December 25th, December 26th, December 27th, December 28th…
Starting from Christmas Day, December 25, the Nokia 5300 mobile phone has caused a sensation in the global media.
From December 25, 2003 to January 1, 2004, the Nokia 5300 mobile phone shocked the global media for several days!
If the New Year's Day hadn't overwhelmed all the news, the horror news about the Nokia 5300 phone might have continued for a few more days.
On this day, January 1, 2004, Sugon Technology officially held an internal meeting of senior executives.
“The current total sales volume of Noah’s 5300 mobile phone has reached 800,000 units in the past few days, and it is currently maintaining a daily sales volume of 130,000 units.
If nothing unexpected happens, Nokia will probably sell 50 million Nokia 5300 mobile phones in the next year.
A high-end mobile phone priced as high as 6,999 yuan can be sold so easily. It can only be said that there are too many rich people in the world. "
The person speaking at this time was Lin Chen's apprentice Huang Hua, who was responsible for the business of Shuguang Electronics Direct Store.
At this time, he was very surprised by the sales volume created by the Nokia 5300 mobile phone, and he was at a loss as his three views were shattered.
After all, the retail price of Nova 5300 is as high as 6,999 yuan, which is really too expensive.
In theory, there are many users who buy it, but it should not reach the level of selling 50 million units a year.
But the truth is so terrifying. Although the price is as high as 6,999 yuan, consumers around the world are buying it like they don’t regard money as money. This is really crazy.
In response to this, Lin Chen's other apprentice, Chen Dong, who had always been relatively calm, couldn't help but let out an angry word that couldn't be suppressed:
“Damn it, if our high-end mobile phone parts and components don’t suffer despicable suppression that restricts large-scale purchases.
Then it is absolutely impossible for the Nokia 5300 mobile phone to create such high sales. Their sales should at least decline by 30 to 40%. Damn the four major mobile phone giants! "
Facing Chen Dong's angry words, all the senior executives of Sugon Technology on the scene nodded in agreement.
Although their Sugon S1 mobile phone seems a bit weak compared to the Nokia 5300 mobile phone, the Sugon S1 mobile phone also has its own unique selling point.
The 2-megapixel camera of Sugon S1 mobile phone has superb photo effects, has a selling point for arcade games, has WIPI communication technology that can replace Bluetooth and allows online game play, and has Sugon mobile phone system with fast response speed.
There are also the super performance of mobile phone processors, etc. These selling points combined can make the Sugon S1 mobile phone not inferior to the Nokia 5300.
I dare not say that it can beat the Nokia 5300 mobile phone, but it will not be a problem to capture at least 30 to 40% of the sales of Nokia 5300.
But the reality is that Sugon Technology is helpless because it cannot purchase mid-to-high-end mobile phone spare parts.
Even if the Sugon S1 mobile phone is not too weak compared to the Nokia 5300 mobile phone, what can we do without mobile phone spare parts in the end?
There is no way!
In this regard, facing the scene of a sea of anger, Lin Chen sighed and slowly said:
"Well, complaining now can't change anything. Next, let's walk down the road and develop our own core technology.
In 5 months, at the latest in 5 months, we will release our new high-end mobile phone, and this time I will release a real smartphone. "
Hearing this, the people present sighed and felt that time had become so long.
However, they were curious about the real smartphone Lin Chen mentioned.
Their current high-end Sugon S1 mobile phone is actually called a smartphone, and even the Nokia 5300 mobile phone and Motorola S1 mobile phone are also called smartphones.
After all, whether it is Sugon S1, Nokia 5300 or Motorola S1, they all meet the standards of smartphones in this era.
I wonder what the real smartphone Lin Chen mentioned at this time is? Could this real smartphone do anything better than current smartphones?
At this time, all the senior executives looked curious.
However, Rebus and Chen Dong knew that the Sugon R&D Center had been developing a new Sugon smartphone system since its establishment.
Therefore, the development time of the new smartphone system has been more than a year. From this, it seems that Lin Chen has been planning for the so-called real smartphone for a long time.
However, judging from the current situation, the distant water cannot solve the near fire. Even if the real smartphone system is solved, the mid-to-high-end mobile phone accessories are still a big problem.
So even if a real smartphone can be born immediately, Sugon Technology is really powerless in the time before it can solve the problem of mobile phone spare parts.
At this time, while people were sighing, Lin Chen focused his attention on the president of the branch, Lu Weibing, the head of Mi Mobile.
"Now the development of low-end mobile phones has been completed, and engineering prototype testing is in progress. I wonder how prepared you are?"
Lu Weibing did not feel flustered at all by Lin Chen's question, but said very confidently:
“At present, our rice mobile phone subsidiary has established sales branches in many countries around the world, and advertisers have also taken good care of relationships.
Finally, relying on the sales channels of Sugon Electronics direct stores and Sugon mobile phone contractors, I am very confident about how to make the rice phone create a sales miracle as soon as it is released. "
Hearing this, many executives of Sugon Technology present looked curiously. After all, they were quite curious about rice phones.
Currently, whether it is rice phones or Sugon mobile phones, they actually have no technology. The core technologies of mobile phones are all developed by Sugon R&D Center.
So in this case, whether it is Sugon Mobile or Mi Mobile, they are actually mainly responsible for the marketing and production of mobile phones.
Under such circumstances, Sugon Technology's executives were naturally very curious about the mysterious low-end mobile phone and wondered what kind of achievements this low-end mobile phone could create.
Sugon Technology has invested 700 million in Tianjin to build two new mobile phone factories with an annual output of 30 million mobile phones for a long time. It is expected that large-scale production will be launched in April.
At this time, low-end mobile phones shoulder a considerable responsibility. If low-end mobile phones do not perform well, they cannot sell satisfactory sales.
After the two new mobile phone factories are put into operation in April, the production capacity of 120 million units in the next year will put Sugon Technology under huge pressure on production capacity.
Therefore, low-end mobile phones must perform well, otherwise Sugon Technology will suffer huge losses.
"In this case, the release time will be five days later, January 5, 2004."
Lin Chen set a time to release low-end mobile phones.
Seeing this, the others naturally didn't say anything, and then they all became curious about how much sales low-end mobile phones can create in the future.
Sugon Technology's current annual production capacity is 60 million mobile phones, of which 35 million units are allocated to mid-range and high-end mobile phones. At this time, only 25 million units of production capacity are left for low-end mobile phones.
I wonder what kind of achievements this newly developed low-end mobile phone can create, and whether it can fill the remaining 25 million units of production capacity.
If it cannot even fill the production capacity of 25 million units that year, Sugon Technology will be under huge pressure of losses when the construction of its two new factories is completed in the future.
Therefore, the senior executives at the scene were very curious about this low-end mobile phone that was about to be released with high hopes.
Regarding this, Ollila, the proud president of Nokia, did not know this.
I didn’t know that Shuguang Technology was about to release a big move that it had been waiting for for a long time, a low-end mobile phone big move that Lin Chen had high hopes for!
Not to mention that in the longer term, Sugon Technology is determined to develop real smartphones and start Ragnarok in advance!
…
In this way, time passed in the blink of an eye. When the time came to January 2, 2004, Sugon Technology officially announced that it would release rice low-end mobile phones.
Of course, at the same time, the official website of rice phones also officially announced the news that they would release low-end mobile phones.
Moreover, in the article published by the rice phone, it is clearly stated that Mr. Lin Chen will personally appear as the host of the product launch conference to release the new mobile phone!
Seeing this, many people in Daxia became curious after learning the relevant news.
(End of chapter)