It can be said that after this TTCV Xinwen Lianbo report, Sugon Technology’s brand power in Daxia is no longer inferior to Motorola and Noma.
Within the local scope of Daxia, if the performance and selling points of mobile phones of the three brands are not much different, then consumers will definitely choose Sugon Technology first.
After all, most people are patriotic. As long as domestic products are not too bad, they will still choose to support their own domestic brands.
Although people in previous lives would definitely give priority to joint venture cars rather than state-owned cars when buying cars.
But the performance of state-owned cars is too poor. Fuel consumption, durability, engines, and transmissions are all poor. How can everyone love them?
Patriotism is indeed a plus, but if your own performance is too disappointing and completely incomparable to others, then don't blame the people for voting with their feet.
As for whether people are patriotic or not, and whether they support domestically produced mobile phones, you can tell directly by looking at the sales ratio of domestically produced mobile phones in previous generations.
Therefore, unless the performance of domestic mobile phone products fails, when people buy mobile phones, they will give priority to domestic brands.
Although a big factor is that domestic mobile phone brands have cost-effective advantages and foreign brands are always expensive, there are definitely not a few people who choose domestic brands because of patriotic factors.
So at this time, Sugon Technology is within the mainland of Daxia, and Sugon Technology's brand power is not inferior to Motorola and Nokia.
Finally, coupled with the quality of Sugon technology, the super performance of mobile phone chips and the advantages of unique selling points, Sugon mobile phones are really going to be sold like crazy in China.
After the Sugon mobile phone launch conference was completed, the Sugon mobile phone factory entered a state of full production and sales!
One of the things worth mentioning is that Sugon Technology’s unsalable inventory caused by the release of the MotoLa V1 mobile phone was quickly sold out.
Although those Sugon A1 plus and Sugon F1 mobile phones in stock are somewhat less competitive against the newly released Sugon A2 and Sugon F2 mobile phone products.
But thanks to this wave of popularity of Sugon Technology, the inventory accumulated since the release of the MotoLa V1 mobile phone was sold out in just a few days.
Faced with this situation, Sugon Technology's senior executives, including all employees, breathed a sigh of relief.
After all the inventory is sold out, they can go all out to produce Sugon A2 and Sugon F2 mobile phones.
Of course, when the inventory of old mobile phones was cleared, Sugon Technology's two new mobile phones also created a sales miracle.
Although the first-day sales volume was because the mobile phone was just developed and released quickly, there was no way to prepare for the factor of having too much inventory.
In the end, it did not create astonishing first-day sales results, and the first-day sales were only 400,000 units.
However, after the first day, the sales of Sugon mobile phones in the following days maintained extraordinary stability, with full production and full sales.
The current full production and full sales status is not a simple number, because the current annual production capacity of Sugon Technology has reached 30 million units after several months of construction!
The annual production capacity of 30 million units averages 82,100 units per day for 365 days a year, and 2.5 million units per month on average!
From the original monthly sales of 1.22 million units to 2.5 million units, sales have doubled, which means that Sugon Technology's strength and income have skyrocketed again.
However, it is a pity that the current profit of a single unit of Sugon mobile phones has not skyrocketed rapidly, but is not much different from before.
Although the current prices of Sugon F2 mobile phones and Sugon A2 mobile phones have increased by one to two hundred yuan compared to before.
However, the foreign mobile phone accessories used in Sugon F2 mobile phones and Sugon A2 mobile phones were still slightly expensive in mid-2003, and the cost was much higher than that of previous old mobile phones. Therefore, although the sales price of mobile phones has increased, the actual profits have not.
Among them, there are five major expenditures. They are a 1 million pixel German and Italian vegetable lens, a 3-inch Sharp TFT color high-definition LCD screen with 65,000 colors, 64MB large running memory and 265MB flash memory, Phoenix S1 mobile phone chip, GSM and Five major expenditures on CDMA communication chips.
It is worth mentioning that GSM and CDMA are not integrated into mobile phone processor chips, but independent communication chips from other manufacturers are purchased.
The price of GSM and CDMA communication chips is not cheap. In the previous life, the company called Yaotong said it bought communication chips for Yaotong mobile phone processors. This shows how expensive communication chips are.
Of course, the past life is the past life, and the present is the present.
In the 2G mobile communication era, 2G CDMA has not yet formed an absolute monopoly like it did in the 3G era, and cannot collect global mobile phone subscription taxes.
Therefore, although communication chips in the current era are expensive, the price is still barely acceptable, but even so, the expenditure is huge and painful.
After that, there is a 1 million pixel Deutsch lens, a 65,000-color Sharp 3-inch TFT color high-definition LCD screen, 64MB of large running memory and 265MB of flash memory.
These items are currently one of the most high-end mobile phone spare parts in the mobile phone market, and their prices are naturally quite expensive.
As for the last Phoenix S1 mobile phone chip, it is obviously designed by itself, but the reason why the final cost ranks among the top four is that the current production quantity of Phoenix S1 mobile phone chips is not large.
On average, the price of a single chip is still very high, and only chip production exceeds the millions-level level.
That is to say, only after the yield rate of chip foundries increases to more than 97%, the purchase price of a single chip can be significantly reduced.
Therefore, although the basic price of Sugon Technology's mobile phones has increased by an average of 100 to 200 yuan, its actual revenue has not increased significantly. All of this profit has been earned by mobile phone accessories manufacturers and chip foundries.
As for the profit of Sugon Technology?
Currently, Sugon A2 has three configurations. The profits of these three configurations are different and the sales ratios are also different. However, if the total sales and profits of the three configurations are averaged, Sugon Technology can earn a profit of 380 yuan from the Sugon A2 mobile phone.
As for the Sugon F2 mobile phone, although it is 100 yuan more expensive, this expensive price is actually the additional cost of the flip phone. Sugon Technology can not retain much money.
Therefore, if the sales and profits of the three configurations of the Sugon F2 mobile phone are averaged, Sugon Technology can earn a total profit of about 410 yuan from the Sugon F2 mobile phone.
As for which phone sells more, Sugon A2 or Sugon F2, it is actually Sugon F2 that sells more. They account for about 65%, which is about 1.625 million units. This shows how much people around the world like flip phones in this era.
So on the whole, after the price of Sugon Mobile's two mobile phones increased, Sugon Mobile's profit from a single mobile phone did increase a bit.
But the increase is not much. It is a small piece of meat, but not enough to make people full. This is the result of not having its own core technology and high-end accessories production capabilities.
But no matter what, Sugon Technology is currently selling 2.5 million units per month at full production and sales. If this full production and sales can continue to be maintained.
Based on the fact that Sugon F2 mobile phone sales account for 65%, which means monthly sales of 1.625 million mobile phones, Sugon Technology can earn 666 million Xia yuan from Sugon F2 mobile phones every month!
(End of chapter)
