Why should a creative competition consider budget?
This is what makes June Dream so comprehensive. It is not just a creative competition - it can be said to be a semi-popular science test of the playwright's ability and quality requirements.
Because Xia Guo has various convenient technologies in film and television creation, the threshold for production has been greatly lowered. Although in reality, not everyone who has access to this technology can create watchable film and television works, at least for those who are truly interested or talented in this industry, there are already fewer of them. A very important economic threshold.
This directly leads to the increase of free creators - it can even be said that in Xia Guo's current drama circle, free creation is the mainstream of the entire industry.
Of course, everything has good and bad consequences. The open industry atmosphere also brings severe competition. At the same time, the free creative atmosphere also shows that creators need to take more responsibilities for themselves. Although the agent system has emerged as a result, how can new screenwriters in the industry afford an agent? Even veteran directors who have been in the industry for many years do not have the financial strength to hire an agent to handle chores if they do not do well and are not well-known.
In fact, with Yin Lian's current strength, he was not equipped with a professional agent. Unless you are hired with a high salary, people think that the normal price is not prestigious enough. She still took advantage of her face, and the creative business was handled by the agency without charging any extra money. For large-scale business, such as the previous script authorization, the brokerage company gave 5% of the preferential price, which is regarded as the money for the agency business. According to the general situation in the industry, it can be said that it charges an agency fee. Other trivial matters were almost all solved for the sake of image licensing.
But if you are an ordinary new playwright, you will not have such an easy life. Except for those who initially work for the company for dead wages plus bonuses, normal freelance screenwriters must at least master many basic skills - such as market analysis, cost budgeting, writing business plans, etc. - if they invest all their own money, OK, but if you are hired, take orders, or bid, in addition to the script, a basic plan is also essential.
These include budget, market analysis, target audience, expected impact, etc.
June Dream does not require so much, because this round of competition is all about proposition composition, but there are no shortage of steps. In any case, the official will always provide various materials for production, but the budget is still subject to the specific plan.
Not only that, officials also invited potential investors from all walks of life to the scene. Each of these investors has an investment quota in this program. This quota is not a real investment, but a usable resource allocated to them by the program team. However, they can still invest in their favorite players according to their own preferences. On the body.
Players must use their own plans and budgets to find suitable investors and try to persuade them to invest in them. During the process of persuasion, both parties must consider their own and the other party's positions, as well as the significance of investing in this work. Even in the end, the competition team will consider each investor's economic or non-economic status in this "investment". Economic benefits are ranked by a return ratio.
At the beginning of the day, the competition team introduced the identities of the "investors" invited today.
There are basically three times as many investors as players. To put it bluntly, this number is used to give players free rein to perform cool operations.
While Yin Lian was waiting, she heard Shi Lishenghua gossiping about the records of previous contestants' sexy moves.
For example, so-and-so persuaded seventeen investors to invest in his work.
Yin Lian asked: "Did he win in the end?"
Shi Lishenghua said disdainfully: "How is that possible? This is a drama competition, as long as the investment is enough. It is indeed much more convenient to have a large budget, but in fact, controlling the budget is also part of the competition. He was able to get seventeen investments, But investment must be rewarded, can he get seventeen times the praise of other players?"
Yin Lian listened thoughtfully, and then said: "I understand."
In fact, although this stage seems to be a lens for sponsors, it is actually a disguised test of the players' own business capabilities. Yin Lian thought that according to the rules of the competition and the setting that the number of investors was three times the number of players, the players should be able to get sponsorship easily. But in this process, the method the players use to convince investors is actually one of the highlights of the competition.
Yin Lian thought about it and felt that there were actually many ways to attract investment. For example, she saw the identity of an investor listed above, who was the CEO of a marine construction company. This marine construction company also happens to be the builder of undersea bases. If Yin Lian wants to attract him to invest, she can add relevant plots to the story.
For example, let the heroine introduce this company when she wants to buy or build a house where both parties can live. Then, some interesting jokes were created based on the characters of the male and female protagonists and the business characteristics of the construction company. For example, during the construction, the staff who came to install the underwater facilities said in a high-profile: "Our water house is here to hit high-energy electromagnetic mines." They can’t be broken!”
The heroine naturally said blankly: "Oh, but I only need a water room with civilian specifications."
The staff replied: "This is the civilian standard."
The heroine took it seriously and said, "Is the quality of civilian products so good now?"
