Only when you have been drunk can you know how strong the wine is, and only when you have been in love can you know how serious it is!
Urban men and women have always been practical in terms of relationships.
After all, if you don't dare to love, you will always have to watch others fall in love.
Perhaps it is precisely because of this that there are so many joys and sorrows!
Of course, no matter how Xia Yu and Yuan Quan fight in bed at night, they are always in good shape the next day.
As powerful actors of the new generation, these two have impeccable professional qualities.
Just as the filming of the "Ex Raiders" crew was getting better, Jiang Zhe's "The Cold War" filmed last year was finally aired.
In fact, before the broadcast, the film crew approached Jiang Zhe, hoping that he could participate in a series of promotional activities, but Jiang Zhe declined.
You must know that he is just the second male lead, and it is enough to promote the male and female protagonists.
What's more, given his status at the time, he was able to take on this drama just to give Ju Jue Liang face and return his favor.
Now that the TV series has been filmed, naturally he will no longer delay his own affairs for the benefit of the producer.
The producer has nothing to do about this, because they didn't include this in the contract in the first place.
But then again, the reason why they contacted Jiang Zhe was actually just out of greed.
They didn't care whether they delayed Jiang Zhe or not, they just wanted to increase the ratings as much as possible.
But if Jiang Zhe really didn't come, they didn't feel too sorry.
After all, as Jiang Zhe said, with Zhang Zhilin, a Hong Kong celebrity, they really have no shortage of cards.
Although this situation seems a bit unreasonable, this is the current situation in the mainland.
Years of accumulation of Hong Kong films have caused mainland audiences to subconsciously put a filter on Hong Kong stars and look down upon them.
If not, Zhang Xie and the two men would not have beaten Xiao Bailong violently.
Behind many seemingly accidental public opinion incidents, in fact, a certain social ecology often exists.
There is necessity in chance, but that’s it!
However, there was a slight deviation in the development of things this time!
…
The next day, late at night.
Jiang Zhe was discussing with Ning Hao the details of the next day's shooting, when he saw Lao Ma happily walking in carrying a bunch of late-night snacks.
When Jiang Zhe saw this, he couldn't help but smile and joked:
"Yo~ So happy? Was he forcibly kissed by a beautiful woman on the road?"
Hearing this, Ning Hao on the side suddenly became happy.
With such honor as Lao Ma, how blind must the beauty be to do this?
But Lao Ma didn't care at all, instead he laughed at himself and said:
"I think it's a pity that I have never met such a discerning girl!"
After chatting for a while, Lao Ma happily gossiped with Jiang Zhe while eating skewers and drinking beer:
"Boss, there is news from Ni Shuihan."
"I heard that the ratings are good, and the second round has been sold to more than a dozen TV stations, but..."
Speaking of this, Lao Ma didn't know how to describe it for a while.
After being speechless for a moment, he bared his two front teeth and said with a strange smile:
"It's just that your reputation in the industry will probably be affected a bit!"
As soon as these words came out, Jiang Zhe, who was eating skewers, couldn't help but froze.
Isn't it a good thing to have good ratings? Why is your reputation still affected?
Not to mention Jiang Zhe, even Ning Hao looked confused after hearing this.
However, after listening to Lao Ma's explanation, the two of them suddenly felt dumbfounded.
In fact, the thing is very simple. The main reason is that a strange situation occurred after the broadcast of "The Cold Water".
That is, although the character of the male protagonist Qi Shaoshang is perfect and can be called a saint, he just doesn't attract fans.
At least compared to Gu Xichao, who is dedicated to his career, he is not that attractive!
Of course, there may also be reasons for his poor appearance in costume.
So with the popularity of the TV series, the popularity of the villain Gu Xichao has become more and more popular, which can be called a strange thing.
Especially on the Internet, Gu Xichao, played by Jiang Zhe, is even more famous than Qi Shaoshang.
At least most young audiences prefer Gu Xichao, a villain whose "heart is as high as the sky and life is as thin as paper"!
Some netizens even compared him to Li Xunhuan, played by Jiao Enjun.
They are said to be the only male stars in martial arts dramas who can pull off the costume look of "instant noodles"!
For a time, the topic of Jiang Zhe, the second male lead, was not very popular.
Compared with him, Zhang Zhilin, the male lead, is just like a decoration!
