The global generic drug giants are preparing for war as if they are facing a powerful enemy.
Wei Kang didn't know.
He just saw the pity for those children with orphan diseases and wanted to provide some help within his ability.
I never expected that a decision made with good intentions would cause a shock in the industry.
At this moment, he was sitting in the laboratory, looking at the various prescriptions that the company had accumulated during this period.
In addition to the discarded prescriptions provided by major pharmaceutical companies at the beginning, there are also prescriptions developed by employees in the R&D department.
The last time he checked the prescription library, there weren't many new prescriptions. Now half a year later, he should have some new discoveries.
After accumulating points for so long, it’s time to harvest them.
This time he is planning to make a big move, extracting as many prescriptions as possible, even if they are similar in efficacy to many similar products on the market. This will greatly fill up Sanqing's product line, even if it cannot sweep the market in a short period of time. It can gradually erode the market of other pharmaceutical companies and grab piece after piece of cake.
If you are just a small and sophisticated pharmaceutical company, then one or two trump products are often enough. Many small pharmaceutical companies or laboratories are strong, focus on a specific field, and continue to deepen their cultivation, thus becoming the leader in that field. The king of the field.
However, to become a global pharmaceutical giant, flagship products are important, and a rich and diverse product line is even more important.
Large pharmaceutical companies are not overly reliant on a particular operating division, and each division does not have just one drug to monopolize sales revenue.
Only diversified drugs can create a wide moat, allowing companies to resist the competitive threats brought by new drugs and the side effects of existing drugs, thereby maintaining high returns on drugs and seizing the market faster.
Pharmaceutical giants like Johnson & Johnson maintain leadership positions in prescription and over-the-counter drugs, as well as medical devices. Except for the low profit margins of individual departments, the company has maintained strong pricing power on many products and generated gross profit margins of close to 70% in the past five years, which is enough to prove its strong competitive position.
As a top oligarch, Pfizer has a very rich product line. It has blockbuster products on the market in many fields such as antibiotics, men's health, cardiovascular, rheumatism, analgesics, tumors, vaccines, diabetes drugs, etc., and it became a global leader last year. 27 new varieties.
As a pharmaceutical giant, Bayer even makes cockroach medicine, pet medicine, and pesticides. This product line is no longer a moat, but like the ocean, endless and unfathomable.
Sanqing's goal is to become the world's number one pharmaceutical giant, rather than just being content with dominating the existing fields.
Therefore, it is necessary to deepen and strengthen its core areas and product lines to form a broad moat.
Ranking of the top ten categories with the highest sales volume in the global prescription drug market: antineoplastic drugs, diabetes drugs, analgesics, antihypertensive drugs, immune system drugs, respiratory drugs, antibacterial drugs, psychiatric drugs, dermatology drugs, and anticoagulant drugs.
The annual sales of each category of drugs reach tens of billions of dollars, making it a popular battlefield for major giants. Without blockbuster drugs in these fields, it will be difficult to become one of the top ten pharmaceutical companies in the world.
Cell therapy and gene therapy drugs in biopharmaceuticals are also the future development trend and are currently hot topics.
Sanqing has deployed three major categories: chemical pharmaceuticals, biopharmaceuticals, and generic drugs.
In the field of anti-tumor drugs and mental illness (Alzheimer's disease), Sanqing has also taken a strong leading position, but there are too many types of drugs, and this is far from enough.
Next, we need to develop first-line new drugs in various fields and launch blockbuster products to seize existing markets.
After three to five years, Sanqing's specific drugs will become mainstream drugs on the market, and no pharmaceutical company will be able to compete with them.
By then, most people will have Sanqing medicines to choose from when they get sick, and they will be able to take high-quality and low-priced domestic medicines.
Wei Kang was thinking about the company's strategic development plan and began to carefully check the prescription library.
"Huh?"
As soon as he read the first page, he discovered a side effect that made his eyes light up.
"A drug that promotes bone hematopoiesis. The effect is not obvious, but it has many side effects. Long-term use can cause acne, irregular menstruation, vomiting, acid reflux, and body aches. There is an unknown ingredient that can repair skin keratinocytes and improve Skin hydration.”
