"Target population."
Tian Rou said: “When doing business, you need to find your own position.”
"For example, if you sell cloth, you should find people who need cloth."
“Understand these people’s hobbies, family business, and living habits, and then sell things accordingly.”
"What we want to sell now is soap."
“Who is the target audience for the soap?”
"The wife of a noble family, the rich lady, the girl of the Jiaofang Department."
"But we can't get in."
Mu Jianzhang said bitterly.
"Have you all gone?"
Tian Rou asked.
"No one will go."
Mu Jianzhang glanced at Hu Yunyue and said with a guilty conscience: "Although I haven't married yet, I already have Yunyue, so it's not appropriate to go to Jiaofangsi again."
"hehe."
Tian Rou sneered, "Dirty thoughts."
"As long as you do it honestly and do business with Jiaofangsi, I believe Miss Hu Yunyue will understand you."
"It's not a matter of understanding or not."
Mu Jianzhang argued: "The key point is that I am a normal man. When I went to the Jiaofang Division, I was dragged into the box by those women."
"Light a stick of incense, play a Jiangnan tune, dance gracefully, and have a few sips of wine."
"Do I still know who I am?"
"Of course, these are not the most critical."
"The most important thing is that I have no money."
"It's hard for a good woman to make a meal without rice. If I don't have money, I won't even be able to meet Jiaofangsi's mother, let alone discuss business."
However, after saying this, Hu Yunyue gave him a hard look.
Mu Jianzhang shrank his neck in fright.
There was no wind, but I don't know why, but I just felt a chill coming from there.
The legs also tightened involuntarily.
Could this be starting a family?
If you have a woman, you will be controlled by her everywhere, and you can't even go to the Goulan House?
Darling, this is okay.
No matter how you say it, I am a well-known dandy in the capital. How can I be controlled by a woman?
No, you have to change the rules later.
Otherwise, if the news reaches the capital, how can he have the face to play with those young masters?
Of course, no one paid attention to his psychological condition.
Tian Rou continued: "This is one of the points, selecting the target group."
"Then the second point is the pricing issue."
"We have to set different prices based on different groups of people."
"Like ordinary people, they don't have a few copper coins in their pockets. We can price it at fifty coins, one hundred coins, etc."
"And for those rich young masters, rich ladies, and mothers of Jiaofangsi, we can price them at five taels of silver, ten taels of silver, or even more."
"If you are dealing with those noble ladies, the price will be higher."
"I understand all this, but the problem is that we only have soap, and they are all the same items. How can we distinguish between high and low?"
Mu Jianzhang said suspiciously.
"A makeover."
Tian Rou said: "The soap remains unchanged, we can change the outer packaging."
"For example, if we want to sell it to ordinary people, we can just take out a bar of soap and save the outer packaging."
"If you want to sell it to the young master or the rich lady, bring a wooden box with you. You can even apply some incense on the wooden box to make it smell fragrant."
"If it's those noble ladies, then put some more effort into the box."
“Accent a little jewelry, engrave some patterns, etc.”
"Anyway, it's closer to the extravagance. At first glance, it makes people feel that this thing is worth a lot of money, making them feel that no matter how much money they spend to buy it, it is a good deal."
"this……"
The eyes of Mu Jianzhang and Hu Yunyue became twice as bright, exuding bursts of brilliance.
It seems feasible.
However, Mu Jianzhang became bitter again, "Madam, I understand what you are saying, but I have no money."
"As the saying goes, it's hard for a clever woman to make a meal without rice."
"Without money, I have trouble finding food and accommodation. How can I do these things?"
"Haha, that's because you are stupid."
Tian Rou didn't care about his feelings at all.
He said sarcastically: "Actually, the conditions Sir gave you are very loose."
"Loose?"
Mu Jianzhang was puzzled.
He didn't let his identity be exposed, and he didn't give himself any money. He only had a change of clothes.
To be honest, not starving to death is already a blessing.
Madam actually thinks this condition is loose.
I really don't know what she thinks.
