Of course, in addition to the decision to completely abandon the low-end mobile phone field and then specialize in the mid-to-high-end mobile phone field, making 80% of the profits of the entire mobile phone industry.
During this meeting, Motorola also made an important decision.
This decision is that Motorola will follow the example of the Nokia 5300 mobile phone and develop a new high-end mobile phone that can beat the Nokia 5300 mobile phone and Sugon S1 mobile phone.
This new high-end mobile phone will directly and boldly abandon most of the buttons and retain only a few buttons, and all other controls will be completed by the resistive screen.
After all, the Nanogear 5300 mobile phone has shown the world how refreshing it is to control a mobile phone through a resistive screen, and also demonstrated the wonderful prospect of controlling a mobile phone through a resistive screen without any buttons at all.
Under such circumstances, Motorola, which completely abandoned the low-end mobile phone field and focused on the mid-to-high-end mobile phone field, naturally decided to go crazy. If they succeeded, they would become an instant success.
In this regard, Lin Chen didn't know that Motorola and the others had given up on the low-end mobile phone field and wanted to develop a new high-end mobile phone that abandoned the keyboard and adopted a fully resistive screen.
If Lin Chen knew it, the name of a classic mobile phone would definitely come to mind, and that phone would be the Nokia 5230!
The Nokia 5230 is the bold work of the Nokia company. The mobile phone directly abandoned the keyboard and adopted a fully resistive screen control.
In the end, this mobile phone successfully shocked the world when it was released, creating a terrifying ultra-high sales volume of 150 million units, and was called the last glorious work of Nokia mobile phones.
However, no one knows whether the fully resistive screen mobile phone developed by Motorola at this time can achieve the same results.
After all, the company that developed the Nokia 5230 mobile phone in the previous life was Nokia, not Motorola.
Of course, Motorola's ultimate move is more than that.
Motorola is different from Nokia, which does not have its own mobile phone processor R&D team. The mobile phone chips used by Nokia are mobile phone chips from Texas Instruments and other mobile phone companies.
Noah believes in the theory that only by expertise can one become number one. It does not want to become too bloated, so it does not have its own mobile phone processor R&D team.
Motorola is different here. They are involved in quite a lot of businesses. Although the most profitable chip production business was sold, they still retained other businesses that were not sold in time.
Among these many retained businesses, the processor research and development business is undoubtedly Noma's specialty business. At that time, Motorola's 6800 and 68000 general-purpose processors were world-famous.
These two general-purpose processors are used in many of the world's most popular arcade machines, home game consoles, and even devices, which shows Motorola's strength in the chip design industry.
Moreover, Motorola is also very good at designing mobile phone chips. Previously, Motorola's mobile phone processor performance was only one point weaker than Texas Instruments.
At this time, when preparing to develop a new high-end mobile phone with a full resistive screen, Motorola made a risky decision.
The decision is that they will develop a super-performance mobile phone processor based on the ARM1136J-S processor core just released by ARM.
This ARM1136J-S processor core is the world's first to adopt the ARMv6 architecture, which is a super powerful mobile phone core developed based on the ARM11 architecture.
The ARM1136J-S core was officially released at the end of 2003, not long ago at the beginning of 2004.
This ARM1136J-S core is dubbed the ARM11 microarchitecture series code name. It is also the world's first ARM v6 architecture processor. It is naturally more powerful than mobile phone chips developed based on ARM9 and ARM10 microarchitectures.
According to the theoretical data released by ARM, the ARM1136J-S core frequency can easily reach 330MHz~500MHz, easily beating the ARM926 core using the OMAP1750 mobile phone processor!
After all, the upper limit of the frequency of the ARM926 core is only about 220MHz. It is not easy to reach more than 300MHz. Even if the magic modification reaches 300MHz, the gain outweighs the gain.
Of course, whether the performance of a mobile phone is powerful cannot just depend on the frequency. The frequency is an important parameter, but more importantly, it depends on the new technology and chip design.
For example, the pipeline instruction set of the ARM1136J-S core directly reaches 8 levels, which is stronger than the 6-level pipeline of the Phoenix S1 mobile phone processor.
For example, the ARM1136J-S core uses jump prediction technology to allow the 8-stage pipeline to have higher pipeline throughput, such as the enhanced vector floating point unit and super floating point computing performance...
Under these new technologies and chip design, the performance of the ARM1136J-S core is naturally super strong.
As for functions, this ARM1136J-S core supports WiFi Internet access, infrared communication, high-speed USB transmission, supports 4 million pixels, can use SD I/O devices, etc., and provides Hi-Fi level 3D surround sound...
Therefore, the performance and functions of the ARM1136J-S core are quite strong. If a new mobile phone processor is developed using the ARM1136J-S core and the 90nm process technology, it will definitely beat the Phoenix S1 mobile phone chip.
Of course, the premise is that the design can be completed. From R&D to mass production of a mobile phone chip, even if it has used the ARM1136J-S core as the basis for success, it will take at least about a year to be implemented.
After all, it took Pingguo Company an average of 18 months to develop a new mobile phone processor in the previous life. Even if Motorola has the ARM1136J-S core design drawings and parameters, more than half of the work has been completed.
However, it is not possible to implement new mobile phone chips in a short time. It is normal for it to take about a year.
Therefore, if Motorola's new high-end mobile phone processor is to be launched, it is really not something that can be accomplished in a short while. It will take a long time and hard work.
And during this hard time, Motorola could only watch as Nokia gorged itself on the 5300 mobile phone.
Seeing Sugon Technology making money in the mid-range and low-end mobile phone markets, they can only hold back their big moves and see no other way.
…
Time flies by, and when Nokia and Motorola have made their decisions, the rice phone launch conference has also come to an end. As for the price of the rice phone.
Among them, the low-end rice A1 mobile phone is priced at 1,099 yuan, and the high-end rice A1 mobile phone is 200 more expensive, reaching 1,299 yuan.
As for the low-end rice F1 mobile phone, it is priced at 1,199 yuan, which is 100 yuan more expensive than the rice A1. As for the high-end rice F1 mobile phone, it is priced at 1,399 yuan, which is still a great value for money.
In this way, the press conference ended soon after the price introduction was completed, and the reporters on the scene were leaving the venue quickly and were quickly transmitting the collected news back to the media headquarters.
Soon domestic and foreign Internet media took the lead in reporting the relevant news.
"The most cost-effective mobile phones in history, why can the rice A1 and rice F1 mobile phones become cost-effective artifacts?!"
This is the news headline from Penguin Portal.
"Sugon Technology has made another big move, and the rice A1 and rice F1 mobile phones have become an instant hit."
This is the news headline on the NetiEase portal. (End of chapter)