"This has a good side effect. This unknown ingredient can be extracted and used to moisturize the skin."
"Sheng Changya said that the market for moisturizing cosmetics is the largest. A while ago, she urged me to develop skin care products with moisturizing functions."
"This ingredient should be made into a moisturizer and has a wide range of applications. Not only can it be made into skin care products, it can also be added to other cosmetics, such as foundation, lipstick, and even other lubricating and moisturizing products."
"Even in terms of medical applications, it will have a very good auxiliary effect on dermatological diseases, such as peeling, anti-allergy, etc., and it is an excellent auxiliary agent."
"Great, that's it!"
Wei Kang was elated, this was a good start.
Immediately open the system panel and start extracting without looking at anything else.
"System, extract this unknown ingredient and make a new prescription."
Under the system panel, light slowly glowed, and a new prescription appeared.
The prescription is very magical. Based on the original prescription, the proportion of raw materials has been changed, and some additional ingredients have been added, resulting in a new organic chemical composition.
A super moisturizing ingredient that can mainly repair skin keratinocytes and absorb external moisture for moisturizing, thereby increasing the skin's moisture content and skin elasticity. It can also promote the secretion of the skin's natural moisturizing factors and lipid components.
He suddenly remembered those famous magical ingredients in the cosmetics industry, such as hyaluronic acid, collagen, stem cells, and other gimmicks, and he couldn't help but have an idea.
"The new ingredient needs a resounding name to facilitate marketing. Why not call it Super Moisturizing Factor."
The skin's moisturizing function is mainly performed by the stratum corneum, the outermost layer of the skin.
Keratin is formed by the gradual aging and differentiation of the innermost basal cells of the skin. During the process of keratin formation, the keratinocytes will gradually secrete some oil components and natural moisturizing factors to fill the spaces between the cells in the stratum corneum.
The lipid component prevents water loss, while the natural moisturizing factors can capture moisture between the stratum corneum. Coupled with the physical barrier of keratinocytes themselves, they become the outermost barrier of the human body, just like bricks and cement.
In addition to external skin care products, the most important source of skin moisturization is keratinocyte secretions. Even skin care products are made by imitating the ingredients of keratinocyte secretions.
There are many humectant ingredients in skin care products that are similar to natural moisturizing factors, such as glycerin, hyaluronic acid, panthenol, etc.
An excellent moisturizing product must contain both lipid components and moisturizing factors to achieve moisturizing and hydrating effects.
The most famous moisturizer on the market now is hyaluronic acid. Its most powerful ability is water retention. According to experimental measurements, 1 gram of hyaluronic acid can retain nearly 6 liters of water.
However, the concentration of hyaluronic acid in skin care products cannot exceed 1%. Too high a concentration will result in a thick texture and a bad feeling of use. It is generally used together with other moisturizing ingredients. And it is easy to breed bacteria, so preservatives must be added, which is very unfriendly to sensitive skin, and people with poor skin tolerance are prone to allergies.
This super moisturizing factor does not have these restrictions. The ingredients are very safe and mild. It can not only be used in conjunction with other moisturizers, but also feels good when used alone.
In particular, its main function is to promote the secretion of natural moisturizing factors and lipid components in keratinocytes, thereby maintaining the water and oil balance of the skin. It is also a great killer. It can not only be used as skin care products, but also in the field of dermatology.
For example, after laser surgery, you need to use moisturizers to accelerate the re-epithelialization of the wound, reduce erythema, edema and pain, promote healing, play a protective role, and promote skin repair.
Adding moisturizers to other dermatological ointments can also greatly promote the repair of damaged skin and improve undesirable effects such as peeling after use.
In short, it has a very wide range of applications and is expected to become a basic cosmetic raw material.
Wei Kang quickly wrote down the prescription, and then continued to read down.
The first drug extracted was extremely effective and widely used.
This made him feel very happy, and at the same time he was extremely looking forward to the next harvest.
He wanted to go through the prescription library and extract as much as he could.
See how much you can gain?
