealthy people who inject hundreds of thousands of stem cells per dose in order to live longer.
In addition, ginseng, Ganoderma lucidum, Cordyceps sinensis, donkey hide gelatin, velvet antler, bird's nest, etc. are also regarded as valuable tonics, resulting in higher and higher prices. One tael of high-grade official swallows costs nearly 10,000 yuan, which is simply not affordable for the working class.
So if Gu Jia opens a store and sells expensive supplements to these rich ladies, he will definitely make a fortune. Moreover, there is no limit to this business.
If Gu Jia is capable, he can monopolize the supplement trade. By then, the annual transaction volume will reach several billion yuan. Let her really be qualified to compete with Mrs. Wang, Mrs. Li, Mrs. Liu, etc.
"But... I don't understand very well." Gu Jia wondered.
There are many types of health care products, including traditional supplements, such as donkey hide gelatin, ginseng, deer antler, etc.; and new supplements, such as deep-sea fish oil, garlic essential oil, protein powder, lecithin, etc.
And she didn’t know much about these. She didn’t know how to tell the difference between genuine and fake, and was worried that she would buy the wrong goods.
Because as far as she knows, there are several levels and types of bird's nests alone, and the prices of different levels are sky-high and underground. If you buy the wrong goods, the losses will be huge.
Secondly, I don’t know how to recommend it. After all, she is not a doctor, nutritionist, or health care expert. She doesn’t know what supplements customers need, so how can she recommend them randomly.
"Don't worry, I'll help you." Xiang Nan nodded.
He knows a lot about supplements, especially traditional supplements. Moreover, he is also very good at prescribing the right medicine.
"Do you understand?" Gu Jia asked doubtfully.
"I know a little bit." Xiang Nan nodded and said, "When I was a child, my family lived next to a tonic store. The owner of the store was friends with my father, and I often played in their store. After more than ten years of hearing and seeing, I have been influenced by it for more than ten years. A little bit.”
"Really? Why haven't I heard you say that before?" Gu Jia said in surprise.
"Hey, for no reason, why should I mention this?" Xiang Nan waved his hands and said, "Our family never buys these tonics, and I don't have the chance to mention them."
"Okay, let's give it a try." Gu Jia nodded.
…
In the next few days, Gu Jia started looking for stores and sources of goods.
With Xiang Nan's help, the shop was quickly found. It has two floors, with a usable area of 300 square meters. The price and location are quite good.
Gu Jia looked at it and had no choice.
In terms of supply, there is actually no need to worry. There are plenty of suppliers transporting supplements from all over the world to Shanghai and Jiangsu.
What Gu Jia has to do is to select the best quality ones from these massive supplements to purchase.
And this is inseparable from Xiang Nan's help.
He inherited Ji Xiaolan's talents and Xilaile's medical skills, and he has done extensive research on tonics.
In fact, products such as bird's nest, ginseng, donkey hide gelatin, and deer antlers have been faked since ancient times.
For example, if you use dyes to dye low-priced white bird's nests into blood bird's nests and yellow bird's nests, the price can increase dozens or hundreds of times; use cheap platycodon, isatis root, and mountain lettuce to pass off as priceless wild ginseng; use pig skin, Use horsehide and cowhide to cook donkey hide gelatin...
Because the shapes, colors, and smells are similar, uninformed people are unable to tell the difference and naturally fall for the trap. Spend a lot of money and buy a bunch of bargains.
However, Xiang Nan is an expert at identifying authenticity.
Whether the supplements are real or fake cannot be hidden from his discerning eyes. No matter how realistic the fake is, it will still show its true form in front of him.
Therefore, with the help of Xiang Nan, what Gu Jia bought were all top-notch goods that were genuine and of first-class quality without spending a single penny, which impressed all the merchants.
"Mrs. Xu, your husband is really amazing. I have been doing business for so many years, and I have never met such a powerful person. Those eyes are a pair of wise eyes~"
"Mr. Xu, you are really amazing. You can tell real and fake ginseng at a glance, which is really amazing. Even people like me who sell ginseng all year round don't have such discernment as you~"
"Mrs. Xu, your husband is really a master. His skills in identifying goods and pricing are first-rate. You can tell the real and fake antlers at a glance, which is really admirable. You have such a helper, are you still worried about failing in business?"
They all admired him.
Although their inferior goods did not sell at a high price and failed to take advantage of Gu Jia, they still learned a lot of skills and knowledge in identifying goods from Xiang Nan.
This knowledge alone makes them worth every penny. In the future transaction process, it can also help them better avoid risks. I am really happier than picking up a big ingot.
Gu Jia didn't expect that everyone respected Xiang Nan so much.
She originally thought that Xiang Nan was just a dabbler in the tonic industry.
But now it seems that he is not only a master, but also a master. Even the big bosses who sell goods all year round cannot match his vision.
This made her both surprised and ashamed.
She always thought that she was a business wizard and could do anything with her hands.
Only now did she realize that her talents were not as high as she thought.
But Xiang Nan's talent has been ignored by her.
Realizing this, Gu Jia gradually changed.