"Okay, no problem." Ren Erdong agreed and asked tentatively: "Manager, what policy did you just talk about? Why can't I understand it?"
"Ah, it's nothing. I just want to give this hospital how much goods to sell at a time, what date to purchase the goods, what date to issue the bill, how many months to get the payment, etc."
Qiao Jianbin's words were completely untrue and seemed to be prevarication and cover-up.
Sister Juan also helped him cover up: "Xiao Ren, Lamicoxib is a purely imported drug. It needs to be shipped from overseas factories, and then put into warehouses for centralized storage after going through customs. If you want to deliver it to the hospital, there are many steps involved. It won’t take a day or two. By the way, you haven’t been to our port warehouse yet..."
Ren Erdong didn't care about these processes. After listening to her talk, he still wanted to bring the topic to "rebate points".
He was obviously already familiar with the process of admitting new drugs, but he didn't know how to pretend to understand and asked: "At the municipal hospital, we have already established a good relationship with the director, and the department meeting has also been held. What else is there to do? We want to put the goods in the store. In the hospital, are there any other aspects that need to be taken care of?"
Qiao Jianbin looked a little impatient: "Didn't I just say that the municipal hospital is an old customer and the operation process here is very mature and doesn't need anything. If you want to learn the practical details, wait until you have a new customer. .”
Ren Erdong understood that they still didn't trust him.
It seems that if you want to get access to the key evidence of "rebates" and "lifetime commission system", you have to develop new customers.
But it is so difficult to develop new customers.
He looked out the window, and his thoughts flew to the hard nut that no one had chewed yet - the Second Affiliated Hospital of Qianhai Medical University.
The orthopedic surgeon Chen Chen already has a preconceived prejudice against himself. What should he do?
When he raised this issue, his colleagues became interested and came up with ideas based on their own experiences.
Qiao Jianbin's suggestion is to "brush his face" every day, deliver breakfast and tea, and fill his table with various small gifts: "As the same saying goes, if you are bold, careful, and thick-skinned, there will be no customer that you cannot win."
Ren Erdong listened and remembered, but he hated it from the bottom of his heart: "Do I have to give gifts?"
"Remember, gift-giving is not a shameful thing, but an upright expression of affection."
"Ah? Is that so?"
"Of course!" Qiao Jianbin began to spout his own fallacy again: "You are sending a signal to him by giving him a gift and actively getting closer to him. The doctor has to receive so many representatives every day, so he will look at you more because of this small gift, get to know you, and remember you. If I stay with you, if I'm in a good mood, I might even be willing to chat with you a little more, and we'll become friends over time."
Sister Juan added: "Manager Qiao's method is feasible, but the results are slow. In addition to visiting every day, you also have to inquire about where the doctor lives, who is at home, and what worries and needs he has in life. As long as you can find out from this Find a breakthrough and everything will be solved.”
"That's right, that's right," Qiao Jianbin waved his arms exaggeratedly: "Whatever customers say is what they say, and whatever needs they have are met. I always keep full of love for customers in my heart."
Ren Erdong felt a big headache: "Where do I know where to go?"
Sister Juan patted the steering wheel: "Ask about it!"
Qiao Jianbin glanced at Zhu Jingshu, who was silent, and said with a smile: "When you go to the hospital every day, you can't just hang around Dr. Chen. They have other doctors and nurses in the department, and all aspects of the relationship are well taken care of. Getting this information will be a matter of course. .”
Ren Erdong pretended to be simple: "Besides this, is there no other way?"
Qiao Jianbin put down his words: "All successful medical representatives have come this way. These are the unspoken rules of our pharmaceutical industry, which have long been deeply rooted in the hearts of the people. Anyone who does not abide by them will be unsuccessful and will die without knowing how."
He followed the conversation and talked about his former colleagues who had been eliminated by the company. Many of them were amazing and talented people, but because they did not understand the ways of the world, they came and went, and most of them stayed for less than half a year.
"There are very few people who can survive one year, and there are only three of us who can survive three years."
"I heard that so-and-so left our place and went to Yaning Company. Now he's doing pretty well..."
This was a topic that belonged to him, Sister Juan and Zhu Jingshu. Ren Erdong couldn't intervene and was not interested.
He pretended to check the time, checked his watch to confirm that he had secretly captured Qiao Jianbin's key words, and then started playing mobile games.
Qiao Jianbin took a look: "What the hell, is it fun?"
"Diao Dong just asked me to do a mission together."
"Then have fun. Remember, you must serve our God of Wealth well in all aspects and without any blind spots."
…
After getting off work in the evening, Ren Erdong couldn't wait to run to the cafe to complain to Xu Qingru: "I hang out with this kind of people all day long, and I feel like I have been polluted."
Xu Qingru watched the video and listened to his explanation of the causes and consequences. She was very satisfied with the material: "Very good. This is a typical example of bad money driving out good money. It can be placed at the beginning of the feature film."
Knowing that Ren Erdong was worried about opening up new customers, she gave a suggestion: "I think the kid with scoliosis, Liang Wei, might be a breakthrough."
As Zhang Houlian said at today's department meeting, doctors must be lifelong learners and always make progress. It is very embarrassing for patients to come for consultation with new drugs prescribed by other hospitals. If you have never seen them and do not understand them, it is very embarrassing.
After Ren Erdong gave Liang Wei medicine, Chen Chen was in such an embarrassing situation.
"So if your new drug is really effective, when Li Qian takes the child for a review and you follow him into the clinic, I believe he will take the initiative to ask you for advice."
"That will have to wait."
Ren Erdong sighed. The two boxes of medicine he gave Liang Wei could last for half a month.
Xu Qingru provided another idea: "You don't necessarily have to focus on the Second Affiliated Hospital of the Medical University. We have thirty or forty hospitals in Qianhai. There are always things that your company has not developed, right? Pull me a list, maybe There is something we can do to help.”
Ren Erdong was dubious and immediately called Qiao Jianbin to inquire about the market situation.
Qiao Jianbin was in a mess, and it sounded like he was drinking again, and drank a lot. He praised him for his hard work, and it was rare for him to concentrate on his business after get off work early.
It can be seen from the customer list sent through his WeChat that TPC Company's layout in Qianhai is still at the level of tertiary hospitals. Most of the second-level hospitals are classified as useless customers due to the small number of daily consultations. They have not done much yet. involved.
Xu Qingru took the list and said: "Okay, you go back and wait for the news. I promise to let you develop a few high-quality customers."
"So confident?"
"Have you forgotten, we reporters just want to make good friends and have a lot of connections. I don't know many doctors, but there are 'know-it-alls' in the station who have great hands and eyes, and have endless connections!"
Xu Qingru made things very simple, but after she left, Ren Erdong frowned and fell into self-tangle.
Does business still have to rely on relationships after all?
What is the difference between this and Qiao Jianbin’s working style?
Did you agree that you would earn money standing there in the future?
