After Xu Ke watched it, he felt very good, so he happily paid the 5 million film and television adaptation fee.
Preparations for filming began in 2009, and it was officially released at the end of 2010.
After its release, the box office was actually quite good. With a cost of 130 million, it finally received a box office of 300 million, ranking sixth in the annual box office rankings.
Although the producers basically made no money due to the high cost, they also saw the appeal of the value of IP.
Because a third-party company conducted a survey, nearly 30% of the audience were readers of the "Detective Dee" series. When they heard that it had been adapted into a movie, they immediately came to support it.
And you have to know that even if it is director Xu Ke, starring Andy Lau, Liang Jiahui, Deng Chao, etc., the box office appeal is just like this. Even Li Bingbing's box office appeal is not as good as "Di Renjie".
Therefore, major film and television companies subsequently agreed to Xiang Nan's conditions and bought Xiang Nan's film and television adaptation rights at a high price.
From this alone, Xiang Nan received nearly 100 million yuan in income, and he could earn more than 80 million yuan after tax. It can be said that he made a fortune.
…
After this news was exposed by the media, the students were shocked.
"Chu Tiankuo, did you really make 100 million?"
"Chu Tiankuo, you are really mad!"
"Oh my god, one hundred million, what is the concept? If you have an annual salary of one million, you will have to work for a hundred years."
Everyone was talking in the group, expressing envy, jealousy and hatred towards Xiang Nan.
Ling Xiangqian was extremely happy, "Tiankuo, I knew you were no ordinary person."
"It's enough for others to praise you, but to praise yourself, doesn't it sound like Lao Wang is selling melons?" Xiang Nan said with a smile.
"No, because you are really powerful, so it's not bragging." Ling Xiangqian waved her hand and smiled.
"Then whatever you want to buy, just ask. Now that we have money, we can buy bowl after bowl of soy milk." Xiang Nan said again.
"No, I have enough money to spend." Ling Xiangqian waved her hands and said, "Besides, I always feel that you have to earn your own money and spend it comfortably."
"It makes sense." Xiang Nan smiled and nodded, "Qianxi, you are not an ordinary person."
…
In the next two years, after graduating from Ph.D. Xiang Nan, he worked at the Institute of High Energy Physics of the Chinese Academy of Sciences, where he was engaged in research in astrophysics.
After Ling Xiangqian graduated with a master's degree, she established her own online media company with the support of Xiang Nan.
The main business is to cooperate with online video platforms to shoot short videos such as "Unexpectedly", "The Boss Is Here", and "The Man in Silk".
Although Ling Xiangqian only wanted to spend the money she earned, Xiang Nan didn't want her to work.
After all, it is easy to get bullied when working for others, especially if Ling Xiangqian is so beautiful. When she goes to the workplace, she will attract countless perverts to covet her.
The so-called son of a rich man cannot sit down in the hall. Xiang Nan naturally did not allow his wife to take risks.
Therefore, he finally urged Ling Xiangqian to accept his investment, start his own business, and established an online media company named Lingtian Media.
In fact, Ling Xiangqian originally planned to name it Tianxiang Media. However, Xiang Nan firmly refused.
…
When Lingtian Media started its business, Xiang Nan helped write the script. He used to like watching short videos such as "Unexpectedly" and "The Man with Silk Hanging", so it was natural for him to write a script now.
Ling Xiangqian also has a master's degree in journalism and communication, and is also very capable. Coupled with the injection of hundreds of thousands of funds from Xiang Nan, Lingtian Media quickly launched its first series of short films "If So".
After this series was launched, it quickly aroused huge response and the click-through rate was very good.
Lingtian Media then continued its efforts and launched the second season of "If This Is So", "I Almost Believed It", "Complaints about Bad Movies" and other columns.
Because at the end of 2012, it was the time when the major video websites were booming. In order to compete for content, they are also scrambling to attract high-quality content producers at high prices.
As a result, Lingtian Media made huge profits and became a hot commodity that everyone was grabbing.
Finally, it signed a long-term cooperation agreement with Tencent Video.
At that time, Tencent Video was far behind giants such as Youku and Tudou, and even inferior to Souhu, Liujianfang, 56.com, etc.
But Xiang Nan knows that among the many video websites, Tencent Video has the most potential.
On the one hand, it is easy to enjoy the shade with a big tree at its back. Behind Tencent Video is Tencent, which is a big company with rich capital. If a video website wants to develop, it needs funds. Whoever has more funds and is willing to burn money can attract traffic.
On the one hand, Tencent is a social platform, and its promotion capabilities are almost unparalleled. A QQ pop-up window is worth millions of yuan in publicity effect.
Moreover, Tencent Video has just been established not long ago, and it is at the end of its life. Only by cooperating with them now can we receive more attention and resources.
Sure enough, after Lingtian Media and Tencent cooperated, Tencent Video poured more resources into Lingtian Media and vigorously supported it.
As a result, Lingtian Media's development is getting better and better, and it achieved profitability in the second year of its establishment. And it also attracted capital investment.
…
In 2011, preparations for the first part of the "Ghost Blowing Out the Lamp" movie began.
The second part of the "Detective Dee" series is also on the agenda.
Xu Ke offered another five million to ask Xiang Nan to help him write an original novel.
But this time, Xiang Nan stopped waiting. These are the original works, use them as you like.
After all, he now has a net worth of more than 150 million, and his reputation has already been established, so he doesn't look down on the 5 million at all.
Xu Ke had no choice but to have someone write a script based on the original work for filming.
In fact, he didn't want to take the photo. After all, "Detective Detective" focuses on suspense and investigation, but now that the original work has been released and everyone knows the outline of the story, it is tantamount to spoiling the story, and it will not be easy to attract people if it is re-filmed.
But the movie companies don't care about that.
"Detective Dee: The Spiritual Palace" had a total investment of 130 million, but the box office was only 300 million, which means it made no money. But word of mouth has already started, and the popularity of the IP has also increased significantly.
If we don't make a sequel, then this IP will be useless. They only wanted to make money from this movie, so even if Mr. Xu didn't make it, the film company behind it wouldn't agree.
There was no other way, so Xu Ke had no choice but to bite the bullet and shoot.
Because the story is no longer fresh, Xu Ke worked on the special effects and graphics, hoping to attract the audience.
…
In 2012, the second part of the "Detective Dee" series "The Dragon King of God" was officially released.
After its launch, it became a sensation. The total investment was 100 million, but the box office reached 600 million, creating a profit of nearly 300 million.
Such a high return makes Xiang Nan's value even higher. In addition, the "Antique Game", "Tiankeng", and "Old Martial Arts" series that were not taken seriously before have attracted rushes.
However, Xiang Nan did not wholesale the copyrights. He planned to keep part of the copyrights and hand them over to Lingtian Media for their own development in the future.
Although Lingtian Media currently only shoots short videos, Xiang Nan knows that the profitability of short videos is always limited. After all, it mainly makes money from advertising.
In comparison, online dramas and online movies can make money by subscribing and selling copyrights, and their profitability is much higher than that of short videos. Therefore, transformation is bound to happen in the future.
