During this period, Jinli Mobile faced the high pressure of Sugon A1 plus, Sugon F1 and Hashishima S90 mobile phones, and could no longer maintain a total monthly sales of more than 100,000 units.
At this time, the monthly sales of Jinli mobile phones have plummeted to more than 40,000 units per month, among which the second-generation Jinli Tianchen mobile phone contributed the most sales.
It can be said that if they didn’t have the BUFF advertising support of Yangma Biaowang Advertising, no one would believe that their monthly sales volume was less than 20,000 at this time.
After all, compared to the Sugon F1 mobile phone, Sugon A1 plus mobile phone and finally the Hashishima S90 mobile phone, do their second-generation Jinli Tianchen mobile phones have any attractive selling points compared to the previous Jinli FN303 mobile phone?
It's not as good-looking as Sugon Technology and Bodao's phones, and its features and features are even underrated...
At this time, it was able to sell 40,000 units per month and continue to survive. This was because it relied on CCTV advertisements to fool ordinary people who did not know how to buy mobile phones.
"well!"
Lu Weibing, the sales manager of Jinli Mobile, also sighed deeply after hearing Liu Zirong's words. He was sighing for the gradual decline of Jinli Mobile.
Although he didn't want to admit it, he had to admit that Jinli Mobile would probably be like this in his lifetime when facing Shuguang Technology and Bo Island Mobile.
Want to make a comeback?
Absolutely impossible!
Because Sugon Technology’s R&D capabilities are so strong!
Not to mention the mobile phone operating system that has independent intellectual property rights, it is said that it is still developing mobile phone chips, so Sugon Technology's strength will only get stronger and stronger.
As for their Jinli mobile phone, due to poor sales, their income was naturally insufficient in the end, and with insufficient income, they were unable to invest money in advertising or in the research and development of core technologies.
Therefore, Jinli mobile phones will actually become weaker and weaker as time goes by, and they previously owed a debt of up to 110 million due to Biaowang advertising.
Therefore, the difficult situation faced by Jinli Mobile is to maintain the company's operations and development while paying back 110 million in debt...
Under such circumstances, the future of Jinli Mobile Phones is quite worrying, and it is no longer possible to make a comeback by leaps and bounds.
Thinking of this, Lu Weibing couldn't help but start thinking about his retreat, wondering whether to change jobs to another company.
Although this is a bit bad, people go to higher places and water flows to lower places.
This Jinli mobile phone is about to collapse. If this is the case, why not change jobs?
Anyway, he doesn't have any company shares to change jobs, so there really isn't any extra pressure.
However, when Lu Weibing was thinking about changing jobs and retreating, he also didn't think about his role as the sales person in charge of Jinli Mobile Phones.
The good Jinli mobile phone has not achieved anything worth mentioning in his hands. How much promotion can he get if he changes jobs at this time?
Regarding this, Lin Chen didn't know the plight of Jinli's mobile phone at this time, and he didn't know that Jinli's mobile phone could no longer be lifted up.
And because of the huge debt of Yangma Biaowang Advertising of 110 million, it may be on the verge of bankruptcy at any time!
But it was obvious that even if Lin Chen knew about it, he would just smile, and then lament that the decline was good, and would add some soil to the coffin board of Jin Li's mobile phone so that he could not climb out at all.
The reason why Lin Chen hates Jinli Mobile Phones is not because they are competitors. The real reason is the perception of his previous life.
This Jinli mobile phone and Tianyu mobile phone jointly dominated the feature phone era in the previous life, but unfortunately they have no sense of social responsibility and only want to make quick money.
They had been a domestic leader for so many years in their previous life, but in the end they were just a mobile phone assembly factory with no core technology.
Therefore, for such a company that just wants to make quick money but has no sense of social responsibility and does not want to develop core technologies to solve the problem of domestic substitution.
Now that it’s gone! Then it’s completely gone!
It was really sad for the domestic mobile phone industry that such a company could rise in the previous life. In this life, Lin Chen would never allow such a company to steal the leading position in the mobile phone industry.
…
March 26, 2003.
Sugon Technology's first-day sales of 200,000 units in five overseas markets caused a sensation in the entire media world, and also caused media in various Asian countries to report related news in a surprised manner.
Suddenly, cries of wolf crying kept appearing in the media of those countries.
Under such circumstances, the reputation of Sugon Technology instantly reached its peak in China. At this time, the leading position of domestic mobile phones was completely overshadowed by Sugon Technology.
Under such circumstances, mobile phone sales in the domestic market also experienced a surge.
Many people who originally did not consider buying Sugon mobile phones because of domestic brands also chose Sugon mobile phones.
Under such circumstances, Sugon Technology's sales have quietly increased!
Full production and full sales, a situation that has not been achieved for a long time, has once again appeared for Sugon Technology.
At this time, Sugon Technology's production capacity has quietly reached its peak with its sales in the domestic and foreign mobile phone markets, which is an astonishing monthly output of 1.22 million units.
The monthly production and sales volume is 1.22 million units, and the annual production capacity is 14.64 million units. It can be said that this achievement is quite impressive among domestic mobile phone brands.
After all, before, Bo Island Mobile's total monthly sales peaked with mid-range and low-end mobile phones at only 850,000 units, but now Sugon Technology's monthly production and sales are 1.22 million units. How can this not be fierce?
Monthly sales are 1.22 million units, of which the Sugon F1 mobile phone can sell 700,000 units per month. The high-end Sugon F1 sells about 460,000 units at most, with revenue of 184 million yuan.
As for the low-end Sugon F1, sales were a little less, with only 240,000 units and revenue of 79 million.
As for the last Dawn A1 plus, the sales volume was 520,000 units and the revenue was 161 million.
Therefore, Sugon Technology, which is at full production and full sales, if there are no accidents, as long as it can continue to maintain this state of full production and full sales, Sugon Technology can earn 424 million Xia Yuan every month.
If this 424 million Xia Yuan is converted into U.S. dollars, based on the exchange rate of 8.27 Rongmei coins per U.S. dollar, it is equivalent to a monthly income of 51.26 million U.S. dollars!
The monthly income is more than 50 million US dollars, which is considered a strength that only a large international company can have in the world.
Therefore, in terms of hard power, Sugon Technology has officially entered the ranks of the world's largest international companies.
Although this income and strength are nothing compared to those real giant companies, even this cannot conceal the strength of Sugon Technology as a major international company.
What’s even more terrifying is the speed of this company’s rise!
It has only taken less than half a year since Sugon Technology officially entered the mobile phone market in September.
If Sugon Technology is given one or even two or three years to develop, what level will Sugon Technology grow to?
Unthinkable!
Although Sugon Technology has reached the end of its domestic mobile phone business, it is no longer possible to rapidly expand its strength.
If we want to develop rapidly in the next step, we can only go to overseas markets to compete with international mobile phone giants such as Motorola, Nokia, and Samsung to grab their market share.
But even in the face of such a difficult situation, Sugon Technology is quite confident about the future. After all, they are a company with core technologies.
(End of chapter)