Speaking of this, Lao Ma couldn't help laughing and gossiped with Jiang Zhe:
"Boss, you don't even know that everyone in the industry now says that Zhang Zhilin's performance this time is completely ineffective."
It is precisely for this reason that Jiang Zhe has been criticized a lot.
Even though Zhang Zhilin himself didn't say anything, because of the precedent of Qiye, there were already rumors in the industry that he deliberately changed the show to steal the spotlight from the male lead.
For a time, Jiang Zhe's reputation as a "drama tyrant" spread like wildfire.
However, this kind of rumor is always in the eye of the beholder.
The truly knowledgeable producer didn't take it seriously at all, and instead became interested in Jiang Zhe.
Even many TV series that have already been approved want him to play the villain, which has caused a lot of undercurrents.
Because the male protagonist disagrees, he is afraid of being killed by Jiang Zhe!
Hearing this, Jiang Zhe's expression was speechless.
what is this? People are sitting on the set, and the pot comes from the sky?
However, what Jing Lao Ma said reminded Jiang Zhe.
I saw him tapping the table with his index finger thoughtfully for a while, and finally said decisively:
"This is a good opportunity. Let's not wait any longer. Let's take advantage of the popularity and start announcing it!"
As soon as these words came out, Lao Ma stopped caring about eating and drinking, and immediately said in surprise:
"Isn't it a little too early to announce it in advance?"
Jiang Zhe heard this but said decisively without hesitation:
"As long as you control the rhythm, it's no problem to advance the time a little."
"And if we take advantage of this wave of popularity, we can at least save hundreds of thousands of publicity expenses!"
Seeing what Jiang Zhe said, Lao Ma didn't hesitate to throw the skewers away and turned around to make arrangements.
As for Ning Hao, he had nothing to say. He had seen Jiang Zhe's Internet promotion plan.
Although he didn't quite understand the logic behind it, Ning Hao felt that Jiang Zhe's method was somewhat unique compared to the overwhelming brainwashing model in various blockbuster films.
Because compared to those blockbusters that aim to "watch movies for all", Jiang Zhe had a clear goal from the beginning.
In his mind, the main consumer groups of the movie "The Story of My Ex" are college students and office white-collar workers.
This time the Internet publicity plan is also targeted at these two groups of people for precise communication.
For example, one of the popular posts on popular online forums such as Tianya and Tieba is to create a "weird ex series".
Of course, if it is just about provoking movie-related topics, then Jiang Zhe is actually no different from other movie producers.
Therefore, Jiang Zhe's real killer move is actually hidden behind!
Because Lao Ma will use the popular posts of this "Weird Ex Series" as a guide, and gradually shift the focus to specific cities.
Actively collect the lovelorn experiences of young netizens in different cities to create "City Memories", and then target netizens in the top ten vote-rich cities in China one by one.
Of course, it is not easy to do this, so Lao Ma has almost mobilized all his contacts.
The network administrators of major Internet cafes have contacted almost all the old horses they can contact, and they have managed to form an army of "shills".
And when netizens from all over the world are gradually attracted by Lao Ma's operation, the social topic of "ex" will probably become a hot topic on the Internet.
Therefore, Jiang Zhe's carefully prepared third move was ready to serve.
That is to create a "predecessor museum" for each of the top ten vote base cities.
The area does not need to be too large, it just needs to materialize the collected “urban memories”.
Finally, the breakup love song "Decent" that Jiang Zhe drew will also be released along with the promotional video!
But this step can’t be used until the movie is about to be released!
But even so, Jiang Zhe's combination of punches is enough for netizens to drink a pot!
So even though Jiang Zhe doesn't have the publicity resources of those costume blockbusters, he can make the most of his limited resources.
But then again, even after all the preparations, Jiang Zhe's expectation for the box office was only over 30 million.
It’s not that he is belittling, but that the box office has exceeded most domestic movies.
You must know that the box office that ranked tenth in the mainland last year was only 30 million.
The standard may be higher this year, but it probably won’t be too high.
What's more, if he can get this box office, Jiang Zhe will be able to protect his capital and even make a small profit.
In this way, Jiang Zhe's film door has been opened.
After all, for a newcomer in the film industry, this achievement is enough to make many producers excited.
Because there are really not many mainland movies that can make money at the box office right now!
…