"This is the standard for civilian use now. The main reason is that mermaids are so tossing. The underwater tail slapping force can reach one ton of customers. Ordinary underwater glass houses simply cannot bear the slightest wagging of their tails... But don't worry. This year, several underwater construction companies along the coast have closed down because the glass houses they built could not withstand the slaps of mermaids. We are converting military use into civilian use. We can withstand the water pressure of deep seas thousands of meters below. We will definitely be able to withstand you. Husband’s slap.”
Then he suddenly lowered his voice like a thief and said: "In addition, we have provided a set of safety measures as a package. At critical times, you can completely isolate the water room area through remote control. In case of domestic violence..."
The staff member talked about his company's thoughtful design, but the mermaid who was hiding aside heard it and almost jumped out and killed him humanely.
However, if it is designed this way, the subsequent parts will also need to be modified to a certain extent.
For example, when robbers invade, it can be designed so that they use bombs multiple times to try to blow up the glass wall, but all fail. As a result, when he turned around, the most useless gangster in the criminal gang discovered that the underwater door was open and unlocked.
However, if he really planned to make such a design, Yin Lian wouldn't mind doing it more thoroughly.
She thought that if she submitted a plan to the other party, she could design a special plot based on the specific architectural data of the Summer Court Base, which would not only promote promotion, but also develop interesting plots.
Of course, advertising is only one of the reasons that may prompt investors to invest in film and television dramas. In addition, if the other party is very optimistic about Yin Lian's work, or the content of the story happens to be a social topic that the investor is interested in, or even just because he simply likes the story itself, it may prompt the other party to invest.
But Yin Lian didn't pin his hopes on this matter. Liking works requires fate, and fate is elusive and uncontrollable. Maybe over time, she will naturally accumulate a wave of book fans, but now she prefers to find a way out through methods she can master.
Then she saw Lin Hesen's name on the investor list.
She was silent for a moment, rolled her eyes, turned over as if she hadn't seen anything, and looked at the next investor's introduction.
After turning a few pages, a person's introduction suddenly caught her attention.
She paused and asked Shi Lishenghua: "This person..."
Shi Lishenghua took a look and said very politely: "Hey, this name sounds familiar." Then she thought for a moment and said, "Ah——"
Yin Lian looked at her doubtfully.
Shi Lishenghua said: "It's him! That...the one who retired from the anti-smuggling Paradise insect six years ago!"
Yin Lian actually didn't know who he was, but was a little concerned about his explanation. Because the description introduces him as a retired military officer, and it seems that he once held a high official position, but now he is engaged in business, and he also appears in such a competition.
She didn't know what the Paradise Worm was, so she marked it casually and prepared to check it out, but she already felt that it was probably not a good thing. Just by hearing the name, she could probably imagine the function of this thing.
She asked: "Is this Huahai Medical Company... famous?"
Shi Lishenghua said: "I think I've heard of it, it should be quite big. I'm just not familiar with it. But no matter what, I never expected to see such a big shot here."
Yin Lian recorded the relevant information in his mind, but after thinking about it, he realized that his work did not deliberately attract such a big shot, so he skipped this information for the time being.
Finally, she went through the entire list, selected some people she thought were suitable to persuade, and sorted the list according to priority. However, she did not go to persuade immediately. Instead, she sat down again and began to review her work. Revise.
At this time, many people have been persuading for a while.
Shi Lishenghua had also chosen the investors he wanted to win over, but found that Yin Lian had no intention of looking for anyone. Instead, he sat down and slowly started to write the script. He was suddenly confused and asked : "Aren't you leaving?"
Yin Lian asked, "Are you going now? How do you plan to convince the other party?"
Shi Lishenghua said: "Just convince..."
Yin Lian asked her who she planned to win investment from, but the ones Shi Lishenghua reported were all investors she thought seemed easy to talk to. Yin Lian asked her again: "So what benefits does investing in your drama bring to them?"
Shi Lishenghua thought about it for a while, but he talked about it for a long time. Overall, he still boasted about himself and emphasized the return on investment.
Yin Lian said: "Shi Li, we are all still newcomers. Even if we are boasting to the sky and people are well-informed, they may not take us seriously. Moreover, no one can guarantee that their works will be a hit. Red. If you want to hit the target, you have to think about what people really need."
Shi Lishenghua was stunned for a moment, and then she really started thinking seriously.
Yin Lian revised the script outline for a while, then stood up and walked towards the first boss on the priority list.
At this time, a large number of people had gathered around the boss.