"good."
Tian Rou explained: "Sir, I only have three requirements for you. The first is not to reveal your identity, the second is to sell out all the soap, and the third is to bring back ten thousand taels of silver."
"To sum it up, I just want you to bring back 10,000 taels of silver without exposing your identity."
"I also provide you with the resources of a hundred bars of soap."
"Such favorable conditions, aren't they loose enough?"
"Do I have to sell soap?"
"Can't you do something else?"
"Something else?"
Mu Jianzhang became even more curious, "How can you make so much money if you don't sell soap?"
"hehe."
Tian Rou chuckled, "I was forcibly brought to the capital by my cousin Tian Yi, who wanted to marry me to the third young master of the Liu family."
"That fool?"
Mu Jianzhang said disdainfully: "Can he marry a wife? You don't even know how to get into the bridal chamber, right?"
"And that Tian Yi, what kind of cousin is he?"
"He just uses you as a tool to make friends with powerful people, so that he can climb to a higher position."
"It's okay not to want such a cousin."
"I think so too."
Tian Rou said: "So after learning the truth of the matter, I escaped from the Liu Mansion, concealed my name, and hid in the capital."
“At that time I was penniless and helpless, what should I do?”
"Pawn jewelry."
Xiaodie said: "Use the exchanged silver to escape back to Xiping Village, and you can escape the disaster."
"Haha, run away?"
Tian Rou smiled bitterly, "My father has entrusted me to Tian Yi and agreed to this marriage. What's going on if I run away?"
"Escape from marriage?"
"If word gets out, do you still want my father's face?"
"Will he dip me into a pig cage?"
"But one thing you said is good. You pawned the jewelry in exchange for some silver."
"I used that little silver to start my own business in the capital and founded the Beggar Gang."
"How long has it been since then? The silver in my hand already exceeds ten thousand taels."
"I am just a country girl from Donghai County. Where is Mr. Mu? You are a dignified young master of the Mu family. Could it be that you are not as good as a weak woman like me?"
"I……"
Mu Jianzhang's face turned red again.
But still don't know how to proceed to the next step.
They also sold their jewelry, but they spent it all on food, drink, housing and transportation. There is no extra copper at the moment and it is difficult to eat.
"So you want to join my gang of beggars and sell things with me."
Tian Ju said: "When you earn money, then use the money to change the packaging of the soap and sell it."
"I believe it won't take long before you can get ten thousand taels of silver."
"But the gentleman only gave me three months."
Mu Jianzhang said.
"Three months? That's enough."
Tian Rou smiled.
"If you agree, I will ask Qu San to arrange work for you now."
"how?"
"All right."
Mu Jianzhang had no better way and could only agree.
After all, he is a newcomer, and the work arranged by Qu San is also the most basic farm tools. If he sells one piece, he can only earn a few cents.
But it gave Mu Jianzhang a new idea.
If he sells farm tools alone and earns a few pennies a day, when will he be able to earn enough money to change the packaging of soap?
There must be a lot of people.
How can we increase the number of people?
The first are beggars and homeless people.
When he was in Yinan County, the Hu family was serving porridge. He saw many beggars and refugees running around for a bowl of porridge.
What if you give them one penny or two penny and ask them to help sell farm tools?
But Mu Jianzhang soon gave up this idea.
Tian Rou founded the Beggar Gang and recruited refugees and beggars. I am afraid that at this time, most of the beggars and refugees in the city have fallen behind her.
And in the words of refugees and beggars, they have to give them money.
Not a good deal.
Secondly...
Mu Jianzhang looked at Hu Yunyue and Xiaodie beside him.
One is a woman who pledges her body to herself in gratitude for saving her life.
One is her personal maid who will become her bed-warming maid in the future.
The money earned by these two people will belong to themselves.
If I find more women...
Mu Jianzhang rolled his eyes and felt that this plan was feasible.
Therefore, he did not join Hu Yunyue and Xiaodie, but acted alone, taking advantage of the time when selling farm tools to choose suitable targets.
